Name: The Complete Strapi™ Course with Plugins and Deployment
Price: 63.99 GBP
Availability: InStock

Packt

JavaScript

Node.js

Web Development

MongoDB

NodeJS allows you to build complex and powerful applications quickly and easily, writing JavaScript code. It also allows you to use JavaScript for web applications with flexibility for a wide range of different purposes. Learn about MongoDB as a database and how to build it as well as Express as a framework to build web apps on top of Node.js.

NodeJS, MongoDB, and Express - Beginner to Intermediate JavaScript

General Admission

Skill Up

HTML & CSS

Computing & Software Development Tools

CSS (Cascading Style Sheets)

Web Designer

Computing & IT

HTML

Web Developer

Web Design

Embark on a digital journey of creativity and mastery with our Web Design Bundle. Unleash your potential today!

Web Design Bundle Course

Coding

Python

Programming

In this course, we will learn the basics of coding in Python by understanding the fundamentals of coding with Python, exploring some code examples, and working on three simple Python projects. This course is designed for beginners; however, basic programming understanding is required.

Python for Beginners - Start to Code with Python

John Academy

Online Course Marketing

Marketing

Business Studies

Diploma in Management Studies (DMS)

Trainers Course

Business & Marketing

Sales, Advertising and Marketing Diploma

Studyhub UK

Basic Security Training (BST)

Basic Life Support (BLS)

Bar Professional Training Course (BPTC)

Life Coach Training

Health Coach Training

Studyhub Lifetime Prime Membership

Course Gate

Online Course Creation

Creative Writing

Freelance Writing

Content Writing

Writing Skills

Diploma in Freelance Writing

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					<div><p>Gain the skills and credentials to kickstart a successful career in the technology industry and learn from the experts with this step-by-step training course. This Content Creation &amp; Content Marketing<br /> has been specially designed to help learners gain a good command of Content Creation &amp; Content Marketing<br />, providing them with a solid foundation of knowledge to become a qualified professional.</p><p>Through this Content Creation &amp; Content Marketing<br />, you will gain both practical and theoretical understanding of Content Creation &amp; Content Marketing  that will increase your employability in this field, help you stand out from the competition and boost your earning potential in no time.</p><p>Not only that, but this training includes up-to-date knowledge and techniques that will ensure you have the most in-demand skills to rise to the top of the industry. This qualification is fully accredited, broken down into several manageable modules, ideal for aspiring professionals.</p></div>
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			<h2><b> Learning outcome</b></h2>		</div>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
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										<span>Access to a computer or digital device with internet connectivity.</span>
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                                <h2>Course Curriculum</h2>
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					<td colspan="4"><strong>Module 01: Introduction to Content Creation</strong></td>
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					<td>Introduction to Content Creation</td><td><span>🕐 00:20:00</span></td>
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					<td colspan="4"><strong>Module 02: How to Generate Ideas for Your Content </strong></td>
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					<td>How to Generate Ideas for Your Content</td><td><span>🕐 00:22:00</span></td>
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					<td colspan="4"><strong>Module 03: How to Create High-Impact Content</strong></td>
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					<td>How to Create High-Impact Content</td><td><span>🕐 00:17:00</span></td>
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					<td colspan="4"><strong>Module 04: Introduction to Content Marketing</strong></td>
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					<td>Introduction to Content Marketing</td><td><span>🕐 00:18:00</span></td>
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					<td colspan="4"><strong>Module 05: The Benefits of Content Marketing</strong></td>
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					<td>The Benefits of Content Marketing</td><td><span>🕐 00:38:00</span></td>
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					<td colspan="4"><strong>Module 06: Content Marketing Strategy Development</strong></td>
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					<td>Content Marketing Strategy Development</td><td><span>🕐 00:19:00</span></td>
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					<td colspan="4"><strong>Module 07: Search Engine Optimisation</strong></td>
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					<td colspan="4"><strong>Module 08: Measuring the Success of Your Content Marketing</strong></td>
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					<td>Measuring the Success of Your Content Marketing</td><td><span>🕐 00:41:00</span></td>
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					<td>Order Your Certificate</td><td><span>🕐 00:00:00</span></td>
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					<td>Mock Exam - Content Creation &amp; Content Marketing</td><td><span>🕐 00:20:00</span></td>
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					<td colspan="4"><strong>Final Exam</strong></td>
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					<td>Final Exam - Content Creation &amp; Content Marketing</td><td><span>🕐 00:20:00</span></td>
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Unlock your creativity with our Content Creation & Content Marketing course. Master storytelling, SEO writing, social media strategies, and audience engagement.

