48 Global Marketing courses

Embark on a dynamic journey where the worlds of Human Resource Management and Marketing converge. Our comprehensive Human Resource Management and Marketing course is designed to equip you with essential skills and knowledge in these two critical domains. Delve into the realm of HR and learn the intricacies of employee recruitment, training, and performance appraisal. Explore the art of motivating and counseling employees while ensuring their health and safety at the workplace. Complement this HR expertise with a deep understanding of marketing, including the various types and effective communication strategies. This course is your gateway to a thriving career in HR and marketing, where you can make a profound impact on organizations. Learning Outcomes * Gain expertise in employee recruitment and selection processes. * Understand the nuances of training and development to enhance employee skills. * Master performance appraisal techniques for a motivated workforce. * Learn to foster positive employee relations and provide effective counseling. * Ensure workplace health and safety while comprehending HR record-keeping and statistics. * Explore the foundations of marketing and develop strong communication skills. WHY CHOOSE THIS HUMAN RESOURCE MANAGEMENT AND MARKETING COURSE? 1. Unlimited access to the course for a lifetime. 2. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. 3. Structured lesson planning in line with industry standards. 4. Immerse yourself in innovative and captivating course materials and activities. 5. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. 6. Flexibility to complete the Course at your own pace, on your own schedule. 7. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. 8. Unlock career resources for CV improvement, interview readiness, and job success. WHO IS THIS HUMAN RESOURCE MANAGEMENT AND MARKETINGĒ COURSE FOR? * Aspiring HR professionals looking to build a strong foundation. * Marketing enthusiasts eager to grasp the basics of the field. * Individuals seeking a diverse skill set for a competitive job market. * Business owners and entrepreneurs aiming to manage HR and marketing efficiently. * Students and professionals interested in HR and marketing synergy. CAREER PATH * HR Manager: £30,000 - £70,000 * Marketing Coordinator: £22,000 - £35,000 * Recruitment Specialist: £25,000 - £45,000 * Marketing Assistant: £20,000 - £30,000 * Employee Relations Advisor: £25,000 - £45,000 * Communications Officer: £25,000 - £45,000 PREREQUISITES This Global Human Resource Management Professional (GPHR) does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Global Human Resource Management Professional (GPHR) was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. CERTIFICATION After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. COURSE CURRICULUM Human Resource Management and Marketing Module 01: Introduction to Human Resource 00:17:00 Module 02: Employee Recruitment and Selection Procedure 00:32:00 Module 03: Employee Training and Development Process 00:22:00 Module 04: Performance Appraisal Management 00:19:00 Module 05: Employee Relations 00:14:00 Module 06: Motivation and Counselling 00:19:00 Module 07: Ensuring Health and safety at the Workplace 00:17:00 Employee Termination 00:18:00 Module 09: Employer Record and Statistics 00:11:00 Module 10: What is Marketing? 00:10:00 Module 11: Common Marketing Types (I) 00:07:00 Module 12: Common Marketing Types (II) 00:08:00 Module 13: Communicating the Right Way 00:07:00

OVERVIEW Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Strategic Planning and Analysis for Marketing Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Strategic Planning and Analysis for Marketing Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Strategic Planning and Analysis for Marketing Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Strategic Planning and Analysis for Marketing Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. WHY BUY THIS STRATEGIC PLANNING AND ANALYSIS FOR MARKETING? 1. Unlimited access to the course for forever 2. Digital Certificate, Transcript, student ID all included in the price 3. Absolutely no hidden fees 4. Directly receive CPD accredited qualifications after course completion 5. Receive one to one assistance on every weekday from professionals 6. Immediately receive the PDF certificate after passing 7. Receive the original copies of your certificate and transcript on the next working day 8. Easily learn the skills and knowledge from the comfort of your home CERTIFICATION After studying the course materials of the Strategic Planning and Analysis for Marketing there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. WHO IS THIS COURSE FOR? This Strategic Planning and Analysis for Marketing course is ideal for * Students * Recent graduates * Job Seekers * Anyone interested in this topic * People already working in the relevant fields and want to polish their knowledge and skill. PREREQUISITES This Strategic Planning and Analysis for Marketing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Strategic Planning and Analysis for Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. CAREER PATH As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Strategic Planning and Analysis for Marketing is a great way for you to gain multiple skills from the comfort of your home. COURSE CURRICULUM Strategic Planning and Analysis for Marketing Module 1: An Introduction to Strategic Planning 00:15:00 Module 2: Development of a Strategic Plan 00:23:00 Module 3: Strategic Planning for Marketing 00:12:00 Module 4: Strategic and Marketing Analysis 00:13:00 Module 5: Internal Analysis 00:23:00 Module 6: External Analysis 00:23:00 Module 7: Market Segmentation, Targeting and Positioning 00:16:00 Module 8: Approaches to Customer Analysis 00:22:00 Module 9: Approaches to Competitor Analysis 00:23:00 Mock Exam Mock Exam - Strategic Planning and Analysis for Marketing 00:20:00 Final Exam Final Exam - Strategic Planning and Analysis for Marketing 00:20:00

