23 Public Administration courses
Women in Healthcare Leadership Workshop Our Aims For This Workshop: * Become clear about your leadership style and philosophy. * Understanding how to navigate yourself and your team in a VUCA environment. * How to communicate with presence and impact. Topic 1 Foundations For Effective Leadership * Develop your leadership story – (know yourself) * Your values, influences and leadership philosophy * Clear vision and purpose as a leader * Adapting style to suit the context Topic 2 Leading Through Rapid Change (Uncertainty) * Exploring the VUCA environment (Volatile, Uncertain, Complex, Ambiguous) * Understanding the psychological process of change * Resilience and stress management Topic 3 Communication Skills For Influential Leaders * How to prepare to be present so you have a presence * Explore and understand your own innate communication style * Importance of voice, pace, trust, and rapport -------------------------------------------------------------------------------- THE FACILITATOR Ruth Sangale Ruth has 20 years HR and OD experience in the public and private sectors, leaving the NHS in 2012 to set up her own business “Enjoy Work” and specialise in Creative Leadership development and executive coaching. She works internationally coaching and running residential leadership programs for global organisations such as UNICEF, WHO, UN Women, and PLAN International and charitable NGOs in a range of countries including, Afghanistan, Brazil, India, Kenya, and Belize. In the UK she designs and delivers workshops for mostly the NHS, on topics such as career development, resilience and positive psychology, feedback skills, coaching skills for leaders and team development. She is an ICF-accredited coach and has an M Sc in Innovation, Creativity and Leadership. In her work she uses creative tools such as drama, visualization, drawing, mindfulness and storytelling to stimulate creative thinking and develop leadership capability. She has two daughters and in her free time loves hiking, climbing mountains and salsa dancing. -------------------------------------------------------------------------------- THE PANEL Sam Foster - Chief Nursing Officer - Oxford University Teaching Hospitals Sam joined the Board of Oxford University Hospitals NHSFT in September 2017 as an experienced Chief Nurse who previously worked at the Heart of England NHS Foundation Trust where she held the role of Chief Nurse for four years. Sam has also worked in a number of Trusts in clinical, operational and educational roles. Sam's portfolio includes the professional leadership and education of over 5,000 Nurses, Midwives and AHPs. In addition to the Executive leadership of the Trust Facilities and PFI Services, she is accountable for the Estates and delivery of the capital program. Sam leads the Urgent Care program across the Oxfordshire system. -------------------------------------------------------------------------------- Avey Bhatia - Chief Nursing Officer - Guys & St Thomas’ NHS Trust Avey Bhatia is Chief Nurse at Guy’s and St Thomas’ Trust. Avey returned to the Trust as Chief Nurse in November 2020, having trained as a critical care nurse at St Thomas’ in the early part of her career. Avey qualified in 1991 and her clinical experience includes theatres, general intensive care, coronary care and cardiothoracic nursing. She held various staff nurse and sister posts at hospitals in London before becoming Chief Nurse and Director of Infection Prevention and Control at St George's University Hospitals NHS Foundation Trust in 2017. Avey holds a postgraduate diploma in health services management and a Masters in Public Administration. She is also the Trust’s Director of Patient Experience, and the executive lead for adults’ and children’s safeguarding, and for infection, prevention and control. Beyond Guy’s and St Thomas’, Avey is Vice President for the Florence Nightingale Foundation and Honorary Vice President of The Nightingale Fellowship. She is a Trustee for the St John of Jerusalem Eye Hospital Group. -------------------------------------------------------------------------------- Caroline Alexander CBE - Group Chief Nurse - Barts NHS Trust Caroline graduated as a nurse in 1987 from Edinburgh University (BSc/RGN) and has an MSc in Nursing Studies from South Bank University (2001). From 1987 to 1993 she specialised in nursing older people in Edinburgh and then London at Guy’s Hospital as a ward sister. Caroline then worked for the Foundation of Nursing Studies for three years supporting nurses to use research in practice. In 1998 Caroline returned to the NHS and worked in Tower Hamlets in a range of roles within older people’s services. In 2005, Caroline took up her first Director post, as Director of Nursing and Therapies within Tower Hamlets PCT. With the clustering of PCTs in London in 2011, she took on the Director of Nursing and Quality within NHS East London and the City initially and then within NHS North East London when the clusters merged in 2012. until she joined NHS England as Regional Chief Nurse for London in April 2013. Caroline took up her current role of Chief Nurse for Barts Health in March 2016. Caroline was a 2008 Florence Nightingale Leadership Scholar and has been awarded Honorary Doctorates from City, University of London in 2017, Middlesex University in 2018 and University of East London in 2021. She is a Trustee of the Foundation of Nursing Studies. In 2020 she was made a CBE in the Queen’s Birthday Honours. -------------------------------------------------------------------------------- Who will attend? * Emerging Leaders looking to step into management roles * Current Leaders looking to progress into senior management roles This workshop is open to any woman who works in health care and wants to take her next step in their career; women include trans women and non-binary people who are comfortable in a female-centered group. -------------------------------------------------------------------------------- Group Rate Discounts 2-3 people, 7% discount 4+ people, 20% discount We have two group rates which you can take advantage of depending on the size of the group you wish to book: Option 1️⃣ Groups between 2 & 3 are eligible for the 7% Discount. Please use this code at checkout: GROUP 2+ Option 2️⃣ For groups of over 4+ attendees, the eligible discount is 20%. Please use this code at checkout: GROUP 4+ Where do I add the discount code?