Content Creation & Content Marketing

<div data-mesh-id="comp-lmndrzg92inlineContent" data-testid="inline-content" fr-original-style="" style="box-sizing: border-box;"><div data-mesh-id="comp-lmndrzg92inlineContent-gridContainer" data-testid="mesh-container-content" fr-original-style="" style="box-sizing: border-box;"><div data-testid="richTextElement" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(var(--color_15)); font-size: var(--font-size); box-sizing: border-box;" fr-original-style="color: rgb(var(--color_15));"><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">Business coaching for creatives requires a unique approach that I have honed through 20 years of business management experience. As an experienced&nbsp;</span><span style="color: rgb(0, 0, 255); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 255);"><a href="https://www.reflectionscareercoaching.co.uk/career-coaching" target="_self" style="color: inherit; user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: inherit;">creative business coach</a>,</span><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">&nbsp;I believe in the power of mindfulness<span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</span>and the importance of focusing on the present moment to achieve clarity and long-term success.</span></p><p style="color: rgb(var(--color_15)); font-size: var(--font-size); box-sizing: border-box;" fr-original-style="color: rgb(var(--color_15));"><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">If you&#39;re just starting a business, looking to re-energise a current business, need small business help and support or are seeking to take your business to the next level, together, we can develop strategies towards achieving your goals.&nbsp;</span><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">All coaching sessions are tailored to help you craft your vision of success, and you&#39;ll receive links to articles and podcasts that can help inspire and motivate you via my monthly newsletter. I&#39;ll be your cheerleader, guide and supportive voice and help grow your business and thrive.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><font color="#1a2b6d" fr-original-style="" style="box-sizing: border-box;">My career and business advice have been featured in numerous press and media, including Yahoo, Yahoo Finance, Totaljobs, and iNews.</font></p></div><div data-testid="richTextElement" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><h3 style="color: rgb(var(--color_11)); box-sizing: border-box;" fr-original-style=" color: rgb(var(--color_11));"><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">Who I Work With</span></h3></div><div data-testid="richTextElement" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><p style="color: rgb(var(--color_15)); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(var(--color_15));"><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);">I work with a range of creative professionals, including coaches, writers, artists, designers, media, fashion, marketing, publishing, filmmakers, creative entrepreneurs, computer games, &nbsp;journalists, advertising, and architecture. Basically, it&#39;s a wide variety of clients across the arts, TV, film, theatre and creative industries sectors.</span></p><p style="color: rgb(var(--color_15)); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(var(--color_15));"><span style="color: rgb(26, 43, 109); box-sizing: border-box;" fr-original-style=" color: rgb(26, 43, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Testimonials:</strong>&nbsp;<a data-fr-linked="true" href="https://www.reflectionscareercoaching.co.uk/testimonials" id="isPasted" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; color: inherit; cursor: pointer; text-decoration: inherit;">https://www.reflectionscareercoaching.co.uk/testimonials</a></span></p></div></div></div>

EMILY MAGUIRE

Business Branding

Business Communication

Google Seo

Branding

If you're just starting a business, looking to re-energise a current business, need small business help and support or are seeking to take your business to the next level, together, we can develop strategies towards achieving your goals. 

Business Coaching for Creatives

General admission

Coding For Kids

Junior Web Developer Course

Welcome to the Complete Strapi Course, where we will start from the basics and learn how to build and deploy a full app with custom features and a full plugin. We will be building our own developer blog application and learning how to deploy it with two different architectures and CI/CD pipeline. Basic knowledge of JavaScript and React is a requirement.

