<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><h3>OBJECTIVES</h3>

<ul>
	<li>Develop practical skills enabling effective communication at the time of an incident</li>
	<li>Familiarize students with both techniques &amp; technologies involved in crisis communication</li>
	<li>Provide a health check for your personal &amp; organizational readiness</li>
	<li>Provide the confidence to know that your response strategies are appropriate and effective</li>
	<li>Build relevant knowledge through exploring relevant case studies and practical exercises</li>
	<li>Develop flexible creative and well-motivated teams</li>
</ul>

<p><strong>Upcoming Events</strong></p>

<p><strong>Online (USD 1950)</strong></p>

<table>
	<tbody>
		<tr>
			<td><strong>Online</strong></td>
			<td><small>Streaming Live (Flexible Dates)</small></td>
		</tr>
	</tbody>
</table>

<p><strong>At Venue (USD 4500)</strong></p>

<table>
	<tbody>
		<tr>
			<td><strong>Dubai</strong></td>
			<td><small>20 Feb - 24 Feb</small></td>
		</tr>
		<tr>
			<td><strong>Istanbul</strong></td>
			<td>27 Feb - 3 March</td>
		</tr>
		<tr>
			<td><strong>London</strong></td>
			<td>20 March - 24 March</td>
		</tr>
	</tbody>
</table>

<p>For more dates and Venue, Please email <strong>sales@gbacorporate.co.uk</strong></p>
<p>
							
							</p><div>
						
					</div>

GBA Corporate

Incident & Crisis Response Communication Skills

Online

On Site

Harpenden

<p>The market for professional services is becoming increasingly competitive, with some firms and individuals becoming very effective at winning new work, leaving others lagging way behind.</p><p>Given the choice between spending time on client work and business development work, we all tend to choose that which we feel to be easier, more attractive and more aligned with our image of ourselves. We stay within our comfort zones, we focus on client work, and we only resort to business development work when we have to, which can also lead to 'feast or famine' syndrome.</p>The programme will help participants:<ul><li>Understand the professional business development approach and the style that is appropriate for their business and their clients</li><li>Follow a process to guide their conversations and business development meetings</li><li>Prepare thoroughly for a business development meeting/contact with a client to ensure they use their time efficiently and maximise results</li><li>Create a great first impression and professional opening to a conversation</li><li>Ask open questions and listen effectively in order to spot opportunities, understand needs and progress the opportunity</li><li>Identify and understand buying and decision-making processes and criteria</li><li>Skilfully and confidently handle questions and objections</li><li>Sell the benefits of their services and approach over those of their competitors</li><li>Progress the sale by agreeing next steps and gaining commitment appropriately</li></ul><section>
                    <h3>1 Introduction</h3><ul><li>Aims and objectives of the programme</li><li>Personal introductions and objectives</li><li>Workshop overview</li></ul> <h3>2 An introduction to business development and selling for professionals</h3><ul><li>What is selling?</li><li>Who are you selling to?</li><li>The buying experience</li><li>What clients want</li><li>The four-step business development process</li><li>The business development cycle and pipeline management</li><li>Upselling and cross-selling as well as winning new clients</li></ul> <h3>3 Networking and generating leads</h3><ul><li>What is networking?</li><li>Networking objectives</li><li>It's not what you know but who you know</li><li>Asking for referrals and introductions</li><li>Making appointments from networking activity</li></ul> <h3>4 Opening the sales relationship/sales meeting</h3><ul><li>What potential customers are thinking</li><li>Judging first impressions</li><li>Creating positive first impressions</li><li>Building rapport and creating interest and impact</li><li>Earning the right</li></ul> <h3>5 Core communication skills for professional selling</h3><ul><li>Overcoming barriers to listening</li><li>The art of listening</li><li>Questioning refresher</li><li>Types of questions</li><li>Questioning funnel</li></ul> <h3>6 Understanding and identifying needs and opportunities</h3><ul><li>Identifying the questions to ask to identify needs and opportunities</li><li>Questions to move us through the buying and selling process</li><li>Understanding their buying processes</li><li>Asking questions that position you as a 'trusted adviser'</li><li>The questions that give you a competitive advantage</li><li>Knowing when you have asked enough questions</li></ul> <h3>7 Introducing solutions</h3><ul><li>Tailoring your 'pitch' to the client</li><li>Speaking the client's language</li><li>Using features and benefits</li><li>Applying the benefit cycle</li></ul> <h3>8 Handling objections and concerns</h3><ul><li>Identifying the typical objections and concerns</li><li>Understanding why clients raise objections and concerns</li><li>Following a structure for handling objections</li><li>Handling the price objection</li></ul> <h3>9 Gaining commitment</h3><ul><li>Knowing when to close</li><li>The art of checking</li><li>Recognising buying signals</li><li>Small c and big C</li></ul> <h3>10 Putting it all together</h3><ul><li>Personal learning summary and action plans</li></ul> 


                </section>

The In House Training Company

Coaching & Consulting Business

Professional Selling Skills (PSS)

Counselling Skills

Business Development

Business Case Development

Business Development Manager

Business development for professional services (In-House)

<p>What do engineers and project managers need to know of finance? 'Nothing - leave it to the accountants!'</p><p>No, no, no! Engineers must be conversant with the terminology and statements that accountants use. Technical expertise in projects, service delivery, production or other areas can only really be harnessed if the managers understand the accounting and reporting that drives businesses.</p><p>This course gives the necessary understanding to project, production and technical managers. It develops their skills in understanding financial and management accounting.</p><p>Accountants may not always like it but a major part of their work is to be the 'servants of business' and to gather, compile and present your figures. So you must understand the figures - they belong to you, your processes or projects. There are many reasons for maintaining accurate accounts. This course focuses on the strategic issues (those over-used words) - what figures reveal about the drivers of business and what they reveal about the day-to-day issues that accountants bother you with. The course will enhance your understanding of finance and of the accounting issues which affect your projects, production and technical areas of business.</p>This course will help you:<ul><li>Understand the business world in figures - make sense of what the accountants are telling you</li><li>Appreciate what drives business - and how this affects your role in your part of the business</li><li>Relate your activities to the success of the business - through figures</li><li>Gain the skills to advance in management - financial awareness is a 'must have' if you are to progress in your career</li></ul><section>
                    <h3>1 What do accountants do?</h3><ul><li>The finance function, types of accountant, financial v management accounting and the treasury function</li><li>Understanding the role of the finance function and how the information you provide may be used</li></ul> <h3>2 The basic financial statements</h3><ul><li>Balance sheets and income statements (P&amp;L accounts)</li><li>What they are, what they contain and above all what they can reveal - how to read them</li><li>The accounting process - from transactions to financial statements</li><li>What underpins the statements - accounting systems and internal controls</li></ul> <h3>3 Why be in business - from a financial perspective</h3><ul><li>The driving forces behind financial information</li><li>Performance measures - profitability, asset utilisation, sales and throughput, managing capital expenditure</li></ul> <h3>4 Accounting rules - accounting standards</h3><ul><li>Accounting concepts and the accounting rules: accruals, 'going concern' - substance over form and other 'desirable qualities'</li><li>Accruals - why the timing of a transaction is so important to the finance function</li><li>Depreciation and amortisation - the concepts and practice</li><li>Accounting standards - the role of International Financial Reporting Standards</li></ul> <h3>5 Cash</h3><ul><li>The importance of cash flow - working capital management</li><li>Cash flow statements - monitoring overall cash flows</li><li>Raising cash - levels of borrowing, gearing</li><li>Spending cash - an outline of capital expenditure appraisal</li></ul> <h3>6 Budgeting</h3><ul><li>Why budget? - good and bad practice</li><li>Determining why budgets play a key role and should not be simply an annual ritual</li><li>Justifying your budgets - the link between the strategic plan and day-to-day budgeting - alignment of company culture</li><li>Budgets as motivators - the importance of the right culture</li><li>Techniques to improve budgeting - whether day-to-day or capital budgeting</li></ul> <h3>7 Costing</h3><ul><li>The type and detail of costing very much depends on your business - eg, manufacturing piston rings is quite different from the construction of a power plant</li><li>Issues with overhead allocation</li><li>Accounting for R&amp;D</li></ul> <h3>8 Reading financial statements</h3><ul><li>Annual financial statements - why they are produced, what's in them and what you should look for</li><li>Learning what a set of accounts reveals about a company's current situation, profitability and future prospects</li></ul> <h3>9 Performance measurement - analytical reviews and ratio analysis</h3><ul><li>ROI/ROCE</li><li>Profitability, margins and cost control</li><li>Sales - asset turnover</li><li>Efficiency (asset / stock turnover, debtor / creditor days)</li><li>'City' measures</li><li>Investment (interest / dividend cover, earnings per share, dividend yield)</li></ul> 


                </section>

Accounting & Finance

Business Accounting

Corporate Finance Level 1

Finance For Non Finance Managers

Financial Accounting

Practical Accounting

Finance for project managers and engineers (In-House)

<h2>Inspiring Leader Programme: In-House</h2><p>You can't do it all. Whatever your role, you rely on other people. Whose support do you need? Who needs your support? How is that support gained? It all comes down to influencing and negotiating. Those who are better at it find it easier to achieve success.</p><p>So this workshop is designed to help you develop your influencing and negotiating skills.</p><p>It's not about &amp;'hard' contract or sales negotiations. It is about working out how best to work with others, particularly in terms of getting what you need from them so that you can achieve your specific objectives. And doing so in a positive, constructive way - win / win!</p><section>
                    <ul><li>Pre-workshop</li><li>Workshop 1: Leadership Matters</li><li>Workshop 2: Strategic Thinking and Decision-making</li><li>Post-workshop</li><li>Workshop 3: Leading Teams to Achieve High Performance</li><li>Workshop 4: Developing Others</li></ul>


