To communicate value to customers, you need more than a list of features; you must communicate both the practical and emotional benefits customers will derive and create a story that calls out the most unique and compelling attributes you offer. This learning stream will guide you through the process of identifying which business elements to highlight in your unique value proposition. You’ll access tools for brainstorming how your offering satisfies emotional desires, alleviates fears or stresses, and addresses immediate practical needs, including prompts specifically for B2B companies. You’ll learn why your unique value proposition is different than your unique competitive advantage, while also surveying your competitors’ unique value propositions to better understand what sets them apart from each other – and what distinct elements your own business should highlight. Workshop exercises will apply the tactics in real life, so that you can better articulate your businesses most compelling and unique benefits and set the stage for success.
The main subject areas of the course are: Legislation and guidance for asbestos practitioners. The properties of asbestos and health effects of exposure to asbestos fibres. The types of asbestos and its uses in buildings. The types of asbestos surveys. The asbestos register, risk assessment and management plan. Asbestos remediation. The role of asbestos analysts and laboratory procedures.
P400 - Asbestos Surveying and Analysis is a one day foundation level course, which provides candidates with the fundamental knowledge to start a career in the asbestos surveying and analysis professions, and as a progression route to the asbestos Proficiency qualifications. It gives candidates an introductory level of knowledge on the health risks of asbestos fibres, and how to manage asbestos-containing materials in their work. Candidates for this course are not expected to have prior knowledge and experience but having an awareness of the contents of both HSG248 Asbestos: The analysts' guide (July 2021) and HSG264 Asbestos: the survey guide January 2010), would be advantageous.
Level 5 Diploma | FREE QLS Endorsed Certificate | 10 CPD Courses & PDF Certificates | 170 CPD Points| Lifetime Access