Name: SEO: Google Ranking and Keyword Research
Price: 25 GBP
Availability: InStock

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	<h3><strong>Description</strong></h3>
<p><span>Google Maps is one of, if not the biggest, readily accessible and free online map services in the world. This SEO Google Maps Training Course is designed to show you how to fix your Google Local SEO Listing Results. You will learn how re-enforcing your Google Local Listings with a GEO sitemap &amp; a KML file can cause a great increase in your SEO results. You will learn how to set up a Google My Business Page, how to set up a Google+ Listing, how to respond to reviews in Google, how to register for your first business directory citations, how to rank Page 1 in Google Maps, how to optimize your Google+ Page,  how to get more reviews to your business pages, how to gather more business directory citations for your listing, and much more.</span></p>
<h3><b>Assessment:</b></h3>
<p>This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work.</p>
<h3><strong>Certification:</strong></h3>
<p>After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24.</p>
<h3><b>Who is this Course for?</b></h3>
<p><strong>SEO Google Maps Training Course</strong> is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills.</p>
<p>As there is no experience and qualification required for this course, it is available for all students from any academic background.</p>
<h3><b>Requirements</b></h3>
<p>Our<b> SEO Google Maps Training Course</b> is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.</p>
<h3><b>Career Path</b></h3>
<p>After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.</p>
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					<td colspan="4">Module: 01</td>
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					<td>1. Promo</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>2.  Introduction</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>3. The 4 Pillars of Google Maps Ranking</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
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					<td>4. Sign In to Google+</td>
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					<td><span><i></i> 00:01:00</span></td>
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					<td>5. Keyword Planner &amp; Sorting Breakdown</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
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					<td>6. LongTail Pro Keyword Research</td>
					<td> </td>
					<td><span><i></i> 00:10:00</span></td>
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					<td>7. KW Finder Keyword Research</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
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					<td>8. Google My Business Registration &amp; Optimization</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
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					<td>9. Descriptions Have Been Phased Out Currently</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
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					<td>10. Google Review Management &amp; Marketing</td>
					<td> </td>
					<td><span><i></i> 00:19:00</span></td>
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					<td colspan="4">Module: 03</td>
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					<td>11. Additional Business Sites for Reviews</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
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					<td><i></i></td>
					<td>12. What Are Citations</td>
					<td> </td>
					<td><span><i></i> 00:08:00</span></td>
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					<td><i></i></td>
					<td>13. WhiteSpark for Citation Analysis</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td><i></i></td>
					<td>14. Outsource Local Citations</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
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					<td><i></i></td>
					<td>15. Backlinks Are Easy</td>
					<td> </td>
					<td><span><i></i> 00:18:00</span></td>
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					<td colspan="4">Certificate and Transcript</td>
				</tr>
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					<td><i></i></td>
					<td>Order Your Certificates and Transcripts</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table>

John Academy

Local SEO

Online Course Marketing

Search Engine Optimisation (SEO)

Google Seo

Search Engine Optimisation Audit

Google Digital Marketing

SEO Google Maps Training Course

General Admission

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					<div><p><span>Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step training course. This Master In Keyword Research &amp; SEO</span><span> has been specially designed to help learners gain a good command of Master In Keyword</span><span>, providing them with a solid foundation of knowledge to become a qualified professional.</span></p><p><span>Through this Master In Keyword Research &amp; SEO</span><span>, you will gain both practical and theoretical understanding of Master In Keyword</span><span> that will increase your employability in this field, help you stand out from the competition and boost your earning potential in no time.</span></p><p><span>Not only that, but this training includes up-to-date knowledge and techniques that will ensure you have the most in-demand skills to rise to the top of the industry. This qualification is fully accredited, broken down into several manageable modules, ideal for aspiring professionals.</span></p></div>
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										<span>Get a deep understanding of the Master In Keyword Research &amp; SEO just in hours not years</span>
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										<span>Familiar yourself with the recent development and updates of the relevant industry</span>
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										<span>Know how to use your theoretical and practical knowledge to adapt in any working environment</span>
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										<span>Get help from our expert tutors anytime you need</span>
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										<span> Access to course contents that are designed and prepared by industry professionals</span>
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										<span>Study at your convenient time and from wherever you want </span>
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										<span>No formal qualifications required, anyone from any academic background can take this course.</span>
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										<span>Access to any internet-enabled smart device.</span>
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				<h2>Why should I take this course?</h2>
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										<span>You will receive a completion certificate upon completing the course.</span>
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										<span>Internationally recognized Accredited Qualification will boost up your resume.</span>
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										<span>You will learn the researched and proven approach adopted by successful salespeople to transform their careers.</span>
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										<span>You will be able to incorporate various practical sales techniques successfully and understand your customers better.</span>
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                                <h2>Course Curriculum</h2>
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                            			<div>
				

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"><strong>Module 01: Introduction</strong></td>
				</tr>
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					<td>▶</td>
					<td>What Is SEO?</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Why Is SEO Important?</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>How Much Time Does SEO Take?</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Should I Hire A Professional?</td><td><span>🕐 00:01:00</span></td>
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					<td>How Do Search Engines Work?</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Perform an SEO Audit</td><td><span>🕐 00:04:00</span></td>
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					<td>▶</td>
					<td>SEO Terms You Should Know</td><td><span>🕐 00:06:00</span></td>
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					<td colspan="4"><strong>Module 02: Keyword Research</strong></td>
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					<td>▶</td>
					<td>What Is Keyword Research?</td><td><span>🕐 00:02:00</span></td>
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					<td>▶</td>
					<td>Generating Keyword Ideas</td><td><span>🕐 00:05:00</span></td>
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					<td>▶</td>
					<td>Keyword Research Tools</td><td><span>🕐 00:18:00</span></td>
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					<td>Keyword Competition</td><td><span>🕐 00:05:00</span></td>
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					<td>Long-Tail Keywords</td><td><span>🕐 00:03:00</span></td>
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					<td>▶</td>
					<td>Picking Your Keywords</td><td><span>🕐 00:08:00</span></td>
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					<td>▶</td>
					<td>Write Evergreen Content</td><td><span>🕐 00:03:00</span></td>
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					<td>▶</td>
					<td>'Steal' Keywords from Your Competitors</td><td><span>🕐 00:02:00</span></td>
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					<td>▶</td>
					<td>Rank for Google's Special Features</td><td><span>🕐 00:03:00</span></td>
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					<td colspan="4"><strong>Module 03: Local SEO</strong></td>
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					<td>▶</td>
					<td>What Is Local SEO?</td><td><span>🕐 00:02:00</span></td>
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					<td>Local SEO Appearance</td><td><span>🕐 00:02:00</span></td>
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					<td>Local SEO Keywords</td><td><span>🕐 00:06:00</span></td>
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					<td>Local Ranking Factors</td><td><span>🕐 00:04:00</span></td>
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					<td>Local Business Listings</td><td><span>🕐 00:06:00</span></td>
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					<td>Local Listing Must-Haves</td><td><span>🕐 00:02:00</span></td>
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					<td>Local Citations (NAPs)</td><td><span>🕐 00:02:00</span></td>
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					<td>NAP Citation Audit</td><td><span>🕐 00:03:00</span></td>
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					<td>Correct NAP Errors</td><td><span>🕐 00:02:00</span></td>
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					<td>Build NAP Citations</td><td><span>🕐 00:02:00</span></td>
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					<td>▶</td>
					<td>Local on Page Optimization</td><td><span>🕐 00:03:00</span></td>
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					<td>Add Local Business Schema Mark-up</td><td><span>🕐 00:06:00</span></td>
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					<td>▶</td>
					<td>Optimize Title Tags, Meta Descriptions, etc</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Local Link Building</td><td><span>🕐 00:03:00</span></td>
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					<td>Customer Reviews</td><td><span>🕐 00:04:00</span></td>
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					<td>▶</td>
					<td>Embed A Google Map on Your Site</td><td><span>🕐 00:01:00</span></td>
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					<td>Display Reviews &amp; Testimonials</td><td><span>🕐 00:01:00</span></td>
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					<td colspan="4"><strong>Module 04: Black Hat SEO - Things You Must NOT Do</strong></td>
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					<td>▶</td>
					<td>What Is Black Hat SEO?</td><td><span>🕐 00:01:00</span></td>
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					<td>Thin Content</td><td><span>🕐 00:01:00</span></td>
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					<td>Keyword Stuffing</td><td><span>🕐 00:02:00</span></td>
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					<td>Duplicate Content</td><td><span>🕐 00:02:00</span></td>
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					<td>Doorway Pages</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Buying Backlinks</td><td><span>🕐 00:02:00</span></td>
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					<td>▶</td>
					<td>Hidden Text &amp; Links</td><td><span>🕐 00:01:00</span></td>
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				</tbody></table></div>