                </section>

Maximum Performance

Inspiring Leader Programme: In-House

<p>This is not a single course but a set of menu options from which you can 'pick and mix' to create a draft programme yourself, as a discussion document which we can then fine-tune with you. For a day's training course, simply consider your objectives, select six hours' worth of modules and let us do the fine-tuning so that you get the best possible training result.</p>Consider your objectives carefully for maximum benefit from the course. Is the training for new or experienced credit control staff? Are there specific issues to be addressed within your particular sector (eg, housing, education, utilities, etc)? Do your staff need to know more about the legal issues? Or would a practical demonstration of effective telephone tactics be more useful to them?<section>
                    <h3>Menu</h3>Rather than a generic course outline, the expert trainer has prepared a training 'menu' from which you can select those topics of most relevance to your organisation. We can then work with you to tailor a programme that will meet your specific objectives. 					<ul><li>Advanced credit control skills for supervisors - 1â2 day</li><li>Basic legal overview: do's and don'ts of debt recovery - 2 hours</li><li>Body language in the credit and debt sphere - 1â2 day</li><li>County Court suing and enforcement - 1â2 day</li><li>Credit checking and assessment - 1 hour</li><li>Customer visits and 'face to face' debt recovery skills - 1â2 day</li><li>Data Protection Act explained - 1â2 day</li><li>Dealing with 'Caring Agencies' and third parties - 1 hour</li><li>Debt counselling skills - 2 hours</li><li>Elementary credit control skills for new staff - 1â2 day</li><li>Granting credit and collecting debt in Europe - 1â2 day</li><li>Identifying debtors by 'type' to handle them accurately - 1 hour</li><li>Insolvency: Understanding bankruptcy / receivership / administration / winding-up / liquidation /<br />CVAs and IVAs - 2 hours</li><li>Late Payment of Commercial Debts Interest Act explained - 2 hours</li><li>Liaison with sales and other departments for maximum credit effectiveness - 1 hour</li><li>Suing in Scottish Courts (Small Claims and Summary Cause) - 1â2 day</li><li>Telephone techniques for successful debt collection - 11â2 hours</li><li>Terms and conditions of business with regard to credit and debt - 2 hours</li><li>Tracing 'gone away' debtors (both corporate and individual) - 11â2 hours</li><li>What to do if you/your organisation are sued - 1â2 day</li></ul><p>Other topics you might wish to consider could include:</p><ul><li>Assessment of new customers as debtor risks</li><li>Attachment of Earnings Orders</li><li>Bailiffs and how to make them work for you</li><li>Benefit overpayments and how to recover them</li><li>Cash flow problems (business)</li><li>Charging Orders over property/assets</li><li>Credit policy: how to write one</li><li>Council and Local Authority debt recovery</li><li>Consumer Credit Act debt issues</li><li>Using debt collection agencies</li><li>Director's or personal guarantees</li><li>Domestic debt collection by telephone</li><li>Exports (world-wide) and payment for</li><li>Emergency debt recovery measures</li><li>Education Sector debt recovery</li><li>Forms used in credit control</li><li>Factoring of sales invoices</li><li>Finance Sector debt recovery needs</li><li>Third Party Debt Orders (Enforcement)</li><li>Government departments (collection from)</li><li>Harassment (what it is - and what it is not)</li><li>Health sector debt recovery skills</li><li>Hardship (members of the public)</li><li>Insolvency and the Insolvency Act</li><li>In-house collection agency (how to set up)</li><li>Instalments: getting offers which are kept</li><li>Judgment (explanation of types)</li><li>Keeping customers while collecting the debt</li><li>Late payment penalties and sanctions</li><li>Letter writing for debt recovery</li><li>Major companies as debtors</li><li>Members of the public as debtors</li><li>Monitoring of major debtors and risks</li><li>Negotiation skills for debt recovery</li><li>Old debts and how to collect them</li><li>Out of hours telephone calls and visits</li><li>Office of Fair Trading and collections</li><li>Oral Examination (Enforcement)</li><li>Pro-active telephone collection</li><li>Parents of young debtors</li><li>Partnerships as debtors</li><li>Positive language in debt recovery</li><li>Pre-litigation checking skills</li><li>Power listening skills</li><li>Questions to solicit information</li><li>Retention of title and 'Romalpa' clauses</li><li>Sale of Goods Act explained</li><li>Salesmen and debt recovery</li><li>Sheriffs to enforce your judgment</li><li>Students as debtors</li><li>Statutory demands for payment</li><li>Small companies (collection from)</li><li>Sundry debts (collection of)</li><li>Terms and Conditions of Contract</li><li>Tracing 'gone away' debtors</li><li>The telephone bureau and credit control</li><li>Taking away reasons not to pay</li><li>Train the trainer skills</li><li>Utility collection needs</li><li>Visits for collection and recovery</li><li>Warrant of execution (enforcement)</li></ul>			 


                </section>

Finance Cert & Exam Prep

Credit Control

Debt Management

Credit Controller

Credit control training 'menu' (In-House)

Bardsey

Leeds

Nottingham

Reading

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Negotiation is an everyday challenge for some whether it be in the office, field or at home. Have you ever walked away from a situation thinking "if I&#39;d only put my thoughts, side, opinion or words across better"?</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This 2-day course is perfect for managers, supervisors and sales people. It will focus on negotiation skills and the techniques that go with it. In this energy-charged provision you&#39;ll learn and practice negotiation, assertiveness and influencing techniques.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><div style="color: rgb(125, 125, 125); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(125, 125, 125);"><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Syllabus</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The syllabus of the Effective Communication and Influencing course is comprised of seven modules, covering the following:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module One</strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">An Introduction to Negotiation</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Assessment of your current sales and negotiation strengths and improvement areas</li><li fr-original-style="" style="box-sizing: border-box;">What is negotiation?</li><li fr-original-style="" style="box-sizing: border-box;">Identifying objectives and all factors affecting negotiation</li><li fr-original-style="" style="box-sizing: border-box;">The negotiation model - the four stages</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Two</strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The Preparation Stage</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">The significance of preparation and why we need to prepare</li><li fr-original-style="" style="box-sizing: border-box;">What do you need to prepare?</li><li fr-original-style="" style="box-sizing: border-box;">Preparing a set of objectives: yours and theirs</li><li fr-original-style="" style="box-sizing: border-box;">Understanding constants and variables</li><li fr-original-style="" style="box-sizing: border-box;">Researching the other party</li><li fr-original-style="" style="box-sizing: border-box;">Creating a "win-win" situation</li><li fr-original-style="" style="box-sizing: border-box;">Preparing yourself for possible set-backs and objections</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Three</strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The Discussion Stage</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">The importance of rapport building</li><li fr-original-style="" style="box-sizing: border-box;">Opening the negotiation</li><li fr-original-style="" style="box-sizing: border-box;">The power of effective questioning techniques</li><li fr-original-style="" style="box-sizing: border-box;">Improving your listening skills</li><li fr-original-style="" style="box-sizing: border-box;">Controlling emotions</li><li fr-original-style="" style="box-sizing: border-box;">Spotting the signs - non-verbal communication and voice clues</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Four</strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The Proposing Stage</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Stating your opening position</li><li fr-original-style="" style="box-sizing: border-box;">Responding to offers</li><li fr-original-style="" style="box-sizing: border-box;">How to deal effectively with adjournments</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Five</strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The Bargaining and Closing Stage</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Making concessions - the techniques</li><li fr-original-style="" style="box-sizing: border-box;">Adopting key bargaining skills</li><li fr-original-style="" style="box-sizing: border-box;">Dealing with objections and underhand tactics</li><li fr-original-style="" style="box-sizing: border-box;">Closing techniques</li><li fr-original-style="" style="box-sizing: border-box;">Confirming the agreement</li><li fr-original-style="" style="box-sizing: border-box;">Creating long term, lasting commitment</li></ul><div fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></div><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><div style="color: rgb(125, 125, 125); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(125, 125, 125);"><h3 style="color: rgb(17, 86, 166); box-sizing: border-box;" fr-original-style=" color: rgb(17, 86, 166);">Scheduled Courses</h3></div><section style="color: rgb(125, 125, 125); box-sizing: border-box;" fr-original-style=" color: rgb(125, 125, 125);"><p align="justify" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Unfortunately this course is not one that is currently scheduled as an open course, and is only available on an in-house basis. Please contact us for more information.</p></section></div>

Dickson Training Ltd

Effective Negotiation Skills Course

<p>Finance doesn't have to be a puzzle.</p><p>And if you want to get anywhere with your career, it had better not be!</p><p>Whatever your role, you have an impact on the financial wellbeing of the organisation you work for, whether you've got specific financial responsibilities or not.</p><p>This thoroughly practical, fun and enjoyable one-day workshop will help unpuzzle finance for you. It's an ideal opportunity to master the terminology, get to grips with the concepts, learn how 'the finance department' works and understand the part you play.</p>This course will help participants:<ul><li>Appreciate the role and importance of Finance within organisations</li><li>Be able to recognise and describe some of the common items and jargon used</li><li>Identify the elements of the Profit &amp; Loss and the Balance Sheet</li><li>Understand cashflow</li><li>Make better decisions</li><li>Manage budgets</li></ul><section>
                    <h3>1 Introduction</h3><ul><li>Expectations</li><li>Terminology</li><li>Key financial principles<ul><li>Accruals</li><li>Consistency</li><li>Prudence</li><li>Going concern</li></ul></li></ul> <h3>2 The three main financial statements</h3><ul><li>Profit &amp; Loss account<ul><li>Income</li><li>Cost of sales</li><li>Gross profit</li><li>Administrative expenses ('overheads')</li><li>Net profit/(loss) for the financial year (the 'bottom line')</li><li>P&amp;L format</li></ul></li><li>Balance Sheet<ul><li>Terminology</li><li>Fixed Assets</li><li>Current Assets</li><li>Current Liabilities</li><li>Long-term Liabilities</li><li>Capital</li><li>B/S format</li></ul></li><li>Cashflow Statement</li><li>Financial and management information systems</li></ul> <h3>3 Budgets and forecasts</h3><ul><li>Why budget?</li><li>Types of budget - incremental or zero-based</li><li>Budgeting for costs - fixed and variable</li><li>Budgeting for income</li><li>An eight point plan for budgeting for your department</li><li><em>Case study: Small Brother Ltd</em></li><li>Problems and solutions</li></ul> <h3>4 Accruals</h3><ul><li>Accruals - what and why?</li><li>Prepayments</li></ul> <h3>5 Open forum</h3> 


                </section>

Personal Finance

Corporate Finance

Unpuzzling finance (In-House)

