Description

Preparing for Digital Transformation

Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation.

The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients

What you will Learn

Describe the impact that digital is making on the economy and on customer expectations

Examine the nature and drivers of the digital transformation

Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation

Assess the impact of digital technologies on the current roles and positions in the organization

Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization

Recognize the new technology trends in the digital transformation and what they mean to the future of the organization

Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation

Foundation Concepts

Digital transformation versus automation

Driving forces behind the digital transformation

Learning from digital transformation successes

Digital Transformation and Customer Orientation

The Digital Customer

Customer touch points and the customer journey

Omnichannel concept

Transform to the customer

Digital Technologies and the Organization

Relationship Management

Big Data: The Basis for it All

The Human Factor in Digital Transformations

Risks of Digital Transformation

Technology Trends

Data and Business Analytics

Other Major Trends

Preview of Coming Attractions

Pathway to Digital Transformation

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Preparing for Digital Transformation

By IIL Europe Ltd

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