The Complete Strapi™ Course with Plugins and Deployment

<p data-pm-slice="1 1 []" id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">DATE:&nbsp;</strong>Tuesday 24th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">TIME:&nbsp;</strong>Starting from 10:30am&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">LOCATION:&nbsp;</strong>ONLINE (Zoom)</p><h3 style="margin-right: 0cm; margin-left: 0cm; font-size: 18px; font-family: Aptos, sans-serif; box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:18px;font-family:"Aptos",sans-serif;'><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: black; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:black;'>*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let&#39;s Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at <a href="mailto:essex@ldbgroup.co.uk" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">essex@ldbgroup.co.uk</a>&nbsp;</span></em></h3><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop.&nbsp;</em></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Virtual workshop duration: 2 hours</em></strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="font-size: 15px; font-family: Aptos, sans-serif; margin: 0cm; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:15px;font-family:"Aptos",sans-serif;margin:0cm;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let&#39;s Do Business Group.</span></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Backing Essex Business is undertaking this project jointly with the&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://neeb.org.uk/" target="_blank" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>North Essex Economic Board (NEEB)</span></em></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</span></em></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This project is funded by the UK Government through the UK Shared Prosperity Fund.</span></em></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</span></em></strong></a></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Please click here to see our&nbsp;</span></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>Privacy Policy</span></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</span></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></span></strong></span></p><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/2d3afdf4-7778-450b-bcbd-4f05ef26db09/original.png" style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto;" fr-original-class="fr-draggable">

DATE: Tuesday 24th September 2024
TIME: Starting from 10:30am 
LOCATION: ONLINE (Zoom)
*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let's Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at essex@ldbgroup.co.uk 
Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.
Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.
Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop. 
Virtual workshop duration: 2 hours



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let's Do Business Group.
Backing Essex Business is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.




Let’s Do Business Group

Gain an understanding of developing a digital PR strategy at this online webinar.

Digital PR - ONLINE WORKSHOP

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">📅 Date: Tuesday 19th November&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">🕒&nbsp;Time: 10am - 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">📌 Location: Online Webinar</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"> <span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;</span> Cost: &pound;25PP</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who Should Attend:<br fr-original-style="" style="box-sizing: border-box;"></strong>Small Business Owners<br fr-original-style="" style="box-sizing: border-box;">Content Creators<br fr-original-style="" style="box-sizing: border-box;">Entrepreneurs<br fr-original-style="" style="box-sizing: border-box;">Anyone Seeking to Enhance Digital Presence<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the Host:&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.</p>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!

📅 Date: Tuesday 19th November 
🕒 Time: 10am - 12pm
📌 Location: Online (ZOOM)
 💷 Cost: £25PP
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
 
Who Should Attend:
Small Business Owners
Content Creators
Entrepreneurs
Anyone Seeking to Enhance Digital Presence

Let’s demystify SEO and empower you to navigate the digital landscape with confidence.



About the Host: 
Stacey Pretty – Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.