<p>This course has a simple objective: to help gain appointments with potential clients. In most consultative selling situations clients won't commit to purchases over the telephone. This means setting up a meeting to discuss the options with them face-to-face. But getting 'face time' can be tricky. This practical workshop can help.</p>Participants will acquire essential tools, skills and methods; discuss specific organisational issues; and identify areas for improvement. They will discover how to:<ul><li>Increase their effectiveness through proper preparation</li><li>Construct attention-grabbing opening statements</li><li>Help potential clients feel comfortable agreeing to a meeting</li><li>Develop tactics for responding to difficult excuses and objections</li><li>Stress the benefits of a face-to-face consultation</li><li>Develop and enhance their questioning and listening skills</li><li>Prevent customers cancelling booked appointments</li></ul><section>
                    <h3>1 Introduction to appointment setting</h3><ul><li>Key trends that have changed the way people buy today - and will buy tomorrow</li><li>Why many sales people avoid picking up the phone</li><li>The difference that makes a difference - what makes a good appointment-maker?</li></ul> <h3>2 Before you pick up the telephone</h3><ul><li>It all starts with a plan...</li><li>Who and what to focus our attention</li><li>How much research should we undertake and why?</li><li>Setting primary and secondary objectives</li></ul> <h3>3 Making your approach</h3><ul><li>Key considerations</li><li>Every call is an opportunity - creating a positive mind-set</li><li>Using a structured approach</li><li>Using partnership language</li></ul> <h3>4 Gaining an insight into the customer's needs</h3><ul><li>How to quickly 'tune in' to your customers, so that you can serve them more easily</li><li>Developing speech patterns that put customers at their ease</li><li>Using effective questioning and listening skills</li><li>Finding and building pain points</li></ul> <h3>5 Dealing with excuses and objections</h3><ul><li>Pre-empting potential excuses</li><li>Developing techniques for responding to client objections</li><li>Keeping the door open for future contact</li></ul> <h3>6 Securing the appointment</h3><ul><li>Selling the benefits of a consultancy meeting</li><li>Techniques for avoiding cancelled appointments</li><li>Gaining commitment</li></ul> <h3>7 Action plans</h3><ul><li>Course summary and presentation of action plans</li></ul> 


                </section>

Office Skills & Productivity

Meeting Skills

Presentation Skills

Interview Skills

Appointment setting (In-House)

<h2>Influencing and Negotiating</h2><p>You can't do it all. Whatever your role, you rely on other people. Whose support do you need? Who needs your support? How is that support gained? It all comes down to influencing and negotiating. Those who are better at it find it easier to achieve success.</p><p>So this workshop is designed to help you develop your influencing and negotiating skills.</p><p>It's not about &amp;'hard' contract or sales negotiations. It is about working out how best to work with others, particularly in terms of getting what you need from them so that you can achieve your specific objectives. And doing so in a positive, constructive way - win / win!</p><h3>Learning objectives</h3><p>By the end of this workshop you will be able to:</p><ul><li>Assess your influencing and negotiating skills (from development areas to over-done strengths)</li><li>and build on them for specific situations</li><li>Take a proactive approach to developing your network of stakeholders and influencers</li><li>Apply the push-pull model of influencing skills</li><li>Influence others more effectively, both on a one-to-one basis and in meetings</li><li>Choose the most appropriate negotiating approach for each specific situation</li></ul><section>
                    <h3>Welcome and introduction</h3><ul><li>Workshop objectives</li><li>Personal objectives and workplace challenges</li><li>Personal action plans</li></ul><h3>What do we mean by influencing and negotiating?</h3><ul><li>Persuading? Negotiating? Influencing? What's the difference?</li><li>Where do you need to influence and negotiate in your role?</li><li>The skills, knowledge and attitude required to be a successful influencer and negotiator</li><li>How good are you?</li></ul><h3>How can you influence others?</h3><ul><li>Your pre-work questionnaire</li><li>7 influencing power bases</li><li>Influencing your manager</li><li>Powerful stakeholders - using the power/interest grid</li><li>The emotional bank account</li><li>Influencing in meetings</li></ul><h3>Negotiation approaches</h3><ul><li>Preparing for a negotiation</li><li>Self-assessment inventory</li><li>5 approaches to negotiation</li><li>You want some water?</li><li>Let go of the orange!</li><li>Win-win</li></ul><h3>Negotiation scenarios</h3><ul><li>Practical negotiation exercises</li></ul><h3>Review and action plans</h3><ul><li>Review</li><li>Next steps</li></ul>


                </section>

Influencing and Negotiating

<h2>Influencing and Negotiating: In-House</h2><p>You can't do it all. Whatever your role, you rely on other people. Whose support do you need? Who needs your support? How is that support gained? It all comes down to influencing and negotiating. Those who are better at it find it easier to achieve success.</p><p>So this workshop is designed to help you develop your influencing and negotiating skills.</p><p>It's not about &amp;'hard' contract or sales negotiations. It is about working out how best to work with others, particularly in terms of getting what you need from them so that you can achieve your specific objectives. And doing so in a positive, constructive way - win / win!</p><h3>Learning objectives</h3><p>By the end of this workshop you will be able to:</p><ul><li>Assess your influencing and negotiating skills (from development areas to over-done strengths)</li><li>and build on them for specific situations</li><li>Take a proactive approach to developing your network of stakeholders and influencers</li><li>Apply the push-pull model of influencing skills</li><li>Influence others more effectively, both on a one-to-one basis and in meetings</li><li>Choose the most appropriate negotiating approach for each specific situation</li></ul><section>
                    <h3>Welcome and introduction</h3><ul><li>Workshop objectives</li><li>Personal objectives and workplace challenges</li><li>Personal action plans</li></ul><h3>What do we mean by influencing and negotiating?</h3><ul><li>Persuading? Negotiating? Influencing? What's the difference?</li><li>Where do you need to influence and negotiate in your role?</li><li>The skills, knowledge and attitude required to be a successful influencer and negotiator</li><li>How good are you?</li></ul><h3>How can you influence others?</h3><ul><li>Your pre-work questionnaire</li><li>7 influencing power bases</li><li>Influencing your manager</li><li>Powerful stakeholders - using the power/interest grid</li><li>The emotional bank account</li><li>Influencing in meetings</li></ul><h3>Negotiation approaches</h3><ul><li>Preparing for a negotiation</li><li>Self-assessment inventory</li><li>5 approaches to negotiation</li><li>You want some water?</li><li>Let go of the orange!</li><li>Win-win</li></ul><h3>Negotiation scenarios</h3><ul><li>Practical negotiation exercises</li></ul><h3>Review and action plans</h3><ul><li>Review</li><li>Next steps</li></ul>


                </section>

Influencing and Negotiating: In-House

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The colour energies are the essential building blocks of team and personal effectiveness, they develop the vital self awareness that makes flexibility possible.</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Being flexible is the key to building effective and productive relationships.&nbsp; Adapting your style to connect with the style of your customer will lead to greater rapport.&nbsp; With rapport you can begin to influence your customer.</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This virtual workshop has been designed for any group of people who want to learn how to build rapport quickly with lots of customers and other key stakeholders.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Our Building Influence &amp; Selling Skills Workshop is an interactive, informative and fun way to begin this journey. We focus on behaviours rather than personality and provide a common language that helps individuals identify how to flex their style and create stronger connections.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">How will your team benefit from this workshop? They will:</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Understand individual strengths and potential development needs in this area</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Explore effective sales and influencing techniques for different audiences</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Optimise communication with stakeholders</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Consider how body language as well as written and verbal communication styles can influence this area</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Understand different clients&#39; drivers and blockers</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">✔ &nbsp; &nbsp;Learn ways to practically apply these concepts to current situations and clients</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">We have worked with thousands of teams and individuals, which statement best describes your team:</p><ul style="list-style-type: disc; box-sizing: border-box;" fr-original-style="list-style-type: disc;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Inexperienced</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Want to develop pitching &amp; presenting skills</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Not hitting targets</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Looking to improve results</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Would benefit from sales skills development</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Influencing others regularly</li></ul><p id="isPasted" style="text-align: left; color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style="text-align: left;">Take advantage of our add-on offers at the checkout and enhance your experience on this workshop.&nbsp; Buy a set of <a href="https://colour-energies.com/colour-energies-building-blocks/" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">Colour Energies Building Blocks</a> and/or a <a href="https://colour-energies.com/colour-energies-card-game/" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">Colour Energies Card Game</a> and see how easily you can embed the colour energies in your team.</p><p id="isPasted" style="text-align: center; color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style="text-align: center;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Act Now! Contact us to bring the world of the colour energies to your team and experience the benefit of a common language that will drive your performance to a higher level.</strong></p><p style="text-align: center; color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style="text-align: center;"><a href="https://colour-energies.com/" target="_blank" style="font-size: 14px; font-family: Helvetica, Arial, sans-serif; color: rgb(255, 255, 255); font-weight: bold; text-decoration: none; border-radius: 5px; background-color: rgb(61, 86, 224); border-width: 12px 18px; border-style: solid; border-color: rgb(61, 86, 224); display: inline-block; user-select: auto; box-sizing: border-box; cursor: pointer;" rel="noopener noreferrer" fr-original-style="font-size: 14px; font-family: Helvetica, Arial, sans-serif; color: #ffffff; font-weight: bold; text-decoration: none; border-radius: 5px; background-color: #3D56E0; border-top: 12px solid #3D56E0; border-bottom: 12px solid #3D56E0; border-right: 18px solid #3D56E0; border-left: 18px solid #3D56E0; display: inline-block;">Get in touch</a></p>

colour-energies.com

Disc

Team Building

Business Leadership

Relationship Building

Insights

Influence Skills

Insights Discovery

The four colour energies will transform your teams ability to influence customers and tailor their approach to different customers preferences.  By building deep rapport and creating trust your customers will strengthen their bond with your organisation.  Watch as your sales and profits exceed your expectations.