School Administration and Management
By The Teachers Training
Enhance your skills in school administration and management with our comprehensive course. Learn effective strategies for organizational leadership, budgeting, staffing, and student services. Gain insights into educational policy, governance, and fostering a positive school culture. Elevate your career in education administration with expert-led training tailored to school leaders.
Digital Marketing Starting an online E-Commerce Store
By Apex Learning
OVERVIEW This comprehensive course on Digital Marketing Starting an online E-Commerce Store will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Digital Marketing Starting an online E-Commerce Store comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. HOW WILL I GET MY CERTIFICATE? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. WHO IS THIS COURSE FOR? There is no experience or previous qualifications required for enrolment on this Digital Marketing Starting an online E-Commerce Store. It is available to all students, of all academic backgrounds. REQUIREMENTS Our Digital Marketing Starting an online E-Commerce Store is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. CAREER PATH Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- * Open doors of opportunities * Increase your adaptability * Keep you relevant * Boost confidence And much more! COURSE CURRICULUM 9 sections • 39 lectures • 02:31:00 total length •Introduction: 00:06:00 •Types of E-Commerce Stores: 00:04:00 •Business to Business Ecommerce: 00:04:00 •Business to Consumer Ecommerce: 00:05:00 •Ecommerce: 00:04:00 •Consumer to Business Ecommerce: 00:03:00 •B2G (also called B2A) Government / Public Administration: 00:05:00 •Types of E-Commerce Business Models: 00:04:00 •Drop Shipping: 00:04:00 •Wholesaling and Warehousing: 00:04:00 •Private Labeling and Manufacturing: 00:04:00 •White Labeling: 00:03:00 •Subscription: 00:04:00 •What You Can Sell in an E-Commerce Store: 00:03:00 •Identify or Create Products That Solve a Problem: 00:04:00 •Find Products You and Other People are Passionate About: 00:05:00 •Find Products With Branding Potential: 00:04:00 •Hop on Trends Early: 00:04:00 •Find Products that Fulfill Guilty Pleasures: 00:04:00 •Digital Marketing Strategies to Market an E-Commerce Business: 00:04:00 •Boost Product Visualization: 00:03:00 •Add Video: 00:03:00 •Automate with Chatbots: 00:05:00 •Reduce Cart Abandonment: 00:04:00 •Use Retargeting Tactics: 00:03:00 •Tips to Increase E-Commerce Online Sales: 00:04:00 •Reach in-market Shoppers with Google Shopping Ads: 00:03:00 •Remarket to Them with Display Ads: 00:04:00 •Turn Likes into sales with Shopping on Instagram: 00:04:00 •Instill Trust with Customer Reviews: 00:03:00 •Up your Cross-selling Game with Pop-ups: 00:04:00 •Incorporating Affiliate Marketing into Your E-Commerce Business: 00:04:00 •Determine if an Affiliate Program is Right for You: 00:04:00 •Find Publishers to Partner With: 00:05:00 •Review and Approve Publishers: 00:04:00 •Conduct Ongoing Review: 00:04:00 •Win new Customers with Referral Marketing (Affiliate Marketing): 00:04:00 •Review: 00:04:00 •Assignment - Digital Marketing Starting an online E-Commerce Store: 00:00:00
The Politics of Becoming: Anonymity and Democracy in the Digital Age
By Sonia Bussu
Friday 26th April, 3pm, Muirhead Tower, University of Birmingham, Arts Building – LR6, Room 222 The Department of Public Administration and Policyhttps://www.birmingham.ac.uk/schools/government/departments/public-administration-and-policy and CEDARhttps://www.birmingham.ac.uk/university/colleges/socsci/cedar are delighted to host a public seminar on The Politics of Becoming: Anonymity and Democracy in the Digital Age by Hans Asenbaum Oxford University Press When we participate in political debate or protests, we are judged by how we look, which clothes we wear, by our skin colour, gender and body language. This results in exclusions and limits our freedom of expression. The Politics of Becoming explores radical democratic acts of disidentification to counter this problem. Anonymity in masked protest, graffiti, and online debate interrupts our everyday identities. This allows us to live our multiple selves. In the digital age, anonymity becomes an inherent part of everyday communication. Through our smart devices we express our selves differently. As cyborgs our identities are disrupted and reassembled. We curate self-representations on social media, create