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Skill Up

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Master In Keyword Research & SEO

Course Gate

Online Course Creation

Digital Marketing

Professional Development

Trainers Course

SEO Masterclass

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				<p><span>Register on the Google Image SEO Training today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career.</span></p><p><span>The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials.</span></p><p><span>Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion.</span></p><p><span>The Google Image SEO Training course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones.</span></p><p><span>The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly!</span></p><h5><b>What You Get With The Google Image SEO Training course</b></h5><ul><li><span>Receive a e-certificate upon successful completion of the course</span></li><li><span>Get taught by experienced, professional instructors</span></li><li><span>Study at a time and pace that suits your learning style</span></li><li><span>Get instant feedback on assessments </span></li><li><span>24/7 help and advice via email or live chat</span></li><li><span>Get full tutor support on weekdays (Monday to Friday)</span></li></ul>					</div>
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				<div id="course-home"><div><p><span>The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.</span></p><p><span>You are taught through a combination of</span></p><ul><li><span>Video lessons</span></li><li><span>Online study materials</span></li></ul></div></div>					</div>
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			<h2>Certification</h2>		</div>
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				<p><span>After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post.</span></p>					</div>
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			<h2>Who Is This Course For:</h2>		</div>
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				<p><span>The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge.</span></p>					</div>
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			<h2>Requirements:</h2>		</div>
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				<p><span>The online training is open to all students and has no formal entry requirements. To study the Google Image SEO Training course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.</span></p>					</div>
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					</div>
		</div>
								</div>
					</div>
		</section>
									</div>
			</div>
					</div><div>
				<h3>Course Content</h3>

<div id="course_curriculum">
<table width="100%">				<tbody><tr>
					<td colspan="4"> Module: 01</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>1. Introduction</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>2. Traditional SEO vs Image SEO</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>3. What is EXIF Data and How to Remove It</td>
					<td> </td>
					<td><span><i></i> 00:08:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>4. Image File Size Optimization</td>
					<td> </td>
					<td><span><i></i> 00:11:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>5. JPG vs PNG</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module: 02</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>6. GIF Images</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>7. Captions for Conversion Optimization</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>8. Name and ALT SEO</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>9. Adding ALT Tags to Images</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>10. Create a Sitemap for Images</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module: 03</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>11. Using KW Planner</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>12. The Goal of Image SEO</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>13. Google Image Off-Page SEO</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>14. WP Fastest Cache Settings</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>15. WordPress Cache Speed Test</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
			<h2>Frequently Asked Questions</h2>
                        <div>
                            <div>
                                <span>
                                    Are there any prerequisites for taking the course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        There are no specific prerequisites for this course, nor
                                        are there any formal entry requirements. All you need is
                                        an internet connection, a good understanding of English
                                        and a passion for learning for this course.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    Can I access the course at any time, or is there a set
                                    schedule?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        You have the flexibility to access the course at any time
                                        that suits your schedule. Our courses are self-paced,
                                        allowing you to study at your own pace and convenience.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    How long will I have access to the course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        For this course, you will have access to the course
                                        materials for 1 year only. This means you can review the
                                        content as often as you like within the year, even after
                                        you've completed the course. However, if you buy Lifetime
                                        Access for the course, you will be able to access the
                                        course for a lifetime.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    Is there a certificate of completion provided after
                                    completing the course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        Yes, upon successfully completing the course, you will
                                        receive a certificate of completion. This certificate can
                                        be a valuable addition to your professional portfolio and
                                        can be shared on your various social networks.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    Can I switch courses or get a refund if I'm not satisfied
                                    with the course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        We want you to have a positive learning experience. If
                                        you're not satisfied with the course, you can request a
                                        course transfer or refund within 14 days of the initial
                                        purchase.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    How do I track my progress in the course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        Our platform provides tracking tools and progress
                                        indicators for each course. You can monitor your progress,
                                        completed lessons, and assessments through your learner
                                        dashboard for the course.
                                    </p>
                                </div>
                            </div>
                        </div>
                        
                        <div>
                            <div>
                                <span>
                                    What if I have technical issues or difficulties with the
                                    course?
                                </span>
                                <div>
                                    <span></span>
                                </div>
                            </div>
                            <div>
                                <div>
                                    <p>
                                        If you encounter technical issues or content-related
                                        difficulties with the course, our support team is
                                        available to assist you. You can reach out to them for
                                        prompt resolution.
                                    </p>
                                </div>
                            </div>
                        </div>

Janets

Google Image SEO Training

<div>
        <div>
            <h2>
                Recognised Accreditation
            </h2>
            <p>This course is accredited by continuing professional development (CPD). CPD UK is globally
                recognised by employers, professional organisations, and academic institutions, thus a
                certificate from CPD Certification Service creates value towards your professional goal
                and achievement.</p>

                

                <p>The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.</p>
                
    </div>
    <div>
        <div>
            <div>
                
                <h3>What is CPD?</h3>
                <p>Employers, professional organisations, and academic institutions all recognise CPD,
                    therefore a credential from CPD Certification Service adds value to your professional
                    goals and achievements.</p>
                <h4>Benefits of CPD</h4>
                <ul>
                    <li>Improve your employment prospects </li>
                    <li>Boost your job satisfaction </li>
                    <li>Promotes career advancement </li>
                    <li>Enhances your CV </li>
                    <li>Provides you with a competitive edge in the job market </li>
                    <li>Demonstrate your dedication </li>
                    <li>Showcases your professional capabilities</li>
                </ul>
            </div>
        </div>
        <div>
            <div>
                
                <h3>What is IPHM? </h3>
                <p>The IPHM is an Accreditation Board that provides Training Providers with international
                    and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation
                    is a guarantee of quality and skill. </p>
                <h4>Benefits of IPHM </h4>
                <ul>
                    <li>It will help you establish a positive reputation in your chosen field </li>
                    <li>You can join a network and community of successful therapists that are dedicated to
                    providing excellent care to their client </li>
                    <li>You can flaunt this accreditation in your CV </li>
                    <li>It is a worldwide recognised accreditation </li>
                </ul>
            </div>
        </div>
        <div>
            <div>
                
                <h3>What is Quality Licence Scheme?</h3>
                <p>This course is endorsed by the Quality Licence Scheme for its high-quality,
                    non-regulated provision and training programmes. The Quality Licence Scheme is a brand
                    of the Skills and Education Group, a leading national awarding organisation for
                    providing high-quality vocational qualifications across a wide range of industries.</p>
                <h4> Benefits of Quality License Scheme </h4>
                <ul>
                    <li>Certificate is valuable</li>
                    <li>Provides a competitive edge in your career</li>
                    <li>It will make your CV stand out</li>
                </ul>
            </div>
        </div>
    </div>
                    </div><div>
				
<h3>
	<span>Course Curriculum</span>
</h3>

<div>
<table>				<tbody><tr>
					<td colspan="4">Introduction</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Introduction					</td>

					
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Traditional SEO vs Image SEO					</td>

					
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Using KW Planner					</td>

					
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Name and ALT SEO					</td>

					
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Adding ALT Tags to Images					</td>

					
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Captions for Conversion Optimization					</td>

