Are you tired of losing your small business in the vast digital ocean? Dive into
our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we
empower you to navigate the complexities of online visibility. Crafted
specifically for entrepreneurs like you, this course offers a transformative
journey towards mastering the art of local SEO. From establishing a robust
online presence to leveraging powerful tools and strategies, embark on a voyage
that promises to elevate your business to new heights.
Unlock the secrets of local SEO with our comprehensive curriculum designed to
demystify every aspect of online visibility. Learn to build a simple yet
effective website that serves as your digital storefront. Discover the
intricacies of platforms like Google+ and Yelp, harnessing their potential to
attract local customers. Dive into the world of social media and business
listings, harnessing their power to enhance your online footprint. Armed with
invaluable insights and practical skills, you'll emerge equipped to conquer the
digital realm with confidence and finesse.
As you traverse through our course, you'll not only gain proficiency in
essential techniques like content writing, social syndication, and link building
but also cultivate a deeper understanding of customer engagement and reputation
management. With each module, you'll inch closer to your business goals, with
the knowledge and tools necessary to thrive in today's competitive landscape.
Join us on this transformative journey and witness firsthand the remarkable
impact of mastering local SEO.
Learning Outcomes:
1. Establish a professional website tailored to your business needs.
2. Harness the power of Google+, Yelp, and social media for enhanced
visibility.
3. Master the art of content creation and syndication to engage your audience
effectively.
4. Build a robust network of citations and backlinks to boost your online
authority.
5. Implement strategies for soliciting and managing customer reviews to bolster
your reputation.
WHY BUY THIS DO IT YOURSELF LOCAL SEO FOR THE SMALL BUSINESS OWNER?
1. Unlimited access to the course for a lifetime.
2. Opportunity to earn a certificate accredited by the CPD Quality
Standards and CIQ after completing this course.
3. Structured lesson planning in line with industry standards.
4. Immerse yourself in innovative and captivating course materials and
activities.
5. Assessments designed to evaluate advanced cognitive abilities and skill
proficiency.
6. Flexibility to complete the Course at your own pace, on your own schedule.
7. Receive full tutor support throughout the week, from Monday to Friday, to
enhance your learning experience.
8. Unlock career resources for CV improvement, interview readiness, and job
success.
CERTIFICATION
After studying the course materials of the Do It Yourself Local SEO For The
Small Business Owner there will be a written assignment test which you can take
either during or at the end of the course. After successfully passing the test
you will be able to claim the pdf certificate for £5.99. Original Hard Copy
certificates need to be ordered at an additional cost of £9.60.
WHO IS THIS DO IT YOURSELF LOCAL SEO FOR THE SMALL BUSINESS OWNER COURSE FOR?
1. Establish a professional website tailored to your business needs.
2. Harness the power of Google+, Yelp, and social media for enhanced
visibility.
3. Master the art of content creation and syndication to engage your audience
effectively.
4. Build a robust network of citations and backlinks to boost your online
authority.
5. Implement strategies for soliciting and managing customer reviews to bolster
your reputation.
PREREQUISITES
This Do It Yourself Local SEO For The Small Business Owner does not require you
to have any prior qualifications or experience. You can just enrol and start
learning.This Do It Yourself Local SEO For The Small Business Owner was made by
professionals and it is compatible with all PC's, Mac's, tablets and
smartphones. You will be able to access the course from anywhere at any time as
long as you have a good enough internet connection.
CAREER PATH
* SEO Specialist: £25,000 - £40,000 per annum
* Digital Marketing Manager: £30,000 - £50,000 per annum
* Social Media Coordinator: £20,000 - £35,000 per annum
* Content Writer: £22,000 - £35,000 per annum
* Marketing Consultant: £25,000 - £45,000 per annum
* Business Development Executive: £25,000 - £40,000 per annum
COURSE CURRICULUM
Introduction To The Course Setting Up a Simple Website for Business Do You Build
Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must
Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content
Management System 00:04:00 Squarespace - Simple For The 'Do It Yourself' Crowd
00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For
Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page
00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a
Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your
Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media
Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page
00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To
Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address,
and Phone Consistency For Your Business 00:03:00 Building Citations (aka
Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For
Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz
Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews,
Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity
Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address,
and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin
For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing
Why Content Is So Important 00:05:00 Building Content Pages For Your Services
00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading
Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for
Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social
Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00
Asking for Reviews From Your Customers Why reviews are very important for your
small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From
Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get
Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing
Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From
Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion
Wrapping Up 00:03:00 Assignment Assignment - Do It Yourself Local SEO For The
Small Business Owner 00:00:00