This highly practical course is unusual because it considers emotional intelligence as a fundamental part of selling. The course doesn't cover prospecting and ways to get a sales appointment, these require the use of emotional intelligence in other ways! The course covers the way that you engage with customers before, during and after a sales meeting through the application of emotional intelligence to make authentic decisions and build quality relationships. The course provides a step-by-step approach to applying emotional intelligence principles to your sales process focusing on working with the emotions of your customer and how these influence their social interactions.
This highly practical and unique course will take you through a defined process to help make your recruitment as efficient and as effective as possible. Ways of identifying the behavioural competencies required to be successful in the role are explored so that you can draw up accurate job descriptions and profiles to define your ideal candidate. The course then investigates through online and offline options for attracting and sourcing candidates.