					
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Image File Size Optimization					</td>

					
					<td> </td>
					<td><span><i></i> 00:11:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						JPG vs PNG					</td>

					
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						GIF Images					</td>

					
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						What is EXIF Data and How to Remove It					</td>

					
					<td> </td>
					<td><span><i></i> 00:08:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Create a Sitemap for Images					</td>

					
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Google Image Off-Page SEO					</td>

					
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						The Goal of Image SEO					</td>

					
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						WP Fastest Cache Settings					</td>

					
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						WordPress Cache Speed Test					</td>

					
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Certificate of Achievement</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Certificate of Achievement					</td>

					
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Get Your Insurance Now</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Get Your Insurance Now					</td>

					
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Feedback</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>
						Feedback					</td>

					
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table></div>

			</div>

Study Plex

Google Images SEO Online Training

<p>Master the art of words, penetrate the digital space, and transform your career with our exciting new course bundle. In the UK, professional SEO specialists can expect to earn on average, £26,000 per year, and with adept copywriting skills, that number can reach upwards of £30,000. Coupled with chatbot programming skills, which can add another £30,000 to your yearly earnings, the potential for financial growth is immense.</p><p>In our thoughtfully crafted bundle, you'll immerse yourself in three compelling courses: 'ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!', 'Copywriting Course', and 'SEO - Master Search Engine Optimisation.' Each of these courses is designed to equip you with the theoretical knowledge you need to thrive in a competitive marketplace, unlock new career opportunities, and increase your income.</p><p>Each course in this Copywriting &amp; SEO with ChatGPT - CPD Certified bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development.</p><p><strong>Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now!</strong></p><p><strong>The courses in this bundle include:</strong></p><ol><li><strong>ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!</strong></li><li><strong>Copywriting Course</strong></li><li><strong>SEO - Master Search Engine Optimisation</strong></li></ol><p><strong>Learning Outcome:</strong></p><p>By the end of this bundle, you will be able to:</p><ul><li>Understand the inner workings and potential of ChatGPT and apply it to diverse communication tasks.</li><li>Write compelling, engaging copy that hooks readers and compels action.</li><li>Implement SEO strategies to enhance your or your client's online visibility and reach.</li><li>Connect and communicate with various audiences effectively, using language tailored to their needs.</li><li>Stay up-to-date with the latest trends and updates in SEO and copywriting.</li><li>Cultivate a systematic approach to creating, implementing, and evaluating communication strategies.</li></ul><p>In the '<strong>ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!</strong>' course, you will dive into the intriguing world of AI and chatbot programming. Learn how to leverage ChatGPT's capabilities to optimise your communications, whether it be in customer service, sales, or personal use.</p><p>Next, the '<strong>Copywriting Course</strong>' will unravel the secrets of persuasive writing. Here, you'll uncover how to craft attention-grabbing headlines, compelling content, and persuasive calls to action, giving you the tools you need to become a wordsmith that can truly engage and influence readers.</p><p>Finally, in '<strong>SEO - Master Search Engine Optimisation</strong>', you'll gain a robust understanding of SEO principles, from keyword research to on-page and off-page optimisation. You'll learn how to navigate the SEO landscape, making the most of every digital touchpoint to enhance visibility and traffic.</p><p>Remember, your words have the power to influence, inspire, and ignite action. And this course bundle will help you leverage that power in new, exciting, and profitable ways.</p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        10 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <ul><li>Marketers looking to deepen their understanding of SEO and copywriting.</li><li>Entrepreneurs who want to boost their online presence and reach.</li><li>Writers aspiring to adapt their skills to the digital marketplace.</li><li>Teachers who wish to incorporate SEO and copywriting into their curriculum.</li><li>Individuals interested in AI and its application in communication.</li></ul>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p><strong>After completing this course bundle, your career path could include roles such as:</strong></p><ul><li>SEO Specialist - £26K to £35K/year.</li><li>Copywriter - £20K to £40K/year.</li><li>Digital Marketing Manager - £30K to £50K/year.</li><li>Content Strategist - £25K to £45K/year.</li><li>Freelance Writer - Variable, often upwards of £30K/year.</li><li>AI Communications Specialist - £30K to £55K/year.</li></ul>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate Of Completion</h4>
        <p>
            Digital certificate -
            Included
        </p>
        <h4>Certificate Of Completion</h4>
        <p>
            Hard copy certificate -
            £9.99
        </p>
            <div><p>Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates!</p><p>Upon successful completion of the course, learners can obtain a CPD Quality Standards PDF certificate for <strong>ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!</strong> absolutely free!</p><p>Upon finishing <strong>Copywriting Course</strong> and <strong>SEO - Master Search Engine Optimisation</strong>, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!</p></div>

                        </div>

NextGen Learning

Seo Copywriting

Copywriting & SEO with ChatGPT - CPD Certified

<div>
							<div>
					<div>
			<div>
							<div>
						<div>
				<div>
					</div>
				</div>
				<div>
				<div>
					<div><p><span>Struggling to reach your desired market? Not getting the reach you had hoped for?</span></p><p><span>Our Advanced Training on SEO &amp; Social Media Marketing Strategy is dedicated to solving this issue and helping you grow your business with maximum reach to your target audience</span></p><p><span>(1M People).</span></p></div>
				</div>
				</div>
						</div>
					</div>
		</div>
								</div>
					</div><div>
							<div>
					<div>
			<div>
							<div>
						<div>
				<div>
					<div><p><span>With the ever-changing SEO requirement and marketing demand, you need to get updated with the current strategies and changes. This course will provide you with the most effective and actionable internet strategies for recent time.</span></p><p><span>In this course, you will master SEO techniques that successful businesses use, and help you rank in the top 10 on the search engine. We will also enable you with the tools to focus on Social Media Marketing and will guide you in a step by step process to reach your desired target market. Not only the reach, but you will also learn how to engage your audience to maximise profit.</span></p><p><span>Besides all that, you will also learn about On-page and Off-page SEO and how to improve CTR (Click-through rate). You will explore different aspects of webmaster tools and how to utilise them.</span></p><p><span>This Advanced Training on SEO &amp; SMM Strategies is specially designed for business owners, entrepreneurs, Marketers and SEO enthusiasts to facilitate them with the tools and techniques to set them on the right path, help to choose the most effective marketing strategies, and guide them to implement these for their business. </span></p></div>
				</div>
				</div>
						</div>
					</div>
		</div>
								</div>
					</div>

