Description

Register on the Copywriting Level 4 Diploma today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career.

The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials.

Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a certificate as proof of your course completion.

The Copywriting Level 4 Diploma course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablets, and smartphones.

The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly!

What You Get With The Copywriting Level 4 Diploma course

Receive a digital certificate upon successful completion of the course

Get taught by experienced, professional instructors

Study at a time and pace that suits your learning style

Get instant feedback on assessments

24/7 help and advice via email or live chat

Get full tutor support on weekdays (Monday to Friday)

Course Design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

Video lessons

Online study materials

Certification

After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post.

Who Is This Course For:

The course is ideal for those who already work in this sector or are aspiring professionals. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge.

Requirements:

The online training is open to all students and has no formal entry requirements. To study the Copywriting Level 4 Diploma course, all you need is a passion for learning, A good understanding of English, numeracy, and IT skills. You must also be over the age of 16.

Course Content

Section 1: Introduction
	Unit 1: Welcome to the Copywriting Course	00:05:00
	Unit 2: Course Overview	00:04:00
Section 2: Introduction to Copywriting
	Unit 1: What is Copywriting	00:05:00
	Unit 2: Elements of Great Copy	00:11:00
	Unit 3: Traditional vs Modern Copywriting	00:04:00
	Unit 4: Career Options for Copywriters	00:12:00
	Unit 5: Job Description and Responsibilities of a Copywriter	00:06:00
	Unit 6: Copywriting vs Content Writing: The Difference	00:04:00
Section 3: Core Concepts of Copywriting
	Unit 1: What is a Short Form Copy	00:03:00
	Unit 2: What is a Long Form Copy	00:02:00
	Unit 3: Types of Tones Used for Writing Copy	00:06:00
	Unit 4: Which Types of Tone You Should Use	00:07:00
	Unit 5: Identifying the Target Audience	00:06:00
	Unit 6: Qualities That Will Make You a Successful Copywriter	00:06:00
Section 4: Marketing Tactics to Write Copy That Sells
	Unit 1: The Secret to Understand Buyer's Mindset	00:04:00
	Unit 2: Never Make Your Copy Look Like an Ad	00:06:00
	Unit 3: 2 Second Hack to Become a Successful Copywriter	00:05:00
	Unit 4: Features vs Benefits	00:04:00
	Unit 5: The Shocking Truth about Buyers & Customers	00:04:00
	Unit 6: So What Test	00:05:00
	Unit 7: FOMO: How to Use This Most Powerful Marketing Tool	00:08:00
	Unit 8: What's in It for Me	00:04:00
	Unit 9: The Secret to Sell Instantly	00:05:00
	Unit 10: Leveraging the Power of Emotions	00:04:00
Section 5: The Copywriting Process: 9 Steps to Make It Easier For You
	Unit 1: Steps in the Copywriting Process	00:08:00
	Unit 2: Understand the Product	00:06:00
	Unit 3: Performing Competitor Analysis	00:12:00
	Unit 4: Create a Buyer Persona / Customer Avatar	00:06:00
	Unit 5: Writing the copy	00:01:00
	Unit 6: Editing the Copy	00:02:00
	Unit 7: Adding Design Elements + Media	00:07:00
	Unit 8: Publish the Copy + Promotion	00:02:00
	Unit 9: Checking the Conversion from Copy - Measuring Results	00:03:00
Section 6: Copywriting Formulas
	Unit 1: AIDA: The 4 Step Formula	00:05:00
	Unit 2: Storytelling: Best Tool for Converting Readers into Buyers	00:05:00
	Unit 3: 3 STEP Formula: PAS	00:06:00
Section 7: Headlines
	Unit 1: Section Introduction	00:01:00
	Unit 2: Intro to Headlines	00:07:00
	Unit 3: Importance of Headlines	00:03:00
	Unit 4: Formula to Write Amazing Headlines (Everytime)	00:09:00
	Unit 5: How to Use This Formula (With Examples)	00:02:00
	Unit 6: Free Tool to Create Attractive Headlines	00:03:00
	Unit 7: Practice Exercise	00:01:00
Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist
	Unit 1: Section Intro	00:02:00
	Unit 2: Headline Hack # 1	00:01:00
	Unit 3: Headline Hack # 2	00:02:00
	Unit 4: Headline Hack # 3	00:02:00
	Unit 5: Headline Hack # 4	00:04:00
	Unit 6: Headline Hack # 5	00:02:00
	Unit 7: Headline Hack # 6	00:03:00
	Unit 8: Quick Recap	00:01:00
Section 9: Creating the Copy
	Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist	00:04:00
	Unit 2: Focus on the Customer	00:06:00
	Unit 3: How to Write a Conversational Copy	00:03:00
Section 10: Hacks & Tips
	Unit 1: Collect Winning Pieces	00:04:00
	Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy	00:02:00
	Unit 3: Using Customer's Words	00:05:00
Section 11: Practice Exercises
	Unit 1: Recreate Ads	00:01:00
	Unit 2: Record Your Copy	00:02:00
Section 12: Conclusion
	Unit 1: Conclusion	00:01:00
Resources
	Resources - Copywriting Level 4 Diploma	00:00:00
Assignment
	Assignment - Copywriting Level 4 Diploma	00:00:00

Frequently Asked Questions

Are there any prerequisites for taking the course?

There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course.

Can I access the course at any time, or is there a set schedule?

You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience.

How long will I have access to the course?

For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime.

Is there a certificate of completion provided after completing the course?

Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks.

Can I switch courses or get a refund if I'm not satisfied with the course?

We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase.

How do I track my progress in the course?

Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course.

What if I have technical issues or difficulties with the course?

If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

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Copywriting Level 4 Diploma

By Janets

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