Name: Content Creation, Keyword Research with SEO for Sales Course
Price: 399 GBP
Availability: InStock

<p>Are you looking to take your digital marketing skills to the next level? Look no further than the Digital Marketing, Social Media Marketing &amp; SEO Bundle. This comprehensive bundle of courses has been carefully crafted to provide you with the knowledge and skills you need to succeed in the fast-paced world of digital marketing.</p><p>With 3 QLS-endorsed courses and 10 CPD QS accredited courses, you'll not only receive a world-class education, but also 3 hardcopy certificates that serve as proof of your expertise. The 5 CPD QS accredited relevant courses and 5 more CPD QS accredited career development courses are designed to give you a comprehensive understanding of digital marketing, social media marketing, and SEO.</p><p>Why learn about digital marketing in the UK? Well, with over 80% of consumers using the internet to make purchasing decisions, there has never been a better time to invest in digital marketing skills. Whether you're just starting your career or looking to expand your expertise, this bundle of courses will provide you with the knowledge and skills you need to succeed in the world of digital marketing.</p><p>The 3 QLS-endorsed courses include Digital Marketing, Advanced Diploma in Social Media Marketing, and SEO - Search Engine Optimisation. These courses will provide you with a thorough understanding of the fundamentals of digital marketing, social media marketing, and SEO. You'll learn about the latest trends and techniques in these fields, as well as best practices for implementing them in your own work.</p><p>The Digital Marketing, Social Media Marketing &amp; SEO Bundle is the ultimate way to upgrade your digital marketing skills and take your career to the next level. With its comprehensive curriculum of 3 QLS-endorsed courses and 10 CPD QS accredited courses, you'll have the knowledge and skills you need to succeed in this exciting and fast-paced field. So, don't wait another moment! Make the investment in your future today and start your journey towards digital marketing mastery! Embrace the power of the digital world and unleash your full potential with the Digital Marketing, Social Media Marketing &amp; SEO Bundle! Get ready to conquer the digital arena and reach new heights of success!</p><p><strong>QLS Endorsed Courses:</strong></p><ul><li><strong>Course 01:</strong> Advanced Certificate in Digital Marketing at QLS Level 4</li><li><strong>Course 02:</strong> Advanced Diploma in Social Media Marketing at QLS Level 7</li><li><strong>Course 03:</strong> Certificate in SEO - Search Engine Optimisation at QLS Level 3</li></ul><p><strong>CPD QS Accredited Courses:</strong></p><ul><li><strong>Course 04:</strong> Digital Marketing - Growth Hacking Techniques - Online Course</li><li><strong>Course 05:</strong> Digital Marketing for Beginners to Advanced</li><li><strong>Course 06:</strong> Ultimate Social Media Marketing course</li><li><strong>Course 07:</strong> Advanced Training on SEO &amp; SMM Strategies</li><li><strong>Course 08:</strong> SEO Masterclass</li></ul><p>Take your career to the next level with our bundle that includes not only technical courses but also <strong>five guided courses</strong> focused on personal development and <strong> career growth.</strong></p><ul><li><strong>Course 09: </strong>Leadership and Management Course</li><li><strong>Course 10:</strong> Career Development and Passion</li><li><strong>Course 11: </strong>Professional CV Writing</li><li><strong>Course 12: </strong>Boost Your Confidence and Self-Esteem</li><li><strong>Course 13: </strong>Public Speaking: Confident Delivery Skills</li></ul><p><strong>Learning Outcomes:</strong></p><ul><li>Gain a comprehensive understanding of digital marketing strategies and tactics</li><li>Master social media marketing and learn how to reach target audiences on different platforms effectively</li><li>Acquire the knowledge and skills to optimise websites for search engines and improve search engine rankings</li><li>Learn how to track, measure, and analyse digital marketing campaigns to improve performance</li><li>Develop proficiency in creating and managing digital marketing campaigns across multiple channels</li><li>Acquire the skills to drive traffic, generate leads, and increase conversions through digital marketing</li><li>Gain efficiency in using various digital marketing tools and technologies to enhance the impact of your campaigns</li></ul><p><strong>Digital Marketing</strong>: This course covers the fundamental principles of digital marketing, including search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing.</p><p><strong>Advanced Diploma in Social Media Marketing:</strong> This course focuses on the advanced techniques and best practices for social media marketing. Topics covered include social media advertising, influencer marketing, and content creation.</p><p><strong>SEO - Search Engine Optimisation:</strong> This course provides a comprehensive understanding of SEO, including keyword research, on-page optimisation, link building, and local SEO. Participants will learn how to conduct an SEO audit, analyse search engine rankings, and implement an effective SEO strategy.</p><p><strong>Certification</strong></p><p>Learners will qualify for the <strong>highly sought-after QLS Endorsed Certificate</strong> after successfully passing the assessment at the conclusion of each endorsed course.</p><p><strong>The Quality Licence Scheme</strong> is a credible and renowned endorsement that marks <strong>high quality</strong><strong>and excellence</strong> in the UK. It is well accepted and sought after by industry experts and recruiters.</p><p>Learners who purchase this bundle will receive <strong>Three Hardcopy QLS Certificates at their door!</strong></p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        40 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <ul><li>Digital marketing professionals looking to upgrade their skills</li><li>Marketing professionals looking to expand their digital marketing knowledge</li><li>Entrepreneurs and small business owners looking to improve their digital marketing efforts</li><li>Newcomers to the digital marketing field looking to build a solid foundation of knowledge</li><li>Anyone looking to enhance their digital marketing skills to advance their career</li></ul>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <ul><li>Digital Marketing Manager: £30,000 - £70,000</li><li>Social Media Manager: £25,000 - £55,000</li><li>SEO Specialist: £30,000 - £60,000</li><li>Digital Marketing Coordinator: £20,000 - £40,000</li><li>Digital Marketing Analyst: £30,000 - £60,000</li></ul>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Hard copy certificate -
            Included
        </p>

                        </div>

One Education

Digital Marketing, Social Media Marketing & SEO Course

General Admission

Course Gate

Online Course Marketing

Online Course Creation

Copywriting

Seo Copywriting

Digital Marketing

Content Writing

Professional Skills Course (PSC)

Trainers Course

SEO Content Writing & Copy Writing

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					<div><p>In today's digital world, a business can't thrive without a good digital marketing strategy in place. Your content will simply get lost in a sea of competitors, and your website will generate low traffic. To promote a product or service, you must follow a set of guidelines and best practices, with knowledge of how to use the most up-to-date marketing tools.</p><p>The Digital Marketing and SEO course is ideal for aspiring digital marketing professionals looking to establish a career in this field, as well as anyone looking to learn some effective techniques to promote their product or service. You'll learn from the experts who have years of experience, taking you through the principles of email, video and social media marketing.</p><p>In just a few hours, you'll gain the skills to create keyword-rich content, analyse web page performance, promote your business on leading social platforms, and build your professional network on LinkedIn in no time. What's more, you'll understand how the digital landscape has evolved and how to stay ahead of competitors by utilising the latest tools to come up with the perfect marketing strategy. Wath your audience grow and turn clicks into conversions!</p></div>
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										<span>Master fundamental SEO techniques to optimise your blog or website</span>
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										<span>Know how to promote your product or service on YouTube</span>
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										<span>Understand how to use Google AdWords and Google Analytics</span>
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										<span>Become an expert in e-mail marketing and video marketing</span>
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										<span>Start building your professional network on LinkedIn</span>
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										<span>Gain in-depth knowledge of social media marketing</span>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
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										<span>Those looking for a formal qualification to kickstart their career</span>
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										<span>Marketing professionals who wish to develop their skillset</span>
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										<span>Anyone looking to learn how to optimise their blog or website</span>
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										<span>Digital Marketing Assistant</span>
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										<span>Copywriter</span>
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										<span>No formal qualifications required, anyone from any academic background can take this course.</span>
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										<span>Access to a computer or digital device with internet connectivity.</span>
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Skill Up

Elevate your digital presence with our Digital Marketing and SEO course. Master online advertising, keyword research, social media strategies, and analytics for optimal results.