Local SEO

Seo Copywriting

Digital Marketing

Website Design

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO

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					<div><p><span>Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.</span></p><p><span>Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!</span></p></div>
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			<h4>You will Learn The Following Things: </h4>  		</div>
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					<div><p><span>This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.</span></p></div>
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					<div><p>After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.</p></div>
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					<div><p><span>After completing the </span><b>SEO - Search Engine Optimisation course</b><span>, you will receive your</span><b> CPD-accredited Digital/PDF Certificate for £5.99. </b><span>To get the </span><b>hardcopy certificate for £12.99, </b><span>you must also pay the shipping charge of just</span><b> £3.99 (UK) and £10.99 (International).</b></p></div>
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					<div><p><span>This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. </span></p><p><span>On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. </span></p><p><span>This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.</span></p></div>
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					<div><p><span>There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.</span></p><p><span>Do note: you must be at least 16 years old to enrol.</span></p><p><span>Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.</span></p></div>
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					<div><p><span>The certification and skills you get from this </span><span>SEO - Search Engine Optimisation Course</span><span> can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.</span></p></div>
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					<td colspan="4">Section-1: Introduction to SEO</td>
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					<td><span><i></i> 00:02:00</span></td>
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					<td>Approved and Non-Approved SEO Practices</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-2: Creating an SEO Strategy</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Find Keywords with High Search Volume</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How You Create an SEO Strategy</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-3: On-Page SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 1</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 2</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 3</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 4</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO: Using YOAST Plug</td>
					<td> </td>
					<td><span><i></i> 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-4: On-Site SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Site SEO: SEO Boost from Your Other Pages</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Site SEO: Create an SEO Friendly Website</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-5: Off-Site SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Off-Site SEO: Two Types of Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Off-Site SEO: Strategies for Building Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-6: Black Hat SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Black Hat SEO and What to Avoid</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-7: Tools for SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Tools That Will Help You with SEO</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-8: Search Engine Domination (S.E.D)</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Search Engine Domination Strategies</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-9: Article Marketing</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Create a Great Blog</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Outsourcing Your Article Marketing</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td colspan="4">Section-10: Project</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Project: Create a Valuable SEO Article</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
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Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.
Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!
You will Learn The Following Things:
Learn strategies to boost your workplace efficiency.
Hone your skills to help you advance your career.
Acquire a comprehensive understanding of various topics and tips.
Learn in-demand skills that are in high demand among UK employers
This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.
Details

Perks of Learning with IOMH
One-to-one support from a dedicated tutor throughout your course.
Study online - whenever and wherever you want.
Instant Digital/ PDF certificate
100% money back guarantee
12 months access
Process of Evaluation
After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.
Certificate of Achievement
After completing the SEO - Search Engine Optimisation course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International).
Who Is This Course for?
This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. 
On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. 
This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.
Requirements
There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.
Do note: you must be at least 16 years old to enrol.
Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.
Career Path
The certification and skills you get from this SEO - Search Engine Optimisation Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.
 Course Curriculum

Section-1: Introduction to SEO			
	What You Will Learn in This Course		00:02:00
	What Is SEO		00:05:00
	Why SEO Is Important		00:03:00
	What Are the Top Search Engines		00:07:00
	How The Search Engines Works		00:04:00
	Approved and Non-Approved SEO Practices		00:01:00
Section-2: Creating an SEO Strategy			
	How to Find Keywords with High Search Volume		00:06:00
	How You Create an SEO Strategy		00:05:00
Section-3: On-Page SEO			
	On-Page SEO Your Content Part 1		00:05:00
	On-Page SEO Your Content Part 2		00:04:00
	On-Page SEO Your Content Part 3		00:03:00
	On-Page SEO Your Content Part 4		00:03:00
	On-Page SEO: Using YOAST Plug		00:09:00
Section-4: On-Site SEO			
	On-Site SEO: SEO Boost from Your Other Pages		00:06:00
	On-Site SEO: Create an SEO Friendly Website		00:04:00
Section-5: Off-Site SEO			
	Off-Site SEO: Two Types of Backlinks		00:02:00
	Off-Site SEO: Strategies for Building Backlinks		00:05:00
Section-6: Black Hat SEO			
	Black Hat SEO and What to Avoid		00:06:00
Section-7: Tools for SEO			
	Tools That Will Help You with SEO		00:06:00
Section-8: Search Engine Domination (S.E.D)			
	Search Engine Domination Strategies		00:05:00
Section-9: Article Marketing			
	How to Create a Great Blog		00:06:00
	Outsourcing Your Article Marketing		00:04:00
Section-10: Project			
	Project: Create a Valuable SEO Article		00:02:00

IOMH - Institute of Mental Health

Search Engine Optimisation (SEO)

Search Engine Optimisation Audit

SEO - Search Engine Optimisation

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><span dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Event details:</u></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Date: Wednesday 8th January 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Time: 10am &ndash; 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Location: Online (ZOOM)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For: Businesses and residents based in Luton</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: windowtext;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a></p></span>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
Let’s demystify SEO and empower you to navigate the digital landscape with confidence.