Course Cloud

SEO & Social Media Marketing Strategy To Reach 1,000,000 Ppl

<p>Become a worldwide competitor with skills validated for quality by QLS, the UK's most respected high-quality course auditor.</p><p>Improve the usability and user experience of your website! Boost the quantity and quality of search engine visits and improve a website or web page's visibility in search engine results pages (SERPs). Gain the knowledge of WordPress SEO and SEO tactics necessary to improve your website's search engine rating and drive more visitors. Enrol today to become proficient in industry best practices, renew your certifications, and learn new skills.</p><p>This premium QLS-endorsed Diploma in SEO Training and WordPress SEO course has intensive study modules, dedicated tutor assistance, customer support, flexible learning opportunities, and a globally recognised certification. Thus, completing our Diploma in SEO Training and WordPress SEO course will give you limitless opportunities anywhere and everywhere since the value of QLS-endorsed classes is relatively high!!</p><p>Furthermore, we and you must maintain the exceptional quality of our first-rate education. With the wealth of knowledge from this outstanding WordPress SEO course and a Diploma in SEO Training, you can seize success from a wide range of options. This course is an incredible deal, especially considering the price! You should take advantage of this investment!</p><p>So, why delay any longer? Benefit your career progression by joining us today and distinguishing yourself as unquestionably the most skilled one in your workplace!</p><p><strong>Why learn with us? </strong></p><p>As one of the leading eLearning service providers globally, we strive to provide all our learners with the best eLearning experience possible that can make a real difference in their career progression.</p><p><strong>Our service for the </strong><strong>Diploma in SEO Training and WordPress SEO</strong><strong> includes:</strong></p><ul><li>Intensive Study Notes</li><li>Tutor Support</li><li>Customer Support</li><li>Assignment Help</li><li>QLS-Endorsed Certificate</li><li>24/7 Learning Portal Access</li><li>Widely Compatible Study Materials</li></ul><p><strong>Course Curriculum of </strong><strong>Diploma in SEO Training and WordPress SEO</strong></p><ul><li><strong>Unit 01:</strong> Introduction</li><li><strong>Unit 02:</strong> SEO - The Fundamental Principles</li><li><strong>Unit 03:</strong> Keyword Research</li><li><strong>Unit 04:</strong> Creating Content for Your Website</li><li><strong>Unit 05:</strong> Onpage SEO</li><li><strong>Unit 06:</strong> Link Building</li><li><strong>Unit 07:</strong> Technical SEO`</li><li><strong>Unit 08:</strong> Speeding Up Your WordPress Website</li><li><strong>Unit 09:</strong> User Experience</li><li><strong>Unit 10:</strong> Negative SEO</li><li><strong>Unit 11:</strong> Google Algorithms You Should Know About</li><li><strong>Unit 12:</strong> Measuring Your Progress</li><li><strong>Unit 13:</strong> Summary</li><li><strong>Unit 14:</strong> Conclusion</li></ul><p><strong>Assessment &amp; Certification</strong></p><p>Students must finish and turn in a thorough assignment covering all topics in our curriculum. Our expert tutor will review the assignment to ensure it meets Quality Learning Systems (QLS) standards. Once the assessment is successful and passes a quality check, students will be awarded a certificate for completing the SEO Training and WordPress SEO Course.</p><p><strong>Endorsed Certificate of Achievement from the Quality Licence Scheme</strong></p><p>After the course, participants will receive an endorsed certificate as proof of successful completion. The learner may request a certificate if they complete all course assessments.</p><p><strong>Endorsement:</strong></p><p>QLS approves this certified course as a well-qualified, non-regulated training programme. A trainer will be available to help you with any questions, including guidance on your pathways to higher education.</p><h2>
        
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                                        10 CPD hours / points
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                                            Accredited by CPD Quality Standards
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        <div>Who is this course for?</div>
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                            <p>Our course is available to everyone. The SEO Training and WordPress SEO Course is perfect for those who want to acquire detailed knowledge and practical skills to enter the relevant sector with promising potential.</p>
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        <div>Requirements</div>
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                            <p>There are no specific requirements for enrolling in the SEO Training and WordPress SEO course. Therefore, learners do not need previous qualifications to sign up for this course.</p>
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                                    <h4>Diploma in SEO Training and WordPress SEO at QLS Level 5</h4>
        <p>
            Hard copy certificate -
            £75
        </p>

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Kingston Open College

Diploma in Professional Studies (DPS)

ICDL (International Certification of Digital Literacy)

QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support

Diploma in SEO Training and WordPress SEO - Level 5 (QLS Endorsed)

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				<p><span>Register on the Google Maps SEO Training today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career.</span></p><p><span>The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials.</span></p><p><span>Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion.</span></p><p><span>The Google Maps SEO Training course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones.</span></p><p><span>The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly!</span></p><h5><b>What You Get With The Google Maps SEO Training course</b></h5><ul><li><span>Receive a e-certificate upon successful completion of the course</span></li><li><span>Get taught by experienced, professional instructors</span></li><li><span>Study at a time and pace that suits your learning style</span></li><li><span>Get instant feedback on assessments </span></li><li><span>24/7 help and advice via email or live chat</span></li><li><span>Get full tutor support on weekdays (Monday to Friday)</span></li></ul>					</div>
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			<h2>Course Design</h2>		</div>
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				<div id="course-home"><div><p><span>The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.</span></p><p><span>You are taught through a combination of</span></p><ul><li><span>Video lessons</span></li><li><span>Online study materials</span></li></ul></div></div>					</div>
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			<h2>Certification</h2>		</div>
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				<p><span>After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post.</span></p>					</div>
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			<h2>Who Is This Course For:</h2>		</div>
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				<p><span>The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge.</span></p>					</div>
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			<h2>Requirements:</h2>		</div>
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				<p><span>The online training is open to all students and has no formal entry requirements. To study the Google Maps SEO Training course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.</span></p>					</div>
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				<h3>Course Content</h3>

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					<td>5. Keyword Planner &amp; Sorting Breakdown</td>
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					<td><span><i></i> 00:15:00</span></td>
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					<td>6. LongTail Pro Keyword Research</td>
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					<td><span><i></i> 00:10:00</span></td>
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					<td>7. KW Finder Keyword Research</td>
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					<td>8. Google My Business Registration &amp; Optimization</td>
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					<td><span><i></i> 00:12:00</span></td>
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					<td>9. Descriptions Have Been Phased Out Currently</td>
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					<td>10. Google Review Management &amp; Marketing</td>
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					<td><span><i></i> 00:19:00</span></td>
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					<td>11. Additional Business Sites for Reviews</td>
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					<td><span><i></i> 00:12:00</span></td>
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					<td>12. What Are Citations</td>
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					<td><span><i></i> 00:08:00</span></td>
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					<td>13. WhiteSpark for Citation Analysis</td>
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					<td>14. Outsource Local Citations</td>
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					<td><span><i></i> 00:05:00</span></td>
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					<td>15. Backlinks Are Easy</td>
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					<td><span><i></i> 00:18:00</span></td>
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			<h2>Frequently Asked Questions</h2>
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                                        There are no specific prerequisites for this course, nor
                                        are there any formal entry requirements. All you need is
                                        an internet connection, a good understanding of English
                                        and a passion for learning for this course.
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                                    Can I access the course at any time, or is there a set
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                                        You have the flexibility to access the course at any time
                                        that suits your schedule. Our courses are self-paced,
                                        allowing you to study at your own pace and convenience.
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                                    How long will I have access to the course?
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                                        For this course, you will have access to the course
                                        materials for 1 year only. This means you can review the
                                        content as often as you like within the year, even after
                                        you've completed the course. However, if you buy Lifetime
                                        Access for the course, you will be able to access the
                                        course for a lifetime.
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                                    Is there a certificate of completion provided after
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                                        Yes, upon successfully completing the course, you will
                                        receive a certificate of completion. This certificate can
                                        be a valuable addition to your professional portfolio and
                                        can be shared on your various social networks.
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                                    Can I switch courses or get a refund if I'm not satisfied
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                                        We want you to have a positive learning experience. If
                                        you're not satisfied with the course, you can request a
                                        course transfer or refund within 14 days of the initial
                                        purchase.
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                                    How do I track my progress in the course?
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                                        Our platform provides tracking tools and progress
                                        indicators for each course. You can monitor your progress,
                                        completed lessons, and assessments through your learner
                                        dashboard for the course.
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                                    What if I have technical issues or difficulties with the
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                                        If you encounter technical issues or content-related
                                        difficulties with the course, our support team is
                                        available to assist you. You can reach out to them for
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Google Maps SEO Training

