Name: Marketing Essentials - SEO, SEM and SMM Course
Price: 69 GBP
Availability: InStock

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This professional certificate course focuses on enhancing expertise in Tourism &amp; Hospitality Marketing by delving into contemporary strategies, trends, and service management concepts.
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<p>This course Aimed at providing comprehensive insights into the dynamic field of Tourism &amp; Hospitality Marketing, this course aims to equip participants with practical knowledge and skills crucial in the industry.</p>
<p>After completing this course, you will be able to:</p>
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<li>Critically analyze Services Marketing in the Tourism and Hospitality industries.</li>
<li>Understand the essence of Hospitality and Tourism Marketing.</li>
<li>Explore and comprehend the latest Hospitality and Tourism Marketing Trends.</li>
<li>Analyze various Marketing Strategies tailored for the Hospitality and Tourism Industry.</li>
<li>Grasp Service Management Concepts specifically designed for the Hospitality sector.</li>
<li>Gain insights into the Services Marketing Mix for effective implementation.</li>
<li>Learn about the nuances of Social Media and Digital Communications within Tourism and Hospitality sectors.</li>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2826"> <div> <p>"Explore innovative strategies to excel in marketing within the dynamic realms of tourism and hospitality. This course delves into targeted approaches, digital trends, and customer-centric methods crucial for success in these vibrant industries."</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Elevating Excellence In Tourism &amp; Hospitality Marketing</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Elevating Excellence in Tourism &amp; Hospitality Marketing</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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<p>There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course.</p>
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<strong>Â·          Guest Service Management</strong><br /><strong>Â·          Hospitality Marketing Strategies</strong><br /><strong>Â·          Tourism Industry Professionalism</strong><br /><strong>Â·          Hospitality Branding and Standards</strong><br /><strong>Â·          Customer Experience Enhancement</strong><br /><strong>Â·          Hospitality and Tourism Management Strategies</strong>
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<h5>Average Completion Time</h5>
<p>2 Weeks</p>
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<h5>Accreditation</h5>
<p>3 CPD Hours</p>
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<h5>Level</h5>
<p>Advanced</p>
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<h5>Start Time</h5>
<p>Anytime</p>
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<h5>100% Online</h5>
<p>Study online with ease.</p>
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<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
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<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
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Metropolitan School of Business & Management UK

Master of Business Management (MBM)

Online Course Marketing

Tourism Management

Hospitality & Catering

Hospitality Management

Hospitality & Tourism

Professional Certificate Course in Elevating Excellence in Tourism and Hospitality Marketing in London 2024

General Admission

<p>In today's digital age, mastering Digital Marketing is paramount for individuals and businesses alike. This <strong>Diploma in Digital Marketing</strong> offers a comprehensive curriculum covering key areas such as SEO, PPC, Social Media Marketing, Google Ads, and Copywriting. Understanding these facets is crucial as they drive online visibility, customer engagement, and ultimately business success. </p><p>With the rise of e-commerce and digital platforms, companies seek professionals equipped with these skills to navigate the competitive landscape effectively. The course not only provides practical knowledge but also opens doors to lucrative job opportunities in the UK, <strong>with salaries averaging £30,000 to £40,000 annually</strong>. By enrolling in this course, individuals can harness the power of Digital Marketing to boost brand presence, drive conversions, and stay ahead in the ever-evolving digital marketplace. Don't miss out on the chance to enhance your skills and thrive in the dynamic world of Digital Marketing. </p><p><strong>Enroll today to unlock the endless possibilities this sector has to offer.</strong></p><p><strong>Key Features:</strong></p><ul><li>CPD Certified Digital Marketing Course</li><li>Instant e-certificate and hard copy dispatch by next working day</li><li>Fully online, interactive course with audio voiceover</li><li>Developed by qualified professionals in the field</li><li>Self-paced learning and laptop, tablet, smartphone-friendly</li><li>24/7 Learning Assistance</li><li>Discounts on bulk purchases</li></ul><p><strong>Course Curriculum of This Digital Marketing Course :</strong></p><p><strong>Digital Marketing</strong></p><ul><li>Module 01: Fundamentals of Digital Marketing</li><li>Module 02: Growth Hacking</li><li>Module 03: Customer Journey</li><li>Module 04: Content Marketing</li><li>Module 05: SEO</li><li>Module 06: E-Mail Marketing</li><li>Module 07: Facebook Marketing</li><li>Module 08: Instagram Marketing</li><li>Module 09: Twitter Marketing</li><li>Module 10: Youtube Marketing</li><li>Module 11: Mobile Marketing</li></ul><p><strong>Social Media Marketing Course -The Step by Step Guide</strong></p><ul><li>Module 01: The Rise of Social Media</li><li>Module 02: Conducting Market Analysis</li><li>Module 03: Auditing Social Media</li><li>Module 04: Setting Goals and Selecting Platforms</li><li>Module 05: Creating the Social Media Policy</li><li>Module 06: Integrating Marketing Strategies</li><li>Module 07: Developing Effective Content</li><li>Module 08: Understanding the Popular Platforms</li><li>Module 09: Launching Successful Campaigns</li></ul><p><strong>Social Media Marketing-The Step by Step Guide</strong></p><ul><li>Module 01: Social Media Marketing</li><li>Module 02: Sales Psychology</li><li>Module 03: Business Branding</li><li>Module 04: Search Engine Optimization</li><li>Module 05: Facebook Marketing</li><li>Module 06: YouTube Marketing</li><li>Module 07: Instagram Marketing</li><li>Module 08: Twitter Marketing</li><li>Module 09: Pinterest Marketing</li><li>Module 10: LinkedIn Marketing</li><li>Module 11: Quora Marketing</li></ul><p><strong>Google Adwords</strong></p><ul><li>Module 01: Introduction to Google Adwords</li><li>Module 02: Understanding Keywords</li><li>Module 03: Creating Your First Ad Campaign</li><li>Module 04: Optimising Your Ad Campaigns</li><li>Module 05: Tracking and Measuring Ad Performance</li><li>Module 06: Advanced Google Adwords Strategies</li></ul><p><strong>SEO - Search Engine Optimisation for Business</strong></p><ul><li>Section 01: Introduction</li><li>Section 02: SEO: Core Concepts</li><li>Section 03: On - Page Optimisation</li><li>Section 04: Keyword Research &amp; Optimisation</li><li>Section 05: SEO Content Writing</li><li>Section 06: Off Page SEO</li><li>Section 07: Conclusion</li></ul><p><strong>Copywriting</strong></p><ul><li>Module 01: Introduction to Copywriting</li><li>Module 02: Basics of Copywriting</li><li>Module 03: Eye-Catching Headlines</li><li>Module 04: Attention-Grabbing Advertisements</li><li>Module 05: Essential Copywriting Skills</li><li>Module 06: Online Copywriting</li><li>Module 07: Press Related Copywriting</li><li>Module 08: Print Media Copywriting</li><li>Module 09: Copywriting for Mainstream Media</li><li>Module 10: Copywriting for Other Media</li><li>Module 11: How to Write Better Copy</li><li>Module 12: Making an Impact with Creative Copy</li><li>Module 13: So You Want to be a Copywriter?</li><li>Module 14: Final Tips</li></ul><p><strong>Learning Outcomes:</strong></p><ul><li>Understand core digital marketing principles and strategies.</li><li>Implement effective social media marketing techniques across platforms.</li><li>Develop and execute Google AdWords campaigns proficiently.</li><li>Apply advanced SEO tactics to enhance online visibility.</li><li>Craft compelling copy for diverse media channels.</li><li>Analyze campaign performance and optimize strategies accordingly.</li></ul><p><strong>Accreditation</strong></p><p>All of our courses are fully accredited, including this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting).</p><p><strong>Certification</strong></p><p>Once you've successfully completed your Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course certification has no expiry dates, although we do recommend that you renew them every 12 months.</p><h2>
        
        <div>CPD</div>
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                                        60 CPD hours / points
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                                            Accredited by CPD Quality Standards
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        <div>Who is this course for?</div>
    </h2>