Event details:
Date: Wednesday 8th January 2024
Time: 10am – 12pm
Location: Online (ZOOM)
For: Businesses and residents based in Luton





The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! 

Breaking down the basics of SEO

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Master YouTube with TubeBuddy: A Micro-Workshop</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Unlock your YouTube channel&#39;s full potential with our exclusive micro-workshop on TubeBuddy, the ultimate tool for video creators. Learn how to effectively use TubeBuddy&#39;s powerful features to optimise your content, increase your visibility, and grow your audience.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&rsquo;ll Learn:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">SEO &amp; Keywords:</strong> Master the Keyword Explorer and SEO Studio to dominate search results.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Content Optimisation:</strong> Utilise A/B Testing, Thumbnail Analyser, and Click Magnet for maximum engagement.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Efficiency Tools:</strong> Streamline your workflow with Bulk Processing and advanced analytics.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Join us and transform your YouTube strategy with expert insights and practical tips on leveraging TubeBuddy. Don&rsquo;t miss this opportunity to take your channel to the next level!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information on TubeBuddy&rsquo;s features, visit <a href="https://www.tubebuddy.com/pricing?a=ClockworkEye" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><span style="color: rgb(44, 130, 201); box-sizing: border-box;" fr-original-style="color: rgb(44, 130, 201);">TubeBuddy</span></a><a data-fr-linked="true" href="https://www.tubebuddy.com/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"></a>.</p>

Clockwork Eye Video Training

Photography & Video

Video

Video Marketing

Video Creation

Mobile Video Production

Film & Video

Video Design

Videography

Video Production

Video Editing

Video & Mobile Marketing

Unlock your YouTube channel's potential with our TubeBuddy micro-workshop. Learn SEO, content optimisation, and efficiency tools to grow your audience and boost engagement.

Master YouTube with TubeBuddy (A Micro-Workshop)

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			<h2>Description</h2>		</div>
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			<p>SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO positioning your website in the top ranks of search engines. This course will guide you to develop good practices in development to achieve a natural positioning of the portals.
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										<span>Vivid idea of SEO and Local SEO and how to build a strong presence in search.</span>
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										<span>Guidance to the development of good practices to achieve a natural positioning of websites.</span>
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										<span>A better understanding of citations, reviews, backlinks, and using them to build a strong presence in search.</span>
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										<span>Learn how to position sites for geolocated searches.</span>
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										<span>A more in-depth take on how SEO affects search.</span>
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			<h2>Requirements</h2>		</div>
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										<span>Learners will need regular access to a computer with an internet connection.</span>
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										<span>High speed broadband access (LAN, Cable or DSL) is highly recommended for the optimal learning experience.</span>
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										<span>This course is available to all learners, of all academic backgrounds.</span>
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										<span>2.5+ hours of high-quality e-learning content.</span>
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										<span>To apprehend how Ranking Factors of Local SEO and SEO are applied and implement them on your website.</span>
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										<span>To create and manage a Google My Business listing.</span>
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										<span>To utilise Google successfully and ensure successful traffic of your online business portal.</span>
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                                <h2>Course Curriculum</h2>
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<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"><strong> Introduction To The Course</strong></td>
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					<td>▶</td>
					<td>Introduction To The Course</td><td><span>🕐 00:01:00</span></td>
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					<td colspan="4"><strong>Google Search And Your Position In Local Search</strong></td>
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					<td>▶</td>
					<td>Google Search - Understanding How Google Search Works</td><td><span>🕐 00:03:00</span></td>
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					<td>▶</td>
					<td>Local SEO Ranking Factors</td><td><span>🕐 00:06:00</span></td>
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					<td>Your Local Ranking Factors - How They Impact Your SEO</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Your Analytics Spreadsheet</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Domain Authority And Page Authority</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Trust Flow</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Check Your Local SEO Ranking Score</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Google Search - A Deeper Exploration Of How SEO Affects Search</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google Local Search</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Google My Business - A Strong Local SEO Factor</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google My Business</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Cleaning Up Old Google Local Listings</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Building Up Reviews - Including Google Review</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Creating A Google Review Strategy</td><td><span>🕐 00:08:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Citations - Quality Citations Dramatically Improve Your SEO Ranking</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Citations - Setting Up Your NAP Page</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Managing Your Citations</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Backlinks - Understand How They Improve Your SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Back Linking - An Introduction</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Checking The Quality Of Your Back Links</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Building Back Links</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Social Media Business Pages As Back Links</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Onsite SEO - Improving Your Sites SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Content Marketing As Part Of Your Local SEO</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Creating Your Content</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Keyword Optimization For Powerful SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Understanding Keywords</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Keyword Strategies - How To Use Keywords Effectively</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Inserting Your Keywords On Your Website</td><td><span>🕐 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Local Business Online Marketing</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Marketing A Local Business</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>AIDA Marketing - An Overview</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Adwords - An Introduction</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google Profiles For Google Personal Accounts</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Setting Up A Local Marketing Consultancy</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Setting Up A Local SEO Marketing Consultancy</td><td><span>🕐 00:11:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
		                        </div>