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					<div><p>Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step training course. This SEO: Google Ranking and Keyword Research has been specially designed to help learners gain a good command of SEO: Google Ranking and Keyword Research, providing them with a solid foundation of knowledge to become a qualified professional.</p><p>Through this SEO: Google Ranking and Keyword Research, you will gain both theoretical understanding of SEO: Google Ranking and Keyword Research that will increase your employability in this field, help you stand out from the competition and boost your earning potential in no time.</p><p>Not only that, but this training includes up-to-date knowledge and techniques that will ensure you have the most in-demand skills to rise to the top of the industry. This qualification is fully accredited, broken down into several manageable modules, ideal for aspiring professionals.</p></div>
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										<span>Get help from our expert tutors anytime you need</span>
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										<span>Access to course contents that are designed and prepared by industry professionals</span>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
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										<span>You will receive a completion certificate upon completing the course.</span>
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										<span>Internationally recognized Accredited Qualification will boost up your resume.</span>
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										<span>You will learn the researched and proven approach adopted by successful people to transform their careers.</span>
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										<span>You will be able to incorporate various techniques successfully and understand your customers better.</span>
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										<span>Access to a computer or digital device with internet connectivity.</span>
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                                <h2>Course Curriculum</h2>
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					<td>What To Expect In This Course</td><td><span>🕐 00:02:00</span></td>
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					<td>Why Is Keyword Research Important?</td><td><span>🕐 00:03:00</span></td>
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					<td>Introduction - Doug Cunnington</td><td><span>🕐 00:01:00</span></td>
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					<td>Introduction To The Google Adwords Keyword Planner</td><td><span>🕐 00:02:00</span></td>
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					<td>Searching For New Keyword And Ad Group Ideas</td><td><span>🕐 00:04:00</span></td>
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					<td>Getting Search Volume For a List Of Keywords</td><td><span>🕐 00:02:00</span></td>
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					<td>Multiplying Keyword Lists To Get New Keyword Ideas</td><td><span>🕐 00:01:00</span></td>
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					<td colspan="4"><strong>Comparing Keyword Tools</strong></td>
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					<td>Introduction To Long Tail Pro</td><td><span>🕐 00:02:00</span></td>
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					<td>Using Google Trends</td><td><span>🕐 00:07:00</span></td>
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					<td>LongTailPro Vs. Google keyword Planner</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Using Long Tail Keywords</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>What Are Long Tail Keywords?</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Using The Google Results Page</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Using Google Webmaster Tools For Existing Keywords You Can Optimize</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Using Google Trends</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Using Google Correlate</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Other Sites To Use For Long Tail Research</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Soovle</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>UberSuggest</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Keyword Tool</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Quora</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Keyword Xtreme</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Determining Commercial Intent</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Is The Searcher Going To Buy Something?</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Understanding The 4 Types Of Keywords</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Looking At The Adwords Suggested Bid</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Competition Analysis</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>What About Competition</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>The Moz Toolbar</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Majestic Backlink Analyzer</td><td><span>🕐 00:08:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>SEMRush</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>AHREFS Site Explorer</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Examples of Good Low Competition Sites</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Case Study - A Perfect Long Tail Keyword Generating Revenue</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>A Perfect Example Of a Long Tail Keyword Article Generating Traffic</td><td><span>🕐 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Conclusion To The Course</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Concluding The Course</td><td><span>🕐 00:03:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
		                        </div>

Keyword Research

SEO: Google Ranking and Keyword Research

<p data-pm-slice="1 1 []" id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">DATE:&nbsp;</strong>Tuesday 24th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">TIME:&nbsp;</strong>Starting from 10:30am&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">LOCATION:&nbsp;</strong>ONLINE (Zoom)</p><h3 style="margin-right: 0cm; margin-left: 0cm; font-size: 18px; font-family: Aptos, sans-serif; box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:18px;font-family:"Aptos",sans-serif;'><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: black; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:black;'>*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let&#39;s Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at <a href="mailto:essex@ldbgroup.co.uk" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">essex@ldbgroup.co.uk</a>&nbsp;</span></em></h3><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop.&nbsp;</em></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Virtual workshop duration: 2 hours</em></strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="font-size: 15px; font-family: Aptos, sans-serif; margin: 0cm; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:15px;font-family:"Aptos",sans-serif;margin:0cm;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let&#39;s Do Business Group.</span></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Backing Essex Business is undertaking this project jointly with the&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://neeb.org.uk/" target="_blank" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>North Essex Economic Board (NEEB)</span></em></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</span></em></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This project is funded by the UK Government through the UK Shared Prosperity Fund.</span></em></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</span></em></strong></a></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Please click here to see our&nbsp;</span></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>Privacy Policy</span></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</span></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></span></strong></span></p><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/2d3afdf4-7778-450b-bcbd-4f05ef26db09/original.png" style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto;" fr-original-class="fr-draggable">

DATE: Tuesday 24th September 2024
TIME: Starting from 10:30am 
LOCATION: ONLINE (Zoom)
*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let's Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at essex@ldbgroup.co.uk 
Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.
Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.
Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop. 
Virtual workshop duration: 2 hours



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let's Do Business Group.
Backing Essex Business is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.




Let’s Do Business Group

Gain an understanding of developing a digital PR strategy at this online webinar.

Digital PR - ONLINE WORKSHOP

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">📅 Date: Tuesday 19th November&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">🕒&nbsp;Time: 10am - 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">📌 Location: Online Webinar</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"> <span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;</span> Cost: &pound;25PP</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who Should Attend:<br fr-original-style="" style="box-sizing: border-box;"></strong>Small Business Owners<br fr-original-style="" style="box-sizing: border-box;">Content Creators<br fr-original-style="" style="box-sizing: border-box;">Entrepreneurs<br fr-original-style="" style="box-sizing: border-box;">Anyone Seeking to Enhance Digital Presence<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the Host:&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.</p>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!

📅 Date: Tuesday 19th November 
🕒 Time: 10am - 12pm
📌 Location: Online (ZOOM)
 💷 Cost: £25PP
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
 
Who Should Attend:
Small Business Owners
Content Creators
Entrepreneurs
Anyone Seeking to Enhance Digital Presence

Let’s demystify SEO and empower you to navigate the digital landscape with confidence.



About the Host: 
Stacey Pretty – Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.

Website Design

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO

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					<div><p><span>Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.</span></p><p><span>Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!</span></p></div>
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										<span>Learn strategies to boost your workplace efficiency.</span>
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										<span>Hone your skills to help you advance your career.</span>
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										<span>Acquire a comprehensive understanding of various topics and tips.</span>
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										<span>Learn in-demand skills that are in high demand among UK employers</span>
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					<div><p><span>This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.</span></p></div>
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			<h4>Perks of Learning with IOMH</h4>  		</div>
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										<span>One-to-one support from a dedicated tutor throughout your course.</span>
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										<span>Study online - whenever and wherever you want.</span>
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										<span>Instant Digital/ PDF certificate</span>
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										<span>100% money back guarantee</span>
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										<span>12 months access</span>
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			<h4>Process of Evaluation</h4>  		</div>
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					<div><p>After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.</p></div>
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			<h4>Certificate of Achievement</h4>  		</div>
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					<div><p><span>After completing the </span><b>SEO - Search Engine Optimisation course</b><span>, you will receive your</span><b> CPD-accredited Digital/PDF Certificate for £5.99. </b><span>To get the </span><b>hardcopy certificate for £12.99, </b><span>you must also pay the shipping charge of just</span><b> £3.99 (UK) and £10.99 (International).</b></p></div>
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			<h4>Who Is This Course for?</h4>  		</div>
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				<div>
					<div><p><span>This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. </span></p><p><span>On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. </span></p><p><span>This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.</span></p></div>
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			<h4>Requirements</h4>  		</div>
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					<div><p><span>There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.</span></p><p><span>Do note: you must be at least 16 years old to enrol.</span></p><p><span>Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.</span></p></div>
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			<h4>Career Path</h4>  		</div>
				</div>
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					<div><p><span>The certification and skills you get from this </span><span>SEO - Search Engine Optimisation Course</span><span> can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.</span></p></div>
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					<td colspan="4">Section-1: Introduction to SEO</td>
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					<td>What You Will Learn in This Course</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
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					<td>What Is SEO</td>
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					<td><span><i></i> 00:05:00</span></td>
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					<td>Why SEO Is Important</td>
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					<td><i></i></td>
					<td>What Are the Top Search Engines</td>
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					<td><span><i></i> 00:07:00</span></td>
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					<td>How The Search Engines Works</td>
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					<td><span><i></i> 00:04:00</span></td>
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					<td>Approved and Non-Approved SEO Practices</td>
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					<td><span><i></i> 00:01:00</span></td>
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					<td colspan="4">Section-2: Creating an SEO Strategy</td>
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					<td>How to Find Keywords with High Search Volume</td>
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					<td><span><i></i> 00:06:00</span></td>
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					<td>How You Create an SEO Strategy</td>
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					<td><span><i></i> 00:05:00</span></td>
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					<td colspan="4">Section-3: On-Page SEO</td>
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					<td>On-Page SEO Your Content Part 1</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
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					<td>On-Page SEO Your Content Part 2</td>
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					<td><span><i></i> 00:04:00</span></td>
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					<td>On-Page SEO Your Content Part 3</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td><i></i></td>
					<td>On-Page SEO Your Content Part 4</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td>On-Page SEO: Using YOAST Plug</td>
					<td> </td>
					<td><span><i></i> 00:09:00</span></td>
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					<td colspan="4">Section-4: On-Site SEO</td>
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					<td><i></i></td>
					<td>On-Site SEO: SEO Boost from Your Other Pages</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
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					<td>On-Site SEO: Create an SEO Friendly Website</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td colspan="4">Section-5: Off-Site SEO</td>
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					<td><i></i></td>
					<td>Off-Site SEO: Two Types of Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
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					<td><i></i></td>
					<td>Off-Site SEO: Strategies for Building Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
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					<td colspan="4">Section-6: Black Hat SEO</td>
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					<td>Black Hat SEO and What to Avoid</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
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					<td colspan="4">Section-7: Tools for SEO</td>
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					<td>Tools That Will Help You with SEO</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
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					<td colspan="4">Section-8: Search Engine Domination (S.E.D)</td>
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					<td><i></i></td>
					<td>Search Engine Domination Strategies</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
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					<td colspan="4">Section-9: Article Marketing</td>
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					<td><i></i></td>
					<td>How to Create a Great Blog</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Outsourcing Your Article Marketing</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td colspan="4">Section-10: Project</td>
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					<td><i></i></td>
					<td>Project: Create a Valuable SEO Article</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
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				</tbody></table></div>

