CSR and Public Relations - QLS Level 3 & 4

Description

Why This Course is Essential NOW More Than Ever?

In today's global economy, CSR (Corporate Social Responsibility) is no longer just a buzzword; it's a necessity. Over 90% of Fortune 500 companies now report on CSR activities, indicating its unparalleled significance in business. As consumers become more discerning, a brand's commitment to sustainable and ethical practices becomes pivotal to its reputation and success. But what's important without the proper visibility? It is where Public Relations (PR) seamlessly fits in. In 2020, the global PR market stood at USD 63.8 billion and is projected to grow exponentially. Combining CSR with PR, we have created this CSR and Public Relations - QLS Level 3 & 4 bundle, and you have a formidable strategy for any brand aiming for global dominance.

What You Get?

In Course 1, dive deep into CSR and understand its essence. From introduction to performance reporting, our comprehensive modules ensure you grasp every nuance of sustainable business operations. With Course 2, master the art of Public Relations. Whether it's understanding PR concepts, leveraging social media, or navigating crisis management, we have you covered. Both courses aren't just about theories. They're about tangible strategies, actionable insights, and real-world applications.

Why Our Bundle Stands Out?

Combining CSR and PR is like blending a brand's soul with its voice. This bundle isn't about memorising theories it's a holistic approach to learning how to operate ethically in the business world while maintaining a golden reputation. Whether you're an entrepreneur, a communications professional, or a curious learner, this course will prepare you with the tools to excel in a values-driven, hyper-connected world.

The "CSR and Public Relations - QLS Level 3 & 4" bundle isn't just a course; it's your passport to the forefront of modern business practices. As global leaders increasingly recognise the symbiosis between CSR and PR, be among the first to master both. Enrol today.

★ ADDITIONAL GIFT ★

• Free Course 01: Social Media Strategy for Business
• Free Course 02: Paralegal Training

Learning Outcomes:

• Earn a solid grasp of Corporate Social Responsibility in today's global business environment.
• Learn how to identify, communicate, and engage with key stakeholders to ensure symbiotic business relationships.
• Develop insights into sustainable business practices and how they impact short-term and long-term organisational objectives.
• Acquire the tools and methodologies to design, launch, and maintain effective CSR initiatives within any organisation.
• Improve the competencies necessary to evaluate, report, and monitor CSR performance to promote ongoing development.
• Recognise the fundamental ideas and procedures that guide successful public relations tactics.
• Explore the multifaceted world of media, from traditional outlets to the dynamic realm of social media, and learn to craft compelling narratives.
• Train yourself to manage, mitigate, and recover from PR crises, protecting and rehabilitating brand reputation.
• Understand the importance of ethics and professionalism in Public Relations, ensuring transparent and accountable communication strategies.
• Learn to seamlessly blend CSR initiatives with PR campaigns, optimising ethical business practices and brand image.

In an era where ethical business and brand reputation are paramount, our comprehensive CSR and Public Relations - QLS Level 3 & 4 bundle engages learners in the intricate worlds of Corporate Social Responsibility (CSR) and Public Relations (PR). Study CSR with modules ranging from foundational understanding to performance evaluation, ensuring businesses adopt sustainable practices and measure their impact.

Transition seamlessly into PR, mastering the art of media relations, social media strategies, and crisis management. With a focus on ethics and professionalism, learners will emerge prepared to craft compelling narratives and maintain brand integrity in the face of any challenge.

Course Curriculum:

Course 01: CSR - Corporate Social Responsibility (Level 3 at QLS)

• Module 01: Introduction to Corporate Social Responsibility
• Module 02: Stakeholders & the Social Contract
• Module 03: A Sustainable Perspective
• Module 04: Implementing CSR
• Module 05: Performance Evaluation and Performance Reporting

Course 02: PR: Public Relations & Media (Level 4 at QLS)

• Introduction to Public Relations
• Concepts of Public Relations
• Management and Organisation of Public Relations
• Public Relations Tactics and Research
• Major Fields of Public Relations Practice Part I
• Major Fields of Public Relations Practice Part II
• Social Media and PR
• Crisis management
• Ethics & Professionalism in Public Relations

Why Choose Imperial Academy?

• Fully Online Training
• QLS Endorsed & CPD Accredited Certificate
• No Time Limits. Study at Your Own Pace
• Expert Instructors
• Audio Visual Training
• Up-to-date Curriculum and Valuable Guidelines

Note: Imperial Academy is an approved reselling partner for Quality Licence Scheme courses under One Education.

CPD

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