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Retail Operations: A Comprehensive Guide to Retail Management

Retail Operations: A Comprehensive Guide to Retail Management

By John Academy

4.3(43)
  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • On-Demand course

  • Intermediate level

Description

Welcome to Retail Operations: A Comprehensive Guide to Retail Management. In this course, you'll learn:


  1. An Overview of Retail Operations:Introduction to the retail industryHistorical perspectives and evolutionCurrent trends and future outlook

  1. Strategy Development in Retail:Formulating effective retail strategiesAdapting to market changesCompetitive analysis and positioning

  1. Procurement and Merchandising in Retail:Sourcing and procurement best practicesMerchandising strategies for different retail formatsInventory management and control

  1. Pricing Strategies in Retail:Pricing models and tacticsPromotional pricing and discount strategiesDynamic pricing in the digital age

  1. Supply Chain Management in Retail Operations:Understanding the retail supply chainLogistics and distribution managementSustainable and ethical supply chain practices

  1. Importance of Consumer Behavior:Psychological aspects of consumer behaviorMarket research and customer profilingBuilding customer loyalty

  1. Retail Location Selection:Factors influencing retail location decisionsMarket analysis and site selectionEvaluating potential risks and opportunities

  1. Supplier Negotiation Skills:Negotiation techniques and strategiesBuilding strong vendor relationshipsContract management and compliance

  1. Essential Management and Leadership Skills:Leadership styles in retailTeam management and motivationConflict resolution and decision-making

  1. Managing Multiple Retail Channels:Omni-channel retailingE-commerce integrationChallenges and opportunities in multi-channel management

  1. Brand Management in Retail:Building and maintaining a retail brandBrand positioning and differentiationCrisis management and brand recovery

  1. Retail Store Health & Safety Guidelines:Ensuring a safe and secure retail environmentCompliance with health and safety regulationsEmergency preparedness and response

  1. Consumer Rights Act:Understanding consumer rights and protectionLegal obligations for retailersHandling customer complaints and disputes

Course Content

  1. Module 01: An Overview of Retail Operations
  2. Module 02: Strategy Development in Retail
  3. Module 03: Procurement and Merchandising in Retail
  4. Module 04: Pricing Strategies in Retail
  5. Module 05: Supply Chain Management in Retail Operations
  6. Module 06: Importance of Consumer Behaviour
  7. Module 07: Retail Location Selection
  8. Module 08: Supplier Negotiation Skills
  9. Module 09: Essential Management and Leadership Skills
  10. Module 10: Managing Multiple Retail Channels
  11. Module 11: Brand Management in Retail
  12. Module 12: Retail Store Health _ Safety Guidelines
  13. Module 13: Consumer Rights Act

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