Crisis Communications How to Survive a Crisis in the Media

Description

Every day we see companies in crisis and managers at the mercy of the media due to product recalls, accidents and scandals. This Crisis Communications How to Survive a Crisis in the Media will not only provide you with the necessary skills to deal with negative coverage, but hit the headlines for all the right reasons.

Through the Crisis Communications How to Survive a Crisis in the Media you will learn how to prepare and deliver messages to the media in a time of crisis. How to plan for press conferences, media statements, messages and sound bites will be covered. You will learn how to prepare and deliver messages to the media in a time of a Public Relations crisis. Crisis communications requires a plan that covers every aspect of message development, rehearsal, and media management.

This course is ideal for CEOs, PR managers, crisis managers, and anyone who is responsible for the reputation of an organization.

What Will I Learn?

• Being able to Manage Crisis Communications
• Know how to appear Confident on Camera
• Prepare Messages
• Speak in Sound Bites
• Handle tough questions