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                            <p>This Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course can be taken by anyone who wants to understand more about the topic. With the aid of this course, you will be able to grasp the fundamental knowledge and ideas. Additionally, this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course is ideal for:</p><ul><li>Individuals seeking comprehensive digital marketing knowledge.</li><li>Aspiring social media marketers aiming for proficiency.</li><li>Entrepreneurs keen on enhancing their online presence.</li><li>Marketing professionals looking to upskill in digital platforms.</li></ul>
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        <div>Requirements</div>
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                            <p>Learners do not require any prior qualifications to enrol on this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course. You just need to have an interest in Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO &amp; Copywriting) Course.</p>
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        <div>Career path</div>
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                            <p>After completing this Diploma in Digital Marketing (Google Ads, PPC) Course you will have a variety of careers to choose from. The following job sectors of Diploma in Digital Marketing Course are:</p><ul><li>Digital Marketing Specialist - £25K to £40K/year.</li><li>Social Media Manager - £22K to £35K/year.</li><li>SEO Specialist - £20K to £35K/year.</li><li>Copywriter - £20K to £35K/year.</li><li>PPC Specialist - £25K to £40K/year.</li></ul>
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        <div>Certificates</div>
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                                    <h4> Digital certificate</h4>
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            Digital certificate -
            Included
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            <div><p>Once you've successfully completed your course, you will immediately be sent a FREE digital certificate.</p></div>
        <h4> Hard copy certificate</h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div><p>Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK).<br />For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.<br />Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.</p></div>

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Training Express

Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course

SkillWise

Basic Social Media Marketing

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					<div><p>Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step training course. This Sales and Marketing Coordinator has been specially designed to help learners gain a good command of Sales and Marketing Coordinator, providing them with a solid foundation of knowledge to become a qualified professional.</p><p>Through this Sales and Marketing Coordinator, you will gain both practical and theoretical understanding of Sales and Marketing Coordinator that will increase your employability in this field, help you stand out from the competition and boost your earning potential in no time.</p><p>Not only that, but this training includes up-to-date knowledge and techniques that will ensure you have the most in-demand skills to rise to the top of the industry. This qualification is fully accredited, broken down into several manageable modules, ideal for aspiring professionals. </p></div>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
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										<span>Internationally recognized Accredited Qualification will boost up your resume.</span>
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										<span>You will learn the researched and proven approach adopted by successful people to transform their careers.</span>
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										<span>You will be able to incorporate various techniques successfully and understand your customers better.</span>
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			<h2> <b>Requirements</b></h2>		</div>
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										<span>No formal qualifications required, anyone from any academic background can take this course.</span>
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										<span>Access to a computer or digital device with internet connectivity.</span>
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                                <h2>Course Curriculum</h2>
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					<td colspan="4"><strong>Module 01: Introduction to Sales</strong></td>
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					<td>Introduction to Sales</td><td><span>🕐 00:23:00</span></td>
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					<td colspan="4"><strong>Module 02: Sales Growth</strong></td>
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					<td>Sales Growth</td><td><span>🕐 00:23:00</span></td>
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					<td colspan="4"><strong>Module 03: Sales Hypnosis</strong></td>
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					<td>Sales Hypnosis</td><td><span>🕐 00:20:00</span></td>
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					<td colspan="4"><strong>Module 04: Sales Presentation</strong></td>
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					<td>Sales Presentation</td><td><span>🕐 00:18:00</span></td>
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					<td colspan="4"><strong>Module 05: Basics of Marketing</strong></td>
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					<td>Basics of Marketing</td><td><span>🕐 00:46:00</span></td>
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					<td colspan="4"><strong>Module 06: The Marketing Process</strong></td>
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					<td>The Process of Marketing</td><td><span>🕐 00:49:00</span></td>
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					<td colspan="4"><strong>Module 07: Strategic Marketing</strong></td>
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					<td>Strategic Marketing</td><td><span>🕐 01:11:00</span></td>
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					<td colspan="4"><strong>Module 08: Marketing Environment</strong></td>
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					<td>Marketing Environment</td><td><span>🕐 00:29:00</span></td>
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					<td colspan="4"><strong>Module 09: Market Segmentations</strong></td>
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					<td>Market Segmentations</td><td><span>🕐 00:52:00</span></td>
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					<td colspan="4"><strong>Module 10: Consumer Buying Behaviour</strong></td>
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					<td>Consumer Buying Behaviour</td><td><span>🕐 01:12:00</span></td>
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					<td colspan="4"><strong>Module 11: Business Markets and Buying Behaviour</strong></td>
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					<td>Business Markets and Buying Behaviour</td><td><span>🕐 00:52:00</span></td>
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					<td colspan="4"><strong>Module 12: Marketing Research</strong></td>
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					<td>Marketing Research</td><td><span>🕐 00:48:00</span></td>
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					<td colspan="4"><strong>Module 13: Sales and Marketing</strong></td>
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					<td>Sales and Marketing1</td><td><span>🕐 00:26:00</span></td>
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					<td colspan="4"><strong>Module 14: Leverage and Limitations</strong></td>
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					<td>Leverage and Limitations</td><td><span>🕐 00:17:00</span></td>
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					<td colspan="4"><strong>Module 15: Sales Negotiations</strong></td>
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					<td>Sales Negotiations</td><td><span>🕐 00:28:00</span></td>
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					<td colspan="4"><strong>Module 16: Dealing with Customers</strong></td>
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					<td>Dealing with Customers</td><td><span>🕐 00:27:00</span></td>
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					<td colspan="4"><strong>Module 17: Communication Skills</strong></td>
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					<td>Communication Skills</td><td><span>🕐 00:20:00</span></td>
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Skill Up

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Sales and Marketing Coordinator

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Level 1 Certificate in Property Listing and Marketing</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Delve deep into the facets of Property Listing, from understanding property development basics to adept marketing strategies. Equip yourself to excel, mastering the nuances and legalities pivotal to success in Property Listing. <br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Learning Outcomes:</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Define basics in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Explain types in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Implement law in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Evaluate building regulation in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Implement project management in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Develop marketing plans in Property Listing.</p></li></ul><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">More Benefits:</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">LIFETIME access</li><li fr-original-style="" style="box-sizing: border-box;">Device Compatibility</li><li fr-original-style="" style="box-sizing: border-box;">Free Workplace Management Toolkit</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Level 1 Certificate in Property Listing and Marketing Course Syllabus</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Property Development Basics:</strong> Gain foundational knowledge of property development as it relates to Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Types of Property Listings</strong>: Understand the various types of listings available in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Property Listing and The Property Law:</strong> Master the legal aspects that govern Property Listing, including contracts and disclosures.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Building Regulation in Property Development:</strong> Acquire knowledge of building regulations and their impact on Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Managing The Project:</strong> Learn effective project management techniques specifically tailored for success in Property Listing.</p></li><li fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Marketing Your Property:</strong> Understand the strategies and tools for effective marketing in Property Listing.</p></li></ul>

Empower UK Employment Training

Property Management

Property Investment

Property Development

Business & Marketing

Level 1 Certificate in Property Listing and Marketing

<h3><b>Overview</b></h3><p><span>One of the highest in-demand topics in the world right now is Facebook Marketing . People with a strong grasp of this topic are valued in the workplace and beyond. From small businesses to large corporations, the Facebook Marketing  skills are needed everywhere. Keeping that in mind, this online training is designed to make you successful by presenting you with this skill. Follow your dreams with this wonderful learning opportunity.</span></p><h3></h3><p><span>Whether you are brand new to the world of Facebook Marketing , or you have training and knowledge of the subject to some extent and looking to improve your skills, this course can truly help you. By the time you finish the Facebook Marketing  course, you will have a sound grasp of Facebook Marketing .</span></p><h3></h3><p><span>You can take the course at your own pace, as there is no time limit or deadlines to complete the courses. You will have access to the course for your lifetime. You can also access the course from any device, including tablets, computers, and mobiles, as long as you have access to the internet.</span></p><h3></h3><p><span>The lessons in this course are prepared in a bite-sized manner. It makes the course very convenient for you to stop and start whenever you want. This method helps you to study whether you have some time on your hands or you have less than 10-15 minutes.</span></p><h3></h3><h3><b>The course is for you if you are:</b></h3><ol><li><span>Currently working in the field of Facebook Marketing </span></li><li><span>An aspiring professional of this field,</span></li><li><span>An enthusiast of the subject,</span></li><li><span>Just want to develop a skill to make yourself more marketable,</span></li><li><span>Want to learn new skills as part of a hobby.</span></li></ol><h3></h3><p><span>But, we won't discourage anyone from taking the Facebook Marketing  course even if you do not meet the above criteria.</span></p><h3></h3><h3><b>Career Path</b></h3><h3></h3><p><span>The Facebook Marketing  course is perfect for anyone who wishes to have their dream career in this field. Learn this skill, boost your CV, and go after the job you want. Complete the course, thus gaining a highly valuable skill that will assist you to shine in your career.</span></p><div><div><div><h3>
Course Curriculum</h3><div><div><h4>
Module-1-Introduction-to-Facebook-Marketing.pdf</h4><div><div><ul><li><div>
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Introduction-to-Facebook-Marketing.pdf</h5></div><div>
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Module-2-10-Common-Facebook-Marketing-Mistakes.pdf</h4><div><div><ul><li><div>
<span></span><h5>
10-Common-Facebook-Marketing-Mistakes.pdf</h5></div><div>
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<span></span></div></li></ul></div></div></div><div><h4>
Module-3-The-8-Most-Effective-Ways-to-Market-on-Facebook.pdf</h4><div><div><ul><li><div>
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The-8-Most-Effective-Ways-to-Market-on-Facebook.pdf</h5></div><div>
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Module-4-Facebook-Page-Marketing.pdf</h4><div><div><ul><li><div>
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Facebook-Page-Marketing.pdf</h5></div><div>
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Module-5-Facebook-Group-Marketing.pdf</h4><div><div><ul><li><div>
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Facebook-Group-Marketing.pdf</h5></div><div>
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Module-6-Influencer-Page-Outreach.pdf</h4><div><div><ul><li><div>
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Influencer-Page-Outreach.pdf</h5></div><div>
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Module-7-Paid-Page-Boost-Campaign.pdf</h4><div><div><ul><li><div>
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Paid-Page-Boost-Campaign.pdf</h5></div><div>
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Module-8-Paid-Traffic-Campaigns.pdf</h4><div><div><ul><li><div>
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Paid-Traffic-Campaigns.pdf</h5></div><div>
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Module-9-Paid-Lead-Generation-Campaigns.pdf</h4><div><div><ul><li><div>
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Paid-Lead-Generation-Campaigns.pdf</h5></div><div>
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Module-10-Facebook-Pixel-Retargeting-Campaign.pdf</h4><div><div><ul><li><div>
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Facebook-Pixel-Retargeting-Campaign.pdf</h5></div><div>
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Module-11-How-to-Optimize-Your-Facebook-Ad-Campaigns.pdf</h4><div><div><ul><li><div>
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How-to-Optimize-Your-Facebook-Ad-Campaigns.pdf</h5></div><div>
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<span></span></div></li></ul></div></div></div></div></div></div></div>