Digital Marketing and SEO

<p><strong> 24-Hour Knowledge Knockdown! Prices Reduced Like Never Before </strong></p><p>Did you know that <strong>95% of UK consumers</strong> use search engines to find information online? If you're a business owner or entrepreneur, that means your online presence is crucial. But how do you get your website seen by the right people? Do you dream of crafting captivating stories or novels that transport readers to new worlds? This comprehensive bundle offers something for everyone.</p><p>This Copywriting, SEO bundle will equip you with the skills to write compelling content that not only engages readers but also ranks high on search engines like Google. You'll learn the secrets of SEO (Search Engine Optimization) to drive traffic to your website and boost your sales. Additionally, you'll have the opportunity to explore your creative side and develop your storytelling skills, whether you're a budding novelist or simply want to write more engaging short stories.</p><p>Key Features of the Copywriting, SEO (Ranking on Google) and Creative Writing Bundle:</p><ul><li><strong>3 QLS-Endorsed Courses:</strong> We proudly offer 3 QLS-endorsed courses within our Copywriting, SEO (Ranking on Google) and Creative Writing bundle, providing you with industry-recognized qualifications. Plus, you'll receive a <strong>free hardcopy certificate</strong> for each of these courses.</li><li><ul><li><strong>QLS Course 01: Diploma in Copywriting at QLS Level 5</strong></li><li><strong> QLS Course 02: SEO - Search Engine Optimisation</strong></li><li><strong> QLS Course 03: Diploma in Creative Writing at QLS Level 5</strong></li></ul></li></ul><ul><li><strong>5 CPD QS Accredited Courses</strong>: Additionally, our bundle includes 5 relevant CPD QS accredited courses, ensuring that you stay up-to-date with the latest industry standards and practices.</li><ul><li><strong>Course 01:</strong> Creative Writing : Start Writing Your Own Stories</li><li><strong>Course 02:</strong> Creative Writing Course - Novel</li><li><strong>Course 03:</strong> Content Management</li><li><strong>Course 04:</strong> Creative Writing Course - Short Stories</li><li><strong>Course 05:</strong> SEO Training Kit</li></ul></ul><ul><li>In Addition, you'll get <strong>Five Career Boosting Courses</strong> absolutely FREE with this Bundle.</li><ul><li><strong>Course 01:</strong> Professional CV Writing</li><li><strong>Course 02:</strong> Job Search Skills</li><li><strong>Course 03:</strong> Self-Esteem &amp; Confidence Building</li><li><strong>Course 04:</strong> Professional Diploma in Stress Management</li><li><strong>Course 05:</strong> Complete Communication Skills Master Class</li></ul><li>Convenient Online Learning: Our Copywriting, SEO (Ranking on Google) and Creative Writing courses are accessible online, allowing you to learn at your own pace and from the comfort of your own home.</li></ul><p><strong>Learning Outcomes of Copywriting</strong></p><ul><li>Understand the principles of powerful copywriting and content creation for driving sales and SEO.</li><li>Gain a thorough understanding of how to rank #1 on Google using strategic SEO practices.</li><li>Enhance your creative writing skills and learn how to craft engaging short stories and novels.</li><li>Learn effective content management strategies for digital platforms.</li><li>Comprehend the theoretical groundwork of creating captivating narratives.</li><li>Develop a comprehensive knowledge of SEO to optimise content for search engine visibility.</li><li>Receive three QLS-endorsed hardcopy certificates to boost your professional credibility.</li></ul><p>Whether you're a business owner, marketer, or aspiring writer, this bundle offers the perfect blend of practical skills and creative exploration. Take control of your online presence and unlock new career possibilities today!</p><p><strong>Why Choose Us?</strong></p><ul><li>Get <strong>3</strong><strong>Free QLS  Endorsed Certificate</strong> upon completion of Copywriting</li><li>Get a <strong>free student ID card</strong> with Copywriting Training program (£10 postal charge will be applicable for international delivery)</li><li>The Copywriting is affordable and simple to understand</li><li>This course is <strong>entirely online, interactive lesson</strong> with voiceover audio</li><li>Get <strong>Lifetime access</strong> to the Copywriting course materials</li><li>The Copywriting comes with <strong>24/7 tutor support</strong></li></ul> <p>Start your learning journey straightaway!</p><p><strong>*** Course Curriculum ***</strong></p><p><strong>QLS Course 01: Diploma in Copywriting at QLS Level 5 </strong></p><ul><li>Module 01: Introduction To Copywriting</li><li>Module 02: Basics Of Copywriting</li><li>Module 03: Eye-Catching Headlines</li><li>Module 04: Attention-Grabbing Advertisements</li><li>Module 05: Essential Copywriting Skills</li><li>Module 06: Online Copywriting</li><li>Module 07: Press Related Copywriting</li><li>Module 08: Print Media Copywriting</li><li>Module 09: Copywriting For Mainstream Media</li><li>Module 10: Copywriting For Other Media</li><li>Module 11: How To Write Better Copy</li><li>Module 12: Making An Impact With Creative Copy</li><li>Module 13: So You Want To Be A Copywriter?</li><li>Module 14: Final Tips</li></ul><p><strong> QLS Course 02: SEO - Search Engine Optimisation</strong></p><ul><li>Section 1: Introduction</li><li>Section 2: SEO: Core Concepts</li><li>Section 3: On - Page Optimisation</li><li>Section 4: Keyword Research &amp; Optimisation</li><li>Section 5: SEO Content Writing</li><li>Section 6: Off Page SEO</li><li>Section 7: Conclusion</li></ul><p><strong> QLS Course 03: Diploma in Creative Writing at QLS Level 5 </strong></p><ul><li>Module 01: Introduction To Creative Writing</li><li>Module 02: The Development Of Creative Writing</li><li>Module 03: Novel Writing</li><li>Module 04: Writing Non-Fiction</li><li>Module 05: Creating Fictional Characters</li><li>Module 06: Writing Realistic Dialogue</li><li>Module 07: Writing Horrors, Thriller And Murder Stories</li><li>Module 08: Writing For Children</li><li>Module 09: Writing Poetry</li><li>Module 10: Proposal Writing</li><li>Module 11: Critical Thinking</li><li>Module 12: Business Writing</li><li>Module 13: Other Writings</li><li>Module 14: Editing, Evaluating And Getting Published</li></ul><p><strong>=========&gt;&gt;&gt;&gt;&gt; And 10 More Courses &lt;&lt;&lt;&lt;&lt;=========</strong></p><p><strong>How will I get my Certificate?</strong></p><p>After successfully completing the course, you will be able to order your Certificates as proof of your achievement.</p><ul><li><strong>PDF Certificate:</strong> Free (Previously it was £12.99*13 = £168)</li><li><strong>QLS Endorsed Hard Copy Certificate: </strong>Free (For The 3 QLS Course: Previously it was £119*3 =357)</li></ul> <h2>
        
        <div>CPD</div>
    </h2>

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                                <div>
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                                        450 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div> <h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <p>Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for:</p><ul><li>Aspiring writers looking to expand their skill set in creative and SEO-based writing.</li><li>Content creators, bloggers, and marketers seeking to enhance their writing prowess and understand SEO.</li><li>Individuals pursuing a career change and wanting to enter the field of digital content creation.</li><li>Entrepreneurs aiming to boost their online presence through compelling content and effective SEO.</li></ul>
                        </div> <h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>You will not need any prior background or expertise to enrol in this bundle.</p>
                        </div> <h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p>After completing this bundle, you are to start your career or begin the next phase of your career.</p><ul><li>Copywriter: £20,000 to £50,000 annually</li><li>SEO Specialist: £25,000 to £45,000 annually</li><li>Content Manager: £30,000 to £55,000 annually</li><li>Creative Writer (Novels &amp; Short Stories): £15,000 to £40,000 annually (depends on sales)</li><li>Digital Marketer: £25,000 to £55,000 annually</li></ul>
                        </div> <h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Advanced Certificate in SEO - Search Engine Optimisation at QLS Level 4  </h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div><p><em>Please note that International students have to pay an additional £10 as a shipment fee.</em></p></div>
        <h4>CPD Accredited Digital Certificate</h4>
        <p>
            Digital certificate -
            Included
        </p>
            <div><p>Upon passing the Course, you need to order a <strong>Digital Certificate</strong> for each of the courses inside this bundle as proof of your new skills that are accredited by <strong>CPD QS </strong>for Free.</p></div>
        <h4>Diploma in Copywriting at QLS Level 5    </h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div><p><em>Please note that International students have to pay an additional £10 as a shipment fee.</em></p></div>
        <h4>Diploma in Creative Writing at QLS Level 5</h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div><p><em>Please note that International students have to pay an additional £10 as a shipment fee.</em></p></div>