Google Digital Marketing

Description SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO

SEO - Local SEO 2020

<p>The SEO &amp; PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.</p>
<p>On this 2-day course, you'll learn a step-by-step process to becoming the most effective in optimising your digital marketing activity towards achieving those all-important top search engine rankings and increasing traffic to your website.</p>
<p><strong>Topics covered:</strong></p>
<ul>
<li>Develop an integrated search marketing plan that maximises your SEO and PPC efforts</li>
<li>Create landing pages that will boost conversion rates for both SEO and PPC</li>
<li>Apply keyword analysis to optimise your site for SEO and make your PPC activity more effective</li>
<li>Ensure that growth is sustained in your targeted traffic</li>
<li>Identify, measure and act upon the KPIs that will help you boost your performance in search</li>
</ul>
<p><strong>Day 1: SEO</strong></p>
<p><strong>An introduction to SEO</strong></p>
<ul>
<li>Introduction to search marketing (basics)</li>
<li>How it works: Search Engine Optimisation</li>
<li>The evolving search engine landscape</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in SEO</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Structural optimisation for SEO and its impact on web design</strong></p>
<ul>
<li>What search engines are doing: reprise</li>
<li>Site visibility</li>
<li>Reputation and redirection</li>
<li>HTML tags with impact on SEO</li>
</ul>
<p><strong>Content strategy and link building</strong></p>
<ul>
<li>The importance of links</li>
<li>Competitor informed link building</li>
<li>Link building through content</li>
<li>Link building through social networking</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>
<p><strong>Day 2: PPC</strong></p>
<p><strong>An introduction to PPC</strong></p>
<ul>
<li>Introduction to Pay Per Click Advertising</li>
<li>How it works</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in PPC</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Adwords</strong></p>
<ul>
<li>Paid search</li>
<li>Leveraging relevance</li>
<li>Account structure</li>
<li>Basic campaign targeting</li>
</ul>
<p><strong>Advanced PPC marketing</strong></p>
<ul>
<li>Enhanced campaign techniques</li>
<li>Keywords and ads</li>
<li>Best practices: ads</li>
<li>Paid Search: bidding and budgeting</li>
</ul>
<p><strong>Retargeting</strong></p>
<ul>
<li>Search retargeting basics</li>
<li>The seven types of effective retargeting</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>

Own Your Success

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.