Compete High

Facebook Marketing Online Course

NextGen Learning

Professional Skills Course (PSC)

Estate Management

Real Estate Marketing

Property Management, Estate Agent & Marketing

<p>Transform your brand's online presence with our <strong>Diploma in Digital Marketing at QLS Level 5!</strong> Delve into the dynamic world of digital marketing, mastering strategies from growth hacking to YouTube promotions. Our course modules are designed to equip you with tools that drive engagement, conversions, and growth in the digital age.</p><p>Whether you are finessing content, harnessing SEO, or navigating social media platforms, we've got you covered. Join us, and redefine your marketing journey for the digital era.</p><p><strong>Learning Outcomes</strong></p><ul><li>Master the essentials of digital marketing.</li><li>Develop growth hacking strategies.</li><li>Understand and enhance customer journeys.</li><li>Craft compelling content for diverse platforms.</li><li>Apply SEO techniques to boost visibility.</li><li>Design effective email and mobile marketing campaigns.</li><li>Harness the power of major social media platforms.</li></ul><p><strong>Key Features</strong></p><ul><li>FREE QLS-endorsed certificate</li><li>4 Free CPD Accredited Courses with Free e-Certificates</li><li>CPD Accredited Hard Copy Certificates</li><li>Fully online, interactive courses</li><li>Self-paced learning and laptop, tablet, smartphone-friendly</li><li>24/7 Learning Assistance</li><li>Discounts on bulk purchases</li></ul><p><strong>Free Courses</strong></p><ol><li>Digital Product Management</li><li>Content Management</li><li>SEO - Search Engine Optimisation for Business</li><li>Learning to Learn - Super Learning</li></ol><p><strong>What Will You Learn from This Course?</strong></p><p>Step into the vibrant world of digital advertising with this comprehensive course. From the basics to platform-specific strategies, each module equips you with skills vital for today's digital era. Dive in, and emerge a digital marketing maestro.</p><p><strong>Module 01: Fundamentals of Digital Marketing</strong><br />Understand the digital landscape. Grasp key advertising strategies.</p><p><strong>Module 02: Growth Hacking</strong><br />Learn rapid growth techniques. Drive more online traffic.</p><p><strong>Module 03: Customer Journey</strong><br />Map customer touchpoints. Enhance their online experience.</p><p><strong>Module 04: Content Marketing</strong><br />Craft engaging content. Boost audience interaction.</p><p><strong>Module 05: SEO</strong><br />Understand search engine workings. Improve site ranking.</p><p><strong>Module 06: E-Mail Marketing</strong><br />Harness email power. Enhance customer engagement.</p><p><strong>Module 07: Facebook Marketing</strong><br />Master Facebook's tools. Reach a broader audience.</p><p><strong>Module 08: Instagram Marketing</strong><br />Utilise Instagram's features. Engage with visual content.</p><p><strong>Module 09: Twitter Marketing</strong><br />Navigate Twitter effectively. Enhance brand visibility.</p><p><strong>Module 10: Youtube Marketing</strong><br />Promote through videos. Engage a vast viewer base.</p><p><strong>Module 11: Mobile Marketing</strong><br />Harness mobile's reach. Engage users on the go.</p><p><strong>Certificate</strong></p><p>Once you've successfully completed your course, you will immediately be sent a CPD Accredited PDF certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99).</p><p>After successfully completing the assignment, learners will be able to order a FREE QLS-endorsed certificate.</p><h2>
        
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                                        10 CPD hours / points
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                                            Accredited by CPD Quality Standards
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        <div>Who is this course for?</div>
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                            <ul><li>Aspiring digital marketers honing their craft.</li><li>Business owners seeking online growth.</li><li>Content creators keen to boost reach.</li><li>Brand managers aiming for digital dominance.</li><li>Marketing professionals diversifying their skill set.</li><li>E-commerce entrepreneurs increasing sales.</li><li>Social media enthusiasts turning passion into profession.</li><li>Start-ups building a strong online foundation.</li></ul>
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        <div>Requirements</div>
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                            <p>There are no formal requirements for this bundle course to be enrolled.</p>
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                            <ul><li>Digital advertising Strategist</li><li>SEO Specialist</li><li>Content advertising Manager</li><li>E-Mail Marketing Coordinator</li><li>Social Media Manager</li><li>Mobile Marketing Expert.</li></ul>
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                                    <h4>CPD Accredited e-Certificate</h4>
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        <h4>CPD Accredited Hard Copy Certificate</h4>
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            Hard copy certificate -
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        <h4>QLS Endorsed Certificate</h4>
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Diploma in Digital Marketing at QLS Level 5 Course

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							<p><span>Step into the world of Video Marketing Strategy with our comprehensive course. Video marketing is one of the most influential and popular ways to market your business online. We've covered you, from crafting captivating marketing videos to spreading them across different platforms. Learn to captivate audiences, boost traffic, and easily reach your marketing objectives.</span></p><p><span>According to a report by Wyzowl, 86% of businesses use video as a marketing tool, and 93% of marketers say that video is an essential part of their marketing strategy. This shows the vast potential and value of video marketing skills online.</span></p><p><span>By enrolling in the Video Marketing Strategy course, you'll learn how to plan and execute effective strategies, create engaging videos, and boost your online presence. Gain valuable insights to align your efforts with business goals and connect with your target audience.</span></p>						</div>
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			<h4>Description</h4>		</div>
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							<p><span>Video Marketing Strategy delves into the theoretical foundations of crafting captivating video content that drives results.  The Video Marketing Strategy comprehensive course equips you with the knowledge and strategies to develop and execute winning video campaigns across various platforms. Explore key modules covering strategic planning, video creation, distribution, advertising, platform-specific techniques, advanced SEO, live video best practices, success stories, and more.</span></p><p><span>By focusing on the 'why' behind each strategy, you'll understand video marketing principles deeply, empowering you to adapt and excel in an evolving landscape. Develop critical thinking and problem-solving skills to create engaging videos that resonate with your target audience, ultimately achieving your marketing goals.</span></p><h5><b>Learning Outcomes </b></h5><ul><li><span> Learn video marketing fundamentals for modern marketing strategies.</span></li><li><span> Develop tailored video marketing strategies aligned with business objectives.</span></li><li><span> Master techniques to create impactful marketing videos step by step.</span></li><li><span> Gain expertise in distributing and promoting videos across platforms.</span></li><li><span> Explore advanced video SEO tactics and leverage live streaming for engagement.</span></li><li><span> Refine the video marketing approach with best practices, tools, and success stories.</span></li></ul><p><b>Get ready to transform your marketing game with the power of video! Join us now and discover the keys to creating irresistible video marketing campaigns that deliver real impact!</b></p>						</div>
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			<h4>Why Choose Us?</h4>		</div>
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										<span>Lifetime access to the whole collection of the learning materials.</span>
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										<span>Study for the course using any internet-connected device, such as a computer, tablet, or mobile device.</span>
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							<p>Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99.</p>						</div>
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										<span>Business owners and entrepreneurs aiming to leverage video marketing to grow their brands.</span>
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										<span>Content creators are interested in enhancing their video production and promotion skills.</span>
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										<span>Social media managers are seeking to optimise video content for engagement and conversion.</span>
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										<span>Digital marketers are looking to stay ahead with the latest video marketing trends.</span>
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										<span>Anyone passionate about exploring the dynamic world of video marketing.</span>
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							<p><span>The Video Marketing Strategy course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Video Marketing Strategy, without any fuss.</span></p>						</div>
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							<p><span>Video Marketing Strategy course will prepare you to take advantage of various career opportunities in video marketing, such as:</span></p>						</div>
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										<span>Video Marketing Specialist</span>
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										<span>Brand Manager</span>
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										<span>Advertising Executive</span>
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										<span>Marketing Consultant</span>
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			<h4>Order Your Certificate</h4>		</div>
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							<div><div><div><div id="1693981461.590199"><div><div><div><div><div><div><div><div><div><div><div>To order CPD Quality Standard Certificate, we kindly invite you to visit the following link:</div></div></div></div></div></div></div></div></div></div></div></div></div></div></div>						</div>
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					<td>Introduction Video</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>What is Video Marketing All About</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Planning a Successfull Video Marketing Strategy</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Creating Your Marketing Video Step by Step for Your Video Marketing Campaigns</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Uploading Your Video To the Right Places for your Video Marketing Campaigns</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Advertising Your Videos The Free Way for Video Marketing Campaigns</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Advertising Your Videos The Paid Way for Video Marketing Campaigns</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Running a Successful Video Marketing Campaign with YouTube</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Running a Successful Video Marketing Campaign with Facebook</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Running a Successful Video Marketing Campaign with Twitter</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Running a Successful Video Marketing Campaign with Snapchat</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Advanced Video SEO For Your Video Marketing Efforts</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Video Marketing - Going Live Like A Pro</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Popular Video Metrics You Should Track in Your Video Marketing Strategy</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Using the Flywheel Model in your Video Marketing</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Advanced Video Marketing On Social Media</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Outsourcing Your Video Marketing The Right Way</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Video Marketing Do's And Don'ts</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Video Marketing Tools and Services to Consider</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Video Marketing Success Stories</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Video Marketing FAQs</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Assignment </td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Assignment - Video Marketing Strategy</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Order Your Certificate</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Order Your Certificate</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table></div>