avatars, share selfies and choose the skin colour of our emojis. The Politics of Becoming encourages us to engage in a revolution of the self. Democratic pluralism is not only a matter of institutional design but also about how we express our identities. Inner revolutions change our personal realities and plant a seed for democratic futures. Hans Asenbaum is a Senior Research Fellow at the Centre for Deliberative Democracy and Global Governance at the University of Canberra. His research interests include radical democracy, queer and gender studies, digital politics, and participatory research methods. In 2022 he received the ECPR Rising Star Award. Hans is the author of The Politics of Becoming: Anonymity and Democracy in the Digital Age (Oxford University Press, 2023) and co-editor of Research Methods in Deliberative Democracy (with Ercan, Curato and Mendonça, Oxford University Press, 2022). His work has been published in the American Political Science Review, New Media & Society, Politics & Gender, and the International Journal of Qualitative Methods. Friday 26th April, 3pm, Arts Building – LR6, Room 222, University of Birmingham Edgbaston Birmingham B15 2TT
OVERVIEW -------------------------------------------------------------------------------- Public Private Partnerships (PPPs) are arrangements typified by joined-up working between the public and private sectors. In the broadest sense, PPPs can cover all types of collaboration across the interface between the public and the private sector to deliver services. This course will equip participants with a basic understanding of PPPs and why they are needed. It will walk delegates through a typical PPP process, from the identification of potential PPP projects to risk appraisal, tendering, and implementation.
Online Digital Marketing Course
By Lead Academy
From this course, you will gain a solid understanding of online digital marketing where you will learn social media strategies, SEO and many more. You will also learn how to craft compelling campaigns, analyse data for insights and engage your target audience effectively. This Course At A Glance * Accredited by CPD UK * Endorsed by Quality Licence Scheme * Get an introduction to the types of e-commerce stores. * Understand B2B, B2C, C2B, B2G and B2A e-commerce. * Recognise the types of e-commerce business models. * Know about wholesaling, warehousing, private labelling and manufacturing. * Understand white labelling, subscription and drop shipping. * Recognise what you can sell in an e-commerce store. * Learn to identify or create products that solve a problem. * Learn to hop on trends early. * Understand how to find products with branding potential. * Recognise the digital marketing strategies to market an e-commerce business. * Learn the tips to increase e-commerce online sales. * Know how to boost product visualization. * Learn to turn likes into sales with the shopping on Instagram. * Know how to incorporate affiliate marketing into your e-commerce business. ONLINE DIGITAL MARKETING COURSE OVERVIEW This online digital marketing course is designed for those who are willing to master digital marketing skills and become confident digital marketers. This popular online course will also introduce the types of e-commerce business models and help you use digital marketing in B2B, B2C, C2B, B2G and B2A e-commerce. This comprehensive online course will also help you get insight into wholesaling, warehousing, private labelling and manufacturing. You will also get to learn to find products other people are passionate about, automated chatbots, boost product visualisation, use targeting tactics and much more. By the end of the course, you will have deep knowledge of different strategies for digital marketing and learn to increase traffic and run an efficient marketing campaign for a brand or website. WHO SHOULD TAKE THIS COURSE? This comprehensive online digital marketing course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital marketing. ENTRY REQUIREMENT * There are no academic entry requirements for this online digital marketing course, and it is open to students of all academic backgrounds. * However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. ASSESSMENT METHOD This online digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. COURSE CURRICULUM Introduction Introduction Types of E-Commerce Stores B2B: Business to Business Ecommerce B2c: Business to Consumer Ecommerce C2C Ecommerce C2B: Consumer to Business