The SEO & PPC Masterclass Workshop

<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><p>SEO help you define your most profitable focused audience and develop a bridge of communication that reach them directly, thereby positioning your product in the right and most efficient way.  Using SEO skills targets increasing the number of visitors to a website and ensuring that the site appears high in ranking on the list of top page results returned by a search engine. SEO has become an increasingly sought-after skill for companies who want to keep track of their rankings in Google's organic search. To reach the customer nationally or internationally, SEO is the only way where we can reach a global market. It is very important to understand the techniques of SEO and how to use Digital Marketing in a more efficient way to reach every corner of the world. </p>

<p>This Specialized course will highlight the skills required to optimize website content for top SE Ranking. Through this course, you will learn the algorithms many search engines follow including Google Search. Specially designed with a lot of practical and live examples of advanced SEO techniques used by professionals you will gain a real-world skill to enhance your knowledge in Content Marketing, On-Off Page Optimization, followed by aligning SEO with overall business strategies. </p>
<p>
							
							</p><div>
						
					</div>

GBA Corporate

Advance Skills in SEO

Online

On Site

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">In this Search Engine Optimisation (SEO) Training course, explore what SEO is, how SEO works, and how it develops the web site&rsquo;s trust. In addition to that, you will learn to improve SEO strategies for your business and attract consumer traffic to your website and drive your sales and generate revenue.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">This extensive course highlights relevant knowledge and training in SEO covering all aspects of making your business or organisation successful in the long run.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Why choose this course</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Earn an e-certificate upon successful completion.</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Accessible, informative modules taught by expert instructors</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Study in your own time, at your own pace, through your computer tablet or mobile device</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Benefit from instant feedback through mock exams and multiple-choice assessments</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Get 24/7 help or advice from our email and live chat teams</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Full Tutor Support on Weekdays</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Design</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">You are taught through a combination of</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Video lessons</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Online study materials</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Mock exams</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Multiple-choice assessment</span></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for &pound;9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for &pound;15.99, which will reach your doorsteps by post.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Contents</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Introduction To The Course</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search And Your Position In Local Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search - A Deeper Exploration Of How SEO Affects Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google My Business - A Strong Local SEO Factor</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Building Up Reviews - Including Google Review</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Citations - Quality Citations Dramatically Improve Your SEO Ranking</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Backlinks - Understand How They Improve Your SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Onsite SEO - Improving Your Sites SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Optimization For Powerful SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Local Business Online Marketing</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Setting Up A Local Marketing Consultancy</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Search Engine Optimisation (SEO) Training - Old Version</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO for Business Expansion</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO Techniques</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Digital Marketing for your Business</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Analysis Techniques</li></ul>

Janets

Master the art of Search Engine Optimization (SEO) with our comprehensive training program. Unlock the secrets to enhance your website's visibility, improve rankings, and drive organic traffic. Gain practical insights, hands-on techniques, and stay ahead in the dynamic world of digital marketing. Elevate your SEO skills and propel your online presence to new heights. Enroll now for expert-led SEO training and optimize your success in the digital landscape.

Search Engine Optimisation (SEO) Training

<section>
						<div>
				<div>
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			<div></div>
		</div>
				</div>
				</div>
				<div>
				<div>
			