			</div>

Video Marketing Strategy Course

<p>Unlock the Marketing Secrets Driving Today's Business Success</p><p>Imagine dominating search engines, attracting droves of qualified leads, and converting them into loyal customers. Our Marketing Essentials course equips you with the skills to make this a reality.</p><p>Did you know that in the UK, a staggering 52% of businesses lack a website? In today's digital landscape, online visibility is no longer optional - it's the key to unlocking exponential growth.</p><p>Master the Marketing Essentials and:</p><ul><li>Crack the SEO code: Learn to optimise your website for search engines, attracting organic traffic that converts.</li><li>Social media mastery: Leverage the power of Facebook, Instagram, and other platforms to engage your audience and build a loyal following.</li><li>Email marketing magic: Craft compelling email campaigns that nurture leads and drive sales.</li></ul><p>Don't wait to take control of your marketing future. Enroll in Marketing Essentials today and watch your business soar!</p><p><strong>Learning Outcomes:</strong></p><ul><li>Optimise website ranking through effective SEO and digital marketing techniques.</li><li>Develop compelling content with proficiency in SEO content writing.</li><li>Implement advanced strategies for SEO, SMM, and analytics to drive results.</li><li>Master HTML and WordPress for enhanced SEO performance.</li><li>Streamline marketing processes and scale with automation using Zapier.</li></ul><p>Our Marketing Essentials course offers a dynamic blend of SEO, digital marketing, content creation, and automation skills. From SEO analytics to mastering Zapier, this course equips you with the expertise to excel in the rapidly evolving digital landscape.</p><p><br /><br /></p><p>This CPDQS Accredited Marketing Essentials Bundle consists of the following 11 courses:</p><ul><li>SEO - Search Engine Optimisation</li><li>SEO and Digital Marketing Diploma</li><li>Keyword Research &amp; SEO</li><li>Certificate in SEO Content Writing</li><li>Advanced Training on SEO &amp; SMM Strategies</li><li>Diploma in HTML for SEO and Carousel in Google</li><li>WordPress and SEO Online Course</li><li>Strategies on SEO Analytics - Content Marketing Tools</li><li>Advanced Diploma in Digital Marketing</li><li>Digital Marketing Agency Elite Consultants Masterclass</li><li>The Zapier Course - Save Time and Scale Digital Marketing With Automation!</li></ul><p><strong>Certification</strong><br />Once you have finished the course, you will be eligible to apply for a CPD QS accredited certificate as proof of your new skills and your continued professional development. Certificates are available as PDF for £9, or you can request a hard copy to be sent in the post for £15.<br /></p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        35 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <p>Ideal for aspiring and experienced marketers, content creators, and business owners.</p>
                        </div><h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>Open to all! No formal prerequisites; dive into digital marketing and SEO essentials now.</p>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p>SEO Specialist - £30,000-£45,000</p><p>Digital Marketing Strategist - £40,000-£60,000</p><p>Content Marketing Manager - £35,000-£50,000</p><p>WordPress Developer - £25,000-£45,000</p><p>Marketing Automation Specialist - £35,000-£55,000.</p>
                        </div>