                        </div>

Academy for Health and Fitness

Creative Writing

Resume & CV Writing

Copywriting, SEO (Ranking on Google) and Creative Writing

<p>Embark on a transformative journey into the realm of digital prominence with our Advanced SEO Training. In today's fiercely competitive online landscape, mastering the intricacies of Search Engine Optimization (SEO) isn't just an advantage - it's essential. Imagine wielding the power to elevate your brand's visibility, attract organic traffic, and surpass your competitors effortlessly. Our course isn't merely instructional; it's a roadmap to digital empowerment. Delve into advanced strategies that unlock the secrets of search algorithms, harness the potency of keywords, and cultivate a commanding online presence. Whether you're a budding entrepreneur, a digital marketer seeking to refine your skills, or a business owner aiming to scale new heights, this training equips you with the tools to dominate the digital sphere strategically and ethically.</p>
<p>Unlock your potential as you navigate through modules crafted by industry experts, designed to transcend theoretical knowledge into actionable insights. From decoding SEO analytics to crafting compelling content strategies, each lesson is tailored to empower you with the expertise needed to thrive in a dynamic digital ecosystem. Join us on this exhilarating journey towards SEO mastery and redefine what's possible for your business or career.</p>
<p> </p>
<h3><strong>Learning Outcomes:</strong></h3>
<ol>
<li>Acquire advanced techniques to optimize website performance and enhance organic search rankings.</li>
<li>Develop strategic approaches to keyword research, content creation, and link building tailored for maximum impact.</li>
<li>Gain proficiency in leveraging SEO tools and analytics to drive informed decision-making and measure campaign success.</li>
<li>Explore ethical SEO practices that comply with current industry standards and algorithms.</li>
<li>Implement comprehensive SEO audits and strategies to maintain competitive advantage in the digital marketplace.</li>
</ol>
<h3><b>Why buy this Advanced SEO Training?</b></h3>
<p>Equip yourself with the latest SEO strategies and techniques proven to drive tangible results in today's competitive digital landscape. Our Advanced SEO Training goes beyond theory, offering practical skills and insights that empower you to achieve sustainable growth and visibility online. Whether you're aiming to enhance your career prospects or elevate your business's online presence, this course is your gateway to mastering the art and science of SEO.</p>
<p> </p>
<h1><b>Certification</b></h1>
<p><span>After studying the course materials of the </span><b>Advanced SEO Training</b><span>  there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the PDF certificate for free. Original Hard Copy certificates need to be ordered at an additional cost of £8.</span></p>
<h1><b>Who is this course for?</b></h1>
<ul>
<li>Digital marketers looking to advance their SEO knowledge.</li>
<li>Business owners aiming to boost their online visibility.</li>
<li>Freelancers seeking to offer SEO services.</li>
<li>Start-up founders wanting to establish a strong online presence.</li>
<li>Marketing professionals transitioning to digital roles.</li>
</ul>
<h1><b>Prerequisites</b></h1>
<p><span>This </span><b>Advanced SEO Training</b><span>  does not require you to have any prior qualifications or experience. You can just enrol and start learning. This </span><b>Advanced SEO Training</b><span>  was made by professionals and it is compatible with all PCs, Macs, tablets, and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.</span></p>
<h1><b>Career path</b></h1>
<ul>
<li>SEO Specialist: £30,000 - £50,000 Annual</li>
<li>Digital Marketing Manager: £35,000 - £60,000 Annual</li>
<li>Content Marketing Strategist: £25,000 - £45,000 Annual</li>
<li>E-commerce Manager: £30,000 - £55,000 Annual</li>
<li>PPC Specialist: £25,000 - £45,000 Annual</li>
<li>Web Analytics Manager: £35,000 - £60,000 Annual</li>
</ul>
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                                                <h4>
                                                    Advanced SEO Training                                                </h4>
                                            
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                                                            Module 01: Introduction to Advanced SEO and Schema Markup                                                        </div>
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                                                            Module 04: Creating Page Menus                                                        </div>
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                                                            Module 08: Branding, Trust and Authority                                                        </div>
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                                                            Module 09: The Correct Way to Add Useful Links                                                        </div>
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                                                            Module 10: Optimising Internal Linking                                                        </div>
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                                                            Module 13: Conclusion                                                        </div>
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                                                            Assignment - Advanced SEO Training                                                        </div>
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                                </div>

SkillWise

Advanced SEO Training

<p>Did you know that content marketing generates three times as many leads as traditional marketing and costs 62% less? With the rise of digital marketing, it's more important than ever to have a strong content strategy to drive traffic and conversions.</p><p>Our bundle of courses, including Content Management, SEO Masterclass, and Email Writing Training, provides a comprehensive introduction to the world of content marketing, allowing you to gain the wisdom you need to succeed in this competitive industry.</p><p>Content Management is the perfect course for those new to content marketing. You'll learn the basics of content creation, including how to create engaging blog posts, social media content, and videos. You'll be able to create a strong brand identity and attract more customers to your website.</p><p>Once you've mastered the basics of content creation, it's time to focus on search engine optimisation (SEO). Our SEO Masterclass course will teach you how to optimise your content for search engines, including keyword research, on-page optimisation, and link-building strategies. With this guidance and knowledge, you can improve your website's search engine ranking and attract more organic traffic.</p><p>But it's not just about attracting visitors to your website - you also need to convert them into paying customers. That's where Email Writing Training comes in. This course will teach you how to write compelling email copy that engages your subscribers and drives conversions.</p><p>This bundle demonstrates the excellent level of education obtained through QLS-endorsed courses. This bundle includes three courses, ensuring learners receive high-quality, instructive, enjoyable learning.</p><p>Investing in your education is always a sensible decision, and with 3 QLS Endorsed certifications under your belt, you can be confident that you're double-boosting your rÃ©sumÃ©. Besides the QLS courses, the individuals will have access to 10 CPD courses related to the subject. They will widen your wisdom and improve your general comprehension.</p><p>So why wait? Sign up for our bundle of courses today and start building the content strategy of your dreams!</p><p><strong>QLS Endorsed Courses:</strong></p><ul><li><strong>Course 01:</strong> Diploma in Content Management at QLS Level 4</li><li><strong>Course 02:</strong> Diploma in SEO at QLS Level 4</li><li><strong>Course 03:</strong> Diploma in Email Writing Training at QLS Level 5</li></ul><p><strong>CPD QS Accredited Courses:</strong></p><ul><li><strong>Course 04:</strong> Content Writing &amp; Copy Writing For SEO and Sales</li><li><strong>Course 05:</strong> Content Creation and Content Marketing Certificate</li><li><strong>Course 06:</strong> Advanced Certificate in Content Writing</li><li><strong>Course 07:</strong> Certificate in Email Content Writing</li><li><strong>Course 08:</strong> Creative Writing Course - Short Stories</li></ul><p>Take your career to the next level with our bundle that includes not only technical courses but also <strong>five guided courses</strong> focused on personal development and <strong> career growth.</strong></p><ul><li><strong>Course 09: </strong>Leadership and Management Course</li><li><strong>Course 10:</strong> Career Development and Passion</li><li><strong>Course 11: </strong>Professional CV Writing</li><li><strong>Course 12: </strong>Boost Your Confidence and Self-Esteem</li><li><strong>Course 13: </strong>Public Speaking: Confident Delivery Skills</li></ul><p><strong>Learning Outcomes:</strong></p><ul><li>Understand the principles of content management and its importance in online marketing</li><li>Learn about the different types of content and their purposes</li><li>Expand techniques in creating, managing, and publishing online content</li><li>Comprehend the principles of search engine optimisation (SEO) and its practices</li><li>Learn about the different types of SEO techniques and their implementation</li><li>Enhance skills in optimising website content and structure for search engines</li><li>Understand the principles of email writing and its practices</li><li>Learn about the different types of emails and their purposes</li><li>Acquire abilities in writing effective email subject lines, body content, and calls to action</li></ul><p>This course bundle provides a comprehensive overview of three essential digital marketing and content creation aspects: content management, search engine optimisation (SEO), and email writing. The courses are designed to equip learners with the knowledge necessary to develop and execute effective digital marketing strategies.</p><p><strong>The Content Management course</strong> covers content creation and management principles, including content strategy, creation, and distribution. Learners will gain a thorough understanding of how to develop and execute effective content marketing strategies that meet the needs and preferences of their target audience.</p><p><strong>The SEO Masterclass course</strong> provides learners with an understanding of the key principles of search engine optimisation, including keyword research, on-page optimisation, and link building. They will learn how to optimise their content and website for search engines to increase visibility and attract more traffic.</p><p><strong>The Email Writing Training course</strong> covers the principles of effective email writing, including subject lines, body content, and calls to action. Learners will gain a thorough understanding of how to write compelling emails that engage their target audience and drive conversions.</p><p><strong>Certification</strong></p><p>Learners will qualify for the <strong>highly sought-after QLS Endorsed Certificate</strong> after successfully passing the assessment at the conclusion of each endorsed course.</p><p><strong>The Quality Licence Scheme</strong> is a credible and renowned endorsement that marks <strong>high quality</strong><strong>and excellence</strong> in the UK. It is well accepted and sought after by industry experts and recruiters.</p><p>Learners who purchase this bundle will receive <strong>Three Hardcopy QLS Certificates at their door!</strong></p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        30 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <ul><li>Individuals interested in pursuing a career in digital marketing, content creation, or online writing</li><li>Entrepreneurs or small business owners looking to improve their online marketing strategies</li><li>Marketing professionals or managers looking to expand their knowledge in content management and SEO</li><li>Anyone interested in gaining knowledge about creating, managing, and publishing online content</li><li>Those who want to learn about the principles of search engine optimisation (SEO) and email writing</li><li>Individuals who want to improve their writing and communication skills for professional or personal purposes</li></ul>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <ul><li>Content Manager - £25,000-£45,000</li><li>Digital Marketing Manager - £25,000-£60,000</li><li>SEO Specialist - £25,000-£50,000</li><li>Social Media Manager - £25,000-£50,000</li><li>Email Marketing Manager - £25,000-£50,000</li><li>Copywriter - £25,000-£45,000</li><li>Online Content Creator - £20,000-£40,000</li></ul>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Hard copy certificate -
            Included
        </p>

