Description

Are you ready to propel your business to new heights in today's competitive landscape? Look no further! Introducing our cutting-edge Strategic Business Marketing course designed to equip you with the tools, strategies, and insights to conquer the market with confidence and finesse.

Whether you're a seasoned entrepreneur looking to revitalise your marketing efforts or a budding business owner eager to master the art of strategic marketing, this course is your roadmap to success.

Don't let your competitors steal the spotlight! Enrol now and unlock the secrets to strategic marketing excellence. Your business deserves nothing but the best - and we're here to help you achieve it!

Key Features:

Instant e-certificate

Fully online, interactive course with audio voiceover

Developed by professionals in the field

Self-paced learning and laptop, tablet, smartphone-friendly

24/7 Learning Assistance

Course Curriculum

Module 01: Basics of Marketing

Module 02: The Marketing Process

Module 03: Strategic Marketing

Module 04: Marketing Environment

Module 05: Market Segmentations

Module 06: Consumer Buying Behaviour

Module 07: Business Markets and Buying Behaviour

Module 08: Marketing Research

Module 09: Product Strategy

Module 10: Branding Strategy

Module 11: Product Life Cycle

Module 12: Pricing Strategy

Module 13: Marketing Channels

Module 14: Integrated Marketing Communications

Module 15: Advertising and Sales Promotion

Module 16: Personal Selling and Public Relations

Module 17: Direct and Digital Marketing

Learning Outcomes:

Understand fundamentals: Basics of Marketing, Marketing Process, and Strategic Marketing.

Analyze Market Environment, Segmentation, and Consumer Buying Behaviour effectively.

Implement Product, Branding, and Pricing Strategies proficiently in business scenarios.

Utilise Marketing Channels, Integrated Marketing Communications, and Advertising techniques.

Demonstrate proficiency in Sales Promotion, Personal Selling, and Public Relations.

Apply Direct and Digital Marketing methods for strategic business growth.

Accreditation

All of our courses are fully accredited, including this Course, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Marketing.

Certification

Once you've successfully completed your Course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our Course certification has no expiry dates, although we do recommend that you renew them every 12 months.

CPD

20 CPD hours / points Accredited by CPD Quality Standards

Who is this course for?

Business undergraduates seeking marketing expertise.

Marketing professionals aiming to enhance strategic marketing skills.

Entrepreneurs requiring comprehensive marketing knowledge.

Business managers looking to optimise marketing strategies.

Anyone interested in understanding strategic business marketing principles.

Requirements

Learners do not require any prior qualifications to enrol on this Course.

Career path

Brand Manager

Market Research Analyst

Advertising Executive

Sales Manager

Digital Marketing Specialist

Certificates

Digital certificate

Digital certificate - Included

Once you've successfully completed your course, you will immediately be sent a FREE digital certificate.

Hard copy certificate

Hard copy certificate - Included

Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK).
For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.
Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

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Strategic Business Marketing Course

By Training Express

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