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Data Protection and Direct Marketing
- 30 Day Money Back Guarantee
- Completion Certificate
- 24/7 Technical Support
Highlights
Delivered Online
Description
Everyone seems to be confused about data protection and direct marketing, which includes much of the fundraising carried out by charities. Hear about the impact of the GDPR and the Privacy and Electronic Communications Regulations (PECR) on this activity. Yes, you can do it ... but you've got to do it right.
This half day course covers:
Relevant legislation and scope
Data Protection Principles and Legal Bases relating to direct marketing
Relevant definitions
When, how and to whom can you market?
Complying with data subject rights
Cookies
Enforcement
What are the risks, both regulatory and reputational?
Account will be taken of the latest guidance from the ICO and any developments in the relevant legislation.
Frequently Asked Questions
Suitability - who should attend?
Anyone with responsibilities for direct marketing, including fundraising.
About The Provider
Computer Law Training
Laborie
Computer Law Training is the trading name of Tim Musson. Since August 2022 he has left Scotland and is now offering his services, all online, from the beautiful island of St Lucia.
Read more about Computer Law TrainingSince 2009 when he left his employme...
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