These days, entrepreneurs have more ways than ever to sell their products or services, including directly to consumers online. The trick is to identify which selling strategies will yield the right mix of profits and market share. While using direct sales methods enables you to pocket more of the margin and establish direct connections with your customers, indirect sales methods can spread your products far and wide quickly and help your brand gain a foothold fast. This learning stream delves into individual selling strategies, outlining the advantages and disadvantages of each, and provides a framework for evaluating which are most appropriate for your business. Tips for connecting your selling strategies to your marketing strategy and incorporating selling models into your company financials are also covered. Extensive worksheets and exercises enable you to identify the sales techniques that will win customers most profitably.
Elevate your B2B sales and marketing prowess with our comprehensive Masterclass: From Leads to Loyal Customers. Uncover the nuances of the B2B landscape, master advanced sales techniques, and align your teams for seamless success. Join us for a transformative learning experience and gain the skills to navigate global markets, build high-performing sales teams, and foster enduring customer relationships. Take the next step in your professional journey and enroll now!