Ecommerce B2G (also called B2A) Government / Public Administration Types of E-Commerce Business Models Drop Shipping Wholesaling and Warehousing Private Labeling and Manufacturing White Labeling Subscription What You Can Sell in an E-Commerce Store Identify or Create Products That Solve a Problem Find Products You and Other People are Passionate About Find Products with Branding Potential Hop on Trends Early Find Products that Fulfill Guilty Pleasures Digital Marketing Strategies to Market an E-Commerce Business Boost Product Visualization Add Video Automate with Chatbots Reduce Cart Abandonment Use Retargeting Tactics Tips to Increase E-Commerce Online Sales Reach in-market Shoppers with Google Shopping Ads Remarket to Them with Display Ads Turn Likes into Sales with Shopping on Instagram Instill Trust with Customer Reviews Up Your Cross-Selling Game with Pop-Ups Incorporating Affiliate Marketing into Your E-Commerce Business Determine if an Affiliate Program is Right for You Find Publishers to Partner With Review and Approve Publishers Conduct Ongoing Review Win New Customers with Referral Marketing (Affiliate Marketing) Review Assessment Assessment - Online Digital Marketing Course RECOGNISED ACCREDITATION CPD CERTIFICATION SERVICE This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. QUALITY LICENCE SCHEME ENDORSED The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. CERTIFICATE OF ACHIEVEMENT ENDORSED CERTIFICATE FROM QUALITY LICENCE SCHEME After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. CERTIFICATE OF ACHIEVEMENT FROM LEAD ACADEMY After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQS IS CPD A RECOGNISED QUALIFICATION IN THE UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. ARE QLS COURSES RECOGNISED? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. WHEN WILL I RECEIVE MY CERTIFICATE? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. CAN I PAY BY INVOICE? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. CAN I PAY VIA INSTALMENT? Yes, you can pay via instalments at checkout. HOW TO TAKE ONLINE CLASSES FROM HOME? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. DOES AGE MATTER IN ONLINE LEARNING? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. WHEN I WILL GET THE LOGIN DETAILS FOR MY COURSE? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
DESCRIPTION Register on the Digital Marketing for Beginners to Advanced today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a certificate as proof of your course completion. The Digital Marketing for Beginners to Advanced course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablets, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! WHAT YOU GET WITH THIS COURSE * Receive a digital certificate upon successful completion of the course * Get taught by experienced, professional instructors * Study at a time and pace that suits your learning style * Get instant feedback on assessments * 24/7 help and advice via email or live chat * Get full tutor support on weekdays (Monday to Friday) CERTIFICATE OF ACHIEVEMENT After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post. METHOD OF ASSESSMENT You need to attend an assessment right after the completion of this course to evaluate your progression. For passing the assessment, you need to score at least 60%. After submitting your assessment, you will get feedback from our experts immediately. WHO IS THIS COURSE FOR The course is ideal for those who already work in this sector or are aspiring professionals. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. COURSE CONTENT Module 01: Introduction Digital Marketing Starting an Online ECommerce Store preview 00:06:00 Module 02: Digital Marketing Starting An Online Ecommerce Store Types Of E-Commerce Store 00:04:00 Types Of E-Commerce Business Models 00:04:00 What You Can Sell In An E-Commerce Store 00:03:00 Digital Marketing Strategies 00:04:00 Tips To Increase E-Commerce Online Sales 00:04:00 Incorporating Affiliate Marketing Into Your E-Commerce Business 00:04:00 Module 03: Digital Marketing Strategies To Market An E-Commerce Business Boost Product Visualisation 00:03:00 Three Main Purposes Of Any Product Video 00:03:00 Automate With Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 04: Incorporating Affiliate Marketing Into Your E-Commerce Business Determine If An Affiliate Program Is Right For You 00:04:00 Find Publishers To Partner With 00:05:00 Review And Approved Publishers 00:04:00 Conduct Outgoing