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Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.
Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!
You will Learn The Following Things:
Learn strategies to boost your workplace efficiency.
Hone your skills to help you advance your career.
Acquire a comprehensive understanding of various topics and tips.
Learn in-demand skills that are in high demand among UK employers
This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.
Details

Perks of Learning with IOMH
One-to-one support from a dedicated tutor throughout your course.
Study online - whenever and wherever you want.
Instant Digital/ PDF certificate
100% money back guarantee
12 months access
Process of Evaluation
After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.
Certificate of Achievement
After completing the SEO - Search Engine Optimisation course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International).
Who Is This Course for?
This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. 
On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. 
This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.
Requirements
There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.
Do note: you must be at least 16 years old to enrol.
Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.
Career Path
The certification and skills you get from this SEO - Search Engine Optimisation Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.
 Course Curriculum

Section-1: Introduction to SEO			
	What You Will Learn in This Course		00:02:00
	What Is SEO		00:05:00
	Why SEO Is Important		00:03:00
	What Are the Top Search Engines		00:07:00
	How The Search Engines Works		00:04:00
	Approved and Non-Approved SEO Practices		00:01:00
Section-2: Creating an SEO Strategy			
	How to Find Keywords with High Search Volume		00:06:00
	How You Create an SEO Strategy		00:05:00
Section-3: On-Page SEO			
	On-Page SEO Your Content Part 1		00:05:00
	On-Page SEO Your Content Part 2		00:04:00
	On-Page SEO Your Content Part 3		00:03:00
	On-Page SEO Your Content Part 4		00:03:00
	On-Page SEO: Using YOAST Plug		00:09:00
Section-4: On-Site SEO			
	On-Site SEO: SEO Boost from Your Other Pages		00:06:00
	On-Site SEO: Create an SEO Friendly Website		00:04:00
Section-5: Off-Site SEO			
	Off-Site SEO: Two Types of Backlinks		00:02:00
	Off-Site SEO: Strategies for Building Backlinks		00:05:00
Section-6: Black Hat SEO			
	Black Hat SEO and What to Avoid		00:06:00
Section-7: Tools for SEO			
	Tools That Will Help You with SEO		00:06:00
Section-8: Search Engine Domination (S.E.D)			
	Search Engine Domination Strategies		00:05:00
Section-9: Article Marketing			
	How to Create a Great Blog		00:06:00
	Outsourcing Your Article Marketing		00:04:00
Section-10: Project			
	Project: Create a Valuable SEO Article		00:02:00

IOMH - Institute of Mental Health

SEO - Search Engine Optimisation

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><span dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Event details:</u></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Date: Wednesday 8th January 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Time: 10am &ndash; 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Location: Online (ZOOM)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For: Businesses and residents based in Luton</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: windowtext;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a></p></span>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
Let’s demystify SEO and empower you to navigate the digital landscape with confidence.


Event details:
Date: Wednesday 8th January 2024
Time: 10am – 12pm
Location: Online (ZOOM)
For: Businesses and residents based in Luton





The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! 

Breaking down the basics of SEO

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Master YouTube with TubeBuddy: A Micro-Workshop</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Unlock your YouTube channel&#39;s full potential with our exclusive micro-workshop on TubeBuddy, the ultimate tool for video creators. Learn how to effectively use TubeBuddy&#39;s powerful features to optimise your content, increase your visibility, and grow your audience.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&rsquo;ll Learn:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">SEO &amp; Keywords:</strong> Master the Keyword Explorer and SEO Studio to dominate search results.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Content Optimisation:</strong> Utilise A/B Testing, Thumbnail Analyser, and Click Magnet for maximum engagement.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Efficiency Tools:</strong> Streamline your workflow with Bulk Processing and advanced analytics.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Join us and transform your YouTube strategy with expert insights and practical tips on leveraging TubeBuddy. Don&rsquo;t miss this opportunity to take your channel to the next level!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information on TubeBuddy&rsquo;s features, visit <a href="https://www.tubebuddy.com/pricing?a=ClockworkEye" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><span style="color: rgb(44, 130, 201); box-sizing: border-box;" fr-original-style="color: rgb(44, 130, 201);">TubeBuddy</span></a><a data-fr-linked="true" href="https://www.tubebuddy.com/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"></a>.</p>

Clockwork Eye Video Training

Photography & Video

Video

Video Marketing

Video Creation

Mobile Video Production

Film & Video

Video Design

Videography

Video Production

Video Editing

Video & Mobile Marketing

Unlock your YouTube channel's potential with our TubeBuddy micro-workshop. Learn SEO, content optimisation, and efficiency tools to grow your audience and boost engagement.

Master YouTube with TubeBuddy (A Micro-Workshop)

