19 Buyer courses in London

OVERVIEW -------------------------------------------------------------------------------- The modern buyer is more knowledgeable and savvier than ever before. By taking a collaborative approach with the buyer and developing solutions, instead of relying on outdated sales tactics, professional sellers can create real value for clients and subsequently close more deals. Learn the solution selling method, and find out how to shift the emphasis from product features to the customer. By understanding how to implement the solution-selling methodology, you can create natural and pressure-less sales interactions that accelerate revenue growth and improve customer loyalty

BLACK CSCS CARD NVQ LEVEL 6 DIPLOMA IN CONSTRUCTION CONTRACTING OPERATIONS MANAGEMENT This qualification is designed for technical learners working in a wide range of job roles, for example estimator, quantity surveyor, buyer or planner. You will have responsibility for other people in their area of occupation. You could be site-based and have responsibility for functions such as dimensional control, surveys, physical testing and work planning. You may work across one or more of the following pathways: * Estimating * Buying * Planning * Surveying * General Furthermore, this NVQ provides your recognition as a Construction Site Manager and offers you a route to professional memberships such as MCIOB. Induction - As soon as you register you will be given a dedicated assessor. They will arrange an induction and together with your assessor, you will decide on the pathway which best proves your competency. The induction is used to plan out how you will gather the relevant evidence to complete the course. During the course - The assessor will work with you to build a portfolio of evidence that allows you to showcase your knowledge, skills and experience. The assessor will also regularly review and provide you with feedback. This will allow you to keep on track to progress quickly. You will be assessed through various methods such as observations, written questions, evidence generated from the workplace, professional discussion and witness testimonials. On completion - Once all feedback has been agreed, the Internal Quality Assurer will review your portfolio and in agreement with your assessor the certificate will be claimed. To download our PDF for this course then please click here [https://sitecompetence.co.uk/wp-content/uploads/2022/01/NVQ-Level-6-in-Construction-Contracting-Operations-Management.pdf].

ABOUT THIS TRAINING COURSE  A few decades ago, the purchasing function in an Oil & Gas company was seen only as a procurement function in charge of supplying goods and services defined by the end user. Over the years, the purchasing function has won its letters of nobility and has proven to be a powerful leverage of savings and cost reduction. In the upstream Oil & Gas sector, where production sites are spread everywhere and sometimes in very isolated areas, purchasing & procurement performs an important mission to secure the supply of high-tech equipment which will travel all over the world before being installed offshore or in remote areas. These two objectives, cost saving and securing of supply, make the purchasing & procurement a strategic function and an essential segment of the supply chain as it drives the other steps in the chain.   Training Objectives By the end of the course, the participants will feel confident in their understanding of: * The supply chain functions in the upstream Oil & Gas industry and its objectives. * The purchasing process from the identification of a need to its satisfaction within the specifications, planning and budget. * The strategic tools of the buyer: The category management and market analysis, the definition of the frame agreement and contracts. * The creation of value for their organization by using the leverages of the purchasing process from the selection of supplier, the cost analysis and the negotiation. Target Audience This course is primarily designed for purchasers or head of purchasing/procurement. It is also necessary for other stake holders in the supply chain, including expediters, stock controllers and cost controllers. This course is also recommended for the participants in the logistics function who want to enlarge their knowledge domain of the supply chain. Finally, the supply chain administrators from the technical departments may also find this course necessary in order to facilitate their interaction with the purchasing department. Course Level * Basic or Foundation Trainer Your expert course leader has 25 years of experience in management positions in Contracting, Procurement and Logistics, mainly in the Oil & Gas Industry. He was a Lecturer for IFP Training for 5 years. During his Oil & Gas industry experience, he has worked on major Oil and Gas development projects like the Yadana project in Myanmar, Akpo project in Nigeria and YLNG in Yemen. His international experience allows him to adapt very easily and integrate the multicultural specificities of the Oil & Gas industry in his teaching. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