The 4 Colour Energies - Building Influence & Selling Skills

General Admission

Early Bird Offer

Buy a place and get a second place for 50% discount

Buy One place get a second half price

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></strong></strong></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Real Estate Analyst</strong></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The Real Estate Analyst course has been taught non-stop to global real estate firms over the last 25 years, and is without doubt the core financial modelling training in your career portfolio. Whether you have an upcoming financial modelling test for a new job or an APC exam, the Real Estate Analyst course is the choice for you.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Create flexible real estate investment focused financial models in Excel. Case studies focus on core, core plus and value add property investments. This course shows you how to model income producing property with both annual and quarterly discounted cash flows, build rent functions, model costs and calculate returns. It also shows you how to interpret and analyse the results.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On this course, you will&hellip;</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Learn how to structure an investment cash flow from first principles and how to value and appraise property investments</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Build annual and quarterly discounted cash flows</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Look in depth at modelling tenancy schedules: rent reviews, upward-only, break options, lease expiry</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Build OPEX and CAPEX into your cash flow</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Analyse risk using sensitivity tables and charts</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Employ best practice and find solutions to common modelling problems</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who will benefit from this course?</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Real Estate Investors</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Surveyors</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Portfolio Analysts</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Investment Managers</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Asset Managers</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Real Estate professionals at any level with exposure to real estate financial models on a frequent basis</li><li value="7" fr-original-style="" style="box-sizing: border-box;">Mid-level to senior Real Estate Analysts who would like to start building their own real estate models quickly, rather than relying solely on coaching from existing team members</li><li value="8" fr-original-style="" style="box-sizing: border-box;">Junior or new Real Estate Analysts who would like to start building their own real estate models quickly, rather than relying solely on coaching from existing team members</li><li value="9" fr-original-style="" style="box-sizing: border-box;">APC candidates who would like the opportunity to consolidate their competencies by understanding how theory and variables interact within the precision context of a financial model.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Day One</strong></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Know how to build a property asset cash flow, analyse geared, and un-geared IRRs.</p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Term &amp; Reversion and Layer Method Valuation (Intro to Excel)</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Equivalent Yield (Solver, Scenario and Goal Seek functions)</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Single-Let Discounted Cash Flow</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Cash Flow inputs (Rents, Yields, Growth Rates, Target Returns)</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Analysis and use of date series</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Internal Rate of Return (IRR) and Net Present Value (NPV)</li><li value="7" fr-original-style="" style="box-sizing: border-box;">Comparing Value, Price and Worth</li><li value="8" fr-original-style="" style="box-sizing: border-box;">Adding borrowing and analysing geared returns</li><li value="9" fr-original-style="" style="box-sizing: border-box;">Introducing Rent Reviews and other &lsquo;events&rsquo; into cash flows</li><li value="10" fr-original-style="" style="box-sizing: border-box;">The &lsquo;Rent Function&rsquo; concept and Logic functions (IF,OR,AND)</li><li value="11" fr-original-style="" style="box-sizing: border-box;">Sensitivity analysis</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Day Two</strong></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Know how to build a multi-let property cash flow and apply the concepts on a hypothetical case study.</p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">The &lsquo;Rent Function&rsquo; and Multi-let cash flows</li><li value="2" fr-original-style="" style="box-sizing: border-box;">The &lsquo;date problem&rsquo; and assumptions in property asset cash flows</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Reducing the rent function, intermediate calculations and modelling theory</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Modelling lease expiries, break clauses, voids, and upward only covenants</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Incorporating time-varying rental growth rates</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Analysing multi-let cash flows to see if the leases are sufficiently diversified</li><li value="7" fr-original-style="" style="box-sizing: border-box;">Further IRR analysis (XIRR, MIRR)</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Included in the Course</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">CPD Accredited Certificate &amp; LinkedIn Proficiency Badge</li><li value="2" id="isPasted" fr-original-style="" style="box-sizing: border-box;">Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Course Files</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Post Course Support - Two Months of Questions &amp; Answers, and One year of support is available for an additional fee</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information about the Real Estate Analyst such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">E - s.musgrave@bayfieldtraining.com</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">T - 01223 517851</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">W - <a href="https://www.bayfieldtraining.com/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.bayfieldtraining.com/" data-airgap-id="125" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">www.bayfieldtraining.com</a></p>



Real Estate Analyst
The Real Estate Analyst course has been taught non-stop to global real estate firms over the last 25 years, and is without doubt the core financial modelling training in your career portfolio. Whether you have an upcoming financial modelling test for a new job or an APC exam, the Real Estate Analyst course is the choice for you.
Create flexible real estate investment focused financial models in Excel. Case studies focus on core, core plus and value add property investments. This course shows you how to model income producing property with both annual and quarterly discounted cash flows, build rent functions, model costs and calculate returns. It also shows you how to interpret and analyse the results.


On this course, you will…
Learn how to structure an investment cash flow from first principles and how to value and appraise property investments
Build annual and quarterly discounted cash flows
Look in depth at modelling tenancy schedules: rent reviews, upward-only, break options, lease expiry
Build OPEX and CAPEX into your cash flow
Analyse risk using sensitivity tables and charts
Employ best practice and find solutions to common modelling problems


Who will benefit from this course?
Real Estate Investors
Surveyors
Portfolio Analysts
Investment Managers
Asset Managers
Real Estate professionals at any level with exposure to real estate financial models on a frequent basis
Mid-level to senior Real Estate Analysts who would like to start building their own real estate models quickly, rather than relying solely on coaching from existing team members
Junior or new Real Estate Analysts who would like to start building their own real estate models quickly, rather than relying solely on coaching from existing team members
APC candidates who would like the opportunity to consolidate their competencies by understanding how theory and variables interact within the precision context of a financial model.


Day One
Know how to build a property asset cash flow, analyse geared, and un-geared IRRs.
Term & Reversion and Layer Method Valuation (Intro to Excel)
Equivalent Yield (Solver, Scenario and Goal Seek functions)
Single-Let Discounted Cash Flow
Cash Flow inputs (Rents, Yields, Growth Rates, Target Returns)
Analysis and use of date series
Internal Rate of Return (IRR) and Net Present Value (NPV)
Comparing Value, Price and Worth
Adding borrowing and analysing geared returns
Introducing Rent Reviews and other ‘events’ into cash flows
The ‘Rent Function’ concept and Logic functions (IF,OR,AND)
Sensitivity analysis


Day Two
Know how to build a multi-let property cash flow and apply the concepts on a hypothetical case study.
The ‘Rent Function’ and Multi-let cash flows
The ‘date problem’ and assumptions in property asset cash flows
Reducing the rent function, intermediate calculations and modelling theory
Modelling lease expiries, break clauses, voids, and upward only covenants
Incorporating time-varying rental growth rates
Analysing multi-let cash flows to see if the leases are sufficiently diversified
Further IRR analysis (XIRR, MIRR)


Included in the Course
CPD Accredited Certificate & LinkedIn Proficiency Badge
Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee
Course Files
Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers, and One year of support is available for an additional fee


For more information about the Real Estate Analyst such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

Bayfield Training

Financial Modelling & Analysis

Financial Modelling

Professional Development

Property & Real Estate Photography

Continuous Professional Development (CPD)

The Real Estate Analyst course has been taught non-stop to global real estate firms over the last 25 years, and is without doubt the core financial modelling training in your career portfolio. Whether you have an upcoming financial modelling test for a new job or an APC exam, the Real Estate Analyst course is the choice for you.

Real Estate Analyst (Investment Cash Flow Modelling in Excel)

In-Person 

Virtual



The Real Estate Investment School is a four day course, that unravels the complexity of Investment Cash Flows through Advanced Modelling, Interpretation and Theory.
With a strong emphasis on practical application, you will gain a profound understanding of the complexities involved in analysing investment cash flows and interpreting their implications for effective decision-making.
Upon completion of the course, you will have the expertise to confidently model investment cash flows to a proficient level, empowering you to make informed financial decisions and drive positive outcomes for your investments.


The Investment focused school combines three of our courses:
Real Estate Analyst
Real Estate Modelling Masterclass
Understanding Key Principles of Real Estate Financial Modelling


On this course you will…
Construct Investment Financial Models starting from foundational principles
Learn how to value an appraise property investments.
Gain a comprehensive understanding of modelling tenancy schedules, including lease structures, rental income projections, lease expiry analysis, and lease renewal
Develop proficiency in creating robust models.
Understand how the application and use structure finance products in Real Estate
Learn advanced modelling techniques to analyse underlying asset risk
Appreciate the importance of data in investment cash flow modelling.
Gain a deep comprehension of the interrelationship between the metrics used in investment cash flow modelling


Who will benefit from this School?
Real Estate professionals at any level with exposure to real estate financial models on a frequent basis
Junior or new Real Estate Analysts who would like to start building their own real estate models quickly, rather than relying solely on coaching from existing team members
Mid-level to senior Real Estate Analysts
Real Estate Managers who would like to gain an understanding of the dynamics of debt and financial return fluctuations in more detail
Property industry modellers who would like to be fully proficient in building complex financial models


Course Outline
Day One
Real Estate Analyst I
Know how to build a property asset cash flow, analyse geared, and un-geared IRRs.
Term & Reversion and Layer Method Valuation (Intro to Excel)
Equivalent Yield (Solver, Scenario and Goal Seek functions)
Single-Let Discounted Cash Flow
Cash Flow inputs (Rents, Yields, Growth Rates, Target Returns)
Analysis and use of date series
Internal Rate of Return (IRR) and Net Present Value (NPV)
Comparing Value, Price and Worth
Adding borrowing and analysing geared returns
Introducing Rent Reviews and other ‘events’ into cash flows
The ‘Rent Function’ concept and Logic functions (IF,OR,AND)
Sensitivity analysis


Day Two
Real Estate Analyst II
Know how to build a multi-let property cash flow and apply the concepts on a hypothetical case study.
The ‘Rent Function’ and Multi-let cash flows
The ‘date problem’ and assumptions in property asset cash flows
Reducing the rent function, intermediate calculations and modelling theory
Modelling lease expiries, break clauses, voids, and upward only covenants
Incorporating time-varying rental growth rates
Analysing multi-let cash flows to see if the leases are sufficiently diversified
Further IRR analysis (XIRR, MIRR)


Day Three
Real Estate Modelling Masterclass
Mezzanine debt modelling
Joint Venture structures between developers and lender/equity partners
Promote and profit share structure calculations
Advance project cash flows with mezzanine debts
Key Real Estate and investment risks, risk adjustment of exit yields
Sensitivity and Scenario Analysis
Monte Carlo Analysis


Day Four
Understanding Key Principles of Real Estate Financial Modelling
Real Estate Financial Modelling Mathematics
Time Value of Money
Net Present Value (NPV)
Internal Rare of Return (IRR)
Growth
What Discount Rate?
Certainty of a cash flow
Liquidity


Price, Value & Worth
Comparing Price, Value and Worth
Conventional Valuation Methods
Term and Reversion, Layer Method
Property Yields and Capitalisation Method
Exit calculations across Europe


Discounting Cash Flow Models
Investment Appraisal Models
Cash flow inputs: Rents, Yields, Growth Rates, Target Returns
Cash-on-Cash and Equity Multiple
Discount Rates & Exit Cap Rate
Operating Assumptions
Adding borrowing and analysing geared returns


Model Interpretation and Analysis
Sensitivity analysis and scenario analysis
Growth and inflation
Performance measures
Contemporary issues for analysis (such as the rise in interest rates


Included in the Course
CPD Accredited Certificate & LinkedIn Proficiency Badge
Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee
Course Files
Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers, and One year of support is available for an additional fee


For more information about the Real Estate Investment School such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

Property Investment

Financial Analysis

Microsoft Excel

The Real Estate Investment School is a four day course, that unravels the complexity of Investment Cash Flows through Advanced Modelling, Interpretation and Theory.

