Description

This course covers key topics such as Strategy, Finance, Marketing, Leadership and more. Those who are looking to enhance their managerial skills, our Mini MBA course offers insights and tools to make strategic decisions, lead teams effectively, and drive organisational success.

This Course At A Glance

Understand the business vision and the mission statement
Master the strategy hierarchy within a firm
Learn how to design a business strategy for a startup or CEO
Master the life cycle models
Understand the external strategic environment of the firm - PEST and PESTLE analysis
Know industry analysis, generic strategies, and competitive advantage
Master strategic prioritisation - Boston Consulting Group Growth-Share matrix
Learn how to connect MBA strategy and finance with financial modelling
Know how to create a comparative competitive analysis on a page

Mini MBA Course Overview

This comprehensive course is perfect for those interested in understanding business strategy, business vision, the mission statement, and the strategy hierarchy within a firm. This online course will teach you business strategy design, business model canvas template, and Lafley and Martin's five-step strategy model. You will have a thorough understanding of Hambrick and Fredrickson's diamond strategy, life cycle, and external strategic environment of the firm - PEST and PEST analysis.

By the end of the course, you will gain extensive knowledge around MBA level business strategy, the strategic planning process, and steps to create a comparative competitive analysis on a page.

Who should take this course?

This comprehensive mini MBA course is suitable for those who want to learn how to create a business strategy over time, understand PEST and PESTEL analysis, SWOT, TOES, and SOAR.

Entry Requirements

There are no academic entry requirements for this mini MBA course, and it is open to students of all academic backgrounds.
However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.

Assessment Method

This mini MBA course for diet assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.

Course Curriculum

Welcome to This Mini MBA Business Strategy Consulting Course

Mini MBA Business Strategy - Executive Summary - What you will learn

What is MBA Level Business Strategy?

What is Business Strategy

Business Vision and the Mission Statement

The Strategy Hierarchy within a Firm

Mini MBA: Designing Your Business Strategy - Startup or CEO

Introduction to Business Strategy Design

Business Model Design with The Business Model Canvas

Business Model Canvas Template

Lafley and Martin's Five-Step Strategy Model

Hambrick and Fredrickson's Strategy Diamond

Mini MBA: Business Strategy Over Time: Life Cycle Models

Understanding Life Cycles

The Industry Life Cycle

The Business Life Cycle

The Product Life Cycle

The Corporate Funding Life Cycle

Mini MBA: External Strategic Environment of the Firm; PEST and PESTEL Analysis

Section Introduction: External Analysis Using Broad Factors

PEST Analysis

PESTEL Analysis

PESTEL Analysis Template

CASE STUDY EXERCISE: PESTEL Analysis of Starbucks

CASE STUDY SOLUTION: PESTEL Analysis of Starbucks

CASE STUDY EXERCISE: PESTEL Analysis Of The Global Aviation Industry

CASE STUDY SOLUTION: PESTEL Analysis Of The Global Aviation Industry

Strategic Options Arising Internal and External Analysis: SWOT, TOWS and SOAR

SWOT Analysis

Conducting a SWOT Analysis

SWOT Analysis Template

TOWS Matrix Analysis

SOAR

SOAR Analysis Template

CASE STUDY EXERCISE: SWOT Analysis - Amazon

CASE STUDY SOLUTION: SWOT ANALYSIS - Amazon

Michael Porter - Industry Analysis, Generic Strategies and Competitive Advantage

Michael Porter and Business Strategy Analysis

Industry Analysis and Introducing Michael Porter

Competitive Forces Model - Porter's Five Forces

Full List of Porter's Five Forces Factors

Michael Porter's Five Forces Template

CASE STUDY EXERCISE PORTERS FIVE FORCES Global Aviation Industry

CASE STUDY SOLUTION: Porter's Five Forces - Global Airline Industry

Generic Strategies and Industry Forces

Michael Porter's Value Chain Analysis

Value Chain Analysis Template

Strategic Prioritisation: Boston Consulting Group (BCG) Growth Share Matrix

Boston Consulting Group (BCG) Matrix

BCG Matrix and The Life Cycle

BCG Matrix Advantages and Disadvantages

Adapting The BCG Matrix

Boston Consulting Group (BCG) Matrix Template

CASE STUDY EXERCISE: BCG Matrix - Facebook

CASE STUDY SOLUTION: BCG Matrix - Facebook

CASE STUDY EXERCISE: BCG Matrix - Apple

CASE STUDY SOLUTION: BCG Matrix - Apple

CASE STUDY EXERCISE: BCG Matrix - Unilever

CASE STUDY SOLUTION: BCG Matrix - Unilever

MBA Strategy: Building Sustainable Competitive Advantage

Competitive Advantage - Deriving Strategy from Inside the Firm

Core Competency

VRIO - Resources to Competitive Advantage

CASE STUDY EXERCISE: Core Competency - Apple

CASE STUDY SOLUTION: Core Competency - Apple

Defining The Unique Selling Proposition

ADL Matrix - Understanding Your Competitive Position

ADL Matrix Template

Strategy MBA: Growth Strategy Options

Ansoff Product Market Matrix - How to Grow Your Business

Organic vs Inorganic Growth

Internal and External Growth Strategies Expanded

CASE STUDY EXERCISE: Amazon's Growth Strategy

CASE STUDY SOLUTION - Amazon's Growth Strategy

Strategic Responses to Mature and Declining Markets

Blue Ocean Strategy

Blue Ocean Case Study - Apple

Comparing Red Ocean and Blue Ocean Strategies

How to Survive in an Over Fished Ocean

How to Create a Comparative Competitive Analysis on a Page

Connecting MBA Strategy and Finance With Financial Modelling

Making The Connection Between Strategy and Finance

What is an Integrated Financial Model.

Key Drivers of an Integrated Financial Model

Model Structure

Detailed Model Schedules

Chart of Accounts

Financial Statement Inputs and Outputs

10 Steps to Building an Integrated Financial Model

Strategy MBA Implementation: Understanding the Strategic Planning Process

Summary of The Strategic Analysis Process

Understanding The Strategic Planning Process

Four Step Strategic Management Process

Strategy Formulation in Six Steps

Mintzberg's Five Configurations

Summary and Wrap Up - Congratulations on Completing This Strategy MBA Course!

Course Summary and Wrap Up

Supplementary Resources

Supplementary Resources - Mini MBA

Assessment

Assessment - Mini MBA

Recognised Accreditation

CPD Certification Service

This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

Quality Licence Scheme Endorsed

The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.

Certificate of Achievement

Endorsed Certificate from Quality Licence Scheme

After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is Â£65.

Certificate of Achievement from Lead Academy

After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of Â£12, and there is an additional fee to obtain a printed copy certificate which is Â£35.

Course Images

Mini MBA Course Online

By Lead Academy

Booking options

Highlights