                        </div>

Content Management (Copywriting, SEO, Email Writing) Course

<p>Get ready for an exceptional online learning experience with the <strong>SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising  </strong>bundle! This carefully curated collection of<strong> 20 premium courses</strong> is designed to cater to a variety of interests and disciplines. Dive into a sea of knowledge and skills, tailoring your learning journey to suit your unique aspirations.</p><p>The SEO &amp; Digital Marketing package is dynamic, blending the expertise of industry professionals with the flexibility of digital learning. It offers the perfect balance of foundational understanding and advanced insights. Whether you're looking to break into a new field or deepen your existing knowledge, the SEO &amp; Digital Marketing package has something for everyone.</p><p>As part of the SEO &amp; Digital Marketing, you will receive complimentary PDF certificates for all courses in this bundle at no extra cost. Equip yourself with the SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising bundle to confidently navigate your career path or personal development journey. Enrol today and start your career growth!</p><p><strong>This Bundle Comprises the Following </strong><strong>SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising  </strong><strong>CPD-accredited courses:</strong></p><ul><li><strong>Course 01: SEO - </strong>Search Engine Optimisation</li><li><strong>Course 02: </strong>How To Do Keyword Research For SEO &amp; Ranking On Google</li><li><strong>Course 03: </strong>Do It Yourself Local SEO For The Small Business Owner</li><li><strong>Course 04:</strong> E-Commerce: Complete Guide to Income Mastery</li><li><strong>Course 05: </strong>Google Ads Training: Turn Profit with PPC</li><li><strong>Course 06: </strong>Digital Marketing for Beginners to Advanced</li><li><strong>Course 07: </strong>Social Media Marketing Course -The Step-by-Step Guide</li><li><strong>Course 08: </strong>Step-By-Step Affiliate Marketing Training</li><li><strong>Course 09: </strong>Content Writing &amp; Copy Writing For SEO and Sales</li><li><strong>Course 10: </strong>WordPress Training for Everyone</li><li><strong>Course 11: </strong>Web Design for Beginners: Build Websites in HTML &amp; CSS </li><li><strong>Course 12: </strong>How To Build Sales Funnels With ClickFunnels</li><li><strong>Course 13: </strong>Learn to Drive Traffic into Sales through Digital Marketing </li><li><strong>Course 14: </strong>Online Multi-Business Master Plan </li><li><strong>Course 15: </strong>Complete Online Marketing &amp; Advertising Course</li><li><strong>Course 16:</strong> Career Development Plan Fundamentals</li><li><strong>Course 17: </strong>CV Writing and Job Searching</li><li><strong>Course 18: </strong>Learn to Level Up Your Leadership</li><li><strong>Course 19: </strong>Networking Skills for Personal Success</li><li><strong>Course 20: </strong>Ace Your Presentations: Public Speaking Masterclass</li></ul><p><strong>What will make you stand out?</strong></p><p>Upon completion of this online SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising  bundle, you will gain the following:</p><ul><li>CPD QS Accredited Proficiency with this  SEO &amp; Digital Marketing bundle </li><li>After successfully completing the SEO &amp; Digital Marketing bundle, you will receive a FREE PDF Certificate from REED as evidence of your newly acquired abilities.</li><li>Lifetime access to the whole collection of learning materials in this SEO &amp; Digital Marketing bundle</li><li>The online test with immediate results </li><li>You can study and complete the SEO &amp; Digital Marketing bundle at your own pace.</li><li>Study for the SEO &amp; Digital Marketing bundle using any internet-connected device, such as a computer, tablet, or mobile device.</li></ul><p>Each course in this SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising  bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This SEO &amp; Digital Marketing bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development.</p><p>Embrace the future of learning with SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising , a rich anthology of 30 diverse courses. Our experts handpick each course in the SEO &amp; Digital Marketing bundle to ensure a wide spectrum of learning opportunities. This SEO &amp; Digital Marketing bundle will take you on a unique and enriching educational journey.</p><p>The SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising bundle encapsulates our mission to provide quality, accessible education for all. Whether you are just starting your career, looking to switch industries, or hoping to enhance your professional skill SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising set, the SEO &amp; Digital Marketing bundle offers you the flexibility and convenience to learn at your own pace. Make the SEO &amp; Digital Marketing package your trusted companion in your lifelong learning journey.</p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        200 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <p>The SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising   bundle is perfect for:</p><ul><li><strong>Aspiring Digital Marketers:</strong> Ideal for individuals interested in pursuing a career in digital marketing, seeking a comprehensive foundation across multiple disciplines.</li><li><strong>Entrepreneurs and Business Owners:</strong> Suitable for entrepreneurs who wish to enhance their online presence and drive more traffic to their websites through effective marketing strategies.</li><li><strong>Copywriters:</strong> Beneficial for copywriters looking to deepen their understanding of SEO and digital advertising to create more impactful content.</li><li><strong>Affiliate Marketers:</strong> Perfect for those starting in affiliate marketing or looking to improve their existing strategies with up-to-date techniques and tools.</li><li><strong>Marketing Professionals:</strong> A great resource for marketing professionals aiming to expand their skill set into new areas like SEO and digital advertising to advance their careers.</li></ul>
                        </div><h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>You are warmly invited to register for this bundle. Please be aware that no formal entry requirements or qualifications are necessary. This curriculum has been crafted to be open to everyone, regardless of previous experience or educational attainment.</p>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p>Upon SEO, Digital Marketing, Affiliate Marketing, Copywriting, &amp; Advertising   course completion, you can expect to:</p><ul><li>SEO Specialist</li><li>Digital Marketing Manager</li><li>Content Strategist</li><li>Affiliate Manager</li><li>Copywriter</li><li>Social Media Manager</li><li>PPC Specialist</li><li>Brand Manager</li><li>Analytics Specialist</li><li>Freelance Digital Consultant</li></ul>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>CPD Certificates</h4>
        <p>
            Digital certificate -
            Included
        </p>

