Booking options
£25
£25
Get a 10% discount on your first order when you use this promo code at checkout: MAY24BAN3X
On-Demand course
5 hours 39 minutes
All levels
Develop your account management skills to the fullest and learn the ins and outs of key account management with the help of this comprehensive Key Account Management for Beginners course.
From the fundamentals of key account management and understanding critical accounts to the complexities of essential account planning and internal KAM aspects, there is nothing that this course misses out on. You will learn everything you need to know to quickly become a successful key account manager.
Moreover, you will also develop considerable critical thinking abilities and good communication skills, which will help you in various contexts.
So, enrol now and ensure yourself a bright future.
Module 1: Introduction to Key Account Management | |||
▶ | Introduction to Key Account Management | 🕐 00:32:00 | |
Module 2: Purpose of Key Account Management | |||
▶ | Purpose of Key Account Management | 🕐 00:26:00 | |
Module 3: Understanding Key Accounts | |||
▶ | Understanding Key Accounts | 🕐 00:28:00 | |
Module 4: Elements of Key Account Management | |||
▶ | Elements of Key Account Management | 🕐 00:38:00 | |
Module 5: What Makes a Good Key Account Manager | |||
▶ | What Makes a Good Key Account Manager | 🕐 00:35:00 | |
Module 6: Building and Delivering Value to Key Accounts | |||
▶ | Building and Delivering Value to Key Accounts | 🕐 00:35:00 | |
Module 7: Key Account Planning | |||
▶ | Key Account Planning | 🕐 00:22:00 | |
Module 8: Business Customer Marketing and Development | |||
▶ | Business Customer Marketing and Development | 🕐 00:29:00 | |
Module 9: Developing Key Relationships | |||
▶ | Developing Key Relationships | 🕐 00:22:00 | |
Module 10: The Importance of Record Keeping for Key Account Management | |||
▶ | The Importance of Record Keeping for Key Account Management | 🕐 00:18:00 | |
Module 11: Internal KAM Aspects | |||
▶ | Internal KAM Aspects | 🕐 00:26:00 | |
Module 12: The Value Proposition | |||
▶ | The Value Proposition | 🕐 00:28:00 |
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