Name: OTHM Level 7 Diploma in Strategic Marketing
Price: 908.64 GBP
Availability: InStock

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><b data-stringify-type="bold" fr-original-style=" color: rgb(209, 210, 211);" style="color: rgb(209, 210, 211); box-sizing: border-box;" id="isPasted"><span fr-original-style="color: rgb(0, 0, 0);" style="color: rgb(0, 0, 0); box-sizing: border-box;">Welcome to Fast-Moving Consumer Goods (FMCG) Course. In this course, you&#39;ll learn:</span></b></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><b data-stringify-type="bold" fr-original-style=" color: rgb(209, 210, 211);" style="color: rgb(209, 210, 211); box-sizing: border-box;"><span fr-original-style="color: rgb(0, 0, 0);" style="color: rgb(0, 0, 0); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></span></b></p><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(236, 236, 236);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">1 Introduction to FMCG Industry</span></strong></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Understanding the concept of Fast-Moving Consumer Goods (FMCG) and its significance in the global market.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Overview of key players, market size, and segmentation within the FMCG industry.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Historical context and evolution of FMCG sector.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Exploring consumer behavior and preferences in the FMCG market.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">2. FMCG Marketing Strategies</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Analysis of various marketing techniques and strategies employed by FMCG companies.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Brand positioning, product differentiation, and competitive analysis in FMCG marketing.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Digital marketing trends and social media strategies in the FMCG sector.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Case studies on successful FMCG marketing campaigns.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">3. Sales and Distribution in FMCG</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Understanding the distribution channels and logistics involved in the FMCG supply chain.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Sales management techniques and strategies for FMCG products.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Channel management and relationship building with retailers and distributors.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Inventory management and demand forecasting in FMCG sales.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">4. Retailing and E-commerce in FMCG</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Overview of retail landscape and formats in the FMCG industry.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">E-commerce trends and digital transformation in FMCG retailing.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Omnichannel strategies for FMCG brands.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Case studies on successful FMCG retailing and e-commerce ventures.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">5. International FMCG Market</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Exploring global expansion opportunities for FMCG companies.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Market entry strategies and challenges in international markets.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Cultural considerations and adaptation of products for diverse markets.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">International trade regulations and policies affecting FMCG industry.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">6. FMCG Industry Trends and Future</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Analysis of current trends and emerging technologies in the FMCG sector.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Sustainability practices and environmental considerations in FMCG industry.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Future outlook and potential disruptions in the FMCG market.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Innovation and product development trends in FMCG.</li></ul><p style="color: rgb(236, 236, 236); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><strong style="color: var(--tw-prose-bold); font-weight: 700; box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-bold);">7. Case Study - Coca-Cola&#39;s Marketing Strategy</strong></span></p><ul style="color: rgb(236, 236, 236); box-sizing: border-box;" fr-original-style=" color: rgb(236, 236, 236);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">In-depth analysis of Coca-Cola&#39;s marketing strategies and branding techniques.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Examination of Coca-Cola&#39;s global presence and market dominance.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Lessons learned and best practices from Coca-Cola&#39;s marketing campaigns.</li><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Implications for other FMCG companies and applicability to different markets.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p>

John Academy

Explore the dynamic world of Fast-Moving Consumer Goods (FMCG) with our comprehensive course. Learn about marketing strategies, sales tactics, retailing, e-commerce, international markets, and industry trends. Dive into case studies, including Coca-Cola's marketing strategy, and gain insights to excel in the FMCG sector. Enroll now to stay ahead in this rapidly evolving industry.

Fast-Moving Consumer Goods (FMCG) Course

General Admission

<p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(15, 21, 26);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">✿ 25 in 1 "Sales Development Representative Training" CPD Certified Bundle ✿</strong></p><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">Pursuing a very lucrative job in a rapidly increasing industry is made easier with the help of our&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative&nbsp;</strong>package. There are several opportunities to work for reputable organisations and businesses in this sector. You can also support others as they navigate their personal and professional challenges.&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Skill Up&nbsp;</strong>offers&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>&nbsp;bundle - a collection of courses designed and developed by Sales Development Representative experts to ensure you fully absorb the necessary information and abilities.</p><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&raquo; FREE 25 PDF &amp; + Tutor Support + Lifetime Access &laquo;</strong></p><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">Start on a transformative journey towards mastering the art of sales as a&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>. In a world pulsating with opportunities, this course unveils the secrets to becoming a proficient Sales Development Representative. Delve deep into communication techniques, consumer psychology, and sales methodologies, sculpting yourself into an adept professional poised for success. Navigate through the dynamic landscape of commerce armed with persuasion and finesse, paving your path towards lucrative opportunities. Through comprehensive modules and exercises, unlock the potential to thrive in competitive markets. Join us and immerse yourself in a transformative learning experience, where every interaction becomes a canvas for your expertise to flourish. Embrace the challenges, unravel the complexities, and emerge as a masterful&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>&nbsp;ready to conquer the professional arena.</p><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">No matter if you have&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">zero prior knowledge</strong>&nbsp;or some foundational knowledge of working as&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>, you will learn a lot from this bundle! This Sales Development Representative bundle will help you achieve whatever your objective is.</p><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">This Sales Development Representative Bundle Consists of the Following high-end Courses:</strong></p><ul style="color: rgb(15, 21, 26); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 01</strong>: <a href="https://www.skill-up.org/course/effective-sales-training-course/" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">Effective Sales Training Course</a></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 02</strong>: Sales Skills</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 03</strong>: Marketing Secrets for High Sales</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 04</strong>: How To Build Sales Funnels With Click Funnels</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 05</strong>: Creating Highly Profitable Sales Funnels</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 06</strong>: Sales and Marketing Coordinator</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 07</strong>: Secrets of Successful Sales</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 08</strong>: 10 Sales Secrets for Success</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 09</strong>: Cold Call to Boost Sales</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 10</strong>: Learn Business Development &amp; Sales from A-Z</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 11</strong>: The Ultimate Sales Training Blueprint: How To Master Sales</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 12</strong>: Sales Training: Master Your Sales Pitch</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 13</strong>: Get a Job in Sales: Your Fast Track to Career Success</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 14</strong>: Strategic Planning and Analysis for Marketing</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 15</strong>: The #1 LinkedIn Marketing &amp; Sales Lead Generation Blueprint</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 16</strong>: Level 3 Ecommerce Management</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 17</strong>: Simple Copywriting Secrets: How to Write Killer Sales Copy</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 18</strong>: PR : Public Relation</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 19</strong>: Commercial Law</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 20</strong>: Know Your Customer</li></ul><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Additionally, the package includes 5 additional&nbsp;</strong><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Career Planning</strong><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;courses:</strong></p><ul style="color: rgb(15, 21, 26); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 01:&nbsp;</strong>Career Development Plan Fundamentals</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 02:&nbsp;</strong>CV Writing and Job Searching</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 03:&nbsp;</strong>Interview Skills: Ace the Interview</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 04:&nbsp;</strong>Video Job Interview for Job Seekers</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course 05:&nbsp;</strong>Create a Professional LinkedIn Profile</li></ul><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">To increase your knowledge and skills,&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Skill Up</strong>&nbsp;offers its&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>&nbsp;bundle on this platform. Gain CPD Accredited Certificates by finishing this exclusive Sales Development Representative bundle, which can help you grow in your job.</p><h2 fr-original-style=" color: rgb(15, 21, 26);" style="color: rgb(15, 21, 26); box-sizing: border-box;" id="isPasted">Certificates</h2><div fr-original-style=" color: rgb(15, 21, 26);" style="color: rgb(15, 21, 26); box-sizing: border-box;"><p fr-original-style=" color: var(--text);" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Digital Certificate</strong></p><p fr-original-style=" color: var(--text);" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This bundle comes with a free&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">CPD Accredited PDF Copy certificate+ Transcript&nbsp;</strong>(according to the Learner&#39;s Choice). For additional courses, it costs&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&pound;14.99</strong>&nbsp;per copy.</p><p fr-original-style=" color: var(--text);" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Hard Copy Certificate</strong></p><p fr-original-style=" color: var(--text);" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Get&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">CPD Accredited Hard Copy certificate</strong>&nbsp;for&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&pound;19.99</strong>&nbsp;per copy. The delivery fee for the Hard Copy certificate, however, is free for UK residents, whereas it costs&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&pound;10</strong>&nbsp;for international students as delivery charge.</p><h2 style="color: rgb(15, 21, 26); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(15, 21, 26);">Description</h2><div style="color: rgb(15, 21, 26); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>&nbsp;diploma bundle provides a comprehensive exploration of sales principles, equipping learners with essential skills to thrive in the competitive realm of commerce. From mastering communication techniques to understanding consumer behavior and leveraging sales technologies, this Sales Development Representative bundle offers a transformative learning experience.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Learning Outcomes of Sales Development Representative Diploma:</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Understand Sales Development Representative&rsquo;s roles in great detail</li><li fr-original-style="" style="box-sizing: border-box;">Master the art of verbal and written persuasion.</li><li fr-original-style="" style="box-sizing: border-box;">Develop a profound understanding of consumer psychology.</li><li fr-original-style="" style="box-sizing: border-box;">Acquire proficiency in sales technologies and methodologies.</li><li fr-original-style="" style="box-sizing: border-box;">Cultivate effective negotiation and relationship-building skills.</li><li fr-original-style="" style="box-sizing: border-box;">Demonstrate adaptability and resilience in dynamic sales environments.</li><li fr-original-style="" style="box-sizing: border-box;">Analyze market trends and adapt strategies accordingly.</li><li fr-original-style="" style="box-sizing: border-box;">Harness the power of data analytics to drive informed decision-making.</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Standout features of this Sales Development Representative Diploma from Skill Up</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">All of our courses are accredited by&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">CPD QS</strong></li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Worldwide accessibility</strong>&nbsp;to learning the course</li><li fr-original-style="" style="box-sizing: border-box;">All courses are affordable and simple to utilise</li><li fr-original-style="" style="box-sizing: border-box;">Courses are entirely online, interactive lesson with voiceover audio</li><li fr-original-style="" style="box-sizing: border-box;">Complete lifetime access to the course materials</li><li fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">24/7&nbsp;</strong>Learner Support</li></ul><section style="color: rgb(15, 21, 26); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(15, 21, 26);"><h2 style="color: var(--bs-heading-color); box-sizing: border-box;" fr-original-style=" color: var(--bs-heading-color);">Who is this course for?</h2><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Everyone will benefit from this bundle, but those wishing to begin a career as&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative</strong>&nbsp;will find it to be particularly helpful. Additionally, the courses contains a lot of useful information for workers who are already employed in the associated field.</p></section><section style="color: rgb(15, 21, 26); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><h2 style="color: var(--bs-heading-color); box-sizing: border-box;" fr-original-style=" color: var(--bs-heading-color);">Requirements</h2><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">You don&#39;t require any formal qualifications in order to enrol in this&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative&nbsp;</strong>Diploma bundle package.</p></section><section style="color: rgb(15, 21, 26); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);"><h2 style="color: var(--bs-heading-color); box-sizing: border-box;" fr-original-style=" color: var(--bs-heading-color);">Career path</h2><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This&nbsp;<strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Sales Development Representative&nbsp;</strong>diploma bundle will improve your resume and make you more marketable when applying for jobs.</p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Sales Development Representative: &pound;25,000 - &pound;35,000</li><li fr-original-style="" style="box-sizing: border-box;">Account Executive: &pound;30,000 - &pound;40,000</li><li fr-original-style="" style="box-sizing: border-box;">Business Development Manager: &pound;35,000 - &pound;45,000</li><li fr-original-style="" style="box-sizing: border-box;">Sales Manager: &pound;40,000 - &pound;50,000</li><li fr-original-style="" style="box-sizing: border-box;">Sales Director: &pound;50,000 - &pound;70,000</li><li fr-original-style="" style="box-sizing: border-box;">Vice President of Sales: &pound;70,000 - &pound;100,000</li></ul></section></div></div>