One Education

Marketing Essentials - SEO, SEM and SMM Course

<h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(97, 32, 103);">Course description</h2><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">Bunnyfoot were the pioneers and are now one of the leading providers of the Certified Professional for Usability and User Experience &ndash; Foundation Level (CPUX-F) in the United Kingdom. Created in association with the international UXQB, this professional 3-day UX certification programme covers user experience methods and theories &ndash; and is independently assessed/certified.</p><blockquote style="color: rgb(33, 33, 33); border-left: 2px solid rgb(94, 53, 177); margin-left: 0px; padding-left: 5px; box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><p style="color: rgb(33, 33, 33) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33) !important;">&ldquo;<em fr-original-style="" style="box-sizing: border-box;">The CPUX course was hugely insightful and I thoroughly enjoyed taking it. I left with the knowledge and understanding that has allowed me to talk confidently to senior managers about human-centred design and user experience, and the certification really demonstrates my expertise in the field.</em>&ldquo;</p><cite style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Debbie Maxwell</strong></strong><br fr-original-style="" style="box-sizing: border-box;">Digital Marketing Manager, Legal &amp; General</cite></blockquote><figure style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><img alt="" data-src="https://www.bunnyfoot.com/wp-content/plugins/bunnyfoot-wp-helper/inc/images/training-beneath-description.png" src="https://www.bunnyfoot.com/wp-content/plugins/bunnyfoot-wp-helper/inc/images/training-beneath-description.png" fr-original-style="" style="cursor: pointer; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-class="fr-draggable"></figure><h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" fr-original-style=" color: rgb(97, 32, 103);">Is it for you?</h2><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">Absolutely! The Foundation level certification is appropriate for anyone who works in UX or who wants to become familiar<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;</strong>with the basics of usability, for example, Product Managers, Software Developers and Designers of all interactive systems that have a user interface.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">If you want to:</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">&bull; ensure that your knowledge of usability and user experience is completely up-to-date;<br fr-original-style="" style="box-sizing: border-box;">&bull; acquire knowledge and skills that follow the established conventions;<br fr-original-style="" style="box-sizing: border-box;">&bull; have recognised proof of your knowledge of usability and user experience&hellip;</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">&hellip;then CPUX-F is for you!</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">The certification gives you the qualification needed to advance to the higher certificates in the areas of usability testing (CPUX-UT) and user requirements engineering (CPUX-UR).</p><figure style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><img alt="" data-src="https://www.bunnyfoot.com/wp-content/plugins/bunnyfoot-wp-helper/inc/images/training-beneath-all.png" src="https://www.bunnyfoot.com/wp-content/plugins/bunnyfoot-wp-helper/inc/images/training-beneath-all.png" fr-original-style="" style="cursor: pointer; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-class="fr-draggable"></figure><h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" fr-original-style=" color: rgb(97, 32, 103);">What you will learn</h2><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"></p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">The course is based on content from the <a href="http://www.uxqb.org/en/" style="color: rgb(172, 55, 180); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(172, 55, 180);">International Usability and User Experience Qualification Board</a> (UXQB) and is delivered remotely.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">The course provides an introduction to usability and user experience in the areas of:</p><ul style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Usability principles and guidelines</strong></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding and defining the context of use:</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Procedures for analysis</li><li fr-original-style="" style="box-sizing: border-box;">Observation</li><li fr-original-style="" style="box-sizing: border-box;">Interviews</li><li fr-original-style="" style="box-sizing: border-box;">Personas</li><li fr-original-style="" style="box-sizing: border-box;">Scenarios</li><li fr-original-style="" style="box-sizing: border-box;">User groups</li></ul></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">How to gather and specify user requirements</strong></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Describing user interactions:</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Design</li><li fr-original-style="" style="box-sizing: border-box;">Low and high-fidelity prototypes</li><li fr-original-style="" style="box-sizing: border-box;">Dialogue principles</li><li fr-original-style="" style="box-sizing: border-box;">Heuristics</li><li fr-original-style="" style="box-sizing: border-box;">Guidelines</li><li fr-original-style="" style="box-sizing: border-box;">Best-practice error messaging</li></ul></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Usability testing and other evaluation methods</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">A step-by-step approach to running a usability test</li><li fr-original-style="" style="box-sizing: border-box;">Typical errors</li><li fr-original-style="" style="box-sizing: border-box;">Heuristic evaluation</li><li fr-original-style="" style="box-sizing: border-box;">Questionnaires</li></ul></li></ul><ul style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Interviews</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Personas</li><li fr-original-style="" style="box-sizing: border-box;">Scenarios</li><li fr-original-style="" style="box-sizing: border-box;">User group profiles</li></ul></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Systematically deriving user needs from context of use descriptions</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Differentiate between types of user needs</li><li fr-original-style="" style="box-sizing: border-box;">Apply quality factors for user needs</li><li fr-original-style="" style="box-sizing: border-box;">Recognise user needs in context of use information</li><li fr-original-style="" style="box-sizing: border-box;">Formulate user needs so that enables requirements can be derived</li></ul></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Deriving, specifying, structuring and prioritising user requirements</strong><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Validate user requirements with users</li><li fr-original-style="" style="box-sizing: border-box;">Use of a structured scheme for prioritisation</li><li fr-original-style="" style="box-sizing: border-box;">Ranking the relevance of user requirements together with users<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></li></ul></li></ul><blockquote style="color: rgb(33, 33, 33); border-left: 2px solid rgb(94, 53, 177); margin-left: 0px; padding-left: 5px; box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><p style="color: rgb(33, 33, 33) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33) !important;"></p><cite style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">&ldquo;<em fr-original-style="" style="box-sizing: border-box;">Really enjoyed the course at Bunnyfoot! It gave me a good overview of human centred design, and our teacher helped us understand how this fitted with latest industry practice, and it put me in a good position for the exam!</em>?<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Amy Tatton-Brown</strong><br fr-original-style="" style="box-sizing: border-box;">Digital e-Commerce Conversion Manager, Lloyds Banking Group<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></cite></blockquote><h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" fr-original-style=" color: rgb(97, 32, 103);">Certification</h2><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">In order to gain the CPUX-Foundation certification, you must pass the 75-minute test that consists of 40 multiple choice questions. To pass, you must score at least 28 points out of the 40 possible.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">You can find a complete example of a certification test on the <a href="https://uxqb.org/en/certification/foundation-level/" target="_blank" rel="noreferrer noopener" style="color: rgb(172, 55, 180); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(172, 55, 180);">UXQB website</a></p><h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" fr-original-style=" color: rgb(97, 32, 103);">What are the UXQB and CPUX?</h2><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">The International Usability and User Experience Qualification Board (UXQB) is a consortium of internationally recognised experts in usability and user experience. UXQB&rsquo;s objective is to develop, maintain and manage the CPUX certification programs.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">CPUX is an international standard for qualification of people working professionally within UX. So far unions in six European countries have joined UXQB: Germany, Switzerland, Austria, England, Holland and Denmark.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);">Read more about UX certification at <a href="https://uxqb.org/en/certification/foundation-level/" style="color: rgb(172, 55, 180); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(172, 55, 180);">uxqb.org&nbsp;</a>where you can also find curricula and examples of the tasks that you have to solve if you want to be certified. The course includes many additional, unpublished examples of test tasks.</p><p style="color: rgb(33, 33, 33); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"></p><h2 style="color: rgb(97, 32, 103); box-sizing: border-box;" fr-original-style=" color: rgb(97, 32, 103);">Necessary for Remote learning</h2><ul style="color: rgb(33, 33, 33); box-sizing: border-box;" fr-original-style=" color: rgb(33, 33, 33);"><li fr-original-style="" style="box-sizing: border-box;">Access to Zoom</li></ul>

Bunnyfoot

UI / UX Design

Ux Research

Bunnyfoot were the pioneers and are now one of the leading providers of the Certified Professional for Usability and User Experience – Foundation Level (CPUX-F) in the United Kingdom. Created in association with the international UXQB, this professional 3-day UX certification programme covers user experience methods and theories – and is independently assessed/certified.

Certified Professional for Usability and User Experience – Foundation Certification (CPUX-F)

<p data-pm-slice="1 1 []" id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">DATE:&nbsp;</strong>Tuesday 24th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">TIME:&nbsp;</strong>Starting from 10:30am&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">LOCATION:&nbsp;</strong>ONLINE (Zoom)</p><h3 style="margin-right: 0cm; margin-left: 0cm; font-size: 18px; font-family: Aptos, sans-serif; box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:18px;font-family:"Aptos",sans-serif;'><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: black; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:black;'>*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let&#39;s Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at <a href="mailto:essex@ldbgroup.co.uk" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">essex@ldbgroup.co.uk</a>&nbsp;</span></em></h3><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop.&nbsp;</em></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Virtual workshop duration: 2 hours</em></strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="font-size: 15px; font-family: Aptos, sans-serif; margin: 0cm; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:15px;font-family:"Aptos",sans-serif;margin:0cm;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let&#39;s Do Business Group.</span></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Backing Essex Business is undertaking this project jointly with the&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://neeb.org.uk/" target="_blank" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>North Essex Economic Board (NEEB)</span></em></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</span></em></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This project is funded by the UK Government through the UK Shared Prosperity Fund.</span></em></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</span></em></strong></a></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Please click here to see our&nbsp;</span></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>Privacy Policy</span></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</span></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></span></strong></span></p><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/2d3afdf4-7778-450b-bcbd-4f05ef26db09/original.png" style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto;" fr-original-class="fr-draggable">

DATE: Tuesday 24th September 2024
TIME: Starting from 10:30am 
LOCATION: ONLINE (Zoom)
*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let's Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at essex@ldbgroup.co.uk 
Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.
Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.
Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop. 
Virtual workshop duration: 2 hours



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let's Do Business Group.
Backing Essex Business is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.




Let’s Do Business Group

Gain an understanding of developing a digital PR strategy at this online webinar.

Digital PR - ONLINE WORKSHOP

Oldham

<p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 3</strong></p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Agenda</strong></p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Planning</li><li fr-original-style="" style="box-sizing: border-box;">Organisation mapping</li><li fr-original-style="" style="box-sizing: border-box;">Research</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Cultural differences</li><li fr-original-style="" style="box-sizing: border-box;">Applicable laws and regulations</li><li fr-original-style="" style="box-sizing: border-box;">Website management</li><li fr-original-style="" style="box-sizing: border-box;">Social media</li><li fr-original-style="" style="box-sizing: border-box;">Marketing strategies</li><li fr-original-style="" style="box-sizing: border-box;">Target marketing</li><li fr-original-style="" style="box-sizing: border-box;">Buyer attraction</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Export documentation</li><li fr-original-style="" style="box-sizing: border-box;">Licences and permits.</li><li fr-original-style="" style="box-sizing: border-box;">Currency</li><li fr-original-style="" style="box-sizing: border-box;">Certificates of Origin</li><li fr-original-style="" style="box-sizing: border-box;">Taxes</li><li fr-original-style="" style="box-sizing: border-box;">Excise duty</li><li fr-original-style="" style="box-sizing: border-box;">Exchange rates</li><li fr-original-style="" style="box-sizing: border-box;">Business competitors</li><li fr-original-style="" style="box-sizing: border-box;">Organisational structure</li><li fr-original-style="" style="box-sizing: border-box;">Cost</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Customs brokers</li><li fr-original-style="" style="box-sizing: border-box;">Freight forwarding costs.</li><li fr-original-style="" style="box-sizing: border-box;">Fees and duties associated with international trade transactions</li><li fr-original-style="" style="box-sizing: border-box;">Labelling and packaging</li><li fr-original-style="" style="box-sizing: border-box;">Distributors.</li><li fr-original-style="" style="box-sizing: border-box;">Retailers</li><li fr-original-style="" style="box-sizing: border-box;">Wholesalers</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Examination:</strong><br fr-original-style="" style="box-sizing: border-box;">Certificate on completion and Pass on Multiple Choice<br fr-original-style="" style="box-sizing: border-box;">Multiple choice questionnaire<br fr-original-style="" style="box-sizing: border-box;">Credits: 1</p>