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			<h2>Description</h2>		</div>
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			<p>SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO positioning your website in the top ranks of search engines. This course will guide you to develop good practices in development to achieve a natural positioning of the portals.
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										<span>Vivid idea of SEO and Local SEO and how to build a strong presence in search.</span>
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										<span>Guidance to the development of good practices to achieve a natural positioning of websites.</span>
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										<span>A better understanding of citations, reviews, backlinks, and using them to build a strong presence in search.</span>
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										<span>Learn how to position sites for geolocated searches.</span>
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										<span>A more in-depth take on how SEO affects search.</span>
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										<span>Learners will need regular access to a computer with an internet connection.</span>
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										<span>High speed broadband access (LAN, Cable or DSL) is highly recommended for the optimal learning experience.</span>
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										<span>This course is available to all learners, of all academic backgrounds.</span>
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										<span>2.5+ hours of high-quality e-learning content.</span>
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										<span>Course completion certificate.</span>
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										<span>To apprehend how Ranking Factors of Local SEO and SEO are applied and implement them on your website.</span>
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										<span>To create and manage a Google My Business listing.</span>
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										<span>To utilise Google successfully and ensure successful traffic of your online business portal.</span>
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                                <h2>Course Curriculum</h2>
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<table width="100%">				<tbody><tr>
					<td colspan="4"><strong> Introduction To The Course</strong></td>
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					<td>▶</td>
					<td>Introduction To The Course</td><td><span>🕐 00:01:00</span></td>
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					<td colspan="4"><strong>Google Search And Your Position In Local Search</strong></td>
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					<td>▶</td>
					<td>Google Search - Understanding How Google Search Works</td><td><span>🕐 00:03:00</span></td>
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					<td>Local SEO Ranking Factors</td><td><span>🕐 00:06:00</span></td>
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					<td>Your Local Ranking Factors - How They Impact Your SEO</td><td><span>🕐 00:02:00</span></td>
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					<td>Your Analytics Spreadsheet</td><td><span>🕐 00:02:00</span></td>
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					<td>Domain Authority And Page Authority</td><td><span>🕐 00:03:00</span></td>
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					<td>Trust Flow</td><td><span>🕐 00:03:00</span></td>
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					<td>Check Your Local SEO Ranking Score</td><td><span>🕐 00:03:00</span></td>
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					<td colspan="4"><strong>Google Search - A Deeper Exploration Of How SEO Affects Search</strong></td>
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					<td>Google Local Search</td><td><span>🕐 00:13:00</span></td>
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					<td colspan="4"><strong>Google My Business - A Strong Local SEO Factor</strong></td>
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					<td>Google My Business</td><td><span>🕐 00:11:00</span></td>
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					<td>Cleaning Up Old Google Local Listings</td><td><span>🕐 00:05:00</span></td>
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					<td>Creating A Google Review Strategy</td><td><span>🕐 00:08:00</span></td>
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					<td colspan="4"><strong>Citations - Quality Citations Dramatically Improve Your SEO Ranking</strong></td>
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					<td>Citations - Setting Up Your NAP Page</td><td><span>🕐 00:04:00</span></td>
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					<td>Building Back Links</td><td><span>🕐 00:07:00</span></td>
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					<td>Social Media Business Pages As Back Links</td><td><span>🕐 00:02:00</span></td>
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					<td colspan="4"><strong>Onsite SEO - Improving Your Sites SEO</strong></td>
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					<td>Content Marketing As Part Of Your Local SEO</td><td><span>🕐 00:03:00</span></td>
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					<td>Creating Your Content</td><td><span>🕐 00:11:00</span></td>
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					<td>Inserting Your Keywords On Your Website</td><td><span>🕐 00:09:00</span></td>
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					<td>Marketing A Local Business</td><td><span>🕐 00:02:00</span></td>
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					<td>AIDA Marketing - An Overview</td><td><span>🕐 00:05:00</span></td>
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					<td>Adwords - An Introduction</td><td><span>🕐 00:04:00</span></td>
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					<td>Google Profiles For Google Personal Accounts</td><td><span>🕐 00:03:00</span></td>
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					<td colspan="4"><strong>Setting Up A Local Marketing Consultancy</strong></td>
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					<td>Setting Up A Local SEO Marketing Consultancy</td><td><span>🕐 00:11:00</span></td>
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Description SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO

SEO - Local SEO 2020

<p>The SEO &amp; PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.</p>
<p>On this 2-day course, you'll learn a step-by-step process to becoming the most effective in optimising your digital marketing activity towards achieving those all-important top search engine rankings and increasing traffic to your website.</p>
<p><strong>Topics covered:</strong></p>
<ul>
<li>Develop an integrated search marketing plan that maximises your SEO and PPC efforts</li>
<li>Create landing pages that will boost conversion rates for both SEO and PPC</li>
<li>Apply keyword analysis to optimise your site for SEO and make your PPC activity more effective</li>
<li>Ensure that growth is sustained in your targeted traffic</li>
<li>Identify, measure and act upon the KPIs that will help you boost your performance in search</li>
</ul>
<p><strong>Day 1: SEO</strong></p>
<p><strong>An introduction to SEO</strong></p>
<ul>
<li>Introduction to search marketing (basics)</li>
<li>How it works: Search Engine Optimisation</li>
<li>The evolving search engine landscape</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in SEO</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Structural optimisation for SEO and its impact on web design</strong></p>
<ul>
<li>What search engines are doing: reprise</li>
<li>Site visibility</li>
<li>Reputation and redirection</li>
<li>HTML tags with impact on SEO</li>
</ul>
<p><strong>Content strategy and link building</strong></p>
<ul>
<li>The importance of links</li>
<li>Competitor informed link building</li>
<li>Link building through content</li>
<li>Link building through social networking</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>
<p><strong>Day 2: PPC</strong></p>
<p><strong>An introduction to PPC</strong></p>
<ul>
<li>Introduction to Pay Per Click Advertising</li>
<li>How it works</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in PPC</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Adwords</strong></p>
<ul>
<li>Paid search</li>
<li>Leveraging relevance</li>
<li>Account structure</li>
<li>Basic campaign targeting</li>
</ul>
<p><strong>Advanced PPC marketing</strong></p>
<ul>
<li>Enhanced campaign techniques</li>
<li>Keywords and ads</li>
<li>Best practices: ads</li>
<li>Paid Search: bidding and budgeting</li>
</ul>
<p><strong>Retargeting</strong></p>
<ul>
<li>Search retargeting basics</li>
<li>The seven types of effective retargeting</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>

Own Your Success

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.

The SEO & PPC Masterclass Workshop

<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><p>SEO help you define your most profitable focused audience and develop a bridge of communication that reach them directly, thereby positioning your product in the right and most efficient way.  Using SEO skills targets increasing the number of visitors to a website and ensuring that the site appears high in ranking on the list of top page results returned by a search engine. SEO has become an increasingly sought-after skill for companies who want to keep track of their rankings in Google's organic search. To reach the customer nationally or internationally, SEO is the only way where we can reach a global market. It is very important to understand the techniques of SEO and how to use Digital Marketing in a more efficient way to reach every corner of the world. </p>

<p>This Specialized course will highlight the skills required to optimize website content for top SE Ranking. Through this course, you will learn the algorithms many search engines follow including Google Search. Specially designed with a lot of practical and live examples of advanced SEO techniques used by professionals you will gain a real-world skill to enhance your knowledge in Content Marketing, On-Off Page Optimization, followed by aligning SEO with overall business strategies. </p>
<p>
							
							</p><div>
						
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GBA Corporate

Advance Skills in SEO

Online

On Site

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">In this Search Engine Optimisation (SEO) Training course, explore what SEO is, how SEO works, and how it develops the web site&rsquo;s trust. In addition to that, you will learn to improve SEO strategies for your business and attract consumer traffic to your website and drive your sales and generate revenue.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">This extensive course highlights relevant knowledge and training in SEO covering all aspects of making your business or organisation successful in the long run.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Why choose this course</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Earn an e-certificate upon successful completion.</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Accessible, informative modules taught by expert instructors</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Study in your own time, at your own pace, through your computer tablet or mobile device</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Benefit from instant feedback through mock exams and multiple-choice assessments</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Get 24/7 help or advice from our email and live chat teams</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Full Tutor Support on Weekdays</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Design</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">You are taught through a combination of</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Video lessons</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Online study materials</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Mock exams</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Multiple-choice assessment</span></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for &pound;9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for &pound;15.99, which will reach your doorsteps by post.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Contents</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Introduction To The Course</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search And Your Position In Local Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search - A Deeper Exploration Of How SEO Affects Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google My Business - A Strong Local SEO Factor</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Building Up Reviews - Including Google Review</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Citations - Quality Citations Dramatically Improve Your SEO Ranking</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Backlinks - Understand How They Improve Your SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Onsite SEO - Improving Your Sites SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Optimization For Powerful SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Local Business Online Marketing</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Setting Up A Local Marketing Consultancy</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Search Engine Optimisation (SEO) Training - Old Version</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO for Business Expansion</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO Techniques</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Digital Marketing for your Business</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Analysis Techniques</li></ul>

Master the art of Search Engine Optimization (SEO) with our comprehensive training program. Unlock the secrets to enhance your website's visibility, improve rankings, and drive organic traffic. Gain practical insights, hands-on techniques, and stay ahead in the dynamic world of digital marketing. Elevate your SEO skills and propel your online presence to new heights. Enroll now for expert-led SEO training and optimize your success in the digital landscape.