                        </div>

Compliance Central

SEO, Digital Marketing, Affiliate Marketing, Copywriting, & Advertising

<p>In today's digital age, the importance of high-quality content and effective search engine optimisation (SEO) cannot be overstated. From engaging blog posts to compelling product descriptions, content is the backbone of any successful online presence. And with millions of websites competing for attention, having a solid understanding of SEO is essential to ensure your content is seen by the right people.</p><p>That's where our Content Creation, Keyword Research with SEO for Sales bundle comes in. This comprehensive bundle offers everything you need to become a content creation and SEO expert, capable of driving traffic and boosting sales with your words.</p><p>The UK is a hub of creative talent, and with the rise of digital marketing, the demand for high-quality content and SEO skills has never been higher. According to Smart Insights, the UK digital marketing industry is worth over £40 billion, and content creation and SEO are critical components of that. By investing in this bundle, you'll be positioning yourself at the forefront of this exciting and rapidly growing industry.</p><p>The bundle comprises of 3 QLS-endorsed courses, each designed to provide you with the skills and knowledge you need to succeed in the field of content creation and SEO. Upon completion, you'll receive 3 hardcopy certificates, adding value to your portfolio and setting you apart from the competition. And that's not all! There are also 5 CPD QS accredited relevant courses and 5 more CPD QS accredited career development courses to help you grow your skillset even further.</p><p>So, what are you waiting for? Get your bundle now and start your journey towards content creation and SEO success!</p><p><strong>QLS Endorsed Courses:</strong></p><ul><li><strong>Course 01:</strong> Certificate in Content Creation at QLS Level 3</li><li><strong>Course 02:</strong> Certificate in Keyword Researching For SEO &amp; Ranking On Google at QLS Level 3</li><li><strong>Course 03:</strong> Diploma in Content Writing &amp; Copy Writing for SEO and Sales at QLS Level 5</li></ul><p><strong>CPD QS Accredited Courses:</strong></p><ul><li><strong>Course 04:</strong> SEO Masterclass</li><li><strong>Course 05:</strong> Content Creation and Content Marketing Certificate</li><li><strong>Course 06:</strong> Advanced Certificate in Content Writing</li><li><strong>Course 07:</strong> Strategies on SEO Analytics - Content Marketing Tools</li><li><strong>Course 08:</strong> Advanced Training on SEO &amp; SMM Strategies</li></ul><p>Take your career to the next level with our bundle that includes not only technical courses but also<strong> five guided courses</strong> focused on personal development and<strong> career growth</strong>.</p><ul><li><strong>Course 09:</strong> Leadership and Management Course</li><li><strong>Course 10: </strong>Career Development and Passion</li><li><strong>Course 11: </strong>Professional CV Writing</li><li><strong>Course 12: </strong>Boost Your Confidence and Self-Esteem</li><li><strong>Course 13: </strong>Public Speaking: Confident Delivery Skills</li></ul><p><strong>Learning Outcomes:</strong></p><ul><li>Develop a comprehensive understanding of content creation strategies and techniques</li><li>Learn how to conduct effective keyword research for SEO and Google ranking</li><li>Acquire the skills necessary to write compelling copy for SEO and sales</li><li>Gain a solid understanding of SEO best practices and how to implement them</li><li>Learn how to create and execute a successful content marketing plan</li><li>Develop expertise in content creation tools and technologies</li><li>Acquire hands-on experience with SEO analytics and content marketing tools</li></ul><p><strong>Content Creation Strategies Level-3: </strong>This course covers a range of content creation techniques, including topic selection, research, and writing. You'll learn how to create engaging content that resonates with your target audience and drives traffic and conversions.</p><p><strong>How To Do Keyword Research For SEO &amp; Ranking On Google: </strong>In this course, you'll learn how to conduct keyword research that drives traffic and improves your Google ranking. You'll discover how to identify keywords, analyse competition, and optimise your content for search engines.</p><p><strong>Content Writing &amp; Copy Writing For SEO and Sales</strong>: This course covers the art of copywriting, including writing for SEO and sales. You'll learn how to write compelling copy that drives conversions and how to incorporate keywords into your writing for maximum SEO impact.</p><p><strong>Certificate</strong></p><p>QLS-endorsed courses are designed to provide learners with the skills and knowledge they need to succeed in their chosen field.<br />The <strong>Quality Licence Scheme</strong> is a distinguished and respected accreditation in the UK, denoting exceptional quality and excellence. It carries significant weight among industry professionals and recruiters.<br />Upon completion, learners will receive <strong>Three QLS Endorsed hard copy certificates</strong>, making it easy for them to showcase their achievements. These certificates validate their course completion, the level of the course they have completed, and the QLS endorsement.</p><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        35 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <ul><li>Aspiring content writers and copywriters</li><li>Digital marketers and SEO specialists</li><li>Entrepreneurs looking to improve their content creation and SEO skills</li><li>Business owners looking to drive traffic and sales with their content</li><li>Anyone interested in a career in content creation and SEO</li></ul>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <ul><li>Content writer: £25,000 to £35,000</li><li>SEO specialist: £30,000 to £45,000</li><li>Copywriter: £35,000 to £50,000</li><li>Digital marketer: £35,000 to £60,000</li><li>Content marketing manager: £40,000 to £70,000</li></ul>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Hard copy certificate -
            Included
        </p>

                        </div>

Content Creation, Keyword Research with SEO for Sales Course

<p data-pm-slice="1 1 []" id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">DATE:&nbsp;</strong>Tuesday 24th September 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">TIME:&nbsp;</strong>Starting from 10:30am&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">LOCATION:&nbsp;</strong>ONLINE (Zoom)</p><h3 style="margin-right: 0cm; margin-left: 0cm; font-size: 18px; font-family: Aptos, sans-serif; box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:18px;font-family:"Aptos",sans-serif;'><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: black; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:black;'>*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let&#39;s Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at <a href="mailto:essex@ldbgroup.co.uk" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">essex@ldbgroup.co.uk</a>&nbsp;</span></em></h3><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop.&nbsp;</em></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Virtual workshop duration: 2 hours</em></strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="font-size: 15px; font-family: Aptos, sans-serif; margin: 0cm; color: var(--text); box-sizing: border-box;" id="isPasted" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:15px;font-family:"Aptos",sans-serif;margin:0cm;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let&#39;s Do Business Group.</span></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Backing Essex Business is undertaking this project jointly with the&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://neeb.org.uk/" target="_blank" title="https://neeb.org.uk/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>North Essex Economic Board (NEEB)</span></em></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.</span></em></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>This project is funded by the UK Government through the UK Shared Prosperity Fund.</span></em></strong></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit&nbsp;</span></em></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" title="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</span></em></strong></a></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>Please click here to see our&nbsp;</span></strong><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><a href="https://backingessexbusiness.co.uk/privacy-policy" target="_blank" title="https://backingessexbusiness.co.uk/privacy-policy" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; color: blue; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;color:blue;'>Privacy Policy</span></strong></a><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'>. Please note that your details may be shared with the North Essex Economic Board who are funding this project.</span></strong></span></p><p style="font-size: var(--font-size); font-family: Aptos, sans-serif; margin: 0cm; line-height: var(--font-size-h2); color: var(--text); text-align: start; word-spacing: 0px; box-sizing: border-box;" fr-original-style='margin-right:0cm;margin-left:0cm;font-size:var(--font-size);font-family:"Aptos",sans-serif;margin:0cm;line-height:var(--font-size-h2);color:var(--text);text-align:start; border-box;word-spacing:0px;'><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style='font-family: "Segoe UI", sans-serif; box-sizing: border-box;' fr-original-style='font-family:"Segoe UI",sans-serif;'><br fr-original-style="" style="box-sizing: border-box;"></span></strong></span></p><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/2d3afdf4-7778-450b-bcbd-4f05ef26db09/original.png" style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto; padding: 0px 1px; user-select: none; max-width: 100%; position: relative; box-sizing: border-box;" fr-original-style="width: 698px; display: block; vertical-align: top; margin: 5px auto; text-align: center; cursor: auto;" fr-original-class="fr-draggable">

DATE: Tuesday 24th September 2024
TIME: Starting from 10:30am 
LOCATION: ONLINE (Zoom)
*This free workshop is for businesses based in North Essex only, (Braintree, Maldon, Tendring, Colchester and Chelmsford) and is brought to you by the teams at the North Essex Economic Board, Backing Essex Business, and Let's Do Business Group. If you are based in Essex but outside of the North Essex areas listed above, please get in touch with the team at essex@ldbgroup.co.uk 
Digital PR is tailored for professionals and businesses seeking to master the art of public relations in the digital age. Led by PR expert and regular BBC contributor Sarah Brockwell, this session delves into cutting-edge strategies for effective digital PR, including organic SEO, online reputation management, influencer partnerships, podcasts, blogs, content distribution, and media pitching in the digital realm.
Participants will learn how to plan compelling PR campaigns that resonate with online audiences. They will leave knowing how to leverage online publications, and digital tools to amplify brand messaging, generate positive media coverage, and build meaningful relationships with their target audience and target media.
Businesses of all stages and sizes as well as Sole Traders will benefit from this workshop. 
Virtual workshop duration: 2 hours



This programme is delivered by the North Essex Economic Board (NEEB) in partnership with Backing Essex Business and Let's Do Business Group.
Backing Essex Business is undertaking this project jointly with the North Essex Economic Board (NEEB). The Board is a partnership of local authorities in the area: Braintree, Maldon, and Tendring district councils, Colchester Borough Council, Chelmsford City Council and Essex County Council.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with the North Essex Economic Board who are funding this project.