ABOUT THIS TRAINING A variety of factors such as prices for crude oil and natural gas, liability exposure, and relations with host countries, present an opportunity for investors looking to acquire assets without taking on elements of exploration and market risk. Conversely, operators want to ensure that they are in the best position to monetise the disposal of interests in their portfolios. The material in this course covers the range of considerations that occur in the sale and purchase of upstream oil and gas properties. They include structuring (asset sale, share transfer, merger, interest swaps, and farm-outs), process (tender, direct negotiation, due diligence, preliminary and final agreements, closing and post-closing adjustments) and how funding is structured (credit agreements and reserve base lending). Training Objectives Upon completion of this course, participants will be able to: * Plan and prepare for the sale or purchase of upstream oil and gas properties * Select and structure the type of transaction best suit to the position of the Buyer and Seller * Conduct and evaluate the commercial, operational, and legal aspects of due diligence * Negotiate and document the terms and conditions contained in sale and purchase agreements for oil and gas properties * Conduct post-closing adjustments in the sale and purchase of operating properties * Assist in the negotiation of credit arrangements to fund the purchase of oil and gas properties Target Audience This course has been specifically designed for commercial, operating, legal and financial professionals involved in the sale and purchase of upstream oil and gas properties whose roles include: * Conducting tenders for the sale of exploration and operating interests * Performing due diligence reviews * Negotiating preliminary and definitive agreements * Arranging credit agreements and other types of funding Course Level * Basic or Foundation Trainer Your expert course leader is an international legal expert in petroleum law who is based in Scotland. He received the degrees of Juris Doctor from the University of Wyoming and LLM-Energy Law from the University of Utah. He has been listed in the Guide to the World's Leading Energy and Natural Resources Lawyers. In over 30 years of practice, he has been chief legal officer in petroleum companies, consultant to development banks and aid programmes, and law professor. His private sector experience included positions as General Counsel of the Petroleum Corporation of New Zealand and Chief Legal Officer for Sinclair Oil Corporation in the United States. He has been a consultant to the Asian Development Bank, The World Bank and the European Investment Bank on petroleum sector policy, gas sales agreements, and production sharing contracts. This has included assignments in Cambodia, Bangladesh, India, Indonesia, Laos, Pakistan, Papua New Guinea, Philippines, and Vietnam. Your expert course leader has been an adviser and trainer on negotiations for various petroleum companies including BP, BG Group, Gazprom, KazMunayGas, Perushaan Gas Negera, Pertamina, PETRONAS, Philippine National Oil Corporation, Total, Shell and Statoil. He was appointed by Economic Community of West African States (ECOWAS) as the lead negotiator on behalf of four West African governments for the West African Gas Pipeline Project. His academic credentials include an appointment as Distinguished Visiting Professor for Oil & Gas Law at the University of Wyoming. He is currently Honourary Professor for International Petroleum Law at the University of Dundee Centre for Energy, Petroleum & Mineral Law and Policy. At CEPMLP, he has been the Course Director and principal instructor for seminars on Petroleum Industry Negotiations, Petroleum Service Contracts, Gas Industry Contracts, and Downstream Petroleum Law. He is the course author of International Comparative Petroleum Law. His publications include A Framework for Negotiating and Documenting International Petroleum Transactions and A Framework for Negotiating and Managing Production Sharing Contracts and Related Agreements. His academic work has been published in the Land and Water Law Review, Tulsa Law Journal and Journal of Comparative and International Law. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information about post training coaching support and fees applicable for this. Accreditions And Affliations