Skill Up

Online Course Marketing

Sales Roles

Diploma for Sales Representative| 25 CPD Certified Courses| Free PDF & Transcript Certificate| Lifetime Access


Sales Development Representative Training (Online) - CPD Certified

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				<p><span>This course provides a comprehensive insight into becoming a successful social media influencer. Covering modules from understanding influencer impact on consumer behavior and content creation strategies, to authentic engagement and niche establishment, participants will gain the skills to optimize their social media presence and influence.</span></p><p><b id="docs-internal-guid-74b718c9-7fff-462a-1f50-e7d30b5fc25d"><br /></b></p><p><span>Learning Outcomes:</span></p><ul><li><p><span>Understand the dynamics of social media influencing and its effects on consumer purchasing behaviors.</span></p></li><li><p><span>Create and curate various types of consistent and engaging content tailored for target audiences.</span></p></li><li><p><span>Identify effective methods to discover and connect with their specific target audience.</span></p></li><li><p><span>Cultivate authenticity in their online presence to foster genuine relationships with followers.</span></p></li><li><p><span>Generate valuable content that resonates with and adds value to their followers' interests.</span></p></li><li><p><span>Define and establish a niche market that aligns with their expertise and audience preferences.</span></p></li><li><p><span>Apply optimization techniques to enhance their social media platforms for greater reach and impact.</span></p></li><li><p><span>Develop a strategic approach to manage and sustain their influence over time.</span></p></li></ul><p><b><br /></b></p><p><span>Why buy this Social Media Influencer?</span><span> </span></p><ul><li><p><span>Unlimited access to the course for forever</span></p></li><li><p><span>Digital Certificate, Transcript, student ID all included in the price</span></p></li><li><p><span>Absolutely no hidden fees</span></p></li><li><p><span>Directly receive CPD accredited qualifications after course completion</span></p></li><li><p><span>Receive one to one assistance on every weekday from professionals</span></p></li><li><p><span>Immediately receive the PDF certificate after passing</span></p></li><li><p><span>Receive the original copies of your certificate and transcript on the next working day</span></p></li><li><p><span>Easily learn the skills and knowledge from the comfort of your home</span></p></li></ul><p><b><br /></b></p><p><span>Certification</span></p><p><span>After studying the course materials of the </span><span>Social Media Influencer</span><span> you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.</span></p><p><b><br /></b></p><p><span>Who is this course for?</span></p><p><span>This </span><span>Social Media Influencer</span><span> course is ideal for</span></p><ul><li><p><span>Individuals aspiring to become social media influencers across various industries.</span></p></li><li><p><span>Marketing and communication professionals aiming to understand influencer dynamics.</span></p></li><li><p><span>Content creators seeking to enhance their reach and impact on social media.</span></p></li><li><p><span>Entrepreneurs looking to leverage influencer strategies for their business growth.</span></p></li></ul><p><b><br /></b></p><p><span>Prerequisites</span></p><p><span>This </span><span>Social Media Influencer</span><span> was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.</span></p><p><b><br /></b></p><p><span>Career path</span></p><p></p><ul><li><p><span>Micro-Influencer: £10,000 - £40,000</span></p></li><li><p><span>Niche Influencer: £30,000 - £60,000</span></p></li><li><p><span>Lifestyle Influencer: £40,000 - £80,000</span></p></li><li><p><span>Fashion/Beauty Influencer: £50,000 - £100,000</span></p></li><li><p><span>Top-Tier Influencer: £100,000+</span></p></li></ul>					</div>
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				<h3>
	<span>Course Curriculum</span>
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<table width="100%">				<tbody><tr>
					<td colspan="4"> Module 01: Introduction</td>
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					<td><i></i></td>
					<td>Preview Of Course</td>
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					<td><span><i></i> 00:04:00</span></td>
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					<td colspan="4">Module 02: Social Media Influencer Influence Consumer Buying Habits</td>
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					<td>Establish Your Niche Market</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td><i></i></td>
					<td>Optimize Your Social Media Platform</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td><i></i></td>
					<td>Ways to Find Your Target Audience</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td><i></i></td>
					<td>Create Relevant Valuable Content</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td><i></i></td>
					<td>Types of Content to Post on a Consistent Basis</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td>Be Authentic</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td colspan="4">Module 03: Types of Content to Post on a Consistent Basis</td>
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					<td>Content to Entertain</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>Content to Educate</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>Content to Inspire</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>Content to Convert</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>Tips for Constant Posting on Social Media</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td colspan="4">Module 04: Ways to Find Your Target Audience</td>
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					<td>Conduct Market Research</td>
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					<td><span><i></i> 00:03:00</span></td>
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					<td>Understand Purchase Path and Pain Points</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td>Know your Existing Customers</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td>Employ Multi-segment (differentiated) Marketing</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td>Don't Cast a Net with a Broad Reach</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td colspan="4">Module 05: Be Authentic</td>
				</tr>
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					<td><i></i></td>
					<td>Authentic Photos</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
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					<td>Cultivate an Attitude of Genuine Pleasure in other People's Pleasure</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td>Be Clear About What You're Using Social Media For</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td>Pair Self-Promotion with Expressing Gratitude to Others</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td>Keep a Balance Between Personal Sharing and Sharing Interesting Things</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td colspan="4">Module 06: Create Relevant Valuable Content</td>
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					<td><i></i></td>
					<td>Be Authoritative</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
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					<td><i></i></td>
					<td>Be Informative and Comprehensive</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Be Readable</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Have a Point of View</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Give Satisfaction</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td colspan="4">Module 07: Establish Your Niche Market</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Personal Care/Cosmetic Industry</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
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					<td><i></i></td>
					<td>Health and Wellness Industry</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Consumer Goods</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Technology Industry</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Virtual Reality</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
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					<td colspan="4">Module 08: Optimize Your Social Media Platform</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How the Entertainment Industry Benefits from Social Media</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>How Real Estate is Influenced by Social Media</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>How Marketing is Influenced by Social Media</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>How Restaurants are Influenced by Social Media</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>How Education is Influenced by Social Media</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
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					<td colspan="4">Module 09: Conclusion</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Review Of Course</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Assignment</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Assignment - Social Media Influencer</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table></div>