Let’s Do Business Group

Gain an understanding of developing a digital PR strategy at this online webinar.

Digital PR - ONLINE WORKSHOP

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">📅 Date: Tuesday 19th November&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">🕒&nbsp;Time: 10am - 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">📌 Location: Online Webinar</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"> <span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;</span> Cost: &pound;25PP</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who Should Attend:<br fr-original-style="" style="box-sizing: border-box;"></strong>Small Business Owners<br fr-original-style="" style="box-sizing: border-box;">Content Creators<br fr-original-style="" style="box-sizing: border-box;">Entrepreneurs<br fr-original-style="" style="box-sizing: border-box;">Anyone Seeking to Enhance Digital Presence<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</em></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the Host:&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.</p>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!

📅 Date: Tuesday 19th November 
🕒 Time: 10am - 12pm
📌 Location: Online (ZOOM)
 💷 Cost: £25PP
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
 
Who Should Attend:
Small Business Owners
Content Creators
Entrepreneurs
Anyone Seeking to Enhance Digital Presence

Let’s demystify SEO and empower you to navigate the digital landscape with confidence.



About the Host: 
Stacey Pretty – Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.

Local SEO

Website Design

Google Seo

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO

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					<div><p><span>Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.</span></p><p><span>Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!</span></p></div>
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			<h4>You will Learn The Following Things: </h4>  		</div>
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					<div><p><span>This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.</span></p></div>
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					<div><p>After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.</p></div>
				</div>
				</div>
				<div>
				<div>
			<h4>Certificate of Achievement</h4>  		</div>
				</div>
				<div>
				<div>
					<div><p><span>After completing the </span><b>SEO - Search Engine Optimisation course</b><span>, you will receive your</span><b> CPD-accredited Digital/PDF Certificate for £5.99. </b><span>To get the </span><b>hardcopy certificate for £12.99, </b><span>you must also pay the shipping charge of just</span><b> £3.99 (UK) and £10.99 (International).</b></p></div>
				</div>
				</div>
				<div>
				<div>
			<h4>Who Is This Course for?</h4>  		</div>
				</div>
				<div>
				<div>
					<div><p><span>This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. </span></p><p><span>On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. </span></p><p><span>This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.</span></p></div>
				</div>
				</div>
				<div>
				<div>
			<h4>Requirements</h4>  		</div>
				</div>
				<div>
				<div>
					<div><p><span>There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.</span></p><p><span>Do note: you must be at least 16 years old to enrol.</span></p><p><span>Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.</span></p></div>
				</div>
				</div>
				<div>
				<div>
			<h4>Career Path</h4>  		</div>
				</div>
				<div>
				<div>
					<div><p><span>The certification and skills you get from this </span><span>SEO - Search Engine Optimisation Course</span><span> can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.</span></p></div>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
						</div>
			</div>
		</div>
								</div>
						<div id="menu1">
							<div>
											<div>
				<h3>
	<span>Course Curriculum</span>
</h3>

<div>
<table>				<tbody><tr>
					<td colspan="4">Section-1: Introduction to SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>What You Will Learn in This Course</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>What Is SEO</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Why SEO Is Important</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>What Are the Top Search Engines</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How The Search Engines Works</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Approved and Non-Approved SEO Practices</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-2: Creating an SEO Strategy</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Find Keywords with High Search Volume</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How You Create an SEO Strategy</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-3: On-Page SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 1</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 2</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 3</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO Your Content Part 4</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Page SEO: Using YOAST Plug</td>
					<td> </td>
					<td><span><i></i> 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-4: On-Site SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Site SEO: SEO Boost from Your Other Pages</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>On-Site SEO: Create an SEO Friendly Website</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-5: Off-Site SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Off-Site SEO: Two Types of Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Off-Site SEO: Strategies for Building Backlinks</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-6: Black Hat SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Black Hat SEO and What to Avoid</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-7: Tools for SEO</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Tools That Will Help You with SEO</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-8: Search Engine Domination (S.E.D)</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Search Engine Domination Strategies</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-9: Article Marketing</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Create a Great Blog</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Outsourcing Your Article Marketing</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section-10: Project</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Project: Create a Valuable SEO Article</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
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						</div>

Join our SEO - Search Engine Optimisation course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The SEO - Search Engine Optimisation course has everything you need to get a great start in this sector.
Improving and moving forward is key to getting ahead personally. The SEO - Search Engine Optimisation course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now!
You will Learn The Following Things:
Learn strategies to boost your workplace efficiency.
Hone your skills to help you advance your career.
Acquire a comprehensive understanding of various topics and tips.
Learn in-demand skills that are in high demand among UK employers
This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this SEO - Search Engine Optimisation. Enrol today and complete the course to achieve a certificate that can change your career forever.
Details

Perks of Learning with IOMH
One-to-one support from a dedicated tutor throughout your course.
Study online - whenever and wherever you want.
Instant Digital/ PDF certificate
100% money back guarantee
12 months access
Process of Evaluation
After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.
Certificate of Achievement
After completing the SEO - Search Engine Optimisation course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International).
Who Is This Course for?
This SEO - Search Engine Optimisation is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. 
On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. 
This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education.
Requirements
There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the SEO - Search Engine Optimisation course.
Do note: you must be at least 16 years old to enrol.
Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.
Career Path
The certification and skills you get from this SEO - Search Engine Optimisation Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.
 Course Curriculum

Section-1: Introduction to SEO			
	What You Will Learn in This Course		00:02:00
	What Is SEO		00:05:00
	Why SEO Is Important		00:03:00
	What Are the Top Search Engines		00:07:00
	How The Search Engines Works		00:04:00
	Approved and Non-Approved SEO Practices		00:01:00
Section-2: Creating an SEO Strategy			
	How to Find Keywords with High Search Volume		00:06:00
	How You Create an SEO Strategy		00:05:00
Section-3: On-Page SEO			
	On-Page SEO Your Content Part 1		00:05:00
	On-Page SEO Your Content Part 2		00:04:00
	On-Page SEO Your Content Part 3		00:03:00
	On-Page SEO Your Content Part 4		00:03:00
	On-Page SEO: Using YOAST Plug		00:09:00
Section-4: On-Site SEO			
	On-Site SEO: SEO Boost from Your Other Pages		00:06:00
	On-Site SEO: Create an SEO Friendly Website		00:04:00
Section-5: Off-Site SEO			
	Off-Site SEO: Two Types of Backlinks		00:02:00
	Off-Site SEO: Strategies for Building Backlinks		00:05:00
Section-6: Black Hat SEO			
	Black Hat SEO and What to Avoid		00:06:00
Section-7: Tools for SEO			
	Tools That Will Help You with SEO		00:06:00
Section-8: Search Engine Domination (S.E.D)			
	Search Engine Domination Strategies		00:05:00
Section-9: Article Marketing			
	How to Create a Great Blog		00:06:00
	Outsourcing Your Article Marketing		00:04:00
Section-10: Project			
	Project: Create a Valuable SEO Article		00:02:00

IOMH - Institute of Mental Health

Search Engine Optimisation (SEO)

Search Engine Optimisation Audit

SEO - Search Engine Optimisation

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Master YouTube with TubeBuddy: A Micro-Workshop</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Unlock your YouTube channel&#39;s full potential with our exclusive micro-workshop on TubeBuddy, the ultimate tool for video creators. Learn how to effectively use TubeBuddy&#39;s powerful features to optimise your content, increase your visibility, and grow your audience.&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You&rsquo;ll Learn:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">SEO &amp; Keywords:</strong> Master the Keyword Explorer and SEO Studio to dominate search results.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Content Optimisation:</strong> Utilise A/B Testing, Thumbnail Analyser, and Click Magnet for maximum engagement.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Efficiency Tools:</strong> Streamline your workflow with Bulk Processing and advanced analytics.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Join us and transform your YouTube strategy with expert insights and practical tips on leveraging TubeBuddy. Don&rsquo;t miss this opportunity to take your channel to the next level!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For more information on TubeBuddy&rsquo;s features, visit <a href="https://www.tubebuddy.com/pricing?a=ClockworkEye" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"><span style="color: rgb(44, 130, 201); box-sizing: border-box;" fr-original-style="color: rgb(44, 130, 201);">TubeBuddy</span></a><a data-fr-linked="true" href="https://www.tubebuddy.com/" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;"></a>.</p>

Clockwork Eye Video Training

Photography & Video

Video

Video Marketing

Video Creation

Mobile Video Production

Film & Video

Video Design

Videography

Video Production

Video Editing

Video & Mobile Marketing

Unlock your YouTube channel's potential with our TubeBuddy micro-workshop. Learn SEO, content optimisation, and efficiency tools to grow your audience and boost engagement.