ABOUT THIS TRAINING COURSE This interactive training course and workshop session is developed to provide a catalyst for transformation of the legacy systems and adapting to the upcoming trends in the near future in the LPG supply chain. The course curriculum is based on overcoming the challenges of cost and quality enhancement. Both challenges encompass critical review of each aspect from production to transportation with safety of operations and zero loss of energy, thereby enhancing revenue. Training Objectives This course is developed to meet the needs LPG producers, Gas Tankers and Terminals operators, and fraternity of stakeholders, with the following underlying objectives: * Conduct assessment of current standards and management systems in context of market forces and economics of demand and supply; * Explore impact of emerging markets and user segments of LPG transiting from oil or electricity use; * Identify avenues in need of production process review for enhancing the quality in terms of energy content of LPG; * Evaluate current and future trends in LPG transportation and the influence of regulatory regimes and incentive schemes, for investment in Storage Terminals and distribution networks; * Identify the operations and protocols to be adaptable for compliance with new regulations and trends; * Establish transportation and distribution cost control mechanism at optimum level; and * Develop guidelines and SOPs for contamination free transfer, loading and discharging of LPG Tankers. Target Audience This is a 'must attend' course if you are a: * LPG Gas Producer * Process Specialist * Buyer * Trader * LPG Tanker Owner * Charterer, and * Management personnel holding responsible positions such as Director, General Manager, Commercial Manager, Business Development Manager, Legal Counsel, Post-Fixtures Manager, Fleet Manager, Marine & Technical Superintendent, Senior Engineer or Middle Level Manager as part of succession planning. Training Methods The course will be delivered in 3 full-day sessions comprising 8 hours per day. Course Duration: 3 full-day sessions, 8 hours per session (24 hours in total). Trainer Principal Management Consultant FAIADR, FACICA, FHKIoD, M.S.I.D, Member, AIPN LL.M. (IP Laws), M. Sc. (Maritime Studies) M, Tech (Knowledge Engineering), MBA First Class CoC (DOT, UK), B. E. (Elect)   Your expert course leader, during the last 45 year period, has worked and consulted in the industry verticals encompassing: Marine, Shipping & Transport, Technology, Oil & Gas Exploration & Production, Petrochemical Process Plants and Power Plant Construction Projects, Logistics & Warehousing, Offshore, Oil & Gas Pipelines, Infrastructure Development Projects (Construction, Ports, Offshore Supply Bases, Oil & Gas Terminals and Airports etcetera), EPCIC Contracts, and Shipyards, in South East Asia, Africa, Middle East, Americas and Europe. He is a Principal Management Consultant in a consulting company in Hong Kong and Singapore, specializing in the fields of corporate management consultancy, international contracts reviews and alternative dispute resolutions services. He has been frequently engaged for assignments like due diligence, acquisitions, and mergers. The assignments often involved resolving various operational issues, contracts reviews, cost controls, project management matters and enhancement of international procurement and Supply Chain Management systems. He continues to be actively engaged in advisory services for Remuneration, Audit and Risk Management Committees of public companies as well as MNCs. He has developed a special initiative for conducting audits of ERM Systems (Enterprise Risk Management) and valuation of intangible properties involving proprietary processes (IP), licensed production and intellectual property rights. He graduated with a Bachelor's degree in Electrical Engineering, MBA in General Management, Master of Technology in Knowledge Engineering, Master of Science in Maritime Studies and LL.M. (IP Law). He also holds professional qualifications in arbitration, contracts laws, and marine engineering, including the Chief Engineer's First-Class Certificate of Competency (DOT, UK). He has been Associate, SIM University (SUSS) Singapore and taught on subjects including Business Continuity Planning and Risk Management. He has served as Director and member of Board of Management, Governance Councils and Risk Management Committees of international organizations. He is admitted to various professional institutions as: 'Fellow', Australian Centre for International Commercial Arbitration (FACICA); Asian Institute of ADR (FAIADR), Malaysia; Hong Kong Institute of Directors (FHKIoD), Member, Singapore Institute of Directors (M.S.I.D.), and Member, Association of International Petroleum Negotiators (AIPN) USA. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information about post training coaching support and fees applicable for this. Accreditions And Affliations