			</div>

Studyhub UK

Online Course Creation

Instagram Marketing

Influencer Marketing

Influencing Skills

Influencer

Social Media Influencer

Retail Management

Marketing

Supply Chain Management

Sales Management

***Free: 19 PDF Certificates | 19-in-1 Bundle | CPD Approved | Free Retake Exam | Tutor Suppo

Business : Retail Marketing & Supply Chain Management - CPD Accredited

<h2 style="color: var(--text-heading); box-sizing: border-box;" id="isPasted" fr-original-style="color: var(--text-heading);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">This course at a glance</span></strong></h2><ul style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Accredited by CPDQE</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Understand the psychological factors affecting real estate investments.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Master the 1031 exchange process to defer capital gains taxes.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Identify strategies for increasing demand for your properties.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Recognize the real utility and intrinsic value of properties.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Leverage tax advantages inherent in real estate investments.</span></li></ul><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(38, 99, 82) !important;">Real estate investing is not just about buying low and selling high&mdash;it&rsquo;s a nuanced endeavor that calls for a diverse set of strategies and a solid grasp of market psychology. This course aims to offer you a comprehensive toolkit, enriched by both traditional methods and innovative approaches, to succeed in real estate investments.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">The course commences with an examination of the psychological aspects of real estate, offering insights into consumer behavior and market trends. You&rsquo;ll then delve into the intricacies of 1031 exchanges, a powerful but often underutilized strategy to defer capital gains taxes.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Understanding leverage&mdash;the art of amplifying returns using borrowed capital&mdash;is central to successful real estate investing. This course offers an in-depth tutorial on how to use leverage responsibly and effectively.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Subsequent modules explore how to increase demand for your properties, the real utility or intrinsic value they offer, and the importance of creativity in deal structuring and property management. Tax advantages, one of the most compelling reasons to invest in real estate, are also covered comprehensively.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Finally, the course prepares you to acquire your first property, ensuring that you are well-armed with all the strategies and insights covered. Whether you&rsquo;re a novice investor or a seasoned player looking to refresh your strategies, this course is designed to deliver actionable wisdom and sophisticated techniques. Seize this opportunity to enrich your real estate investment portfolio. Enrol now!</p></div></div></div></div></div></div></div><h3 style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">Accredited by</span></h3><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">This course is <strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">CPDQE&nbsp;</strong>accredited, which serves as an impactful mechanism for skill enhancement.&nbsp;</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Continuing Professional Development (CPD) stands as a crucial, widely acknowledged method that aids individuals, organisations, and entire industries in staying current with their skills and knowledge.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">CPD not only facilitates the elevation of global standards and benchmarks, aligning with the growing forces of globalisation and consumer expectations but also transforms learning into a deliberate and proactive process. It motivates professionals to uphold a consistently high level of performance and demonstrates their unwavering commitment to a specific job role or profession.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">Course Curriculum</span></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Introduction</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Psychology of Real Estate</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">1031 Exchanges</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Leverage</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Increasing Demand</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Real Utility</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Be Creative</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Tax Advantages</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Acquire Your First Property</strong></li></ul>

LearnDrive UK

Real Estate Investing

Real Estate Marketing

Elevate your real estate investing game with advanced strategies that go beyond the basics. Master the psychology of real estate, leverage 1031 exchanges, understand the power of leverage, and explore creative ways to increase demand. This course culminates in guiding you to acquire your first property strategically.






























