Thought Leadership That Drives Customer Acquisition

Description

Thought leadership can bring your message to customers and afford them a chance to understand and connect with your brand on a deeper level. This course presents examples of thought leadership and an in-depth look at how to leverage this form of free content marketing, which includes blogs, reports, speaking gigs, PR, and more, to your advantage. A workshop developed to support you work with the thought leadership prep worksheet completes this course.