Real Estate Investment School (Investment Cash Flow Modelling)

<h2 id="isPasted" fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></h2><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This advanced financial modelling course will benefit Real Estate Professionals looking to develop their financial modelling skills to the next level. This course is intended to the most ambitious modellers in the property industry who would like to be fully proficient in building complex real estate models.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On this course you will...</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Understand how the application and use of Structured Finance products in Real Estate</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Learn how to introduce several tranches of debt in a development project</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Understand how to model different parties to a project</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Create Joint Venture structures between Developers, Lenders and Equity Partners</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Learn advanced modelling techniques to analyse underlying asset risk</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Understand how underlying asset risk impacts return to all parties to a project</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who will benefit from this course?</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Real Estate professionals from a mid to senior level with exposure to Real Estate financial models</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Mid-level to senior Real Estate Analysts who would like to advance their financial modelling skills in areas such as development, portfolio analysis, and risk analysis</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Real Estate Investors who would like to expand their knowledge and understanding of Real Estate cash flow models to an advanced level</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Outline</strong></strong>:</p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">Mezzanine debt modelling</li><li value="2" fr-original-style="" style="box-sizing: border-box;">Joint Venture structures between developers and lender/equity partners</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Promote and profit share structure calculations</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Advanced project cash flows with mezzanine debts</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Key Real Estate and investment risks, risk adjustment of exit yields</li><li value="6" fr-original-style="" style="box-sizing: border-box;">Sensitivity and Scenario Analysis</li><li value="7" fr-original-style="" style="box-sizing: border-box;">Monte Carlo Analysis</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Included in the Course</strong></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">CPD Accredited Certificate &amp; LinkedIn Proficiency Badge</li><li value="2" id="isPasted" fr-original-style="" style="box-sizing: border-box;">Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee</li><li value="3" fr-original-style="" style="box-sizing: border-box;">Course Files</li><li value="4" fr-original-style="" style="box-sizing: border-box;">Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)</li><li value="5" fr-original-style="" style="box-sizing: border-box;">Post Course Support - Two Months of Questions &amp; Answers, and One year of support is available for an additional fee</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information about the Real Estate Modelling Masterclass such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">E - s.musgrave@bayfieldtraining.com</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">T - 01223 517851</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">W - <a href="https://www.bayfieldtraining.com/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.bayfieldtraining.com/" data-airgap-id="125" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">www.bayfieldtraining.com</a></p>



This advanced financial modelling course will benefit Real Estate Professionals looking to develop their financial modelling skills to the next level. This course is intended to the most ambitious modellers in the property industry who would like to be fully proficient in building complex real estate models.


On this course you will...
Understand how the application and use of Structured Finance products in Real Estate
Learn how to introduce several tranches of debt in a development project
Understand how to model different parties to a project
Create Joint Venture structures between Developers, Lenders and Equity Partners
Learn advanced modelling techniques to analyse underlying asset risk
Understand how underlying asset risk impacts return to all parties to a project


Who will benefit from this course?
Real Estate professionals from a mid to senior level with exposure to Real Estate financial models
Mid-level to senior Real Estate Analysts who would like to advance their financial modelling skills in areas such as development, portfolio analysis, and risk analysis
Real Estate Investors who would like to expand their knowledge and understanding of Real Estate cash flow models to an advanced level


Course Outline:
Mezzanine debt modelling
Joint Venture structures between developers and lender/equity partners
Promote and profit share structure calculations
Advanced project cash flows with mezzanine debts
Key Real Estate and investment risks, risk adjustment of exit yields
Sensitivity and Scenario Analysis
Monte Carlo Analysis


Included in the Course
CPD Accredited Certificate & LinkedIn Proficiency Badge
Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee
Course Files
Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers, and One year of support is available for an additional fee


For more information about the Real Estate Modelling Masterclass such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

Real Estate Finance

Investment Management

This course is intended to the most ambitious modellers in the property industry who would like to be fully proficient in building complex real estate models.

Real Estate Modelling Masterclass (Advanced Cash Flow Modelling)

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">In this course, you&rsquo;ll gain a basic understanding of finance and accounting concepts to drive the success of your business.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This course aims to demystify the accounting language over three hours so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Date</strong>: Wednesday 25th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Time</strong>: 9:30am - 12:30pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Location</strong>: Online</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">For</strong>: Businesses based in North Essex (Braintree, Chelmsford, Colchester, Maldon, and Tendring)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Cost</strong>: Free</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">More about the course</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Even if you plan to hire an accountant, you still need to understand accounting information to make better, more informed decisions about your business. This webinar will give you the tools necessary to have a better understanding of what the professionals are saying down the line, so you can run your business better.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What it covers</strong>:</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Part 1</em></p><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Historical business finance measurement</li><li fr-original-style="" style="box-sizing: border-box;">The main performance measure - Profit &amp; Loss</li><li fr-original-style="" style="box-sizing: border-box;">The main valuation measure - Balance Sheet</li><li fr-original-style="" style="box-sizing: border-box;"> The importance of cash management and working capital</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Part 2</em></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">How to apply this knowledge to business planning and targeting</li><li fr-original-style="" style="box-sizing: border-box;">Using the above measurement tools to help plan and forecast business performance, particularly Profit &amp; Loss and Cashflow and the key differences between them</li><li fr-original-style="" style="box-sizing: border-box;">Break even</li><li fr-original-style="" style="box-sizing: border-box;">Pricing methods</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who it is for</strong>:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The course is aimed at a whole range of businesses from start-up founders to local business owners to corporates, and is geared to anyone without a finance or accounting background. Your business must be based in or shortly relocating to North Essex (either Braintree, Chelmsford, Colchester, Maldon, or Tendring).</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who should attend</strong>:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Entrepreneurs</li><li fr-original-style="" style="box-sizing: border-box;">Micro business owners</li><li fr-original-style="" style="box-sizing: border-box;">Small business owners</li><li fr-original-style="" style="box-sizing: border-box;">Middle managers</li><li fr-original-style="" style="box-sizing: border-box;">Consultants</li><li fr-original-style="" style="box-sizing: border-box;">Coaches</li><li fr-original-style="" style="box-sizing: border-box;">E-commerce businesses</li><li fr-original-style="" style="box-sizing: border-box;">Digital marketers</li><li fr-original-style="" style="box-sizing: border-box;">Service based business owners</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Skills gained</strong>:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Understand basic financial documents used in business</li><li fr-original-style="" style="box-sizing: border-box;">Interpret the information in these documents, and use it to manage day-to-day business activity</li><li fr-original-style="" style="box-sizing: border-box;">Be more effective in their role</li></ul><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the host</strong>:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Jim Fletcher ACMA GCMA</u></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Jim is a business manager with Let&#39;s Do Business Group and a dedicated business coach with 40 years&rsquo; commercial leadership experience. Drawing on his long career in the manufacturing and engineering sector, Jim provides tailored coaching, consultancy, non-executive directorship and project management services, across a full range of management, finance, sales &amp; marketing and operations functions.</p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Let&#39;s Do Business Group.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Let&#39;s Do Business Group is undertaking this project jointly with the&nbsp;</strong></em><a href="https://neeb.org.uk/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">North Essex Economic Board (NEEB)</strong></em></a><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</strong></em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">This project is funded by the UK Government through the UK Shared Prosperity Fund.</strong></em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</strong></em><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</strong></em></a></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Please click here to see our&nbsp;</strong><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Privacy Policy</strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</strong></p>

In this course, you’ll gain a basic understanding of finance and accounting concepts to drive the success of your business.
This course aims to demystify the accounting language over three hours so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.
Date: Wednesday 25th September 2024
Time: 9:30am - 12:30pm
Location: Online
For: Businesses based in North Essex (Braintree, Chelmsford, Colchester, Maldon, and Tendring)
Cost: Free
More about the course
Even if you plan to hire an accountant, you still need to understand accounting information to make better, more informed decisions about your business. This webinar will give you the tools necessary to have a better understanding of what the professionals are saying down the line, so you can run your business better.
What it covers:
Part 1
Historical business finance measurement
The main performance measure - Profit & Loss
The main valuation measure - Balance Sheet
The importance of cash management and working capital
Part 2
How to apply this knowledge to business planning and targeting
Using the above measurement tools to help plan and forecast business performance, particularly Profit & Loss and Cashflow and the key differences between them
Break even
Pricing methods
Who it is for:
The course is aimed at a whole range of businesses from start-up founders to local business owners to corporates, and is geared to anyone without a finance or accounting background. Your business must be based in or shortly relocating to North Essex (either Braintree, Chelmsford, Colchester, Maldon, or Tendring).
Who should attend:
Entrepreneurs
Micro business owners
Small business owners
Middle managers
Consultants
Coaches
E-commerce businesses
Digital marketers
Service based business owners
Skills gained:
Understand basic financial documents used in business
Interpret the information in these documents, and use it to manage day-to-day business activity
Be more effective in their role
About the host:
Jim Fletcher ACMA GCMA
Jim is a business manager with Let's Do Business Group and a dedicated business coach with 40 years’ commercial leadership experience. Drawing on his long career in the manufacturing and engineering sector, Jim provides tailored coaching, consultancy, non-executive directorship and project management services, across a full range of management, finance, sales & marketing and operations functions.



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Let's Do Business Group.
Let's Do Business Group is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.

Let’s Do Business Group

This course aims to demystify the accounting language so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.