In this private workshop, you'll learn the basics of knitting using a vintage knitting machine to create wearable textiles.  🧶What is machine knitting & who invented it?  The knitting machine was invented by Englishman William Lee in 1589 to make stockings. it's a very small manual machine that enables the maker to create fine, fast knitting. Machine knitting was one of the first major stages in the textile industry that led to the Industrial Revolution. It’s still in use today but unfortunately, it’s become a forgotten craft! So we’re here to bring it back! During this creative and therapeutic class your teacher Valeria will guide you through designing and making your own knitted artwork. You'll learn how to use the vintage knitting ‘machine’ and listen to the wonderful sound it produces as the needles move. The process of machine knitting enables you to have full control over your design. Many people find machine knitting therapeutic and relaxing as you can watch and listen to your artwork come to life. Not only that the results look like those of an expert (even for absolute beginners). 🧶What can you make? It’s smooth, quick performance is perfect for making a range of knits – from home accessories to stylish garments - knit long trendy scarves, and quirky tote bags in under 3 hours… Smaller items only take minutes to do. Valeria will work with you to design and make what you want.  All materials and tools are included and your artwork is yours to take home and wear with pride.   🧶Why use a knitting Machine over hand-held? Unlike hand knitting, the beauty of using a domestic knitting machine is that you can knit fast and use much finer yarns to create wearable textiles with a professional artistic finish. There will be far fewer mistakes making it less stressful & it’s super fast.  Your teacher Valeria is an experienced designer/maker with a passion for knitwear. She has worked in a high-end knitwear design studio and as a fashion buyer and now she makes kids and adult knitwear @maluk_knitwear (maluk meaning little one in Ukrainian). She is also a freelance textile designer.   🧶So what are you waiting for - come and enjoy this forgotten craft with us. Please note: This booking is a private 1:1 workshop. If you would like to bring a friend free of charge you can. You will split the cost, and share the experience plus time on the vintage knitting machine.

Do you hear yourself saying the same thing over and over again? Do you want to bring some new skills to your role? If you have been in a sales role for some time it is easy to fall into a comfortable pattern. This workshop will help you incorporate advanced techniques drawn from NLP, behavioural science and social psychology into your existing skills. This course will help you: * Use the consultative sales process to achieve more cross-sales * Employ advanced rapport-building skills * Assess the buying preferences of a customer * Articulate the link between customer goals and needs * Identify your customer's needs and wants * Use advanced questioning techniques to gather information * Resist the temptation to tell when it would be better to ask * Identify communication preferences * Given various scenarios, present a product to the explicit need of a customer * Appreciate the impact of the language used during this stage of the sale and decide what language is appropriate with a variety of customers * Handle objections positively * Close the sale or gain commitment to further action 1 INTRODUCTION * Aims and objectives of the training * Personal introductions and objectives * Self-assessment of existing sales skills * Overview of content 2 UNDERSTANDING YOURSELF AND YOUR CUSTOMERS * Personal communication style and what this means in a sales situation * Wants versus needs * What motivates people to buy * Using social media tools such as LinkedIn * Managing your portfolio to maximise sales * Preparing to sell 3 THE SALES PROCESS * Overview of the consultative sales process * Review personal strengths and weaknesses as a salesperson * Habits of top-performing sales people * Common pitfalls * Articulate sales goals 4 BUILDING RAPPORT * 11 decisions that customers make in the first 9 seconds * Spotting buyer communication preferences * Building rapport with a wide variety of customers * Dealing with emotions * Keeping control 5 QUESTIONING AND LISTENING * Assumptions and how they trip us up * Structured questioning * Looking for cross-sales * Honing your listening skills * Identifying buyers' motivation * Using summaries to move the customer forward 6 PRESENTING PRODUCTS AND SERVICES TO CUSTOMERS * Choosing the right time to present * Using features, advantages and benefits * Tailoring your presentation of products and services to match buyer preferences and motivations 7 GAINING COMMITMENT * When to close * Dealing with difficult customers * 5 things to avoid when handling a customer objection 8 MANAGING YOUR BUSINESS * The link between service and sales * Using customer surveys * Winning back lost business 9 PUTTING IT ALL TOGETHER * Skills practice * Personal learning summary and action plans

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. -------------------------------------------------------------------------------- COURSE OVERVIEW Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. -------------------------------------------------------------------------------- DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

