Description

The Foundations of Marketing Mix course is an in-depth exploration of essential marketing concepts within the context of tourism and hospitality industries. It offers a comprehensive understanding of the Marketing Mix and the Nine P Model, encompassing People, Planning, Product, Place, Price, Promotion, Partners, Presentation, and Passion. This course delves into the critical analysis of these elements to facilitate strategic decision-making.

This course merges theoretical foundations with practical applications, fostering a holistic grasp of marketing strategies essential for success in the dynamic tourism and hospitality industries.

After completing this course, you will be able to:

Evaluate the Marketing Mix and the comprehensive Nine P Model, delving into its nuanced components and implications.

Gain insights into the pivotal role of Tourism and Hospitality within a country's economy.

Explore marketing as an integrated and cross-functional activity within the Tourism and Hospitality sectors.

Comprehend and apply Integrated Marketing strategies tailored to the Tourism and Hospitality Business landscape.

"Foundations of Marketing mix" delves into core principles and methodologies shaping successful marketing strategies. This course covers market analysis, consumer behavior, and strategic planning techniques to build effective marketing campaigns.

Course Structure and Assessment Guidelines Watch this video to gain further insight.

Navigating the MSBM Study Portal Watch this video to gain further insight.

Interacting with Lectures/Learning Components Watch this video to gain further insight.

The Components of the Marketing Mix Self-paced pre-recorded learning content on this topic.

Foundations of Marketing Mix Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

Â· Guest Service ManagementÂ· Hospitality Marketing StrategiesÂ· Tourism Industry ProfessionalismÂ· Hospitality Branding and StandardsÂ· Customer Experience EnhancementÂ· Hospitality and Tourism Management StrategiesÂ· Digital Marketing SpecializationÂ· Brand Management SpecializationÂ· Strategic Marketing Management SpecializationÂ· Marketing Analytics SpecializationÂ· International Marketing Specialization

Average Completion Time

2 Weeks

Accreditation

3 CPD Hours

Level

Advanced

Start Time

Anytime

100% Online

Study online with ease.

Unlimited Access

24/7 unlimited access with pre-recorded lectures.

Low Fees

Our fees are low and easy to pay online.

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Professional Certificate Course in Foundations of Marketing Mix in London 2024

By Metropolitan School of Business & Management UK

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