Finance for Non-Financial Entrepreneurs - North Essex

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<p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Empower Your Business with YouTube: Practical Workshop</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&#39;ll Learn:</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Create a Professional Channel:</strong> Build a captivating YouTube channel that represents your brand.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Optimise for Search:</strong> Learn key techniques to ensure your videos are easily found.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Effective Marketing:</strong> Discover strategies to promote your videos, generate leads, and increase conversions.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Analyse Performance:</strong> Use analytics to refine your strategies and improve content.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Enrol Today and Transform Your Business</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>Seize this chance to harness YouTube&#39;s potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></p>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'><span style='font-family: "Segoe UI", "sans-serif"; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI","sans-serif";'><u fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Explainer Video:</strong></u></span></p>

<iframe width="560" height="315" src="https://www.youtube.com/embed/lND5ACrCVos?si=1wlFLPU_5PfiL4Ri" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"><span class="fr-mk" style="display: none;">&nbsp;</span><span class="fr-mk" style="display: none;">&nbsp;</span><span class="fr-mk" style="display: none;">&nbsp;</span></iframe>


</div></div></div>

Empower Your Business with YouTube: Practical Workshop
 
Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.
 
What You'll Learn:
 
Create a Professional Channel: Build a captivating YouTube channel that represents your brand.
Optimise for Search: Learn key techniques to ensure your videos are easily found.
Effective Marketing: Discover strategies to promote your videos, generate leads, and increase conversions.
Analyse Performance: Use analytics to refine your strategies and improve content.
 
Enrol Today and Transform Your Business
 
Seize this chance to harness YouTube's potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business.


Explainer Video:


Clockwork Eye Video Training

Video

Video Marketing

Video Creation

Mobile Video Production

Video Design

Video Production

Video Editing

Video & Mobile Marketing

Learn how to create and manage a successful YouTube channel for your business. This workshop will cover everything you need to know when setting up and using YouTube in your business. You will also learn how to use YouTube analytics to track your channel's performance to help you make improvements.

YouTube For Business (Interactive Workshop)

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Real Estate Investments are unique in that they generate both rental income and capital appreciation, making cash flow modelling an essential tool for Real Estate Investors, Lenders, and Analysts.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">On this course, we will use case studies to enhance the delegates understanding of Real Estate financial appraisals, and help them fully appreciate the theory behind the numbers. We will cover topics such as discounting, compounding, forecasting rental income and expenses, calculating net operating income (NOI), factoring in capital expenditures, modelling debt service, and determining the internal rate of return (IRR).</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">This course will provide you with a solid foundation for understanding and analysing real estate cash flows.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On this course you will...</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Study the financial concepts of compounding, discounting and in-perpetuity</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Consider the importance of the timing and uncertainty of both fixed and growing income streams</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Contrast different property yield metrics</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Build-up risk premiums for discount rates, discuss the importance of liquidity, transparency and volatility</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Compare and contrast time and money-weighted measures of return</li><li value="6" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Learn about valuation principles</li><li value="7" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Contrast value and worth</li><li value="8" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Discuss the importance and sourcing of inputs and outputs</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who will benefit from this course?</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Professional Real Estate Transaction Managers</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Asset Managers</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Portfolio Managers</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Recent graduates with exposure to real estate financial modelling</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">New employees with exposure to real estate financial modelling</li><li value="6" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">People working in Argus, Anaplan or any commercial real estate software and would like to understand financial modelling key principles.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Outline</strong>:</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Morning</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Real Estate Financial Mathematics</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Time Value of Money</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Net Present Value (NPV)</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Internal Rate of Return (IRR)</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Growth</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">What Discount Rate?</li><li value="6" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Certainty of a cash flow</li><li value="7" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Liquidity</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Price, Value and Worth</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Comparing Price, Value and Worth</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Conventional Valuation Methods</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Term and Reversion, Layer Method</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Property Yields and Capitalisation Method</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Exit calculations across Europe</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Afternoon</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Discounted Cash Flow Models</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Investment Appraisal Models</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Cash flow inputs: Rents, Yields, Growth Rates, Target Returns</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Cash-on-Cash and Equity Multiple</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Discount Rates &amp; Exit Cap Rate</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Operating Assumptions</li><li value="6" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Adding borrowing and analysing geared returns</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Model Interpretation and Analysis</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Sensitivity analysis and scenario analysis</li><li value="2" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Growth and inflation</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Performance measures</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Contemporary issues for analysis (such as the rise in interest rates)</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Quizzes | Q&amp;A</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Included in the Course</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li value="1" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">A Bayfield Training Certificate &amp; 7.5 CPD Hours</li><li value="2" style="font-size: 16px; box-sizing: border-box;" id="isPasted" fr-original-style="font-size: 16px;">Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee</li><li value="3" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Course Files</li><li value="4" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)</li><li value="5" style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Post Course Support - Two Months of Questions &amp; Answers, and One year of support is available for an additional fee</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><br fr-original-style="" style="box-sizing: border-box;"></span></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information about the Understanding Key Principles of Real Estate Financial Modelling such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">E - s.musgrave@bayfieldtraining.com</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">T - 01223 517851</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">W - <a href="https://www.bayfieldtraining.com/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.bayfieldtraining.com/" data-airgap-id="125" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">www.bayfieldtraining.com</a></p>



Real Estate Investments are unique in that they generate both rental income and capital appreciation, making cash flow modelling an essential tool for Real Estate Investors, Lenders, and Analysts.
On this course, we will use case studies to enhance the delegates understanding of Real Estate financial appraisals, and help them fully appreciate the theory behind the numbers. We will cover topics such as discounting, compounding, forecasting rental income and expenses, calculating net operating income (NOI), factoring in capital expenditures, modelling debt service, and determining the internal rate of return (IRR).
This course will provide you with a solid foundation for understanding and analysing real estate cash flows.


On this course you will...
Study the financial concepts of compounding, discounting and in-perpetuity
Consider the importance of the timing and uncertainty of both fixed and growing income streams
Contrast different property yield metrics
Build-up risk premiums for discount rates, discuss the importance of liquidity, transparency and volatility
Compare and contrast time and money-weighted measures of return
Learn about valuation principles
Contrast value and worth
Discuss the importance and sourcing of inputs and outputs


Who will benefit from this course?
Professional Real Estate Transaction Managers
Asset Managers
Portfolio Managers
Recent graduates with exposure to real estate financial modelling
New employees with exposure to real estate financial modelling
People working in Argus, Anaplan or any commercial real estate software and would like to understand financial modelling key principles.


Course Outline:
Morning
Real Estate Financial Mathematics
Time Value of Money
Net Present Value (NPV)
Internal Rate of Return (IRR)
Growth
What Discount Rate?
Certainty of a cash flow
Liquidity
Price, Value and Worth
Comparing Price, Value and Worth
Conventional Valuation Methods
Term and Reversion, Layer Method
Property Yields and Capitalisation Method
Exit calculations across Europe


Afternoon
Discounted Cash Flow Models
Investment Appraisal Models
Cash flow inputs: Rents, Yields, Growth Rates, Target Returns
Cash-on-Cash and Equity Multiple
Discount Rates & Exit Cap Rate
Operating Assumptions
Adding borrowing and analysing geared returns
Model Interpretation and Analysis
Sensitivity analysis and scenario analysis
Growth and inflation
Performance measures
Contemporary issues for analysis (such as the rise in interest rates)


Quizzes | Q&A


Included in the Course
A Bayfield Training Certificate & 7.5 CPD Hours
Course Manual - In-Person Course attendees will receive a Physical Copy, Virtual Course attendees will receive a Virtual Copy and have the option to purchase a Hard Copy at an additional fee
Course Files
Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers, and One year of support is available for an additional fee


For more information about the Understanding Key Principles of Real Estate Financial Modelling such as course delivery methods, pricing and dates, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

Risk Management

Investment

Financial Risk Management

On this course, we will use case studies to enhance the delegates understanding of Real Estate financial appraisals, and help them fully appreciate the theory behind the numbers. 

Understanding Key Principles of Real Estate Modelling (Advanced Theoretical Course)



Bayfield Training and the University of Cambridge Department of Land Economy
This prestigious eight-week online Real Estate course is suitable for modellers new to Real Estate and experienced Real Estate Analysts looking to formalise their skill set. This course will equip you with skills to start building your own financial models and the certificate will give your employers and colleagues reassurance of your expertise.
If you want to enhance your financial modelling skills over an extended period, the Real Estate Financial Modelling Certificate is the course for you.
This online real estate course has been put together exclusively for the Real Estate Financial Modelling certificate, using state of the art digital resources such as animations, video-steps, digital whiteboard and video-interactions as well as the spreadsheets, text based resources and tutor contact you would expect from any of Bayfield Training’s classroom based courses.
 Assessment is in the form of a guided model build exercise and written model appraisal. Participants benefit from an additional months access to the course platform after submission of the assessment.


On this course you will:
Become a competent model builder, building Real Estate Financial Models from scratch
Learn tricks and concepts from financial modelling experts with decades of experience in practice and academia
Learn how to use Real Estate Financial Models to make informed investment decisions
Learn at a consistent pace over 8 weeks allowing you to take the time to fully grasp this important skill
This course is suitable for:
Chartered Surveyors
Asset Managers
Financial Controllers
Financial Analysts
Investment Managers
Property Managers
Real Estate Students/Recent Graduates
Course Outline:
Module 1 - Economic Context
Introduction to Real Estate Asset Modelling and how it relates to and is distinct from Econometric Models.
Introduction to Real Estate Asset Modelling and how it relates to and is distinct from Econometric Models.
Why Real Estate Asset Modelling is important
Understanding the occupier, asset and development markets and the relevant modelling approaches for each
Real Estate Sub-Sector Key Performance Indicators
Introduction to conventional valuations and financial mathematics
Understanding and minimising errors in Financial Models


Module 2 - Cash Flow Fundamentals
Constructing a financial model from first principles.
Understanding all the components of a basic cash flow model
Understand why Corporate Finance Models and Real Estate Models are different
Financial Model Design
Making the link between valuations, income mathematics and discounted cash flows
Internal Rate of Return, Net Present Value,Worth and other metrics
Features and techniques to aid fast model building


Module 3 - Developing the Cash Flow
Adapting financial models for different periodicities and building rent functions for different rent behaviour.
Understanding how leases vary with respect to rent over time: Rent Reviews, Break Clauses, Rent Free Periods, Lease Expiries etc.
Developing the concept of a Rent Function in Excel
Logic mathematics and Logic functions
Projecting rent to adapt to different lease contracts and growth patterns
Alternative solutions to Logic functions
Comparative analysis of lease structures in different jurisdictions and adapting financial models