Export Unlocked Limited

CREATING AN INTERNATIONAL STRATEGY

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">In this course, you&rsquo;ll gain a basic understanding of finance and accounting concepts to drive the success of your business.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This course aims to demystify the accounting language over three hours so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Date</strong>: Wednesday 25th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Time</strong>: 9:30am - 12:30pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Location</strong>: Online</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">For</strong>: Businesses based in North Essex (Braintree, Chelmsford, Colchester, Maldon, and Tendring)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Cost</strong>: Free</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">More about the course</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Even if you plan to hire an accountant, you still need to understand accounting information to make better, more informed decisions about your business. This webinar will give you the tools necessary to have a better understanding of what the professionals are saying down the line, so you can run your business better.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What it covers</strong>:</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Part 1</em></p><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Historical business finance measurement</li><li fr-original-style="" style="box-sizing: border-box;">The main performance measure - Profit &amp; Loss</li><li fr-original-style="" style="box-sizing: border-box;">The main valuation measure - Balance Sheet</li><li fr-original-style="" style="box-sizing: border-box;"> The importance of cash management and working capital</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Part 2</em></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">How to apply this knowledge to business planning and targeting</li><li fr-original-style="" style="box-sizing: border-box;">Using the above measurement tools to help plan and forecast business performance, particularly Profit &amp; Loss and Cashflow and the key differences between them</li><li fr-original-style="" style="box-sizing: border-box;">Break even</li><li fr-original-style="" style="box-sizing: border-box;">Pricing methods</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who it is for</strong>:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The course is aimed at a whole range of businesses from start-up founders to local business owners to corporates, and is geared to anyone without a finance or accounting background. Your business must be based in or shortly relocating to North Essex (either Braintree, Chelmsford, Colchester, Maldon, or Tendring).</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who should attend</strong>:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Entrepreneurs</li><li fr-original-style="" style="box-sizing: border-box;">Micro business owners</li><li fr-original-style="" style="box-sizing: border-box;">Small business owners</li><li fr-original-style="" style="box-sizing: border-box;">Middle managers</li><li fr-original-style="" style="box-sizing: border-box;">Consultants</li><li fr-original-style="" style="box-sizing: border-box;">Coaches</li><li fr-original-style="" style="box-sizing: border-box;">E-commerce businesses</li><li fr-original-style="" style="box-sizing: border-box;">Digital marketers</li><li fr-original-style="" style="box-sizing: border-box;">Service based business owners</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Skills gained</strong>:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Understand basic financial documents used in business</li><li fr-original-style="" style="box-sizing: border-box;">Interpret the information in these documents, and use it to manage day-to-day business activity</li><li fr-original-style="" style="box-sizing: border-box;">Be more effective in their role</li></ul><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the host</strong>:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Jim Fletcher ACMA GCMA</u></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Jim is a business manager with Let&#39;s Do Business Group and a dedicated business coach with 40 years&rsquo; commercial leadership experience. Drawing on his long career in the manufacturing and engineering sector, Jim provides tailored coaching, consultancy, non-executive directorship and project management services, across a full range of management, finance, sales &amp; marketing and operations functions.</p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Let&#39;s Do Business Group.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Let&#39;s Do Business Group is undertaking this project jointly with the&nbsp;</strong></em><a href="https://neeb.org.uk/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">North Essex Economic Board (NEEB)</strong></em></a><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</strong></em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">This project is funded by the UK Government through the UK Shared Prosperity Fund.</strong></em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</strong></em><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</strong></em></a></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Please click here to see our&nbsp;</strong><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Privacy Policy</strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</strong></p>

In this course, you’ll gain a basic understanding of finance and accounting concepts to drive the success of your business.
This course aims to demystify the accounting language over three hours so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.
Date: Wednesday 25th September 2024
Time: 9:30am - 12:30pm
Location: Online
For: Businesses based in North Essex (Braintree, Chelmsford, Colchester, Maldon, and Tendring)
Cost: Free
More about the course
Even if you plan to hire an accountant, you still need to understand accounting information to make better, more informed decisions about your business. This webinar will give you the tools necessary to have a better understanding of what the professionals are saying down the line, so you can run your business better.
What it covers:
Part 1
Historical business finance measurement
The main performance measure - Profit & Loss
The main valuation measure - Balance Sheet
The importance of cash management and working capital
Part 2
How to apply this knowledge to business planning and targeting
Using the above measurement tools to help plan and forecast business performance, particularly Profit & Loss and Cashflow and the key differences between them
Break even
Pricing methods
Who it is for:
The course is aimed at a whole range of businesses from start-up founders to local business owners to corporates, and is geared to anyone without a finance or accounting background. Your business must be based in or shortly relocating to North Essex (either Braintree, Chelmsford, Colchester, Maldon, or Tendring).
Who should attend:
Entrepreneurs
Micro business owners
Small business owners
Middle managers
Consultants
Coaches
E-commerce businesses
Digital marketers
Service based business owners
Skills gained:
Understand basic financial documents used in business
Interpret the information in these documents, and use it to manage day-to-day business activity
Be more effective in their role
About the host:
Jim Fletcher ACMA GCMA
Jim is a business manager with Let's Do Business Group and a dedicated business coach with 40 years’ commercial leadership experience. Drawing on his long career in the manufacturing and engineering sector, Jim provides tailored coaching, consultancy, non-executive directorship and project management services, across a full range of management, finance, sales & marketing and operations functions.



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Let's Do Business Group.
Let's Do Business Group is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.

This course aims to demystify the accounting language so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.

Finance for Non-Financial Entrepreneurs - North Essex

<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
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<p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Empower Your Business with YouTube: Practical Workshop</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&#39;ll Learn:</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Create a Professional Channel:</strong> Build a captivating YouTube channel that represents your brand.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Optimise for Search:</strong> Learn key techniques to ensure your videos are easily found.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Effective Marketing:</strong> Discover strategies to promote your videos, generate leads, and increase conversions.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Analyse Performance:</strong> Use analytics to refine your strategies and improve content.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Enrol Today and Transform Your Business</strong></p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>&nbsp;</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'>Seize this chance to harness YouTube&#39;s potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business.</p><p style="margin: 0cm; font-size: 15px; font-family: Calibri, sans-serif; color: var(--text); box-sizing: border-box;" fr-original-style='margin:0cm;font-size:15px;font-family:"Calibri",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></p>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'><span style='font-family: "Segoe UI", "sans-serif"; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI","sans-serif";'><u fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Explainer Video:</strong></u></span></p>

<iframe width="560" height="315" src="https://www.youtube.com/embed/lND5ACrCVos?si=1wlFLPU_5PfiL4Ri" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"><span class="fr-mk" style="display: none;">&nbsp;</span><span class="fr-mk" style="display: none;">&nbsp;</span><span class="fr-mk" style="display: none;">&nbsp;</span></iframe>


</div></div></div>

Empower Your Business with YouTube: Practical Workshop
 
Harness YouTube to expand your reach, build brand awareness, and boost sales. Our interactive YouTube for Business workshop provides essential skills to set up and optimise your channel for success.
 
What You'll Learn:
 
Create a Professional Channel: Build a captivating YouTube channel that represents your brand.
Optimise for Search: Learn key techniques to ensure your videos are easily found.
Effective Marketing: Discover strategies to promote your videos, generate leads, and increase conversions.
Analyse Performance: Use analytics to refine your strategies and improve content.
 
Enrol Today and Transform Your Business
 
Seize this chance to harness YouTube's potential. Enrol now in our YouTube for Business workshop and start creating videos that engage and elevate your business.


Explainer Video:


Clockwork Eye Video Training

Video

Video Marketing

Video Creation

Mobile Video Production

Video Design

Video Production

Video Editing

Video & Mobile Marketing

Learn how to create and manage a successful YouTube channel for your business. This workshop will cover everything you need to know when setting up and using YouTube in your business. You will also learn how to use YouTube analytics to track your channel's performance to help you make improvements.

YouTube For Business (Interactive Workshop)

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Master YouTube with TubeBuddy: A Micro-Workshop</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Unlock your YouTube channel&#39;s full potential with our exclusive micro-workshop on TubeBuddy, the ultimate tool for video creators. Learn how to effectively use TubeBuddy&#39;s powerful features to optimise your content, increase your visibility, and grow your audience.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&rsquo;ll Learn:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">SEO &amp; Keywords:</strong> Master the Keyword Explorer and SEO Studio to dominate search results.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Content Optimisation:</strong> Utilise A/B Testing, Thumbnail Analyser, and Click Magnet for maximum engagement.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Efficiency Tools:</strong> Streamline your workflow with Bulk Processing and advanced analytics.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Join us and transform your YouTube strategy with expert insights and practical tips on leveraging TubeBuddy. Don&rsquo;t miss this opportunity to take your channel to the next level!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information on TubeBuddy&rsquo;s features, visit <a href="https://www.tubebuddy.com/pricing?a=ClockworkEye" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><span style="color: rgb(44, 130, 201); box-sizing: border-box;" fr-original-style="color: rgb(44, 130, 201);">TubeBuddy</span></a><a data-fr-linked="true" href="https://www.tubebuddy.com/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"></a>.</p>

Photography & Video

Film & Video

Videography

Unlock your YouTube channel's potential with our TubeBuddy micro-workshop. Learn SEO, content optimisation, and efficiency tools to grow your audience and boost engagement.