Did You Know? The World of Marketing Holds Fascinating Secrets! * Fact 1: The first television ad aired in 1941 and cost just $9. Today, digital marketing dominates, with over $350 billion spent globally in 2021. * Fact 2: An average person encounters between 6,000 to 10,000 ads every single day. * Fact 3: Emotions, not rational thoughts, drive 95% of purchasing decisions. These astonishing facts highlight the immense and ever-growing power of marketing. Our comprehensive Marketing Course is your gateway to mastering this influential realm. Why QLS Endorsed Level 7 Marketing Matters: * Executive-level skills: Level 7 takes you beyond the basics, equipping you with the strategic vision and analytical prowess to lead marketing campaigns and shape corporate direction. * Future-proof your career: The marketing landscape is constantly evolving, and Level 7 ensures you're ahead of the curve, with expertise in cutting-edge trends like personalisation, and omnichannel marketing. * Open doors to opportunity: A QLS Endorsed Level 7 qualification is recognised and respected by employers worldwide, giving you a distinctive edge in the job market. QLS Endorsement: Your Mark of Excellence The QLS Endorsement isn't just a fancy feather in your cap; it's a guarantee of quality and rigour. This internationally recognised badge tells employers you've met the highest standards in marketing education, making you a highly sought-after talent. With our Marketing Course, you're not just learning; you're preparing to make an impact. Join us and turn these fascinating facts into your professional reality. Enrol Now! Unleash Your Marketing Mojo: * Craft Winning Strategies: Go beyond tactics and delve into the core principles of strategic marketing, understanding how to analyze markets, segment audiences, and develop data-driven campaigns. * Become a Branding Guru: Master the art of building powerful brands that resonate with customers and drive loyalty. * Channel Your Inner Data Ninja: Learn to harness the power of market research and analytics to make informed decisions and track campaign performance. * Content that Converts: Craft compelling content across all channels, from social media to email marketing to traditional advertising, ensuring your message reaches and engages your target audience. * Metrics Mastery: Understand how to measure the success of your marketing efforts and use data to continuously improve your strategies. Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of this Marketing course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled 'Advanced Diploma in Marketing at QLS Level 7'. * £129 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. Please Note: NextGen Learning is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. CPD 180 CPD hours / points Accredited by CPD Quality Standards 1. MARKETING 101 28:51 * 1: 1. Marketing 101 28:51 2. MARKETING STEPS 35:55 * 2: 2. Marketing Steps 35:55 3. MARKETING STRATEGY 50:31 * 3: 3. Marketing Strategy 50:31 4. MARKETING CONTEXT 21:18 * 4: 4. Marketing Context 21:18 5. TARGETING THE RIGHT SEGMENTS 39:53 * 5: 5. Targeting the Right Segments 39:53 6. CONSUMER PURCHASING 57:31 * 6: 6. Consumer Purchasing 57:31 7. BUSINESS MARKETS & BUSINESS NEEDS 37:40 * 7: 7. Business Markets & Business Needs 37:40 8. MARKET ANALYSIS 38:52 * 8: 8. Market Analysis 38:52 9. PRODUCT TACTICS - PRODUCT PORTFOLIO 43:21 * 9: 9. Product Tactics - Product Portfolio 43:21 10. BRAND TACTICS 31:59 * 10: 10. Brand Tactics 31:59 11. MANAGING YOUR PRODUCT'S JOURNEY 23:49 * 11: 11. Managing Your Product's Journey 23:49 12. PRICING TACTICS - SETTING THE RIGHT VALUE 1:00:20 * 12: 12. Pricing Tactics - Setting the Right Value 1:00:20 13. REACHING YOUR AUDIENCE CHOOSING THE BEST PATHS 53:31 * 13: 13. Reaching Your Audience Choosing the Best Paths 53:31 14. UNIFIED MARKETING 47:56 * 14: 14. Unified Marketing 47:56 15. ADS AND PROMOS 48:07 * 15: 15. Ads and Promos 48:07 16. SALES AND PR 1:00:48 * 16: 16. Sales and PR 1:00:48 17. GOING DIRECT AND DIGITAL MASTERING ONLINE MARKETING CHANNELS 47:06 * 17: 17. Going Direct and Digital Mastering Online Marketing Channels 47:06 ORDER YOUR CPD QUALITY STANDARD CERTIFICATE (OPTIONAL) 01:00 * 18: Order Your CPD Quality Standard Certificate (Optional) 01:00 PDF ORDER YOUR QLS ENDORSED CERTIFICATE (OPTIONAL) 01:00 * 19: Order Your QLS Endorsed Certificate (Optional) 01:00 PDF WHO IS THIS COURSE FOR? * Beginners curious about the world of marketing. * Professionals looking to update their marketing skills. * Entrepreneurs aiming to grow their business. * Anyone with a passion for understanding market trends and consumer behaviour. REQUIREMENTS Learners do not require any prior qualifications to enrol on this Marketing Level 7 QLS Endorsed course. CAREER PATH * Marketing Manager * Brand Manager * Market Research Analyst * Marketing Communications Manager * Public Relations (PR) Manager * Advertising Manager * E-commerce Manager * Digital Marketing Specialist CERTIFICATES CPD QUALITY STANDARD CERTIFICATE Digital certificate - £4.99 CPD QUALITY STANDARD HARDCOPY CERTIFICATE (FREE UK DELIVERY) Hard copy certificate - £9.99 Hardcopy Transcript: £9.99