Module 4 - Real Estate Data
Understanding the different sources of data, constructing basic time series models and recognising basic patterns.
Key Property market indicators
Characteristics and application of key input metrics for Real Estate Appraisals
Understanding the eight components of Real Estate Price Dynamics
Awareness of the different sources of data
Reading and using general property market reports
Constructing basic time series models and recognising basic patterns


Module 5 - Development Appraisals
Constructing a development appraisal from first principles and understanding development return metrics.
Understanding the key components of a development project
Understanding the difference between development and investment appraisals
Residual Appraisals and Profit Calculations
Cost orientated cash flows and phased sales
Cumulative construction cost patterns: incidental, fixed, loaded and S-curve
Development return metrics and Modified IRRs


Module 6 - Multi-let Cash Flows
Constructing an advanced multi-let cash flow model and learn different techniques to build flexible rent functions.
Multi-let and portfolio model design principles
Building complex date functions and date series
The three multi-let rent projection techniques
Perpendicular Rent Functions
Incorporate advanced rent adjustments into the Rent Function
Incorporate sector and period varying rental growth rates
Simplifying OPEX and CAPEX projections
Discounting techniques on complex and volatile cash flows


Module 7 - Project Finance
Constructing a flexible Real Estate Debt Finance model.
Revision of the Mathematics of amortisation and debt finance
Basic senior debt models and geared net cash flow
LTV, IRR and Interest Rate Dynamics
Flexible term, repayment options and deferred interest
Loan covenant tests
Understanding different tranches of debt
Understanding how complex debt structures impact the returns to different parties


Module 8 - Model Interpretation and Risk Analysis
Learn how to read, analyse and report on real estate financial models.
Understand how to read models and develop an investment narrative
Visualise model outputs using graph functions, conditional formatting, dynamic symbols and dashboards
Learn how to use built-in Sensitivity, Scenario Analysis tools and third-party add-ins
Learn how to construct varied project scenarios in a systematic way
Introduction to Monte Carlo Analysis and VBA
Optimising sale dates and other parameters
Create well written, attractive and persuasive reports


Included in the Course
Bayfield Training and University of Cambridge Accredited Certificate & LinkedIn Proficiency Badge
64 CPD Hours
1 Month Post-Course Access to the Digital Platform - 12 Months Post-Course Access to the Platform can be purchased for an additional fee
Course Files
Q&A Webinars and Guest Speaker Webinars
Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers


2024 Cohort Dates Include:
3rd June to 29th July
5th August to 25th September 2024
30th September to 25th November


For more information, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

University of Cambridge & Bayfield Training - Real Estate Financial Modelling Certificate (Online Self-Study)

<p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">Sales and trade exist because people need and are looking for that which is better than what they have. Sometimes, they don&rsquo;t even know that they have a need.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">The critical piece of this process is &ldquo;connecting the dots.&rdquo; We must demonstrate that we have listened respectfully, and, as experts, show how the needs are tied directly to our answer. Just because they have a need and we have a solution doesn&rsquo;t mean that it&rsquo;s a guaranteed sale.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Connecting their needs to our solution is precisely what the Sales Presentation Skills class is all about.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Outcomes</strong> &ndash; Participants will be able to:</p><ul style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Research and understand each unique customer to demonstrate expertise;</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Conduct productive meetings to discover useful information to formulate the most effective solution(s);</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Propose plans that are fully aligned with the target&rsquo;s situation and needs;</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Increase abilities to engage and motivate the prospect/client through compelling presentations;</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Convey emotional intelligence enthusiasm and sincerity to get client buy-in;</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Strengthen professionalism through dynamic story-telling, elevating the level of rapport; and</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Create positive messages even from negative, modeling a problem-solving, can-do attitude for the audience.</li></ul><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><i style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Online Format&mdash;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Presentation Skills</strong>&nbsp;is a 4-hour interactive virtual class.</i></p><h6 style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);">Register for this class and you will be sent ONLINE login instructions prior to the class date.</h6><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">Overall, your professionalism, your teaching style, and the content of the course kept it interesting and easy to follow. We believe in what you have taught us, having tried it first hand, I can honestly say, your course works; your methods and ideas have proven themselves. I look forward to working with you again and again in the future.</p><span style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style="color: rgb(33, 37, 41);">Alan M. Kriegstein, President</span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">ALA Scientific Instruments, Inc.</span>

Sales and trade exist because people need and are looking for that which is better than what they have. Sometimes, they don’t even know that they have a need.
The critical piece of this process is “connecting the dots.” We must demonstrate that we have listened respectfully, and, as experts, show how the needs are tied directly to our answer. Just because they have a need and we have a solution doesn’t mean that it’s a guaranteed sale.
Connecting their needs to our solution is precisely what the Sales Presentation Skills class is all about.
Outcomes – Participants will be able to:
Research and understand each unique customer to demonstrate expertise;
Conduct productive meetings to discover useful information to formulate the most effective solution(s);
Propose plans that are fully aligned with the target’s situation and needs;
Increase abilities to engage and motivate the prospect/client through compelling presentations;
Convey emotional intelligence enthusiasm and sincerity to get client buy-in;
Strengthen professionalism through dynamic story-telling, elevating the level of rapport; and
Create positive messages even from negative, modeling a problem-solving, can-do attitude for the audience.
 
Online Format—Sales Presentation Skills is a 4-hour interactive virtual class.
Register for this class and you will be sent ONLINE login instructions prior to the class date.



Overall, your professionalism, your teaching style, and the content of the course kept it interesting and easy to follow. We believe in what you have taught us, having tried it first hand, I can honestly say, your course works; your methods and ideas have proven themselves. I look forward to working with you again and again in the future.
Alan M. Kriegstein, PresidentALA Scientific Instruments, Inc.