				</div>
				<div>
				<div>
					<div><p>Embark on a transformative journey to become an SEO expert with our comprehensive online course, SEO Masterclass. This course is thoughtfully designed to cater to all levels, ensuring a deep comprehension of search engine optimization techniques and strategies.</p><p>We kick off with an insightful introduction to SEO and its core concepts, providing a solid foundation for your learning. Delve into on-page optimization and master the art of keyword research and optimization, essential skills for enhancing website visibility and ranking. Learn the art of SEO content writing, creating engaging articles that appeal to both users and search engines.</p><p>Explore the world of off-page SEO, where you'll discover tactics to build strong backlinks and improve domain authority. By the end of this SEO Masterclass course, you'll have honed your expertise in SEO, ready to develop effective marketing strategies that drive organic traffic and boost businesses' online presence.</p><p>In addition to technical SEO skills, we focus on the significance of storytelling with data. This essential skill enables you to present your findings in a compelling and easily understandable manner, aiding decision-making processes.</p><p>Our module covers database concepts, rounding out your understanding of data management. Armed with this comprehensive knowledge and proficiency in SEO, you'll be equipped to excel in the dynamic field of digital marketing. Upon successful completion, you'll receive a valuable certificate, showcasing your prowess in SEO and opening doors to exciting career opportunities.</p></div>
				</div>
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		</div></section>
				<section>
						<div>
				<div>
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			<div>
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				<div>
				<div>
			<h2><b> Learning outcome</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Gain an in-depth understanding of SEO and its components.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Master the skills of on-page and off-page SEO.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Learn how to perform effective keyword research and optimization.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Understand how to write SEO-friendly content.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Receive a certificate attesting to your SEO skills.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
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				<div>
			<h2> <b>Why should I take this course?</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Acquire crucial skills to increase your website's visibility.</span>
									</li>
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											<span>
													</span>
										<span>Improve career prospects in the rapidly growing digital marketing field.</span>
									</li>
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											<span>
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										<span>Understand how to effectively increase organic traffic to your website.</span>
									</li>
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											<span>
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										<span>Receive a certificate to validate your learning.</span>
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										<span>Access a curriculum that balances theory with practical application.</span>
									</li>
						</ul>
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			<h2> <b>Career Path</b></h2>		</div>
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				<div>
					<ul>
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											<span>
													</span>
										<span>SEO Specialist</span>
									</li>
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											<span>
													</span>
										<span>Digital Marketing Strategist</span>
									</li>
								<li>
											<span>
													</span>
										<span>Content Marketer</span>
									</li>
								<li>
											<span>
													</span>
										<span>SEO Consultant</span>
									</li>
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											<span>
													</span>
										<span>Digital Marketing Manager</span>
									</li>
						</ul>
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			<h2> <b>Requirements</b></h2>		</div>
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				<div>
					<ul>
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											<span>
													</span>
										<span>Basic knowledge of how the internet and websites work.</span>
									</li>
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													</span>
										<span>Willingness to learn and implement SEO techniques.</span>
									</li>
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											<span>
													</span>
										<span>Stable internet connection for online learning.</span>
									</li>
						</ul>
				</div>
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		</div>
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			</div>
		</section><div>
                            <div>
                                <h2>Course Curriculum</h2>
                            </div>
                            			<div>
				

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"><strong>Section 1: Introduction</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Introduction</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Course Overview</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 2: SEO: Core Concepts</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What is SEO (Search Engine Optimisation)</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Types of SEO: Black Hat, Grey Hat &amp; White Hat SEO</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: How Search Engines Give Ranks: Crawling, Indexing &amp; Ranking</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: 2 Ways to Get Ranked on Search Engines</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 3: On - Page Optimisation</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: On Page SEO Explained</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: On Page SEO Activities</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: 4 Key Ranking Factors of On Page SEO</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Tools &amp; Tips for Increasing Site Speed</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Using SEO Friendly Themes</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: Increasing the Dwell Time &amp; Decreasing Bounce Rate</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: How to Make the URL SEO Friendly</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 8: Long Form SEO Optimised Content</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 9: Internal Linking</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 10: Meta Title &amp; Meta Description</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 11: Optimising Images for SEO</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 12: Outbound Links</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 4: Keyword Research &amp; Optimisation</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What Are Keywords &amp; Why They Are Important</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Types of Keywords</td><td><span>🕐 00:08:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: Which Type of Keywords You Should Choose</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Free Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Paid Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: 2 Metrics to Check Before Choosing Content</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: Steps for Keyword Research</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 8: What is Keyword Stuffing?</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 5: SEO Content Writing</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Write SEO Optimised Title</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: 6 Hacks to Write Attractive Headlines</td><td><span>🕐 00:17:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: Keyword Placement For SEO</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Steps to Write Content &amp; Optimise It for Search Engines</td><td><span>🕐 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 6: Off Page SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What Is Off Page Optimisation</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Link Building - 1st Factor of Off Page SEO</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: 3 Methods to Get Backlinks</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Method 1: Guest Posting for Link Building</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Method 2: Building Relations with Experts</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: Method 3: Getting Backlinks from Round Up Post</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 7: Conclusion</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Conclusion</td><td><span>🕐 00:01:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
		                        </div>

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