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Recognised Accreditation

This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.

The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.

What is CPD?

Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements.

Benefits of CPD

Improve your employment prospects

Boost your job satisfaction

Promotes career advancement

Enhances your CV

Provides you with a competitive edge in the job market

Demonstrate your dedication

Showcases your professional capabilities

What is IPHM?

The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill.

Benefits of IPHM

It will help you establish a positive reputation in your chosen field

You can join a network and community of successful therapists that are dedicated to providing excellent care to their client

You can flaunt this accreditation in your CV

It is a worldwide recognised accreditation

What is Quality Licence Scheme?

This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.

Benefits of Quality License Scheme

Certificate is valuable

Provides a competitive edge in your career

It will make your CV stand out

Course Curriculum

Introduction to Programmatic Advertising
	Welcome to Programmatic Advertising - Digital Marketing in Today's World	00:01:00
	High level, what is programmatic advertising and what is the advantages	00:04:00
Digital Marketing Introduction - Programmatic Advertising
	Digital Marketing Introduction - Qualifying Media and Ad Standards	00:04:00
	How it Works - A walkthrough of the programmatic process	00:05:00
	The Programmatic Process In Action - Walking Through the Process	00:04:00
	Data Enhanced Ad Buys - Using DMPs to Make More Informed Buying Decisions	00:03:00
Programmatic vs. RTB - Defining RTB and Programmatic
	Programmatic vs. RTB - They are not one in the same, so what are they	00:04:00
	Reporting - Go beyond Impressions and Clicks and Discover Response, Win, & Fill	00:04:00
	Setting Pricing in a Programmatic Environment	00:06:00
Auctions - Waterfalls, Header Bidding, and All About Programmatic Auctions
	Auctions - An Introduction to First & Second Price Auctions in Digital Marketing	00:03:00
	Traditional Waterfall - Digital Marketing Process of Serving an Ad	00:08:00
	Header Bidding - Programmatic Advertising 2.0 - Digital Marketing's New King	00:04:00
	Mobile Header Bidding - How This Auction Works Specifically In-App	00:05:00
Recap & Thank You
	Recap - Thank You - and Bonus Lecture!	00:02:00
Obtain Your Certificate
	Order Your Certificate of Achievement	00:00:00
Get Your Insurance Now
	Get Your Insurance Now	00:00:00
Feedback
	Feedback	00:00:00

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Programmatic Advertising Training Program - Digital Marketing

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