The 'golden rule' of negotiation is simple - don't! But life's rarely that simple and very often we do have to negotiate, particularly if we want to win the business and especially if we want to win it on our terms. Such negotiations are crucial. We need to prepare for them. We need a strategy, and the skills to execute it. Does your team have a structured approach? Is it flawlessly executed, every time? Or is there room for improvement? This programme will help them master the six fundamentals of closing better business: Manage all these elements well and you will win more business, more profitably. This course will help participants: * Negotiate from a position of partnership, not competition * Deal more effectively and profitably with price objections * Identify and practise successful sales negotiating skills * Identify strengths and weaknesses as a sales negotiator * Understand different types of buyer behaviour * Learn to recognise negotiating tactics and stances * Apply a new and proven structure to their business negotiations * Identify and adapt for different behavioural styles * Be alert to unconscious (non-verbal) communication * Prepare and present a proposal at a final business negotiation stage * Project confidence and exercise assertiveness in all sales negotiations 1 PLANNING FOR SUCCESSFUL BUSINESS NEGOTIATIONS This session introduces the concept of business negotiation and looks at its importance in the context of the participants' roles and activities. It briefly examines why we negotiate and the dynamics involved. Session highlights: * What kind of a negotiator are you? * Negotiation skills self-assessment and best practice * How to establish roles and responsibilities for both parties * How to identify and set objectives for both buyer and seller * How to research and establish the other person's position (business negotiation stance) 2 HOW TO STRUCTURE YOUR NEGOTIATIONS This module presents an eight-step framework or structure for use in negotiations and considers how best to prepare and plan your negotiations within the context of a supplier/customer relationship or business cycle. It also includes a brief review of legal responsibilities and what constitutes a 'deal'. Session highlights: * Learn and apply a formal structure to use when negotiating * How to establish short- and longer-term objectives and opportunities * How best to plan, prepare and co-ordinate a major business negotiation meeting, or on-going negotiations * Understanding of basic legal and organisational requirements 3 VERBAL NEGOTIATION SKILLS This session examines the human and communication dynamics inherent in any negotiation situation. It emphasises the importance of professional skills in preparing for a negotiation by identifying needs, wants and requirements accurately and by qualifying the competitive and organisational influences present. Session highlights: * How to fully 'qualify' the other party's needs, requirements and constraints during the negotiation process by using advanced questioning and listening skills * How to pre-empt negotiation objections by promoting and gaining commitment to options, benefits, value and solutions * How best to propose and suggest ideas, using drawing-out skills 4 NON-VERBAL NEGOTIATION SKILLS This module highlights how different personal styles, corporate cultures and organisation positions can influence events, and demonstrates practical methods for dealing with and controlling these factors. It also examines key principles of body language and non-verbal communication in a practical way. Session highlights: * Gaining rapport and influencing unconsciously * Understanding the importance of non-verbal communication; reading other people's meaning and communicating effectively as a result * Ensure that non-verbal behaviour is fully utilised and observed to create maximum impact and monitor progress (eg, buying signals) * Recognising that business negotiations are precisely structured and agreements gained incrementally 5 PROPOSING AND 'PACKAGING' This session highlights how best to present and package your proposal. It looks at how to pre-empt the need for negotiating by creating minor-options and 'bargaining' points, as well as how to manage the expectations and perceptions of the customer or buyer. Session highlights: * How to identify the key variables that can be negotiated * The power and use of 'authority' within your negotiations * How to structure and present your proposal, ideas or quotation to best effect * The importance of when and how to identify and influence buyer's objections 6 DEALING WITH PRICE This module highlights how to best present and package price within your proposal or negotiation. In most cases, price has more to do with psychology than affordability and preparation and careful handling are essential. Session highlights: * The three reasons that people will pay your asking price * How to set price in a competitive market * The key differences between selling and negotiating * Ten ways to present price more effectively and persuasively 7 GETTING TO 'YES': TACTICS AND STRATEGIES There are many different tactics and strategies common to successful negotiators. This session looks at those