Review 00:04:00 Win New Customers With Referral Marketing 00:04:00 Module 05: Tips To Increase E-Commerce Online Sales Reach In Market Shoppers With Google Shopping Ads 00:03:00 Remarket To Them Display Ads 00:04:00 Turn Likes Into Sales With Shopping On Instagram 00:04:00 Instill Trust With Customer Reviews 00:03:00 Up Your Cross Selling Game With Pop Ups 00:04:00 Module 06: Types Of E-Commerce Business Models Drop Shipping 00:04:00 Wholesaling And Warehousing 00:04:00 Private Labelling And Manufacturing 00:04:00 White Leveling 00:03:00 Subscription 00:04:00 Module 07: Types Of E-Commerce Store Business To Business E Commerce 00:04:00 Business To Consumer E Commerce 00:05:00 Consumer To Consumer 00:04:00 Consumer To Business E Commerce 00:03:00 B2g - Government Or Public Administration 00:05:00 Module 08: What You Can Sell In An E-Commerce Store Identify Or Create Product That Solve A Problem 00:04:00 Find Product You And Other People Are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop On Trends Early 00:04:00 Find Product That Fulfill Guilty E Pleasures 00:04:00 Module 09: Conclusion Review 00:04:00 Assignment Assignment - Digital Marketing for Beginners to Advanced 00:00:00 FREQUENTLY ASKED QUESTIONS Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Register on the Digital Marketing : Starting An Online E-Commerce Store today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The Digital Marketing : Starting An Online E-Commerce Store is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! WHAT YOU GET WITH THE DIGITAL MARKETING : STARTING AN ONLINE E-COMMERCE STORE * Receive a e-certificate upon successful completion of the course * Get taught by experienced, professional instructors * Study at a time and pace that suits your learning style * Get instant feedback on assessments * 24/7 help and advice via email or live chat * Get full tutor support on weekdays (Monday to Friday) COURSE DESIGN The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of * Video lessons * Online study materials CERTIFICATION After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. WHO IS THIS COURSE FOR: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. REQUIREMENTS: The online training is open to all students and has no formal entry requirements. To study the Digital Marketing : Starting an online E-Commerce Store, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. COURSE CONTENT Introduction to Digital Marketing Starting an Online E-Commerce Store Introduction 00:06:00 Module 01: Types of E-Commerce Stores Types of E-Commerce Stores 00:04:00 Business to Business Ecommerce 00:04:00 Business to Consumer Ecommerce 00:05:00 Ecommerce 00:04:00 Consumer to Business Ecommerce 00:03:00 B2G (also called B2A) Government / Public Administration 00:05:00 Module 02: Types of E-Commerce Business Models Types of E-Commerce Business Models 00:04:00 Drop Shipping 00:04:00 Wholesaling and Warehousing 00:04:00 Private Labeling and Manufacturing 00:04:00 White Labeling 00:03:00 Subscription 00:04:00 Module 03: What You Can Sell in an E-Commerce Store What You Can Sell in an E-Commerce Store 00:03:00 Identify or Create Products That Solve a Problem 00:04:00 Find Products You and Other People are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop on Trends Early 00:04:00 Find Products that Fulfill Guilty Pleasures 00:04:00 Module 04: Digital Marketing Strategies to Market an E-Commerce Business Digital Marketing Strategies to Market an E-Commerce Business 00:04:00 Boost Product Visualization 00:03:00 Add Video 00:03:00 Automate with Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 05: Tips to Increase E-Commerce Online Sales Tips to Increase E-Commerce Online Sales 00:04:00 Reach in-market Shoppers with Google Shopping Ads 00:03:00 Remarket to Them with Display Ads 00:04:00 Turn Likes into sales with Shopping on Instagram 00:04:00 Instill Trust with Customer Reviews 00:03:00 Up your Cross-selling Game with Pop-ups 00:04:00 Module 06: Incorporating Affiliate Marketing into Your E-Commerce Business Incorporating Affiliate Marketing into Your E-Commerce Business 00:04:00 Determine if an Affiliate Program is Right for You 00:04:00 Find Publishers to Partner With 00:05:00 Review and Approve Publishers 00:04:00 Conduct Ongoing Review 00:04:00 Win new Customers with Referral Marketing (Affiliate Marketing) 00:04:00 Module 07: Conclusion Review 00:04:00 FREQUENTLY ASKED QUESTIONS Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
