Online News Publishing

Description

Module 1 - Publishing Strategy

Module 2 - Growing Your Audience

Module 3 - Creating Content

Module 4 - Understanding Data

Module 5 - Using Data

Module 6 - Web Vitals

Module 7.1 - Ad Strategy

Module 7.2 - Ad Strategy (Types of Ads)

Module 7.3 - Ad Strategy (Ad Experience)

Module 8 - Optimising Ads

Module 9.1 - Using Your Data for Ads

Module 9.2 - 3rd Party Cookies

Module 9.3 - Anonymised IDs

Module 10.1 - Programmatic Strategy

Module 10.2 - Programmatic Strategy

Module 10.3 - Intro to Ad Inventory

Module 10.4 - Trading Models

Module 10.5 - Header Bidding