OVERVIEW This comprehensive course on Marketing Principles will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Marketing Principles comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market.    So enrol in this course today to fast-track your career ladder. HOW WILL I GET MY CERTIFICATE? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. WHO IS THIS COURSE FOR? There is no experience or previous qualifications required for enrolment on this Marketing Principles. It is available to all students, of all academic backgrounds. REQUIREMENTS Our Marketing Principles is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. CAREER PATH Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- * Open doors of opportunities * Increase your adaptability * Keep you relevant * Boost confidence And much more! COURSE CURRICULUM 6 sections • 52 lectures • 01:01:00 total length •Marketing and the Firm: 00:01:00 •Marketing Orientation and Context: 00:01:00 •Creating Value and Competitive Advantage #1: 00:01:00 •Creating Value and Competitive Advantage #2: 00:01:00 •Marketing Definition: 00:01:00 •Marketing Exchange: 00:01:00 •Marketing Interactions #1: 00:01:00 •Marketing Interactions #2: 00:02:00 •BCG's Advantage Matrix Model: 00:01:00 •External Environment - Analysis #1: 00:01:00 •External Environment - Analysis #2: 00:01:00 •External Environment - Analysis #3: 00:01:00 •External Forces Facing Marketing: 00:01:00 •Demographic Shift: 00:01:00 •Demographic Changes: 00:02:00 •Stakeholder Mapping #1: 00:01:00 •Stakeholder Mapping #2: 00:01:00 •Microenvironments - Industry and Market: 00:01:00 •Difference between an Industry and a Sector: 00:02:00 •Common Mistakes #1: 00:02:00 •Common Mistakes #2: 00:01:00 •Market Analysis #1: 00:01:00 •Market Analysis #2: 00:01:00 •Internal Firm Analysis and Environment Analysis: 00:02:00 •Enterprise Value Chain Analysis #1: 00:01:00 •Enterprise Value Chain Analysis #2: 00:01:00 •Enterprise Value Chain Analysis #3: 00:01:00 •Porter's Value Chain: 00:01:00 •Elements in Porter's Value Chain #1: 00:01:00 •Elements in Porter's Value Chain #2: 00:01:00 •SWOT - Gap Analysis: 00:02:00 •TOWS and Building Conversion Strategies: 00:01:00 •Formulating a Marketing Plan - Building Components #1: 00:01:00 •Formulating a Marketing Plan - Building Components #2: 00:02:00 •Formulating a Marketing Plan - Building Components #3: 00:01:00 •Product Life Cycle and Building a Product Strategy: 00:01:00 •Segmentation and Targeting- Geography, Consumer Behaviour and Cultures: 00:01:00 •Positioning Your Market Offering: 00:01:00 •Pricing Your Product for the Market: 00:01:00 •Channels and Distribution: 00:01:00 •Promotion and Brand Advertising: 00:01:00 •Business Development and Customer Relationship Marketing (CRM): 00:01:00 •Hard-selling: 00:01:00 •Sales Funnel: 00:01:00 •Stages in the Sales Funnel: 00:02:00 •Action Planning, Roles and Responsibilities: 00:01:00 •Metrics and Measures: 00:02:00 •Marketing and Information Technology: 00:01:00 •Marketing Information (MIS) Systems: Sorting Data and Reporting: 00:02:00 •Marketing and Information Technology: 00:01:00 •The Marketing Profession and Building the Marketing Team: 00:01:00 •Assignment - Marketing Principles: 00:00:00