Real Estate Strategies 

Academy for Health and Fitness

Data Analyst (Data Analytics) Training

<div>
	<h3><strong>Description:</strong></h3>
<p>This diploma has been created for businesses who wish to garner a customer service team with the highest level of customer insight and understanding, allowing for delivery of front line customer service, built around proper businesses values.</p>
<p>With this course, develop skills that allow the detection of profitable business opportunities based on the analysis and interpretation of customer information. It allows generating marketing strategies in organizations, through preparing, analyzing and structuring the available information to achieve an understanding of the client's behavior. The development of the program consists in defining the current or potential client, by means of analytical tools for the search of consumer behavior patterns, in order to design exciting commercial campaigns.</p>
<h3><strong>Entry Requirement</strong></h3>
<ul>
<li>This course is available to all learners, of all academic backgrounds.</li>
<li>Learners should be aged 16 or over to undertake the qualification.</li>
<li>Good understanding of English language, numeracy and ICT are required to attend this course.</li>
</ul>
<h3><strong>Assessment: </strong></h3>
<ul>
<li>At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.</li>
<li>Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.</li>
</ul>
<h3><strong>Certification:</strong></h3>
<p>After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24.</p>
<h3><strong>Why choose us?</strong></h3>
<ul>
<li>Affordable, engaging &amp; high-quality e-learning study materials;</li>
<li>Tutorial videos/materials from the industry leading experts;</li>
<li>Study in a user-friendly, advanced online learning platform;</li>
<li>Efficient exam systems for the assessment and instant result;</li>
<li>The UK &amp; internationally recognized accredited qualification;</li>
<li>Access to course content on mobile, tablet or desktop from anywhere anytime;</li>
<li>The benefit of career advancement opportunities;</li>
<li>24/7 student support via email.</li>
</ul>
<h3><strong>Career Path</strong></h3>
<p>After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.</p>
		</div><table width="100%">				<tbody><tr>
					<td colspan="4">Customer Relationship Management</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Customer Relationship Management</td>
					<td> </td>
					<td><span><i></i> 00:10:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>What CRM Is and Who It Serves</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Checklist for Success</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Requirement Driven Product Selection</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Considerations in Tool Selection</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Strategies for Customer Retention</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Building the Future</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Homegrown vs. Application Service Provider</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Development Team</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Evaluating and Reviewing Your Program</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Relationship with Customers</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Good Customer Relationship - Why is it Important?</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Understanding Your Customers</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Calculate Customer's Lifetime Value</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Keep Your Customers Happy?</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Get Your Customers to Say 'Wow!'</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Proven Methods of Customer Retention</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Art of Customer Follow-up</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Loyalty Marketing Program</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Promotional Items to Enhance Customer Relations</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Handling Customer's Complaints</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Deal with Difficult Customers</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Introducing the Seven Deadly Sins of Customer Service!</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Customer Relationship Management (CRM) Software - The Benefits</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Choosing a CRM Program</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Customer Service over the Phone</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Customer Relations and Dealing</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module One - Getting Started</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Two - The Right Attitude Starts with You</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Three - Stress Management (Internal Stressors)</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Four - Stress Management (External Stressors)</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Five - Transactional Analysis</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Six - Why are Some Customers Difficult</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Seven - Dealing with the Customer Over the Phone</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Eight - Dealing with the Customer In Person</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Nine - Sensitivity in Dealing with Customers</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Ten - Scenarios of Dealing with a Difficult Customer</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Eleven - Following up With a Customer Once You Have Addressed Their Issue</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Twelve - Wrapping Up</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Customer Relationship</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Good Customer Relationship - Why is it Important?</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Understanding Your Customers</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Calculate Customer's Lifetime Value</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Keep Your Customers Happy?</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Get Your Customers to Say 'Wow!'</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Proven Methods of Customer Retention</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Art of Customer Follow-up</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Loyalty Marketing Program</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Promotional Items to Enhance Customer Relations</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Handling Customer's Complaints</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>How to Deal with Difficult Customers</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Introducing the Seven Deadly Sins of Customer Service!</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Customer Relationship Management (CRM) Software - The Benefits</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Choosing a CRM Program</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Customer Service over the Phone</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Customer Handling</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Getting Started</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Right Attitude Starts with You</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Stress Management (Internal Stressors)</td>
					<td> </td>
					<td><span><i></i> 00:35:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Stress Management (External Stressors)</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Transactional Analysis</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Why are Some Customers Difficult</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Dealing with the Customer Over the Phone</td>
					<td> </td>
					<td><span><i></i> 00:35:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Dealing with the Customer In Person</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Sensitivity in Dealing with Customers</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Scenarios of Dealing with a Difficult Customer</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Following up With a Customer Once You Have Addressed Their Issue</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Wrapping Up</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Handling Sales Objections &amp; Negotiating</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module One - Getting Started</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Two - Three Main Factors</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Three - Seeing Objections as Opportunities</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Four - Getting to the Bottom</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Five - Finding a Point of Agreement</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Six - Have the Client Answer Their Own Objection</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Seven - Deflating Objections</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Eight - Unvoiced Objections</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Nine - The Five Steps</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Ten - Dos and Don'ts</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Eleven - Sealing the Deal</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Module Twelve - Wrapping Up</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Certificate and Transcript</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Order Your Certificates and Transcripts</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table>

Customer Care

Customer Service

Customer Relations

Customer Relationship Management

CRM (Customer Relationship Management)

Customer Relations and Difficulty Diploma

<h2 fr-original-style="" id="isPasted" style="box-sizing: border-box;">Level 7 Diploma In Strategic Marketing Pathway To MSc In Strategic Marketing</h2><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><strong fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">Level 7 Diploma in Strategic Marketing (QCF) &ndash; 6 - 8 Months<br fr-original-style="" style="box-sizing: border-box;"></strong><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Credits: 120 Credits</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Level 7 Diploma in Strategic Marketing qualification provides the learners with the skills and understanding in marketing &amp; branding that align with good strategic decision making to maintain organisations&rsquo; competitive advantage.&nbsp;</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Successful completion of this qualification will develop learners&rsquo; strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation&rsquo;s strategy.</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">This programme is a Pathway to MSc in Strategic Marketing.</strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Course Details</h2><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">The Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master&rsquo;s programme with advanced standing.</span><br fr-original-style="" style="box-sizing: border-box;"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">The Level 7 Diploma in Strategic Marketing qualification consists of 6 mandatory units for a combined total of 120 credits, 1200 hours Total Qualification Time (TQT) and 600</span><br fr-original-style="" style="box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Guided Learning Hours (GLH) for the completed qualification.</span><br fr-original-style="" style="box-sizing: border-box;"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">Modules (120 Credits):</strong><ol fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Contemporary Issues and Principles of Marketing</li><li fr-original-style="" style="box-sizing: border-box;">Consumer Behaviour and Market Communications</li><li fr-original-style="" style="box-sizing: border-box;">Digital and Social Media Marketing</li><li fr-original-style="" style="box-sizing: border-box;">Contemporary Challenges and Strategic Marketing</li><li fr-original-style="" style="box-sizing: border-box;">Strategic Brand Management</li><li fr-original-style="" style="box-sizing: border-box;">Marketing Research Project</li></ol><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Accreditation</h2><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">All MSBM courses are accredited by the relevant partners and awarding bodies. &nbsp;Please refer to&nbsp;</span><a fr-original-style=" color: rgb(51, 51, 51);" href="https://msbm.org.uk/about-msbm/accreditation" style="color: rgb(51, 51, 51); user-select: auto; box-sizing: border-box; text-decoration: inherit; cursor: pointer;">MSBM accreditation</a><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">&nbsp;in about us for more details.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">University Progression</h2><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><strong fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">University Top-up</strong><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">On completion of this course, students have the opportunity to complete a Master degree programme from a range of UK universities. The top-up programme can be studied online or on campus. The top-up comprises the final 60 credits which consist of either a dissertation or a dissertation and one module.</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">(The course tuition fee listed above&nbsp;</span><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">does NOT</strong><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">&nbsp;include the top-up fees)</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">University Progression<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></strong><a fr-original-style=" color: rgb(51, 51, 51);" href="http://www.msbm.org.uk/learning-with-msbm/masters-top-up-fees" style="color: rgb(51, 51, 51); user-select: auto; box-sizing: border-box; text-decoration: inherit; cursor: pointer;"><span fr-original-style=" color: rgb(0, 0, 255);" style="color: rgb(0, 0, 255); box-sizing: border-box;">Click here&nbsp;</span>to see University routes and fee information for progression.</a></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Entry Requirements</h2><p fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-size: 16px; box-sizing: border-box;">For entry onto the Level 7 Diploma in&nbsp;Strategic Marketing leading to the MSc in&nbsp;Strategic Marketing qualification, learners must possess:</p><ul fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">An honours degree in related subject or UK level 6 diploma or equivalent overseas qualification i.e. Bachelors Degree or Higher National Diploma</li></ul><p fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-size: 16px; box-sizing: border-box;">&nbsp; &nbsp; &nbsp; &nbsp;OR</p><ul fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Mature learners (over 25) with at least 5 years of management experience if they do not possess the above qualification (this is reviewed on a case by case basis)</li></ul><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" id="isPasted" style="box-sizing: border-box;">Workshops</h2><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">Workshops are conducted by live webinars for&nbsp;all students.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Visa Requirements</h2><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">There is no Visa requirement for this programme.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><p fr-original-style="" style="font-size: 16px; color: var(--text); box-sizing: border-box;"><span id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style="color: rgb(33, 37, 41);"></span><br fr-original-style="" style="box-sizing: border-box;"></p>