Master YouTube with TubeBuddy (A Micro-Workshop)

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" fr-original-style="color: rgb(13, 13, 13);">Are you camera shy or overly self-critical when making videos for your business?</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" fr-original-style="color: rgb(13, 13, 13);">Don&#39;t let it hold you back!</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" fr-original-style="color: rgb(13, 13, 13);"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" id="isPasted" fr-original-style="color: rgb(13, 13, 13);">🎥 Join us on our FREE webinar.</span><br fr-original-style="" style="box-sizing: border-box;"></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" fr-original-style="color: rgb(13, 13, 13);">Our webinar is designed to boost your confidence and enhance your presentation skills. Learn practical tips to overcome camera shyness and deliver engaging videos that captivate your audience.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(13, 13, 13); box-sizing: border-box;" fr-original-style="color: rgb(13, 13, 13);">Don&#39;t miss out&mdash;register now and step into the spotlight with confidence!</span></p>

Are you camera shy or overly self-critical when making videos for your business?
Don't let it hold you back!
🎥 Join us on our FREE webinar.

Our webinar is designed to boost your confidence and enhance your presentation skills. Learn practical tips to overcome camera shyness and deliver engaging videos that captivate your audience.
Don't miss out—register now and step into the spotlight with confidence!

Presentation Skills

Overcome camera shyness and boost your presentation skills! 🎥 Join our FREE webinar designed to build your confidence and teach practical tips for creating engaging videos. Don’t miss out—register now and step into the spotlight with confidence!

Camera Confidence & Presentation Skills (Free Webinar)

<span 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id="isPasted" fr-original-style="" style="box-sizing: border-box;"></span><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Are you a newly qualified homeopath/therapist or in your 1st year of business? Are you confused and overwhelmed, trying to build a thriving busy practice?</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Want to learn from someone who&rsquo;s been in your shoes just 5yrs ago? I was once where you are now, and I&#39;ve made expensive mistakes! You get to learn from these and my experience of building my thriving practice over 5 years! I will drown out the noise and BS, lead you by the hand and show you what to do. &nbsp;Get the basics right from the start so you don&#39;t make expensive mistakes (learn from my mistakes!) Small investment that will save you time and money in the long run Small intimate groups mean the advice is targeted to individuals, and each person has direct access to me Beginner to Boss is a 12 week online programme which gently takes you by the hand and cuts through the noise to teach you the basics of business.</p><span data-canva-clipboard="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" id="isPasted" fr-original-style="" style="box-sizing: border-box;"></span><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">What&rsquo;s included?&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- 6 teaching sessions (1hr) covering: systems, marketing, finances and boundaries&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- 6 implementation sessions (1hr) where you have a chance to ask me questions, learn from your peers, get accountability and consolidate your learning.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- All sessions to be recorded and accessible to participants.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- Access to a private FB group where I will be live each week to answer questions&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- Mastermind which will not be this good value ever again&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">- Access to discounted 121 mentor sessions at end of programme.</p>

Are you a newly qualified homeopath/therapist or in your 1st year of business? Are you confused and overwhelmed, trying to build a thriving busy practice?
Want to learn from someone who’s been in your shoes just 5yrs ago? I was once where you are now, and I've made expensive mistakes! You get to learn from these and my experience of building my thriving practice over 5 years! I will drown out the noise and BS, lead you by the hand and show you what to do. Get the basics right from the start so you don't make expensive mistakes (learn from my mistakes!) Small investment that will save you time and money in the long run Small intimate groups mean the advice is targeted to individuals, and each person has direct access to me Beginner to Boss is a 12 week online programme which gently takes you by the hand and cuts through the noise to teach you the basics of business.
What’s included? 
- 6 teaching sessions (1hr) covering: systems, marketing, finances and boundaries 
- 6 implementation sessions (1hr) where you have a chance to ask me questions, learn from your peers, get accountability and consolidate your learning. 
- All sessions to be recorded and accessible to participants. 
- Access to a private FB group where I will be live each week to answer questions 
- Mastermind which will not be this good value ever again 
- Access to discounted 121 mentor sessions at end of programme.

Homeopathic Harmony

As a qualified homeopath of 5yrs, I've put together a brilliant offer for newly-qualified homeopaths who know all about remedies but almost nothing about running a successful, busy homeopathy practice. 

Very limited spaces, and the last time it will be this cheap before prices go up. 

You'll get a mix of group learning and direct access to me (learning from my mistakes so you don't have to waste time and money on making the same!). 

Beginner to Boss



Bayfield Training and the University of Cambridge Department of Land Economy
This prestigious eight-week online Real Estate course is suitable for modellers new to Real Estate and experienced Real Estate Analysts looking to formalise their skill set. This course will equip you with skills to start building your own financial models and the certificate will give your employers and colleagues reassurance of your expertise.
If you want to enhance your financial modelling skills over an extended period, the Real Estate Financial Modelling Certificate is the course for you.
This online real estate course has been put together exclusively for the Real Estate Financial Modelling certificate, using state of the art digital resources such as animations, video-steps, digital whiteboard and video-interactions as well as the spreadsheets, text based resources and tutor contact you would expect from any of Bayfield Training’s classroom based courses.
 Assessment is in the form of a guided model build exercise and written model appraisal. Participants benefit from an additional months access to the course platform after submission of the assessment.


On this course you will:
Become a competent model builder, building Real Estate Financial Models from scratch
Learn tricks and concepts from financial modelling experts with decades of experience in practice and academia
Learn how to use Real Estate Financial Models to make informed investment decisions
Learn at a consistent pace over 8 weeks allowing you to take the time to fully grasp this important skill
This course is suitable for:
Chartered Surveyors
Asset Managers
Financial Controllers
Financial Analysts
Investment Managers
Property Managers
Real Estate Students/Recent Graduates
Course Outline:
Module 1 - Economic Context
Introduction to Real Estate Asset Modelling and how it relates to and is distinct from Econometric Models.
Introduction to Real Estate Asset Modelling and how it relates to and is distinct from Econometric Models.
Why Real Estate Asset Modelling is important
Understanding the occupier, asset and development markets and the relevant modelling approaches for each
Real Estate Sub-Sector Key Performance Indicators
Introduction to conventional valuations and financial mathematics
Understanding and minimising errors in Financial Models


Module 2 - Cash Flow Fundamentals
Constructing a financial model from first principles.
Understanding all the components of a basic cash flow model
Understand why Corporate Finance Models and Real Estate Models are different
Financial Model Design
Making the link between valuations, income mathematics and discounted cash flows
Internal Rate of Return, Net Present Value,Worth and other metrics
Features and techniques to aid fast model building


Module 3 - Developing the Cash Flow
Adapting financial models for different periodicities and building rent functions for different rent behaviour.
Understanding how leases vary with respect to rent over time: Rent Reviews, Break Clauses, Rent Free Periods, Lease Expiries etc.
Developing the concept of a Rent Function in Excel
Logic mathematics and Logic functions
Projecting rent to adapt to different lease contracts and growth patterns
Alternative solutions to Logic functions
Comparative analysis of lease structures in different jurisdictions and adapting financial models


Module 4 - Real Estate Data
Understanding the different sources of data, constructing basic time series models and recognising basic patterns.
Key Property market indicators
Characteristics and application of key input metrics for Real Estate Appraisals
Understanding the eight components of Real Estate Price Dynamics
Awareness of the different sources of data
Reading and using general property market reports
Constructing basic time series models and recognising basic patterns


Module 5 - Development Appraisals
Constructing a development appraisal from first principles and understanding development return metrics.
Understanding the key components of a development project
Understanding the difference between development and investment appraisals
Residual Appraisals and Profit Calculations
Cost orientated cash flows and phased sales
Cumulative construction cost patterns: incidental, fixed, loaded and S-curve
Development return metrics and Modified IRRs


Module 6 - Multi-let Cash Flows
Constructing an advanced multi-let cash flow model and learn different techniques to build flexible rent functions.
Multi-let and portfolio model design principles
Building complex date functions and date series
The three multi-let rent projection techniques
Perpendicular Rent Functions
Incorporate advanced rent adjustments into the Rent Function
Incorporate sector and period varying rental growth rates
Simplifying OPEX and CAPEX projections
Discounting techniques on complex and volatile cash flows