Master YouTube with TubeBuddy (A Micro-Workshop)

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;<br fr-original-style="" style="box-sizing: border-box;">What You&#39;ll Learn:</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Understanding Search Engines:</strong> Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Keyword Research and Optimization</strong>: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">On-Page SEO Techniques:</strong> Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Off-Page SEO Strategies:</strong> Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical SEO Essentials</strong>: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Measuring and Analysing SEO Performance:</strong> Explore key metrics and tools to measure the effectiveness of your SEO efforts.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><span dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Event details:</u></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Date: Wednesday 8th January 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Time: 10am &ndash; 12pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Location: Online (ZOOM)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For: Businesses and residents based in Luton</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: windowtext;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a></p></span>

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!
 
What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.
Let’s demystify SEO and empower you to navigate the digital landscape with confidence.


Event details:
Date: Wednesday 8th January 2024
Time: 10am – 12pm
Location: Online (ZOOM)
For: Businesses and residents based in Luton





The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! 

Breaking down the basics of SEO

<section>
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			<h2>Description</h2>		</div>
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			<p>SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO positioning your website in the top ranks of search engines. This course will guide you to develop good practices in development to achieve a natural positioning of the portals.
</p>		</div>
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				<h2>Learning outcome</h2>
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										<span>Vivid idea of SEO and Local SEO and how to build a strong presence in search.</span>
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										<span>Guidance to the development of good practices to achieve a natural positioning of websites.</span>
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										<span>A better understanding of citations, reviews, backlinks, and using them to build a strong presence in search.</span>
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										<span>Learn how to position sites for geolocated searches.</span>
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											<span>
													</span>
										<span>A more in-depth take on how SEO affects search.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
						</div>
			</div>
		</div>
				<div>
			<div>
					<div>
				<section>
						<div>
				<div>
				<div>
			<div>
					<div>
				<div>
				<div>
					<div>
																					</div>
				</div>
				</div>
				<div>
				<div>
			<h2>Requirements</h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Learners will need regular access to a computer with an internet connection.</span>
									</li>
								<li>
											<span>
													</span>
										<span>High speed broadband access (LAN, Cable or DSL) is highly recommended for the optimal learning experience.</span>
									</li>
								<li>
											<span>
													</span>
										<span>This course is available to all learners, of all academic backgrounds.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
				<section>
						<div>
				<div>
				<div>
			<div>
					<div>
				<div>
				<h2>Why should I take this course?</h2>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>2.5+ hours of high-quality e-learning content.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Course completion certificate.</span>
									</li>
								<li>
											<span>
													</span>
										<span>To apprehend how Ranking Factors of Local SEO and SEO are applied and implement them on your website.</span>
									</li>
								<li>
											<span>
													</span>
										<span>To create and manage a Google My Business listing.</span>
									</li>
								<li>
											<span>
													</span>
										<span>To utilise Google successfully and ensure successful traffic of your online business portal.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section><div>
                            <div>
                                <h2>Course Curriculum</h2>
                            </div>
                            			<div>
				

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"><strong> Introduction To The Course</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Introduction To The Course</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Google Search And Your Position In Local Search</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google Search - Understanding How Google Search Works</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Local SEO Ranking Factors</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Your Local Ranking Factors - How They Impact Your SEO</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Your Analytics Spreadsheet</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Domain Authority And Page Authority</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Trust Flow</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Check Your Local SEO Ranking Score</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Google Search - A Deeper Exploration Of How SEO Affects Search</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google Local Search</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Google My Business - A Strong Local SEO Factor</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google My Business</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Cleaning Up Old Google Local Listings</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Building Up Reviews - Including Google Review</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Creating A Google Review Strategy</td><td><span>🕐 00:08:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Citations - Quality Citations Dramatically Improve Your SEO Ranking</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Citations - Setting Up Your NAP Page</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Managing Your Citations</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Backlinks - Understand How They Improve Your SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Back Linking - An Introduction</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Checking The Quality Of Your Back Links</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Building Back Links</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Social Media Business Pages As Back Links</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Onsite SEO - Improving Your Sites SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Content Marketing As Part Of Your Local SEO</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Creating Your Content</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Keyword Optimization For Powerful SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Understanding Keywords</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Keyword Strategies - How To Use Keywords Effectively</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Inserting Your Keywords On Your Website</td><td><span>🕐 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Local Business Online Marketing</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Marketing A Local Business</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>AIDA Marketing - An Overview</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Adwords - An Introduction</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Google Profiles For Google Personal Accounts</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Setting Up A Local Marketing Consultancy</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Setting Up A Local SEO Marketing Consultancy</td><td><span>🕐 00:11:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
		                        </div>

Google Digital Marketing

Description SEO - Local SEO 2020 course will help you learn all the keys to execute SEO and Local SEO

SEO - Local SEO 2020

<p>The SEO &amp; PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.</p>
<p>On this 2-day course, you'll learn a step-by-step process to becoming the most effective in optimising your digital marketing activity towards achieving those all-important top search engine rankings and increasing traffic to your website.</p>
<p><strong>Topics covered:</strong></p>
<ul>
<li>Develop an integrated search marketing plan that maximises your SEO and PPC efforts</li>
<li>Create landing pages that will boost conversion rates for both SEO and PPC</li>
<li>Apply keyword analysis to optimise your site for SEO and make your PPC activity more effective</li>
<li>Ensure that growth is sustained in your targeted traffic</li>
<li>Identify, measure and act upon the KPIs that will help you boost your performance in search</li>
</ul>
<p><strong>Day 1: SEO</strong></p>
<p><strong>An introduction to SEO</strong></p>
<ul>
<li>Introduction to search marketing (basics)</li>
<li>How it works: Search Engine Optimisation</li>
<li>The evolving search engine landscape</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in SEO</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Structural optimisation for SEO and its impact on web design</strong></p>
<ul>
<li>What search engines are doing: reprise</li>
<li>Site visibility</li>
<li>Reputation and redirection</li>
<li>HTML tags with impact on SEO</li>
</ul>
<p><strong>Content strategy and link building</strong></p>
<ul>
<li>The importance of links</li>
<li>Competitor informed link building</li>
<li>Link building through content</li>
<li>Link building through social networking</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>
<p><strong>Day 2: PPC</strong></p>
<p><strong>An introduction to PPC</strong></p>
<ul>
<li>Introduction to Pay Per Click Advertising</li>
<li>How it works</li>
</ul>
<p><strong>Keyword research</strong></p>
<ul>
<li>Keyphrase analysis: its role in PPC</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
<p><strong>Adwords</strong></p>
<ul>
<li>Paid search</li>
<li>Leveraging relevance</li>
<li>Account structure</li>
<li>Basic campaign targeting</li>
</ul>
<p><strong>Advanced PPC marketing</strong></p>
<ul>
<li>Enhanced campaign techniques</li>
<li>Keywords and ads</li>
<li>Best practices: ads</li>
<li>Paid Search: bidding and budgeting</li>
</ul>
<p><strong>Retargeting</strong></p>
<ul>
<li>Search retargeting basics</li>
<li>The seven types of effective retargeting</li>
</ul>
<p><strong>Setting objectives: selecting metrics</strong></p>
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>

Own Your Success

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.

