Smartphone video production

Description

Do you use video as a tool to promote your charity, business, organisation or campaigns?

And if you don’t, do you feel as if you ought to?

Videos account for more than 80% of all consumer internet traffic. So the pressure to use video as a marketing and PR tool has increased enormously.

But the cost can be prohibitive. Using a video production company, such as ours, might be ideal, but for many it is out of reach – particularly if, like many of our clients, you’re a charity.

However, there is an alternative, which more and more organisations are choosing, especially those which need to produce regular digital content.

That is to produce the video yourself.

Nowadays, you do not even need to invest in a video camera. All you need is your smart phone, some simple equipment you can buy on Amazon for as little as £80, plus your laptop or PC.

This is why we have developed a new smartphone video training course, Smart Video.

Our smartphone video training course covers:

• Equipment – including setting up your phone, microphones, tripods and editing programmes
• Planning your video
• Techniques to give your films broadcast-quality polish
• Getting the perfect shot – including shot sizes, positioning the camera, framing, lighting, sound, sequences and backgrounds
• Filming interviews
• An introduction to editing
• Producing videos for social media

Bespoke training

The course can be tailored to the type of videos you need to make.

If most of your videos will be interviews, we’ll focus on presenting your interviewee in the best possible light – literally.

If, on the other hand, you need to film buildings, events or products, we’ll tailor the course accordingly.

If your video needs a script, we’ll give you tips and techniques on how to “write to pictures”, so your messages comes across well.

And on all our courses, we’ll give you a guide to the best equipment and apps to use to enhance your filming and editing.

The smartphone video course will be led by Paul Curran who has many years experience producing, filming and editing films and videos, for the BBC and corporate clients.