OVERVIEW This comprehensive course on Marketing Fundamentals will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Marketing Fundamentals comes with accredited certification, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. HOW WILL I GET MY CERTIFICATE? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. WHO IS THIS COURSE FOR? There is no experience or previous qualifications required for enrolment on this Marketing Fundamentals. It is available to all students, of all academic backgrounds. REQUIREMENTS Our Marketing Fundamentals is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. CAREER PATH Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. COURSE CURRICULUM 6 sections • 12 lectures • 01:22:00 total length •Introduction: 00:02:00 •What is Marketing?: 00:08:00 •Definition of Marketing and Detailed Explanation: 00:14:00 •Traditional Vs Contemporary Marketing: 00:07:00 •Evolution of Marketing: 00:06:00 •Customer Value & Satisfaction & Delight: 00:07:00 •Customer Value examples: 00:05:00 •Customer Loyalty: 00:07:00 •Customer Centricity: 00:05:00 •Marketing segmentation: 00:05:00 •Bases for Segmentation: 00:12:00 •Selecting the BEST Segment: 00:04:00

OVERVIEW This comprehensive course on Marketing Online Course will deepen your understanding on this topic.After successful completion of this course you can acquire the required skills in this sector. This Marketing Online Course comes with accredited certification, which will enhance your CV and make you worthy in the job market.So enrol in this course today to fast track your career ladder. HOW WILL I GET MY CERTIFICATE? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. WHO IS THIS COURSE FOR? There is no experience or previous qualifications required for enrolment on this Marketing Online Course. It is available to all students, of all academic backgrounds. REQUIREMENTS Our Marketing Online Course is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G.There is no time limit for completing this course, it can be studied in your own time at your own pace. CAREER PATH Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. COURSE CURRICULUM 2 sections • 18 lectures • 15:46:00 total length •Module 01: Basics of Marketing: 00:46:00 •Module 02: The Marketing Process: 00:49:00 •Module 03: Strategic Marketing: 01:11:00 •Module 04: Marketing Environment: 00:29:00 •Module 05: Market Segmentations: 00:52:00 •Module 06: Consumer Buying Behaviour: 01:12:00 •Module 07: Business Markets and Buying Behaviour: 00:52:00 •Module 08: Marketing Research: 00:48:00 •Module 09: Product Strategy: 00:55:00 •Module 10: Branding Strategy: 00:39:00 •Module 11: Product Life Cycle: 00:33:00 •Module 12: Pricing Strategy: 01:15:00 •Module 13: Marketing Channels: 01:16:00 •Module 14: Integrated Marketing Communications: 01:00:00 •Module 15: Advertising and Sales Promotion: 01:01:00 •Module 16: Personal Selling and Public Relations: 01:14:00 •Module 17: Direct and Digital Marketing: 00:54:00 •Assignment - Marketing Online Course: 00:00:00

OVERVIEW Upskill to secure a place in the marketing industry with our Marketing Complete Diploma. Marketing is a versatile sector where all creative, business-minded, and tech people come together. With this Marketing Complete Diploma, you will learn various marketing techniques, which will tremendously expand your career prospects. It will help you improve your professional development with the necessary skills, knowledge and experience to transform your career in the marketing industry. This course aims to guide you through key areas of marketing, designed by industry experts for your complete professionals development. HOW WILL I GET MY CERTIFICATE? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. WHO IS THIS COURSE FOR? There is no experience or previous qualifications required for enrolment on this Marketing Complete Diploma. It is available to all students, of all academic backgrounds. REQUIREMENTS Our Marketing Complete Diploma is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. CAREER PATH Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management , Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. COURSE CURRICULUM 4 sections • 15 lectures • 08:40:00 total length •Module One - Getting Started: 00:30:00 •Module Two - What is Marketing: 00:30:00 •Module Three - Common Marketing Types (I): 00:30:00 •Module Four - Common Marketing Types (II): 00:30:00 •Module Five - The Marketing Mix: 00:30:00 •Module Six - Communicating the Right Way: 01:00:00 •Module Seven - Customer Communications: 00:30:00 •Module Eight - Marketing Goals: 00:30:00 •Module Nine - The Marketing Funnel: 01:00:00 •Module Ten - Marketing Mistakes (I): 01:00:00 •Module Eleven - Marketing Mistakes (II): 01:00:00 •Module Twelve - Wrapping Up: 00:30:00 •Activities - Marketing Complete Diploma: 00:00:00 •Mock Exam - Marketing Complete Diploma: 00:20:00 •Final Exam- Marketing Complete Diploma: 00:20:00

In this module, we will discuss the importance of finding the right market for your export product and outline several online and offline methods of locating potential buyers in the market concerned, including how to construct your website for international sales, user social media to attract, international buyers, utilize online market places to drive international expansion, set up an international email marketing campaign, make the most out of trade fair participation, and maximize your chances of success on trade missions and seller-buyer meetings. -------------------------------------------------------------------------------- In this module, we will discuss the importance of finding the right market for your export product and outline several online and offline methods of locating potential buyers in the market concerned, including how to construct your website for international sales, user social media to attract, international buyers, utilize online market places to drive international expansion, set up an international email marketing campaign, make the most out of trade fair participation, and maximize your chances of success on trade missions and seller-buyer meetings.