Metropolitan School of Business & Management UK

Level 7 Diploma In Strategic Marketing Pathway To MSc In Strategic Marketing

<h2 fr-original-style="" id="isPasted" style="box-sizing: border-box;">Level 7 Diploma In Education Management And Leadership Pathway To (MA In Education Management And Leadership)</h2><p fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-size: 16px; box-sizing: border-box;"><strong fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">Level 7 Diploma in Strategic Marketing (QCF) &ndash; 6 - 8 Months<br fr-original-style="" style="box-sizing: border-box;"></strong><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Credits: 120 Credits</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Level 7 Diploma in Strategic Marketing qualification provides the learners with the skills and understanding in marketing &amp; branding that align with good strategic decision making to maintain organisations&rsquo; competitive advantage.&nbsp;</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Successful completion of this qualification will develop learners&rsquo; strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation&rsquo;s strategy.</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">This programme is a Pathway to MSc in Strategic Marketing.</strong></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Course Details</h2><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">The Level 7 Diploma in Education Management and Leadership qualification consists of 6 mandatory units for a combined total of 120 credits, 1200 hours Total Qualification Time (TQT) and 600 Guided Learning Hours (GLH) for the completed qualification.</span><br fr-original-style="" style="box-sizing: border-box;"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">Modules:</span><ol fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Contemporary Issues in Education: Theory, Policy and Practice</li><li fr-original-style="" style="box-sizing: border-box;">The Management of Educational Change</li><li fr-original-style="" style="box-sizing: border-box;">Managing Effective Intercultural Communication and Perspectives</li><li fr-original-style="" style="box-sizing: border-box;">Pedagogy and Practice in Education</li><li fr-original-style="" style="box-sizing: border-box;">Leading Reflective Practice in Education</li><li fr-original-style="" style="box-sizing: border-box;">Research Methods in Education</li></ol><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Accreditation</h2><p fr-original-style="" style="font-size: 16px; box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">All MSBM courses are accredited by the relevant partners and awarding bodies. &nbsp;Please refer to&nbsp;</span><a fr-original-style=" color: rgb(51, 51, 51);" href="https://msbm.org.uk/about-msbm/accreditation" style="color: rgb(51, 51, 51); user-select: auto; box-sizing: border-box; text-decoration: inherit; cursor: pointer;">MSBM accreditation</a><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">&nbsp;in about us for more details.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">University Progression</h2><p fr-original-style="" style="font-size: 16px; box-sizing: border-box;"><strong fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">University Top-up</strong><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">On completion of this course, students have the opportunity to complete a Master degree programme from a range of UK universities. The top-up programme can be studied online or on campus. The top-up comprises the final 60 credits which consist of either a dissertation or a dissertation and one module.</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">(The course tuition fee listed above&nbsp;</span><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">does NOT</strong><span fr-original-style="color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;">&nbsp;include the top-up fees)</span><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><br style="color: rgb(33, 37, 41); box-sizing: border-box;" fr-original-style=" color: rgb(33, 37, 41);"><strong fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-weight: 700; box-sizing: border-box;">University Progression<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></strong><a fr-original-style=" color: rgb(51, 51, 51);" href="http://www.msbm.org.uk/learning-with-msbm/masters-top-up-fees" style="color: rgb(51, 51, 51); user-select: auto; box-sizing: border-box; text-decoration: inherit; cursor: pointer;"><span fr-original-style=" color: rgb(0, 0, 255);" style="color: rgb(0, 0, 255); box-sizing: border-box;">Click here&nbsp;</span>to see University routes and fee information for progression.</a></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" id="isPasted" style="box-sizing: border-box;">Entry Requirements</h2><p fr-original-style=" color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); font-size: 16px; box-sizing: border-box;">For entry onto the Level 7 Diploma in Education Management and Leadership leading to the MA Education Management and Leadership qualification, learners must possess:</p><ul fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">An honours degree in related subject or UK level 6 diploma or equivalent overseas qualification i.e. Bachelors Degree or Higher National Diploma</li></ul><p fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); font-size: 16px; box-sizing: border-box;">&nbsp; &nbsp; &nbsp; &nbsp;OR</p><ul fr-original-style=" color: rgb(33, 37, 41);" style="color: rgb(33, 37, 41); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Mature learners (over 25) with at least 5 years of management experience if they do not possess the above qualification (this is reviewed on a case by case basis)</li></ul><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Workshops</h2><p fr-original-style="" style="font-size: 16px; box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">Workshops are conducted by live webinars for&nbsp;all students.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><h2 fr-original-style="" style="box-sizing: border-box;">Visa Requirements</h2><p fr-original-style="" style="font-size: 16px; box-sizing: border-box;"><span fr-original-style="color: rgb(33, 37, 41);" id="isPasted" style="color: rgb(33, 37, 41); box-sizing: border-box;">There is no Visa requirement for this programme.</span></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; user-select: none; break-after: page; box-sizing: border-box;"><p fr-original-style="" style="font-size: 16px; box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p>

Education Management

Level 7 Diploma In Education Management And Leadership Pathway To (MA In Education Management And Leadership)

School of Business and Technology London

OTHM Level 7 Diploma in Strategic Marketing

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This course delves into the intricate dynamics of consumer behavior within the vibrant domain of tourism and hospitality. It explores the psychology behind consumer choices and equips learners with insights into contemporary trends and adaptive strategies in this industry.
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<p>This course equips learners with insights into the intricate dynamics of consumer decision-making, theories guiding consumer behavior, and the evolving landscape of consumer trends within tourism and hospitality sectors. By examining adaptive strategies, students gain an understanding of agile business models tailored to meet consumer demands and market shifts.</p>
<p>After completing this course, you will be able to:</p>
<ul>
<li>Critically Analyse Consumer Behaviour.</li>
<li>Learn Theories of Consumer Behaviour such as:</li>
<ul>
<li>Theory of Reasoned Action.</li>
<li>Theory of Planned Behaviour.</li>
<li>Motivation-need Theory.</li>
<li>Impulse Buying.</li>
</ul>
<li>Analyse Contemporary Trends in Consumer Behaviour in the Tourism and Hospitality Industry.</li>
<li>Understand How Tourism and Hospitality Businesses Have Adapted to Changes in Consumer Behaviour.</li>
<li>Explore Agile Business Strategies in Tourism and Hospitality.</li>
</ul>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2828"> <div> <p>"Consumer Behavior Principles in Tourism and Hospitality" explores how customer choices and preferences impact the industry. It covers consumer psychology, decision-making processes, and market trends shaping service offerings and experiences in tourism and hospitality sectors.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>The Principles of Consumer Behaviour in the Tourism and Hospitality Industry</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Behavior Principles in the tourism and hospitality industry </h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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<p>There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course.</p>
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
Â·          Hospitality Managers<br />Â·          Tourism Marketing Professionals<br />Â·          Tourism Industry Professionalism<br />Â·          Customer Experience Managers<br />Â·          Customer Experience Enhancement<br />Â·          Hospitality and Tourism Management Strategies<br />Â·          Market Researchers<br />Â·          Strategic Marketing Management Specialization<br />Â·          Marketing Analytics Specialization<br />Â·          International Marketing Specialization
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<h5>Average Completion Time</h5>
<p>2 Weeks</p>
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<h5>Accreditation</h5>
<p>3 CPD Hours</p>
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<h5>Level</h5>
<p>Advanced</p>
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<h5>Start Time</h5>
<p>Anytime</p>
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<h5>100% Online</h5>
<p>Study online with ease.</p>
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<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
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<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
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Tourism Management

Hospitality & Catering

Business Studies

Hospitality Management

Hospitality & Tourism

Professional Certificate Course in Consumer Behavior Principles in the Tourism and Hospitality Industry in London 2024