Improving Communications Uk

SALES PRESENTATION SKILLS

<p><strong>*** Don't Spend More; Spend Smart***</strong></p><p><strong>Life Just Got Better This Summer! Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now</strong></p><p>Give a compliment to your career and take it to the next level. This<strong> Sales and Marketing </strong>bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this Sales and Marketing bundle will help you stay ahead of the pack.</p><p>Throughout the Sales and Marketing programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector.</p><p>Along with this Sales and Marketing course, you will get <strong>10 premium courses, an original </strong><strong>hardcopy</strong>, <strong>11 PDF certificates (Main Course + Additional Courses) </strong>Student ID card as gifts.</p><p><strong>This Bundle Consists of the following Premium courses: </strong></p><ul><li><strong> </strong><strong>Course 01: </strong>Sales &amp; Selling Management Course<strong><br /></strong></li><li><strong> </strong><strong>Course 02: </strong>Sales Negotiation Training</li><li><strong> </strong><strong>Course 03: </strong>Telesales Executive Training</li><li><strong> </strong><strong>Course 04: </strong>Marketing Fundamentals</li><li><strong> </strong><strong>Course 05: </strong>Strategic Planning and Analysis for Marketing</li><li><strong> </strong><strong>Course 06: </strong>Digital Marketing</li><li><strong> </strong><strong>Course 07: </strong>SEO - Search Engine Optimisation Level 5</li><li><strong> </strong><strong>Course 08: </strong>Retail Management - Level 5<strong><br /></strong></li><li><strong> </strong><strong>Course 09: </strong>Customer Relationship Management</li><li><strong> </strong><strong>Course 10: </strong>Sales: Psychology of Customers<strong><br /></strong></li><li><strong> </strong><strong>Course 11: </strong>Basic Product Management</li><li><strong> </strong><strong>Course 12: </strong>Product Photography</li><li><strong> </strong><strong>Course 13: </strong>Commercial Law 2021</li><li><strong> </strong><strong>Course 14: </strong>Public Speaking and Presentation Skill Course</li></ul><p><strong>How will I get my Certificate?</strong></p><p>After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement.</p><ul><li><strong> </strong><strong>PDF Certificate: Free</strong></li><li><strong> </strong><strong>Hard Copy Certificate: Free</strong></li></ul><p><strong>Curriculum:</strong></p><p><strong> Course 01: Sales &amp; Selling Management Course</strong></p><ul><li>Module 01: Understanding the Talk</li><li>Module 02: Getting Prepared to Make the Call</li><li>Module 03: Creative Openings</li><li>Module 04: Making Your Pitch</li><li>Module 05: Handling Objections</li><li>Module 06: Sealing the Deal</li><li>Module 07: Following Up</li><li>Module 08: Setting Goals</li><li>Module 09: Managing Your Data</li><li>Module 10: Using a Prospect Board</li></ul><p><strong> Course 02: Sales Negotiation Training</strong></p><ul><li>Sales Negotiation Training</li><li>Negotiation Station - How To Negotiate Successfully</li></ul><p><strong> Course 03: Telesales Executive Training</strong></p><ul><li>Module 1: Introduction to Tele Sales Executive Training</li><li>Module 2: All About Telemarketing</li><li>Module 3: Elevate Sales on Telephone</li><li>Module 4: Prospective Telephone-Sales Expert</li><li>Module 5: The Right Words and Phrases to Use on a Sales Call</li><li>Module 6: Preparing The Call</li><li>Module 7: Opening The Call</li><li>Module 8: Structuring The Call</li><li>Module 9: Verbal Communication Skills</li><li>Module 10: Dealing with Objections</li></ul><p><strong> Course 04: Marketing Fundamentals</strong></p><ul><li>Module 01: Introduction to Marketing Fundamentals</li><li>Module 02: Definitions of Marketing</li><li>Module 03: Traditional vs Contemporary Marketing</li><li>Module 04: Marketing Management Orientations</li><li>Module 05: Understand your Customers</li><li>Module 06: Segmentation</li></ul><p><strong> Course 05: Strategic Planning and Analysis for Marketing</strong></p><ul><li>Module 1: An Introduction to Strategic Planning</li><li>Module 2: Development of a Strategic Plan</li><li>Module 3: Strategic Planning for Marketing</li><li>Module 4: Strategic and Marketing Analysis</li><li>Module 5: Internal Analysis</li><li>Module 6: External Analysis</li><li>Module 7: Market Segmentation, Targeting and Positioning</li><li>Module 8: Approaches to Customer Analysis</li><li>Module 9: Approaches to Competitor Analysis</li></ul><p><strong> Course 06: Digital Marketing</strong></p><ul><li>Section 1: Introduction</li><li>Section 2: How to Apply the Internet Marketing Process</li><li>Section 3: The Internet Marketing Strategies That Will Increase Your Sales</li><li>Section 4: Creating an Internet Marketing Strategy for Your Business</li><li>Section 5: Structuring and Auditing of Website</li></ul><p><strong> Course 07: SEO - Search Engine Optimisation Level 5</strong></p><ul><li>Section 1: Introduction</li><li>Section 2: SEO: Core Concepts</li><li>Section 3: On - Page Optimisation</li><li>Section 4: Keyword Research &amp; Optimisation</li><li>Section 5: SEO Content Writing</li><li>Section 6: Off Page SEO</li><li>Section 7: Conclusion</li></ul><p><strong> Course 08: </strong><strong>Retail Management - Level 5</strong></p><ul><li>Module 01: Introduction to Retail Management</li><li>Module 02: Retail Strategy</li><li>Module 03: Retail Buying and Merchandising</li><li>Module 04: Retail Pricing</li><li>Module 05: Supply Chain Management in Retailing</li><li>Module 06: The Sales Process and Dealing with Customers at the Checkout</li><li>Module 07:Importance of Consumer Behaviour</li><li>Module 08: Taking Trends and Targeting Customers Effectively</li><li>Module 09: The Importance of Communicating with Customers</li><li>Module 10: Choosing a Retail Location</li><li>Module 11: Retail Psychology</li><li>Module 12: Negotiate the Right Deal with Suppliers</li><li>Module 13: Develop Store Security Procedures</li><li>Module 14: Management Skills for Leading Your Team</li><li>Module 15: Selling in Multiple Channels</li><li>Module 16: Retail Brand Management</li><li>Module 17: Health &amp; Safety for Retail Stores</li><li>Module 18: Consumer Rights Act</li></ul><p><strong> Course 09: Customer Relationship Management</strong></p><ul><li>Module 01: Introduction to Customer Relationship Management (CRM)</li><li>Module 02: CRM Fundamentals</li><li>Module 03: CRM Strategies CRM Strategies</li><li>Module 04: Data Analysis in CRM</li><li>Module 05: CRM Databases</li><li>Module 06: Deepening Customer Relationship</li><li>Module 07: Handling Customer Complaints</li><li>Module 08: Future of CRM</li></ul><p><strong> Course 10: Sales: Psychology of Customers<br /></strong></p><ul><li>Introduction</li><li>Introducing A.S.K - concentrating on 'A' for ATTRACT.</li><li>Section 3 The 'S' of A.S.K. - SERVING</li><li>Section 4 The K of A.S.K</li><li>Section 5 ...And lastly...</li></ul><p><strong> Course 11: Basic Product Management</strong></p><ul><li>Module 01: Course Introduction - Product</li><li>Module 02: Definition of Product</li><li>Module 03: Classification of Product</li><li>Module 04: Consumer Goods</li><li>Module 05: Business Goods</li><li>Module 06: Levels of a Product</li><li>Module 07: Product Quality</li><li>Module 08: Product Mix</li><li>Module 09: Product Life Cycle</li><li>Module 10: Branding</li><li>Module 11: Branding Strategies</li><li>Module 12: Brand Equity</li></ul><p><strong> Course 12: Product Photography</strong></p><ul><li>Section 01: Photography 101 -Your Simple Outline!</li><li>Section 02: Learning to shoot in Manual Mode</li><li>Section 03: The 'Pre-Production' Phase</li><li>Section 04: The Background</li><li>Section 05: Lighting &amp; Love</li><li>Section 06: The Actual Photoshoot!</li><li>Section 07: Post-Production Phase</li><li>Section 08: The Final Word</li></ul><p><strong> Course 13: Commercial Law 2021</strong></p><ul><li>Module 01: Introduction of Commercial law</li><li>Module 02: Business Organisations</li><li>Module 03: International Trade: the Theory, the Institutions, and the Law</li><li>Module 04: Sales of Goods Law</li><li>Module 05: Consumer Law and Protection</li><li>Module 06: E-Commerce Law</li><li>Module 07: Competition Law</li></ul><p><strong></strong><strong>Course 14: Public Speaking and Presentation Skill Course</strong></p><ul><li>Introduction</li><li>QUICK UNLEARNING Before Starting this "SKILL"</li><li>IS THIS HAPPENED WITH YOU????</li><li>Impressive Methods of Hooking Audience, even before your Speech or Presentation</li><li>6 Highly Impressive Methods of Starting any Speech or Presentation!!</li><li>Body Language: 6 Methods for Impressive Body Language for Speech or Presentation</li><li>Vocal Variety: 3 Methods (VST) for POWERFUL Vocal Variety</li><li>Effective Methods of Ending Any Speech or Presentation</li><li>Bonus</li></ul><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        140 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>There is no time limit for completing thiscourse; it can be studied in your own time at your own pace.</p>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Digital certificate -
            Included
        </p>

                        </div>

*** Don't Spend More; Spend Smart***
Life Just Got Better This Summer! Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now
In the ever-evolving world of marketing, staying ahead of the competition is crucial for career success. The Sales and Marketing Training course is designed to provide you with cutting-edge marketing strategies and essential skills needed to thrive in today's competitive market. Whether you want to boost your digital marketing knowledge, improve social media marketing techniques, or master content marketing, this course will help you achieve your goals.
Throughout the programme, you'll gain hands-on knowledge of SEO, email marketing, and consumer psychology to enhance your ability to connect with customers and increase sales. Learn how to create targeted marketing campaigns, optimize brand visibility, and analyze market trends to make data-driven decisions that improve performance.
This course is ideal for professionals looking to expand their marketing expertise or pursue a career in sales and marketing management. Gain a competitive edge, develop advanced marketing skills, and take your career to new heights.
Along with this Sales and Marketing course, you will get 10 premium courses, an original hardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts.
This Bundle Consists of the following Premium courses: 
Course 01: Sales & Selling Management Course
Course 02: Sales Negotiation Training
Course 03: Telesales Executive Training
Course 04: Marketing Fundamentals
Course 05: Strategic Planning and Analysis for Marketing
Course 06: Digital Marketing
Course 07: SEO - Search Engine Optimisation Level 5
Course 08: Retail Management - Level 5
Course 09: Customer Relationship Management
Course 10: Sales: Psychology of Customers
Course 11: Basic Product Management
Course 12: Product Photography
Course 13: Commercial Law 2021
Course 14: Public Speaking and Presentation Skill Course



Learning Outcomes:
Upon completing the Sales and Marketing Training course, you will be able to:
Develop and implement effective marketing strategies and sales techniques to drive business growth.
Understand and apply the principles of consumer psychology and marketing analytics to influence purchasing decisions and improve sales.
Utilise digital marketing tools and techniques, including social media marketing, email marketing, and SEO, to enhance brand visibility and reach.
Create and execute compelling content marketing campaigns that engage target audiences and boost conversions.
Analyze sales data, marketing performance, and market trends to optimize marketing efforts and improve decision-making processes.
Manage customer relationships and improve communication through relationship marketing to increase sales and customer retention.



Key Features of the Course:
FREE Sales and Marketing Training CPD-accredited certificate
Get a free student ID card with Sales and Marketing Training training (£10 applicable for international delivery)
Lifetime access to the Sales and Marketing Training course materials
The Sales and Marketing Training program comes with 24/7 tutor support
Get instant access to this Sales and Marketing Training course
Learn Sales and Marketing Training training from anywhere in the world
The Sales and Marketing Training training is affordable and simple to understand
The Sales and Marketing Training training is an entirely online



Description:
The Sales and Marketing Training course equips you with the essential skills and knowledge to excel in the dynamic world of marketing. From mastering digital marketing and social media marketing to understanding consumer psychology and content marketing, this comprehensive course covers all aspects of marketing strategies that drive sales and business growth. You will learn how to create impactful marketing campaigns, optimize brand visibility, and analyze market data to make informed decisions. Whether you're looking to advance in your current role or pursue a new career in marketing management, this course will give you the tools to succeed in today’s competitive landscape.
Enrol in this Sales and Marketing Training course today and start your journey to becoming a successful marketing professional or sales expert!
★★★ Course Curriculum of Sales and Marketing Training Bundle ★★★
 Course 01: Sales & Selling Management Course
Module 01: Understanding the Talk
Module 02: Getting Prepared to Make the Call
Module 03: Creative Openings
Module 04: Making Your Pitch
Module 05: Handling Objections
Module 06: Sealing the Deal
Module 07: Following Up
Module 08: Setting Goals
Module 09: Managing Your Data
Module 10: Using a Prospect Board
 Course 02: Sales Negotiation Training
 Course 03: Telesales Executive Training
 Course 04: Marketing Fundamentals
 Course 05: Strategic Planning and Analysis for Marketing
 Course 06: Digital Marketing
 Course 07: SEO - Search Engine Optimisation Level 5
 Course 08: Retail Management - Level 5
 Course 09: Customer Relationship Management
 Course 10: Sales: Psychology of Customers
 Course 11: Basic Product Management
 Course 12: Product Photography
 Course 13: Commercial Law 2021
Course 14: Public Speaking and Presentation Skill Course
How will I get my Certificate?
After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement.
PDF Certificate: Free
Hard Copy Certificate: Free
 CPD 
140 CPD hours / points  Accredited by CPD Quality Standards



Requirements 
There is no time limit for completing thiscourse; it can be studied in your own time at your own pace.



Career path
Elevate your professional journey with Sales and Marketing Training. This comprehensive course opens doors to a wide range of career opportunities in the dynamic world of marketing. Explore these exciting roles:
Marketing Manager: £30,000 - £55,000
Digital Marketing Specialist: £25,000 - £45,000
Social Media Marketing Manager: £22,000 - £40,000
SEO Specialist: £24,000 - £42,000
Content Marketing Manager: £28,000 - £50,000
Email Marketing Specialist: £23,000 - £38,000
PPC Marketing Specialist: £26,000 - £42,000



Certificates 
Digital certificate - Included
Hard copy certificate - Included
You will get the Hard Copy certificate for the title course (Sales & Selling Management Course) absolutely Free! Other hard-copy certificates are available for £14.99 each.
Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

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