Search Engine Optimisation (SEO) Training

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					<div><p>Embark on a transformative journey to become an SEO expert with our comprehensive online course, SEO Masterclass. This course is thoughtfully designed to cater to all levels, ensuring a deep comprehension of search engine optimization techniques and strategies.</p><p>We kick off with an insightful introduction to SEO and its core concepts, providing a solid foundation for your learning. Delve into on-page optimization and master the art of keyword research and optimization, essential skills for enhancing website visibility and ranking. Learn the art of SEO content writing, creating engaging articles that appeal to both users and search engines.</p><p>Explore the world of off-page SEO, where you'll discover tactics to build strong backlinks and improve domain authority. By the end of this SEO Masterclass course, you'll have honed your expertise in SEO, ready to develop effective marketing strategies that drive organic traffic and boost businesses' online presence.</p><p>In addition to technical SEO skills, we focus on the significance of storytelling with data. This essential skill enables you to present your findings in a compelling and easily understandable manner, aiding decision-making processes.</p><p>Our module covers database concepts, rounding out your understanding of data management. Armed with this comprehensive knowledge and proficiency in SEO, you'll be equipped to excel in the dynamic field of digital marketing. Upon successful completion, you'll receive a valuable certificate, showcasing your prowess in SEO and opening doors to exciting career opportunities.</p></div>
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			<h2><b> Learning outcome</b></h2>		</div>
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										<span>Gain an in-depth understanding of SEO and its components.</span>
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										<span>Master the skills of on-page and off-page SEO.</span>
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										<span>Learn how to perform effective keyword research and optimization.</span>
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										<span>Understand how to write SEO-friendly content.</span>
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										<span>Receive a certificate attesting to your SEO skills.</span>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
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										<span>Acquire crucial skills to increase your website's visibility.</span>
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										<span>Improve career prospects in the rapidly growing digital marketing field.</span>
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										<span>Understand how to effectively increase organic traffic to your website.</span>
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										<span>Receive a certificate to validate your learning.</span>
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										<span>Access a curriculum that balances theory with practical application.</span>
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			<h2> <b>Career Path</b></h2>		</div>
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										<span>Digital Marketing Strategist</span>
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										<span>Content Marketer</span>
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										<span>Digital Marketing Manager</span>
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			<h2> <b>Requirements</b></h2>		</div>
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										<span>Basic knowledge of how the internet and websites work.</span>
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										<span>Willingness to learn and implement SEO techniques.</span>
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										<span>Stable internet connection for online learning.</span>
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                                <h2>Course Curriculum</h2>
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					<td colspan="4"><strong>Section 1: Introduction</strong></td>
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					<td>Unit 1: Introduction</td><td><span>🕐 00:04:00</span></td>
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					<td>▶</td>
					<td>Unit 2: Course Overview</td><td><span>🕐 00:04:00</span></td>
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					<td colspan="4"><strong>Section 2: SEO: Core Concepts</strong></td>
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					<td>▶</td>
					<td>Unit 1: What is SEO (Search Engine Optimisation)</td><td><span>🕐 00:04:00</span></td>
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					<td>▶</td>
					<td>Unit 2: Types of SEO: Black Hat, Grey Hat &amp; White Hat SEO</td><td><span>🕐 00:05:00</span></td>
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					<td>▶</td>
					<td>Unit 3: How Search Engines Give Ranks: Crawling, Indexing &amp; Ranking</td><td><span>🕐 00:06:00</span></td>
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					<td>▶</td>
					<td>Unit 4: 2 Ways to Get Ranked on Search Engines</td><td><span>🕐 00:03:00</span></td>
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					<td colspan="4"><strong>Section 3: On - Page Optimisation</strong></td>
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					<td>Unit 1: On Page SEO Explained</td><td><span>🕐 00:01:00</span></td>
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					<td>Unit 2: On Page SEO Activities</td><td><span>🕐 00:04:00</span></td>
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					<td>Unit 3: 4 Key Ranking Factors of On Page SEO</td><td><span>🕐 00:04:00</span></td>
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					<td>Unit 4: Tools &amp; Tips for Increasing Site Speed</td><td><span>🕐 00:13:00</span></td>
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					<td>Unit 5: Using SEO Friendly Themes</td><td><span>🕐 00:06:00</span></td>
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					<td>Unit 6: Increasing the Dwell Time &amp; Decreasing Bounce Rate</td><td><span>🕐 00:05:00</span></td>
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					<td>Unit 7: How to Make the URL SEO Friendly</td><td><span>🕐 00:03:00</span></td>
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					<td>▶</td>
					<td>Unit 8: Long Form SEO Optimised Content</td><td><span>🕐 00:03:00</span></td>
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					<td>Unit 9: Internal Linking</td><td><span>🕐 00:05:00</span></td>
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					<td>Unit 10: Meta Title &amp; Meta Description</td><td><span>🕐 00:03:00</span></td>
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					<td>▶</td>
					<td>Unit 11: Optimising Images for SEO</td><td><span>🕐 00:04:00</span></td>
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					<td>Unit 12: Outbound Links</td><td><span>🕐 00:04:00</span></td>
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					<td colspan="4"><strong>Section 4: Keyword Research &amp; Optimisation</strong></td>
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					<td>▶</td>
					<td>Unit 1: What Are Keywords &amp; Why They Are Important</td><td><span>🕐 00:06:00</span></td>
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					<td>▶</td>
					<td>Unit 2: Types of Keywords</td><td><span>🕐 00:08:00</span></td>
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					<td>Unit 3: Which Type of Keywords You Should Choose</td><td><span>🕐 00:01:00</span></td>
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					<td>Unit 4: Free Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:06:00</span></td>
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					<td>▶</td>
					<td>Unit 5: Paid Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:03:00</span></td>
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					<td>Unit 6: 2 Metrics to Check Before Choosing Content</td><td><span>🕐 00:05:00</span></td>
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					<td>Unit 7: Steps for Keyword Research</td><td><span>🕐 00:11:00</span></td>
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					<td>Unit 8: What is Keyword Stuffing?</td><td><span>🕐 00:05:00</span></td>
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					<td colspan="4"><strong>Section 5: SEO Content Writing</strong></td>
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					<td>Unit 1: Write SEO Optimised Title</td><td><span>🕐 00:04:00</span></td>
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					<td>Unit 2: 6 Hacks to Write Attractive Headlines</td><td><span>🕐 00:17:00</span></td>
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					<td>▶</td>
					<td>Unit 3: Keyword Placement For SEO</td><td><span>🕐 00:06:00</span></td>
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					<td>Unit 4: Steps to Write Content &amp; Optimise It for Search Engines</td><td><span>🕐 00:09:00</span></td>
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					<td colspan="4"><strong>Section 6: Off Page SEO</strong></td>
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					<td>▶</td>
					<td>Unit 1: What Is Off Page Optimisation</td><td><span>🕐 00:01:00</span></td>
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					<td>▶</td>
					<td>Unit 2: Link Building - 1st Factor of Off Page SEO</td><td><span>🕐 00:07:00</span></td>
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					<td>▶</td>
					<td>Unit 3: 3 Methods to Get Backlinks</td><td><span>🕐 00:02:00</span></td>
				</tr>
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					<td>▶</td>
					<td>Unit 4: Method 1: Guest Posting for Link Building</td><td><span>🕐 00:07:00</span></td>
				</tr>
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					<td>▶</td>
					<td>Unit 5: Method 2: Building Relations with Experts</td><td><span>🕐 00:04:00</span></td>
				</tr>
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					<td>▶</td>
					<td>Unit 6: Method 3: Getting Backlinks from Round Up Post</td><td><span>🕐 00:04:00</span></td>
				</tr>
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					<td>▶</td>
					<td>Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO</td><td><span>🕐 00:05:00</span></td>
				</tr>
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					<td colspan="4"><strong>Section 7: Conclusion</strong></td>
				</tr>
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					<td>▶</td>
					<td>Unit 1: Conclusion</td><td><span>🕐 00:01:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
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