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<p>This course aims to help learners understand the various factors that shape consumer behavior, including the role of ICT and technology, as well as the positive and negative impacts they have on consumers and the environment. Through exploring consumer insights and methods to adapt customer behaviors, this course will provide learners with practical knowledge to inform their decision-making processes.</p>
<p>After the successful completion of the course, you will be able to learn about the following,</p>
<ul>
<li>How to Use Consumer Insights?</li>
<li>Twenty-twenty-one Consumer Survey.</li>
<li>Understanding Consumer Behaviour.</li>
<li>What is ICT?</li>
<li>Technology &amp; Consumer Behaviour.</li>
<li>ICT Factors That Shape Consumer Behaviour.</li>
<li>Positive Impacts of Technology on Consumer Behaviour.</li>
<li>Negative Impacts of Technology on Consumer Behaviour.</li>
<li>Methods to Adapt Customer Behaviours.</li>
<li>The Impact of Technology on the Environment.</li>
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<div>This course aims to equip learners with a deep understanding of consumer behavior and the impact of technology on it, by exploring the latest consumer survey results and the key ICT factors that shape consumer behavior. It also focuses on both the positive and negative impacts of technology on consumer behavior, and provides effective methods to adapt customer behaviors in light of technological advancements, while considering the impact on the environment.</div>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2187"> <div> <p>This course aims to help learners understand the various factors that shape consumer behavior, including the role of ICT and technology, as well as the positive and negative impacts they have on consumers and the environment. Through exploring consumer insights and methods to adapt customer behaviors, this course will provide learners with practical knowledge to inform their decision-making processes.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Technology &amp; Consumer Behaviour</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Technology and Consumer Behaviour</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<ul>
<li>Business Manager</li>
<li>Consumer Behavior Analyst</li>
<li>Technology Strategist</li>
<li>Digital Marketing Manager</li>
<li>Customer Insights Manager</li>
<li>Consumer Experience Designer</li>
<li>E-commerce Manager</li>
</ul>
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<h5>Average Completion Time</h5>
<p>2 Weeks</p>
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<h5>Accreditation</h5>
<p>3 CPD Hours</p>
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<h5>Level</h5>
<p>Advanced</p>
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<h5>Start Time</h5>
<p>Anytime</p>
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<h5>100% Online</h5>
<p>Study online with ease.</p>
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<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
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<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
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Master of Business Management (MBM)

BTEC

Diploma in Management Studies (DMS)

Business Information Technology

Professional Certificate Course in Technology and Consumer Behaviour in London 2024

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<p>"Embark on an exploration of the intricate realm of consumer psychology, decoding the intricate links between cognition, emotional responses, and their profound impact on consumer behavior. This comprehensive course delves into pivotal theories and models shaping consumer behavior, including the Theory of Buyer Behavior, Theory of Reasoned Action, Theory of Planned Behavior, Howarth Sheth Model, Sociological Model, Family Decision-Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model.</p>
<p>Upon completion, you'll master:</p>
<ul>
<li>Understand the role of Psychology in Consumer behaviour including the effects of cognition and emotions on decision making.</li>
<li>Understand the nature and application of behavioural theories in relation to consumer decision-making.</li>
<li>Understand and apply the recommendation of different models used in consumer behavior and decision-making.</li>
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<div>This course aims to explore the key concepts and theories of consumer psychology, cognition, and emotional reactions, as well as the various models and frameworks that help explain buyer behaviour, including the Howarth Sheth Model, Sociological Model, Family Decision Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model. Students will gain a comprehensive understanding of how these theories and models apply to real-world consumer behaviour and decision-making processes.</div>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2173"> <div> <p>This course aims to explore the complex world of consumer psychology, including cognition and emotional reactions, and how they affect buyer behaviour. Additionally, the course will cover the major theories and models of consumer behaviour, such as the Theory of Buyer Behaviour, Theory of Reasoned Action, Theory of Planned Behavior, Howarth Sheth Model, Sociological Model, Family Decision Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Behavior Models And Theories</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Behaviour Models and Theories</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.<br /><br /></p>
<ul>
<li>Consumer Behaviour Analyst</li>
<li>Market Research Manager</li>
<li>Behavioural Economist</li>
<li>Consumer Insights Consultant</li>
<li>Decision Making Strategist</li>
<li>Consumer Psychology Researcher</li>
<li>Consumer Insights Analyst</li>
<li>Behavioral Scientist</li>
<li>Market Intelligence Specialist</li>
<li>Customer Experience Designer</li>
</ul>
</div>
</div>
</div>
</div><div>
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<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
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<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
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Marketing Psychology

Psychology Counselling

Professional Certificate Course in Consumer Behaviour Models and Theories in London 2024

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<br />Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing.
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<p>The Professional Certificate Course in Consumer Behaviour and Hotel Marketing is a comprehensive program designed for hospitality professionals who want to improve their understanding of guest behavior and leverage marketing strategies to drive revenue growth. The course covers a wide range of topics, including consumer psychology, market segmentation, branding, advertising, and revenue management. Students will learn how to identify different guest segments, understand their needs and preferences, and create tailored marketing messages that resonate with them. They will also explore the different stages of the guest journey, from awareness to loyalty, and learn how to optimize each stage to maximize revenue and guest satisfaction.<br /><br /><br />Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing covers the buyer decision process, factors influencing buying behavior, and impact of changes in consumer behavior on hotels. It emphasizes meeting guest expectations through planning and the importance of a positive client experience to the hotel industry. Students will gain expertise in hotel marketing and consumer behavior, and learn to provide service quality and value to guests.<br /><br />After the successful completion of the course, you will be able to learn about the following,<br /><br /></p>
<ul>
<li>What is customer's Buying Behaviour?</li>
<li>Factors Influencing Buying Behaviour in Hotel Marketing.</li>
<li>The Buyer Decision Process.</li>
<li>Impact of Changes in Consumer Behaviour on Hotels.</li>
<li>Provide the service quality and value that guests expect.</li>
<li>Meeting Guest Expectations through Planning.</li>
<li>The Hospitality Planning Cycle.</li>
<li>The importance of a positive client experience to the hotel industry.</li>
</ul>
<p> </p>
</div>
</div>
</div>
<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse1972"> <div> <p>Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Behaviour and Hotel Marketing</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Behaviour and Hotel Marketing</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
</div>
</div>
</div>
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience,<br /><br /></p>
<ul>
<li>Hospitality professionals looking to improve their marketing skills</li>
<li>Hotel managers seeking to increase revenue and guest satisfaction</li>
<li>Marketing professionals interested in the hospitality industry</li>
<li>Students and recent graduates pursuing careers in hospitality</li>
<li>Entrepreneurs starting their own hospitality businesses</li>
<li>Professionals seeking to enhance their resume and career prospects in hospitality</li>
</ul>
</div>
</div>
</div>
</div><div>
<div>

<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Marketing Management

Hotel Management

Professional Certificate Course in Consumer Behaviour and Hotel Marketing in London 2024

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The aim of this short course is to provide a comprehensive understanding of the influence of culture on consumer behavior with marketing communication as a moderator. It also aims to explore various marketing philosophies, research methods, and planning frameworks to enhance participants' marketing skills.<br /><br />After the successful completion of the course, you will be able to learn about the following,<br /><br />
<ul>
<li>Understand the influence of culture on consumer behavior with marketing communication as a moderator.</li>
<li>Understand the direct influence of marketing communication on consumer behavior.</li>
<li>Understand the influence of psychological factors on purchasing decisions.</li>
<li>Marketing as a set of tools and business philosophy.</li>
<li>The nature of scientific paradigms.</li>
<li>Philosophical thoughts such as what do we know? And how do we know?</li>
<li>Marketing development as a science and historical context of early science.</li>
<li>Theory verification versus theory discovery.</li>
<li>Methods bias in marketing research.</li>
<li>Suitable paradigm for marketing and the process of scientific marketing research.</li>
<li>Understand theory first or data first?</li>
<li>Understand marketing thoughts and philosophies such as scientific relativism and scientific realism.</li>
<li>Understand the view of reality and marketing research reliance on realism and relativism. </li>
<li>Marketing planning conceptual framework.</li>
</ul>
</div>
</div>
</div>
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</h2>
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<p>This course provides an in-depth understanding of the influence of culture on consumer behavior with marketing communication as a moderator. You will explore the direct impact of marketing communication on consumer behavior and learn about the psychological factors that influence purchasing decisions. <br />Additionally, you will discover marketing as a set of tools and a business philosophy, and gain an understanding of the nature of scientific paradigms and philosophical thoughts such as "what do we know?" and "how do we know?"</p>
</div>
</div>
</div>
<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse1863"> <div> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Marketing as a Science Advance Marketing Theory and Philosophical Thoughts</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Marketing as a Science Advance Marketing Theory and Philosophical Thoughts</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
<div>
<div id="headingThree">
<h2>