The SEO & PPC Masterclass Workshop

<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><p>SEO help you define your most profitable focused audience and develop a bridge of communication that reach them directly, thereby positioning your product in the right and most efficient way.  Using SEO skills targets increasing the number of visitors to a website and ensuring that the site appears high in ranking on the list of top page results returned by a search engine. SEO has become an increasingly sought-after skill for companies who want to keep track of their rankings in Google's organic search. To reach the customer nationally or internationally, SEO is the only way where we can reach a global market. It is very important to understand the techniques of SEO and how to use Digital Marketing in a more efficient way to reach every corner of the world. </p>

<p>This Specialized course will highlight the skills required to optimize website content for top SE Ranking. Through this course, you will learn the algorithms many search engines follow including Google Search. Specially designed with a lot of practical and live examples of advanced SEO techniques used by professionals you will gain a real-world skill to enhance your knowledge in Content Marketing, On-Off Page Optimization, followed by aligning SEO with overall business strategies. </p>
<p>
							
							</p><div>
						
					</div>

GBA Corporate

Advance Skills in SEO

Online

On Site

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">In this Search Engine Optimisation (SEO) Training course, explore what SEO is, how SEO works, and how it develops the web site&rsquo;s trust. In addition to that, you will learn to improve SEO strategies for your business and attract consumer traffic to your website and drive your sales and generate revenue.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">This extensive course highlights relevant knowledge and training in SEO covering all aspects of making your business or organisation successful in the long run.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Why choose this course</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Earn an e-certificate upon successful completion.</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Accessible, informative modules taught by expert instructors</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Study in your own time, at your own pace, through your computer tablet or mobile device</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Benefit from instant feedback through mock exams and multiple-choice assessments</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Get 24/7 help or advice from our email and live chat teams</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Full Tutor Support on Weekdays</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Design</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">You are taught through a combination of</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Video lessons</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Online study materials</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Mock exams</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Multiple-choice assessment</span></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification</strong></span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for &pound;9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for &pound;15.99, which will reach your doorsteps by post.</span></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Contents</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Introduction To The Course</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search And Your Position In Local Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google Search - A Deeper Exploration Of How SEO Affects Search</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Google My Business - A Strong Local SEO Factor</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Building Up Reviews - Including Google Review</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Citations - Quality Citations Dramatically Improve Your SEO Ranking</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Backlinks - Understand How They Improve Your SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Onsite SEO - Improving Your Sites SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Optimization For Powerful SEO</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Local Business Online Marketing</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Setting Up A Local Marketing Consultancy</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Search Engine Optimisation (SEO) Training - Old Version</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO for Business Expansion</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">SEO Techniques</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Digital Marketing for your Business</li><li style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Keyword Analysis Techniques</li></ul>

Janets

Master the art of Search Engine Optimization (SEO) with our comprehensive training program. Unlock the secrets to enhance your website's visibility, improve rankings, and drive organic traffic. Gain practical insights, hands-on techniques, and stay ahead in the dynamic world of digital marketing. Elevate your SEO skills and propel your online presence to new heights. Enroll now for expert-led SEO training and optimize your success in the digital landscape.

Search Engine Optimisation (SEO) Training

<section>
						<div>
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			<div></div>
		</div>
				</div>
				</div>
				<div>
				<div>
			
				</div>
				<div>
				<div>
					<div><p>Embark on a transformative journey to become an SEO expert with our comprehensive online course, SEO Masterclass. This course is thoughtfully designed to cater to all levels, ensuring a deep comprehension of search engine optimization techniques and strategies.</p><p>We kick off with an insightful introduction to SEO and its core concepts, providing a solid foundation for your learning. Delve into on-page optimization and master the art of keyword research and optimization, essential skills for enhancing website visibility and ranking. Learn the art of SEO content writing, creating engaging articles that appeal to both users and search engines.</p><p>Explore the world of off-page SEO, where you'll discover tactics to build strong backlinks and improve domain authority. By the end of this SEO Masterclass course, you'll have honed your expertise in SEO, ready to develop effective marketing strategies that drive organic traffic and boost businesses' online presence.</p><p>In addition to technical SEO skills, we focus on the significance of storytelling with data. This essential skill enables you to present your findings in a compelling and easily understandable manner, aiding decision-making processes.</p><p>Our module covers database concepts, rounding out your understanding of data management. Armed with this comprehensive knowledge and proficiency in SEO, you'll be equipped to excel in the dynamic field of digital marketing. Upon successful completion, you'll receive a valuable certificate, showcasing your prowess in SEO and opening doors to exciting career opportunities.</p></div>
				</div>
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		</div>
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			</div>
		</div></section>
				<section>
						<div>
				<div>
				<div>
			<div>
					<div>
				<div>
				<div>
			<h2><b> Learning outcome</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Gain an in-depth understanding of SEO and its components.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Master the skills of on-page and off-page SEO.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Learn how to perform effective keyword research and optimization.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Understand how to write SEO-friendly content.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Receive a certificate attesting to your SEO skills.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
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			<h2> <b>Why should I take this course?</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Acquire crucial skills to increase your website's visibility.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Improve career prospects in the rapidly growing digital marketing field.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Understand how to effectively increase organic traffic to your website.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Receive a certificate to validate your learning.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Access a curriculum that balances theory with practical application.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
				<section>
						<div>
				<div>
				<div>
			<div>
					<div>
				<div>
				<div>
			<h2> <b>Career Path</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>SEO Specialist</span>
									</li>
								<li>
											<span>
													</span>
										<span>Digital Marketing Strategist</span>
									</li>
								<li>
											<span>
													</span>
										<span>Content Marketer</span>
									</li>
								<li>
											<span>
													</span>
										<span>SEO Consultant</span>
									</li>
								<li>
											<span>
													</span>
										<span>Digital Marketing Manager</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section>
				<section>
						<div>
				<div>
				<div>
			<div>
					<div>
				<div>
				<div>
			<h2> <b>Requirements</b></h2>		</div>
				</div>
				<div>
				<div>
					<ul>
							<li>
											<span>
													</span>
										<span>Basic knowledge of how the internet and websites work.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Willingness to learn and implement SEO techniques.</span>
									</li>
								<li>
											<span>
													</span>
										<span>Stable internet connection for online learning.</span>
									</li>
						</ul>
				</div>
				</div>
						</div>
			</div>
		</div>
						</div>
			</div>
		</section><div>
                            <div>
                                <h2>Course Curriculum</h2>
                            </div>
                            			<div>
				

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"><strong>Section 1: Introduction</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Introduction</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Course Overview</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 2: SEO: Core Concepts</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What is SEO (Search Engine Optimisation)</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Types of SEO: Black Hat, Grey Hat &amp; White Hat SEO</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: How Search Engines Give Ranks: Crawling, Indexing &amp; Ranking</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: 2 Ways to Get Ranked on Search Engines</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 3: On - Page Optimisation</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: On Page SEO Explained</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: On Page SEO Activities</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: 4 Key Ranking Factors of On Page SEO</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Tools &amp; Tips for Increasing Site Speed</td><td><span>🕐 00:13:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Using SEO Friendly Themes</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: Increasing the Dwell Time &amp; Decreasing Bounce Rate</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: How to Make the URL SEO Friendly</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 8: Long Form SEO Optimised Content</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 9: Internal Linking</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 10: Meta Title &amp; Meta Description</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 11: Optimising Images for SEO</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 12: Outbound Links</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 4: Keyword Research &amp; Optimisation</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What Are Keywords &amp; Why They Are Important</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Types of Keywords</td><td><span>🕐 00:08:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: Which Type of Keywords You Should Choose</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Free Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Paid Tools for Keyword Research &amp; SEO</td><td><span>🕐 00:03:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: 2 Metrics to Check Before Choosing Content</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: Steps for Keyword Research</td><td><span>🕐 00:11:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 8: What is Keyword Stuffing?</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 5: SEO Content Writing</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Write SEO Optimised Title</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: 6 Hacks to Write Attractive Headlines</td><td><span>🕐 00:17:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: Keyword Placement For SEO</td><td><span>🕐 00:06:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Steps to Write Content &amp; Optimise It for Search Engines</td><td><span>🕐 00:09:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 6: Off Page SEO</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: What Is Off Page Optimisation</td><td><span>🕐 00:01:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 2: Link Building - 1st Factor of Off Page SEO</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 3: 3 Methods to Get Backlinks</td><td><span>🕐 00:02:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 4: Method 1: Guest Posting for Link Building</td><td><span>🕐 00:07:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 5: Method 2: Building Relations with Experts</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 6: Method 3: Getting Backlinks from Round Up Post</td><td><span>🕐 00:04:00</span></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO</td><td><span>🕐 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4"><strong>Section 7: Conclusion</strong></td>
				</tr>
								<tr>
					<td>▶</td>
					<td>Unit 1: Conclusion</td><td><span>🕐 00:01:00</span></td>
				</tr>
				</tbody></table></div>

			</div>
		                        </div>

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