that are most appropriate to the participants' own personal styles and situations. The importance of 'follow-through' is also explained and how to deal with protracted or 'stale-mate' business negotiations. Session highlights: * How to negotiate price and reduce discounting early in the process * How to recognise negotiating tactics and strategies in your customer or supplier * Key strategies, techniques and tactics to use in negotiation * The importance of follow-through and watching the details * How to deal with stalled business negotiations or competitor 'lock-out' 8 CASE STUDIES AND REVIEW This session examines a number of different situations and participants discuss ways to approach each. This will allow learning to be consolidated and applied in a very practical way. There will also be a chance to have individual points raised in a question and answer session. Session highlights: * Case studies * Question and answer * Planning worksheet * Negotiation 'toolkit' and check-list 9 PERSONAL ACTION PLANS Session highlights: * Identify the most important personal learning points from the programme * Highlight specific actions and goals * Flag topics for future personal development and improvement

Some people naturally possess an ability to sell and others over time develop their own style. We have created a highly practical course to give you the confidence and ability to sell over the phone or face to face. We focus the exercises, theory and discussion on your own job role and experiences to ensure you can return to the workplace to deliver tangible results. This 2-day course is designed for individuals who are new to selling, those in a sales role but have not received any formal training, or professionals who would like to brush up and enhance their current selling skills and learn some new techniques. -------------------------------------------------------------------------------- Course Syllabus The syllabus of the Essential Selling Skills course is comprised of seven modules, covering the following: Module One Understanding the Customer * The importance of good customer care * Selling vs. selling attitude * The reasons people buy * Adopting a positive approach Module Two Self-Awareness * Understanding your selling style * Adapting your selling style to your customer * Understanding your customers buying style Module Three Effective Communication and Rapport Building * Why does communication need to be effective? * Actively listening to your customers' needs * Right question at the right time * The impact of positive and emotive language Module Four Taking a Consultative Approach * Different styles of selling * Taking a consultative approach to selling * Preparation techniques * Buyer behaviour and motivation * A selling approach to match the buyers mind Module Five Presenting the Solution * Selling the benefits * Sales tool kit * Unique sales points * Advanced questioning techniques Module Six Gaining Commitment * Recognising and acting upon buying signals * Dealing with customers concerns * No means no? * How to cope in stressful situations Module Seven Confirming the Sale * Confirming or closing? * Effective confirming techniques * Going the extra mile -------------------------------------------------------------------------------- BENEFITS FOR YOU AS AN INDIVIDUAL This course will increase your confidence and ability to sell, having provided you with tools and techniques to achieve maximum results. Delegates always leave with fresh ideas, energy and motivation to succeed. FOR AN EMPLOYER The attitude of the delegates and the results they deliver will speak for themselves. All techniques are easy to apply back into the workplace for an immediate impact. WHAT WILL I LEARN? By the end of the course, participants will be able to: * Appreciate the need for preparation before a sales appointment * Effectively identify and meet needs with advanced questioning techniques * Identify verbal and non-verbal buying signals * Construct professional answers to questions and possible objections * Present your products and/or services with the buyer in mind * Identify and use a selling style appropriate to capture the buyer's attention * Recognise and overcome major objection types * How to apply effective confirmation techniques with the buyer in mind REAL PLAY OPTION We offer an innovative solution to engage the learners and bring real negotiation and closing scenarios to life. We use actors who improvise scenarios which have been specified by the group. * The group is split the group into 2 sub-groups, one with the actor, the other with the trainer. * Each group has a brief and has to instruct their trainer/actor on how to approach the scenario supplied. * The actor and trainer perform the role play(s) as instructed by their respective teams; however during the action they can be paused for further recommendations or direction. * The outcome is the responsibility of the team(s) - not the performers. SCHEDULED COURSES This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.