</h2>
</div>
<div id="collapseThree">
<div>
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
</div>
</div>
</div>
<div>
<div id="headingFive">
<h2>

</h2>
</div>
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<ul>
<li>CEO, Director, Manager, Supervisor</li>
<li>Marketing professionals seeking to expand their knowledge and skills.</li>
<li>Students studying marketing or related fields.</li>
<li>Business owners and entrepreneurs.</li>
<li>Researchers and academics who are interested in the philosophy and methodology of marketing research.</li>
<li>Professionals in related fields such as advertising, public relations, and market research.</li>
<li>Anyone who wants to understand the basics of marketing.</li>
</ul>
<br /><br /><br />
</div>
</div>
</div>
</div><div>
<div>

<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Master of Business Law (MBL)

Global Marketing

Business & Marketing

Professional Certificate Course in Understanding Marketing Philosophy and Thought in London 2024

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"This course aims to explore the intricate link between buyer behavior and effective promotional strategies, emphasizing e-consumer behavior within the digital landscape. Participants will delve into the pivotal role of digital technologies in elevating customer experience, leveraging algorithms, artificial intelligence, mastering online complaint resolution, and post-purchase management. Moreover, it covers integrated marketing communications and relationship marketing, equipping learners with the expertise to assess marketing metrics for proficient customer relationship management upon completion." <br /><br />"After completing this course successfully, learners will gain proficiency in the following key areas:<br /><br />
<ul>
<li>Understanding buyer behavior and effective promotional strategies.</li>
<li>Analyzing e-consumer behavior in the digital realm.</li>
<li>Implementing digital technologies to enhance customer experience.</li>
<li>Harnessing algorithms and Artificial Intelligence for effective utilization.</li>
<li>Excelling in online complaint handling and post-purchase management.</li>
<li>Implementing integrated marketing communications and relationship marketing strategies.</li>
<li>Evaluating marketing metrics for proficient customer relationship management."</li>
</ul>
</div>
</div>
</div>
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</h2>
</div>
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<div>
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<p>This course aims to explore the relationship between buyer behavior and promotional strategies, with a specific focus on e-consumer behavior in a digital context. It will examine the impact of digital technologies on customer experience, including the use of algorithms and artificial intelligence. The course will also cover topics such as online complaint handling and post-purchase management, integrated marketing communications, and relationship marketing. Additionally, students will learn how to evaluate marketing metrics to manage customer relationships effectively.</p>
</div>
</div>
</div>
</div>
</div>
<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2186"> <div> <p>This course aims to explore the relationship between buyer behavior and promotional strategies, with a specific focus on e-consumer behavior in a digital context.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Managing Customer Experience Communication</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Managing Customer Experience Communication</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
<div>
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</h2>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
</div>
</div>
</div>
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<h2>

</h2>
</div>
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.<br /><br /></p>
<div>
<div>
<div>
<div>
<div>
<div>
<ul>
<li>Customer Experience Communication Manager</li>
<li>Customer Journey Communication Specialist</li>
<li>Experience Design and Communications Lead</li>
<li>Customer Relations Communications Coordinator</li>
<li>Brand Experience Manager</li>
<li>Customer Engagement Strategist</li>
<li>Digital Customer Experience Manager</li>
<li>Customer Experience Communications Analyst</li>
<li>User Experience Communication Consultant</li>
<li>Customer Insight and Engagement Officer</li>
</ul>
</div>
</div>
</div>
<div> </div>
</div>
</div>
</div>
<p> </p>
</div>
</div>
</div>
</div><div>
<div>

<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Commercial & Contract Management Certification Program (CCM)

Professional Skills Course (PSC)

Customer Experience Management

Professional Certificate Course in Managing Customer Experience Communication in London 2024

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<p>This course aims to provide learners with a comprehensive understanding of branding decisions and their critical role in developing an organization's brand image in the external environment. By the end of this course, participants will appreciate branding strategy and its types and will be able to identify the distinct factors that influence branding decisions. Participants will also develop an understanding of the concept of brand knowledge and brand perception. Additionally, this course will cover the marketing strategy planning process and integrated marketing communication.</p>
<br /><br />After the successful completion of the course, you will be able to learn about the following,<br />
<ul>
<li>Introduction to Branding.</li>
<li>Branding Strategies.</li>
<li>Factors Influencing Branding Decisions.</li>
<li>Brand Knowledge and Perception.</li>
<li>Marketing Strategy Planning.</li>
<li>Integrated Marketing Communication.</li>
</ul>
</div>
</div>
</div>
<div>
<div id="headingOne_B">
<h2>

</h2>
</div>
<div id="collapseOne_B">
<div>
<p>This course covers the fundamentals of branding decisions and their importance in developing a strong brand image for an organization. Learners will learn about the various types of branding strategies and how they can be used to create a unique brand identity. The course will explore the factors that influence branding decisions, including consumer behavior, market trends, and competition. Additionally, learners will learn about brand knowledge and perception and how they impact consumer behavior.</p>
</div>
</div>
</div>
<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2102"> <div> <p>This course covers the fundamentals of branding decisions and their importance in developing a strong brand image for an organization. Learners will learn about the various types of branding strategies and how they can be used to create a unique brand identity. The course will explore the factors that influence branding decisions, including consumer behavior, market trends, and competition. Additionally, learners will learn about brand knowledge and perception and how they impact consumer behavior.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Branding Decisions and Strategies</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Branding Decisions and Strategies</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
<div>
<div id="headingThree">
<h2>

</h2>
</div>
<div id="collapseThree">
<div>
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
</div>
</div>
</div>
<div>
<div id="headingFive">
<h2>

</h2>
</div>
<div id="collapseFive">
<div>
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<ul>
<li>Marketing professionals</li>
<li>Brand managers</li>
<li>Marketing students</li>
<li>Entrepreneurs</li>
<li>Business owners</li>
<li>Advertising professionals</li>
<li>Public relations professionals</li>
<li>Sales professionals</li>
<li>Marketing analysts</li>
<li>Product managers</li>
<li>Digital marketers</li>
</ul>
</div>
</div>
</div>
</div><div>
<div>

<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Business Branding

Branding

Brand Management

Professional Certificate Course in Branding Decisions and Strategies in London 2024

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<p>The primary aim of this course is to equip participants with a comprehensive understanding of the customer decision-making process and how marketing communications can be used to influence consumer behavior. By the end of the course, participants will be able to understand the different types of consumer decision-making, identify the factors that influence consumer behavior, and develop effective marketing communications strategies.</p>
<br />After the successful completion of the course, you will be able to learn about the following,<br />
<ul>
<li>Customer Decision-Making.</li>
<li>A General Buying Decision-Making Process.</li>
<li>Types Of Consumer Decision-Making.</li>
<li>Perceived Risk.</li>
<li>Involvement Theory.</li>
<li>Hedonic Consumption.</li>
<li>Organisational Buying Decision Processes.</li>
<li>Strategy And Marketing Communications.</li>
<li>The Role Of Marketing Communications.</li>
<li>Elaboration Likelihood Model.</li>
<li>Towards A Model Of Marketing Communications.</li>
</ul>
</div>
</div>
</div>
<div>
<div id="headingOne_B">
<h2>