Module 7 - Project Finance
Constructing a flexible Real Estate Debt Finance model.
Revision of the Mathematics of amortisation and debt finance
Basic senior debt models and geared net cash flow
LTV, IRR and Interest Rate Dynamics
Flexible term, repayment options and deferred interest
Loan covenant tests
Understanding different tranches of debt
Understanding how complex debt structures impact the returns to different parties


Module 8 - Model Interpretation and Risk Analysis
Learn how to read, analyse and report on real estate financial models.
Understand how to read models and develop an investment narrative
Visualise model outputs using graph functions, conditional formatting, dynamic symbols and dashboards
Learn how to use built-in Sensitivity, Scenario Analysis tools and third-party add-ins
Learn how to construct varied project scenarios in a systematic way
Introduction to Monte Carlo Analysis and VBA
Optimising sale dates and other parameters
Create well written, attractive and persuasive reports


Included in the Course
Bayfield Training and University of Cambridge Accredited Certificate & LinkedIn Proficiency Badge
64 CPD Hours
1 Month Post-Course Access to the Digital Platform - 12 Months Post-Course Access to the Platform can be purchased for an additional fee
Course Files
Q&A Webinars and Guest Speaker Webinars
Further Learning Resources (Reading, Files and Videos)
Post Course Support - Two Months of Questions & Answers


2024 Cohort Dates Include:
3rd June to 29th July
5th August to 25th September 2024
30th September to 25th November


For more information, please contact Sam on the Bayfield Training Sales team:
E - s.musgrave@bayfieldtraining.com
T - 01223 517851
W - www.bayfieldtraining.com

Bayfield Training

Financial Modelling & Analysis

Real Estate Finance

Financial Modelling

Microsoft Excel

Professional Development

Continuous Professional Development (CPD)

University of Cambridge & Bayfield Training - Real Estate Financial Modelling Certificate (Online Self-Study)

<p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(111, 114, 135);">Are you looking to enter the dynamic world of real estate?</p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);">Our course is designed to equip you with the knowledge and tools you need to communicate effectively with real estate professionals and develop key skills in real estate investment strategy and analytics.</p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(111, 114, 135);">At the end of the course, you&#39;ll be able to read and interpret real estate market reports, and have a firm grasp of how iconic buildings, cities, and companies fit into the overall picture of the real estate sector.</p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On this course, you will&hellip;</strong></strong></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">Become familiar with the players, structure, general terminology and overall needs of Real Estate.</li><li fr-original-style="" style="box-sizing: border-box;">Learn what is Real Estate and why it is different from other asset classes</li><li fr-original-style="" style="box-sizing: border-box;">Get to grips with the overall size and structure of the UK Real Estate Market</li><li fr-original-style="" style="box-sizing: border-box;">Learn and analyse the links between the different parts of the property market</li><li fr-original-style="" style="box-sizing: border-box;">Understand who works in the Real Estate Market, their qualifications and their job descriptions</li><li fr-original-style="" style="box-sizing: border-box;">Recognise how and when to use basic real estate concepts: Rent, Value, Yield, Risk and Return, etc&hellip;</li><li fr-original-style="" style="box-sizing: border-box;">Learn how to read a real estate market report</li><li fr-original-style="" style="box-sizing: border-box;">Understand how current affairs, politics and economics affects Real Estate Investment</li><li fr-original-style="" style="box-sizing: border-box;">Use household names and iconic companies, cities and buildings to help consolidate your appreciation of this exciting sector</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who will benefit from this course:</strong></strong></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">Graduates or undergraduates studying economics, finance.</li><li fr-original-style="" style="box-sizing: border-box;">Professionals working in Marketing or Accounting teams within Real Estate firms.</li><li fr-original-style="" style="box-sizing: border-box;">APC students.</li><li fr-original-style="" style="box-sizing: border-box;">Anyone interested in Real Estate.</li><li fr-original-style="" style="box-sizing: border-box;">School leavers/A-Level Students looking to gain an understanding of Real Estate.</li><li fr-original-style="" style="box-sizing: border-box;">Non cognate students who wish to transfer into Real Estate/Finance careers.</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Outline</strong></strong></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><em fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Module 1: What is and why buy Real Estate?</em></em></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">The property Market</li><li fr-original-style="" style="box-sizing: border-box;">The Size and Structure of the UK property market</li><li fr-original-style="" style="box-sizing: border-box;">The impact of Real Estate in the Economy</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><em fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Module 2: The Real Estate Market System</em></em></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">The Space Market</li><li fr-original-style="" style="box-sizing: border-box;">The Asset Market</li><li fr-original-style="" style="box-sizing: border-box;">The Development Market</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><em fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Module 3: How to value Real Estate</em></em></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">An Introduction to Financial Mathematics</li><li fr-original-style="" style="box-sizing: border-box;">The difference between Price, Value and Worth</li><li fr-original-style="" style="box-sizing: border-box;">Property Yield</li><li fr-original-style="" style="box-sizing: border-box;">Conventional Valuation Methods</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><em fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Module 4: How to read a Real Estate Market Report</em></em></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">Property Market Indicators: Stock Indicators</li><li fr-original-style="" style="box-sizing: border-box;">Property Market Indicators: Investment Indicators</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><em fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Module 5: Who works in Real Estate?</em></em></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">The build Environment by Cobalt Recruitment</li><li fr-original-style="" style="box-sizing: border-box;">Rea; Estate Agents</li><li fr-original-style="" style="box-sizing: border-box;">Examples of Real Estate Market Agents CVs</li><li fr-original-style="" style="box-sizing: border-box;">Real Estate Network</li></ul><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><br fr-original-style="" style="box-sizing: border-box;"></p><p style="color: rgb(111, 114, 135); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Included in the Course</strong></strong></p><ul style="color: rgb(111, 114, 135); box-sizing: border-box;" fr-original-style=" color: rgb(111, 114, 135);"><li fr-original-style="" style="box-sizing: border-box;">CPD Accredited Certificate</li><li fr-original-style="" style="box-sizing: border-box;">12 Months Access to the Course</li><li fr-original-style="" style="box-sizing: border-box;">Course Files</li><li fr-original-style="" style="box-sizing: border-box;">Online Learning Platform access - Further Learning Resources (Reading, Files and Videos)</li><li fr-original-style="" style="box-sizing: border-box;">Post Course Support - Two Months of Questions &amp; Answers, and One year of support is available for an additional fee</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information about the Introduction to Real Estate, please contact Sam on the Bayfield Training Sales team:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">E - s.musgrave@bayfieldtraining.com</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">T - 01223 517851</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">W - <a href="https://www.bayfieldtraining.com/" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.bayfieldtraining.com/" data-airgap-id="125" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">www.bayfieldtraining.com</a></p>

Financial Analysis

Are you looking to enter the dynamic world of real estate?

Our course is designed to equip you with the knowledge and tools you need to communicate effectively with real estate professionals and develop key skills in real estate investment strategy and analytics.

At the end of the course, you'll be able to read and interpret real estate market reports, and have a firm grasp of how iconic buildings, cities, and companies fit into the overall picture of the real estate sector.



On this course, you will…

Become familiar with the players, structure, general terminology and overall needs of Real Estate.
Learn what is Real Estate and why it is different from other asset classes
Get to grips with the overall size and structure of the UK Real Estate Market
Learn and analyse the links between the different parts of the property market
Understand who works in the Real Estate Market, their qualifications and their job descriptions
Recognise how and when to use basic real estate concepts: Rent, Value, Yield, Risk and Return, etc…
Learn how to read a real estate market report
Understand how current affairs, politics and economics affects Real Estate Investment
Use household names and iconic companies, cities and buildings to help consolidate your appreciation of this exciting sector


Who will benefit from this course:

Graduates or undergraduates studying economics, finance.
Professionals working in Marketing or Accounting teams within Real Estate firms.
APC students.
Anyone interested in Real Estate.
School leavers/A-Level Students looking to gain an understanding of Real Estate.
Non cognate students who wish to transfer into Real Estate/Finance careers.


Course Outline

Module 1: What is and why buy Real Estate?

The property Market
The Size and Structure of the UK property market
The impact of Real Estate in the Economy


Module 2: The Real Estate Market System

The Space Market
The Asset Market
The Development Market


Module 3: How to value Real Estate

An Introduction to Financial Mathematics
The difference between Price, Value and Worth
Property Yield
Conventional Valuation Methods


Module 4: How to read a Real Estate Market Report

Property Market Indicators: Stock Indicators
Property Market Indicators: Investment Indicators


Module 5: Who works in Real Estate?

The build Environment by Cobalt Recruitment
Rea; Estate Agents
Examples of Real Estate Market Agents CVs
Real Estate Network


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