</h2>
</div>
<div id="collapseOne_B">
<div>
<p>This course is designed to provide participants with an in-depth understanding of the customer decision-making process and the role of marketing communications in influencing consumer behavior. The course will cover the general buying decision-making process, types of consumer decision-making, perceived risk, involvement theory, and hedonic consumption. Participants will also learn about organizational buying decision processes and the role of marketing communications, including the elaboration likelihood model and developing an effective marketing communications strategy.</p>
</div>
</div>
</div>
<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse1962"> <div> <p>This course is designed to provide participants with an in-depth understanding of the customer decision-making process and the role of marketing communications in influencing consumer behavior. The course will cover the general buying decision-making process, types of consumer decision-making, perceived risk, involvement theory, and hedonic consumption. Participants will also learn about organizational buying decision processes and the role of marketing communications, including the elaboration likelihood model and developing an effective marketing communications strategy.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Decision Making &amp; Marketing Communication</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Consumer Decision Making and Marketing Communication</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
<div>
<div id="headingThree">
<h2>

</h2>
</div>
<div id="collapseThree">
<div>
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
</div>
</div>
</div>
<div>
<div id="headingFive">
<h2>

</h2>
</div>
<div id="collapseFive">
<div>
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<ul>
<li>Marketing Professionals &amp; Product Managers</li>
<li>Sales Professionals</li>
<li>Business Owners</li>
<li>Advertising Professionals</li>
<li>Brand Managers &amp; Market Researchers</li>
<li>Digital Marketers &amp; Communication Specialists</li>
</ul>
</div>
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<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
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<h5>Accreditation</h5>
<p>3 CPD Hours</p>
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<h5>Level</h5>
<p>Advanced</p>
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<div>

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<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
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<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
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<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Professional Certificate Course in Consumer Decision Making and Marketing Communication in London 2024

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<p>This course aims to provide a comprehensive understanding of how consumer behavior can influence customer experience and strategies for enhancing and building customer experience in B2B contexts, including customer segmentation, targeting, and positioning, as well as measuring customer experience gap and defining customer expectations.</p>
<p>After the successful completion of the course, you will be able to learn about the following,</p>
<ul>
<li>How to build customer experience and how consumer behaviour can influence this experience.</li>
<li>Strategies to influence and enhance customer experience.</li>
<li>Enhancing customer experience in B to B context.</li>
<li>Strategies to built customer relationship.</li>
<li>Building customer experience with segmentation, targeting and positioning.</li>
<li>Measuring customer experience gap.</li>
<li>Defining customer expectations.</li>
</ul>
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<p> </p>
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<div>This course aims to provide strategies and techniques for building and enhancing customer experience, while understanding the influence of consumer behavior on this experience, as well as the importance of customer relationship management in B2B contexts, and the role of segmentation, targeting, and positioning in building customer experience. The course also covers techniques for measuring and defining customer expectations, and strategies for closing the customer experience gap.</div>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2185"> <div> <p>This course aims to provide a comprehensive understanding of how to build and enhance customer experience, including the role of consumer behavior, and strategies to build and maintain customer relationships. Additionally, the course covers the importance of segmentation, targeting, and positioning in creating a positive customer experience and ways to measure and meet customer expectations.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>VIDEO - Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Managing Customer Experience </h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Managing Customer Experience</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course.<br />
<p>The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone who is eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.</p>
<ol>
<li>Customer Happiness Coordinator</li>
<li>Client Care Specialist</li>
<li>Experience Enhancement Agent</li>
<li>Satisfaction Strategist</li>
<li>Service Excellence Ambassador</li>
<li>Feedback Facilitator</li>
<li>Interaction Improvement Manager</li>
<li>Client Delight Director</li>
<li>Customer Journey Navigator</li>
<li>Support Satisfaction Supervisor</li>
</ol>
</div>
</div>
</div>
</div><div>
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<h5>Average Completion Time</h5>
<p>2 Weeks</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>100% Online</h5>
<p>Study online with ease.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
</div>
</div>
</div>
<div>
<div>

<div>
<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

Service Design Courses (SDC)

Professional Certificate Course in Managing Customer Experience in London 2024

<p>The Merchandising Level 3 course delves into the theory and practice of effective merchandising strategies. Participants will explore product management, inventory analysis, visual merchandising, consumer behavior, and pricing strategies. The course emphasizes the importance of understanding consumer rights and effective communication with customers.</p>
<h3><strong>Learning Outcomes:</strong></h3>
<ol>
<li>Gain a solid understanding of merchandising theory and its role in retail operations.</li>
<li>Learn how to effectively manage products throughout their lifecycle, from sourcing to display.</li>
<li>Understand merchandise management techniques for optimizing sales and inventory control.</li>
<li>Develop skills in inventory analysis to make informed decisions about stock levels and turnover.</li>
<li>Explore various merchandising strategies to attract target customers and drive sales.</li>
<li>Master the art of visual merchandising to create appealing and effective product displays.</li>
<li>Gain insights into merchandise pricing strategies that balance profitability and customer value.</li>
<li>Understand the fundamentals of consumer behavior and its influence on purchasing decisions.</li>
</ol>
<h3><b>Why buy this Merchandising Level 3?</b></h3>
<ol>
<li><span>Unlimited access to the course for forever</span></li>
<li><b>Digital Certificate, Transcript, student ID</b><span> all included in the price</span></li>
<li><span>Absolutely no hidden fees</span></li>
<li><span>Directly receive </span><b>CPD </b><span>accredited qualifications after course completion</span></li>
<li><span>Receive one to one assistance on every weekday from professionals</span></li>
<li><span>Immediately receive the PDF certificate after passing</span></li>
<li><span>Receive the original copies of your certificate and transcript on the next working day</span></li>
<li><span>Easily learn the skills and knowledge from the comfort of your home</span></li>
</ol>
<h3><b>Certification</b></h3>
<p><span>After studying the course materials of the </span><b>Merchandising Level 3</b><span> there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.</span></p>
<h3><b>Who is this course for?</b></h3>
<ul>
<li>Aspiring Merchandisers: Individuals interested in pursuing a career in retail merchandising.</li>
<li>Retail Managers: Professionals looking to enhance their understanding of effective merchandising strategies.</li>
<li>Entrepreneurs: Business owners seeking to optimize their product display and pricing strategies.</li>
<li>Marketing and Sales Professionals: Those interested in better understanding consumer behavior and its impact on sales.</li>
</ul>
<h3><b>Prerequisites</b></h3>
<p><span>This </span><b>Merchandising Level 3 </b><span>was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.</span></p>
<h3><b>Career path</b></h3>
<ul>
<li>Merchandiser: Create visually appealing product displays, manage inventory, and optimize sales.</li>
<li>Retail Manager: Oversee merchandising operations, product management, and visual displays.</li>
<li>Visual Merchandiser: Focus on creating attractive and engaging in-store displays to drive sales.</li>
<li>Marketing Coordinator: Utilize consumer behavior insights to tailor marketing strategies.</li>
<li>Sales Representative: Apply knowledge of consumer behavior to effectively communicate with customers.</li>
</ul><div>
				<h3>
	<span>Course Curriculum</span>
</h3>

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4">Module 01: Merchandising Theory</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Merchandising Theory</td>
					<td> </td>
					<td><span><i></i> 00:21:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 02: Product Management</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Product Management</td>
					<td> </td>
					<td><span><i></i> 00:22:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 03: Merchandise Management</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Merchandise Management</td>
					<td> </td>
					<td><span><i></i> 00:22:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 04: Inventory Management and Analysis</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Inventory Management and Analysis</td>
					<td> </td>
					<td><span><i></i> 00:28:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 05: Merchandising Strategy</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Merchandising Strategy</td>
					<td> </td>
					<td><span><i></i> 00:25:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 06: Visual Merchandising</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Visual Merchandising</td>
					<td> </td>
					<td><span><i></i> 00:23:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 07: Merchandise Pricing</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Merchandise Pricing</td>
					<td> </td>
					<td><span><i></i> 00:37:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 08: Importance of Consumer Behaviour</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Importance of Consumer Behaviour</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 09: Consumer Rights Act</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Consumer Rights Act</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Module 10: The Importance of Communicating with Customers</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Importance of Communicating with Customers</td>
					<td> </td>
					<td><span><i></i> 00:16:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Assignment</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Assignment - Merchandising Level 3</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table></div>

			</div>

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